Balticborn.com - SEO Checker

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Overview of the SEO Check
Meta information
73% 
Page quality
51% 
Page structure
58% 
Link structure
25% 
Server
96% 
External factors
100% 
SEO Score
Response time
0.47 s
File size
225.40 kB
Words
623
Media files
55
Number of links
198 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Baltic Born Clothing | Dresses & Occasion Wear | Women's Styles
The page title should be shorter than 580 pixels. It is 592 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Discover dresses that are perfect for any occasion, and styles that work for every stage of life. Embrace bump-friendly options, wedding picks, and seasonal collections all at Baltic Born.
The meta description is too long: 1137 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://balticborn.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionDiscover dresses that are perfect for any occasion, and styles that work for every stage of life. Embrace bump-friendly options, wedding picks, and seasonal collections all at Baltic Born.
google-site-verifications1HGNnUGqZz6UcRDRs1rEAqdCx71SvrByUuTEdhws54
shopify-digital-wallet/10664366/digital_wallets/dialog
shopify-checkout-api-token3996861e05c45463803c34bce36608b5
langen
twitter:site@
twitter:cardsummary_large_image
twitter:titleBaltic Born Clothing | Dresses & Occasion Wear | Women's Styles
twitter:descriptionDiscover dresses that are perfect for any occasion, and styles that work for every stage of life. Embrace bump-friendly options, wedding picks, and seasonal collections all at Baltic Born.
og:site_nameBaltic Born
og:urlhttps://balticborn.com/
og:titleBaltic Born Clothing | Dresses & Occasion Wear | Women's Styles
og:typewebsite
og:descriptionDiscover dresses that are perfect for any occasion, and styles that work for every stage of life. Embrace bump-friendly options, wedding picks, and seasonal collections all at Baltic Born.
og:imagehttps://cdn.shopify.com/s/files/1/1066/4366/files/checkout_logo_4.png?height=628&pad_color=fff&v=1613502321&width=1200
og:image:secure_urlhttps://cdn.shopify.com/s/files/1/1066/4366/files/checkout_logo_4.png?height=628&pad_color=fff&v=1613502321&width=1200
og:image:width1200
og:image:height628
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
No paragraphs were detected.
This page contains 623 words. That's ok.
14.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...lose.svg?v=29395848402862075451730153591Close Ticker
...lose.svg?v=29395848402862075451730153591Close Ticker
...-400d-90a5-3decaa23a085.png?v=1728419189carousel
...-45b7-a695-9428f5d81c1a.png?v=1728419112carousel
...-46d2-b872-f4a243a4e2f5.png?v=1728077415carousel
...-44f7-b0f6-3eea35650c3a.png?v=1728077432carousel
...-4787-8464-9e950b095a6c.png?v=1728419260carousel
...-49c7-9ab5-99c121298e3e.png?v=1728419114carousel
...23-9745-a8458c3746b0_1x.png?v=1642106184Icon
...b1-b3f5-52c9fd4a0ec0_1x.png?v=1642106320Icon
...31-8077-201347db85a7_1x.png?v=1642106367Icon
...cb-bdf5-fa0d2e654983_1x.png?v=1642106414Icon
...64-ba39-b3de3e1b451c_1x.png?v=1642106453Icon
...-9457-1e6fd1795c49_200x.png?v=1642424514No alt attribute provided
/cdn/shop/files/van_200x.png?v=1642538832No alt attribute provided
.../shop/files/damage_200x.png?v=1642538842No alt attribute provided
/cdn/shop/files/theft_200x.png?v=1642538853No alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 78 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 shop all
H2 formal
H2 semi-formal
H2 cocktail
H2 destination
H2 bridesmaid looks
H2 wedding guest
H2 bridal
H2 mother of the bride
H2 ties
H2 fabric swatches
H2 fall | winter styles
H2 holiday styles
H2 best sellers
H2 the guest edit
H2 bump friendly
H2 velvet styles
H2 bb exclusive styles
H2 basic styles
H2 resort styles
H2 set styles
H2 shop all Duplicate text
H2 maxi dresses
H2 midi dresses
H2 short dresses
H2 sweater dresses
H2 the guest edit Duplicate text
H2 embellished + sequined
H2 tulle styles
H2 formal Duplicate text
H2 semi-formal Duplicate text
H2 cocktail Duplicate text
H2 shop all Duplicate text
H2 blouses + shirts
H2 sweaters
H2 cardigans
H2 shawls
H2 shop all Duplicate text
H2 pants
H2 skirts
H2 shop all Duplicate text
H2 bikini
H2 one piece
H2 cover up
H2 maxi dresses Duplicate text
H2 midi dresses Duplicate text
H2 short dresses Duplicate text
H2 extended sizes
H2 bump friendly Duplicate text
H2 bridesmaid
H2 shop all Duplicate text
H2 sweaters Duplicate text
H2 tops
H2 shop all Duplicate text
H2 Sign in
H2 Password Reset
H2 HOLIDAY COLLECTION
H2 FALL COLLECTION
H2 NEW ARRIVALS
H2 Shipping Warranty provided by Baltic Born
H3 My Bag. Item Added to Bag
H3 Empty heading
H3 Empty heading
H3 Sweater Weather
H3 FALL WEDDING GUEST
H3 JUMPSUITS
H3 FALL WEDDING GUEST Duplicate text
H3 JUMPSUITS Duplicate text
H3 MIDI DRESSES
H3 MAXI DRESSES
H3 MIDI DRESSES Duplicate text
H3 MAXI DRESSES Duplicate text
H3 OUTERWEAR
H3 BUMP FRIENDLY
H3 OUTERWEAR Duplicate text
H3 BUMP FRIENDLY Duplicate text
H4 Easy 1-Click Protection Form
H5 Dresses
H5 Clothing
H5 Wedding
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://balticborn.com/Anchor Skip to content
https://balticborn.com/Navigate to homepage
https://balticborn.com/Anchor Wishlist Icon
/account/loginaccount
https://balticborn.com/cartitems in cart. Open mini cart.
/collections/new-arrivalsNew Arrivals
/collections/fall-winterFall | Winter
/collections/dressesDresses
/collections/dressesShop All
/collections/maxi-dressesMaxi Dresses
/collections/midi-dressesMidi Dresses
/collections/short-dressesShort Dresses
/collections/sweater-dressesSweater Dresses
/collections/style-guestGuest Dresses
/collections/embellished-sequinedEmbellished + Sequin
/collections/tulleTulle Styles
/collections/formalFormal
/collections/semi-formalSemi-Formal
/collections/style-cocktailCocktail
/collections/destinationDestination
/collections/dressesText duplicate Dresses
IMG-ALT Ardley Maxi Dress | Mauve Floral - Baltic Born
/collections/topsClothing
/collections/topsTops
/collections/topsText duplicate Shop All
/collections/blouses-shirtsBlouses + Shirts
/collections/sweatersSweaters
/collections/style-cardiganCardigans
/collections/outerwearOuterwear
/collections/shawlsShawls
/collections/bottoms-1Bottoms
/collections/bottoms-1Text duplicate Shop All
/collections/pants-1Pants
/collections/skirtsSkirts
/collections/dressesText duplicate Dresses
/collections/dressesText duplicate Shop All
/collections/maxi-dressesText duplicate Maxi Dresses
/collections/midi-dressesText duplicate Midi Dresses
/collections/short-dressesText duplicate Short Dresses
/collections/sweater-dressesText duplicate Sweater Dresses
/collections/style-guestText duplicate Guest Dresses
/collections/embellished-sequinedText duplicate Embellished + Sequin
/collections/tulleText duplicate Tulle Styles
/collections/style-basicBasics
/collections/setsSets
/collections/jumpsuitsJumpsuits + Rompers
/collectionsText duplicate Clothing
IMG-ALT Brynna Bubble Sleeve Sweater | Multi - Baltic Born
/collections/style-guestWedding Suite
/collections/style-guestWedding Guest
/pages/bridesmaid-looksBridesmaid Looks
/collections/bridalBridal
/collections/mother-of-the-brideMother of the Bride
/collections/tiesTies
/collections/fabric-swatchesFabric Swatches
/collections/style-guestWedding
IMG-ALT Montaigne Ruffle Maxi Dress | Sage Floral - Baltic Born
/collections/trending-nowTrending Now
/collections/best-sellersBest Sellers
/collections/fall-winterFall | Winter Styles
/collections/style-holidayHoliday Styles
/collections/style-guestThe Guest Edit
/collections/style-velvetVelvet Styles
/collections/summer-stylesSummer Styles
/collections/style-bumpBump Friendly
/collections/baltic-born-exclu...BB Exclusives
/collections/extended-size-stylesExtended Sizing
/collections/style-comingsoonComing Soon
/collections/swimSwim
/collections/saleSale
https://balticborn.com/No Text
/account/loginText duplicate account
https://balticborn.com/cartNo Text
/collections/new-arrivalsText duplicate New Arrivals
/collections/fall-winterText duplicate Fall | Winter
/collections/best-sellersText duplicate Best Sellers
/collections/style-guestGuest Edit
/collections/new-arrivalsText duplicate New Arrivals
/collections/best-sellersBest of Baltic
/collections/style-bumpText duplicate Bump Friendly
/collections/style-comingsoonText duplicate Coming Soon
/collections/new-arrivalsnew arrivals
/collections/fall-winterfall | winter
/collections/style-holidayholiday
/collections/style-guestshop all
/collections/formalformal
/collections/semi-formalsemi-formal
/collections/style-cocktailcocktail
/collections/destinationdestination
/pages/bridesmaid-looksbridesmaid looks
/collections/style-guestwedding guest
/collections/bridalbridal
/collections/mother-of-the-bridemother of the bride
/collections/tiesties
/collections/fabric-swatchesfabric swatches
/collections/fall-winterfall | winter styles
/collections/style-holidayholiday styles
/collections/best-sellersbest sellers
/collections/style-guestthe guest edit
/collections/style-bumpbump friendly
/collections/style-velvetvelvet styles
/collections/baltic-born-exclu...bb exclusive styles
/collections/style-basicbasic styles
/collections/resortresort styles
/collections/setsset styles
/collections/dressesText duplicate shop all
/collections/maxi-dressesmaxi dresses
/collections/midi-dressesmidi dresses
/collections/short-dressesshort dresses
/collections/sweater-dressessweater dresses
/collections/style-guestText duplicate the guest edit
/collections/embellished-sequinedembellished + sequined
/collections/tulletulle styles
/collections/formalText duplicate formal
/collections/semi-formalText duplicate semi-formal
/collections/style-cocktailText duplicate cocktail
/collections/jumpsuitsjumpsuits + rompers
/collections/topsText duplicate shop all
/collections/blouses-shirtsblouses + shirts
/collections/sweaterssweaters
/collections/style-cardigancardigans
/collections/shawlsshawls
/collections/outerwearouterwear
/collections/bottoms-1Text duplicate shop all
/collections/pants-1pants
/collections/skirtsskirts
/collections/extended-size-stylesextended sizing
/collections/swimText duplicate shop all
/collections/bikinibikini
/collections/style-onepieceone piece
/collections/style-coverupcover up
/collections/style-comingsooncoming soon
/collections/salesale
/pages/returnsreturn policy
https://balticborn.com/Anchor Wishlist
https://balticborn.com/accountaccount My Account
/collections/jumpsuitsjumpsuits
/collections/swimswim
/collections/best-sellersText duplicate best sellers
/collections/saleText duplicate sale
https://balticborn.com/Anchor Text duplicate Wishlist
https://balticborn.com/accountMy Account
/collections/maxi-dressesText duplicate maxi dresses
/collections/midi-dressesText duplicate midi dresses
/collections/short-dressesText duplicate short dresses
/collections/extended-size-stylesextended sizes
/collections/style-bumpText duplicate bump friendly
/collections/bridesmaidsbridesmaid
/collectionsText duplicate shop all
/collections/sweaters-outerwearText duplicate sweaters
/collections/topstops
/collectionsText duplicate shop all
/collections/new-arrivalsText duplicate New Arrivals
/collections/best-sellersText duplicate Best of Baltic
/collections/style-bumpText duplicate Bump Friendly
/collections/style-comingsoonText duplicate Coming Soon
https://balticborn.com/checkoutcheckout
/account/registerCreate Account
/account/registerCreate An Account
/collections/style-holidayHOLIDAY COLLECTION
IMG-ALT carousel
/collections/fall-winterFALL COLLECTION
IMG-ALT carousel
/collections/new-arrivalsNEW ARRIVALS
IMG-ALT carousel
/collections/sweatersShop All Sweaters
/products/elmer-striped-half-z...IMG-ALT Elmer Striped Half Zip Sweater | Black + White - Baltic Born
/products/elmer-striped-half-z...Elmer Striped Half Zip Sweater | Black + White
/products/frannie-knit-turtlen...IMG-ALT Frannie Knit Turtleneck Sweater | Red - Baltic Born
/products/frannie-knit-turtlen...Frannie Knit Turtleneck Sweater | Red
/products/heather-striped-swea...IMG-ALT Heather Striped Sweater | Cream + Navy - Baltic Born
/products/heather-striped-swea...Heather Striped Sweater | Cream + Navy
/products/lyon-turtleneck-swea...IMG-ALT Lyon Turtleneck Sweater | Gray - Baltic Born
/products/lyon-turtleneck-swea...Lyon Turtleneck Sweater | Gray
/products/landell-striped-swea...IMG-ALT Landell Striped Sweater | Ivory + Black
/products/landell-striped-swea...Text duplicate Landell Striped Sweater | Ivory + Black
/products/tahoe-turtleneck-swe...IMG-ALT Tahoe Turtleneck Sweater | Taupe + Cream - Baltic Born
/products/tahoe-turtleneck-swe...Tahoe Turtleneck Sweater | Taupe + Cream
/products/fallon-sweater-dark-...IMG-ALT Fallon Sweater | Dark Green - Baltic Born
/products/fallon-sweater-dark-...Fallon Sweater | Dark Green
/products/fairbanks-sweater-bl...IMG-ALT Fairbanks Sweater | Blue Sage Print - Baltic Born
/products/fairbanks-sweater-bl...Fairbanks Sweater | Blue Sage Print
/collections/style-guestFALL WEDDING GUEST SHOP
IMG-ALT Cta Cards
/collections/jumpsuitsJUMPSUITS SHOP
IMG-ALT Cta Cards
/collections/style-guestText duplicate FALL WEDDING GUEST SHOP
IMG-ALT Cta Cards
/collections/jumpsuitsText duplicate JUMPSUITS SHOP
IMG-ALT Cta Cards
/collections/midi-dressesMIDI DRESSES SHOP
IMG-ALT Cta Cards
/collections/maxi-dressesMAXI DRESSES SHOP
IMG-ALT Cta Cards
/collections/midi-dressesText duplicate MIDI DRESSES SHOP
IMG-ALT Cta Cards
/collections/maxi-dressesText duplicate MAXI DRESSES SHOP
IMG-ALT Cta Cards
/collections/outerwearOUTERWEAR SHOP
IMG-ALT Cta Cards
/collections/style-bumpBUMP FRIENDLY SHOP
IMG-ALT Cta Cards
/collections/outerwearText duplicate OUTERWEAR SHOP
IMG-ALT Cta Cards
/collections/style-bumpText duplicate BUMP FRIENDLY SHOP
IMG-ALT Cta Cards
https://balticborn.com/IMG-ALT Footer Logo
/pages/about-usAbout Us
http://returns.balticborn.com/External Subdomain Returns Portal
/pages/returnsReturn Policy
/pages/faq-1FAQ
/pages/shipping-policyShipping
https://creators.balticborn.com/External Subdomain Ambassador Program
https://creators.balticborn.co...External Subdomain Affiliate Program
/pages/contact-usContact Us
https://www.facebook.com/balti...New window External Subdomain Facebook
IMG-ALT Icon
https://www.instagram.com/balt...New window External Subdomain Instagram
IMG-ALT Icon
https://www.pinterest.com/balt...New window External Subdomain Pinterest
IMG-ALT Icon
https://www.tiktok.com/@baltic...New window External Subdomain Tik Tok
IMG-ALT Icon
https://twitter.com/balticborn...New window External Twitter
IMG-ALT Icon
/pages/privacy-termsNew window Privacy + Terms
/pages/privacy-terms-1Privacy Policy
/policies/terms-of-serviceTerms of Service
/pages/privacy-terms-1Terms and Conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://balticborn.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.47 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (225 kB).

HTTP Response Header

NameValue
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set-cookie99 Characters
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x-cachemiss
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x-shopid10664366
x-shardid164
varyAccept
content-languageen-US
powered-byShopify
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servercloudflare
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content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,023 referring domains.
This page has 4,605 backlinks.
This page has backlinks from 603 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

User-agent: *
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Disallow: /orders
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Disallow: /10664366/orders
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Disallow: /*/collections/*sort_by*
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Disallow: /.well-known/shopify/monorail
Disallow: /cdn/wpm/*.js
Disallow: /recommendations/products
Disallow: /*/recommendations/products
Sitemap: https://balticborn.com/sitemap.xml

# Google adsbot ignores robots.txt unless specifically named!
User-agent: adsbot-google
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User-agent: Nutch
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User-agent: AhrefsBot
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balticborn.com
Baltic Born Clothing | Dresses & Occasion Wear | Women's S...
Discover dresses that are perfect for any occasion, and styles that work for every stage of life. Embrace bump-friendly options, wedding picks, and seasonal collections all at Baltic Born.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Baltic77%Check
Baltic Born77%Check
Born74%Check
Dresses66%Check
Styles65%Check
Baltic Born Clothing64%Check
Maxi Dresses56%Check
Sweater Dresses56%Check
Wedding54%Check
Bump54%Check
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