Banner.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
77% 
Page quality
74% 
Page structure
100% 
Link structure
47% 
Server
81% 
External factors
100% 
SEO Score
Response time
0.80 s
File size
488.60 kB
Words
856
Media files
74
Number of links
142 internal / 24 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home page - banner
The page title is too short. (184 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
titleHome page - banner
keywordsMagento, Varien, E-commerce
robotsINDEX,FOLLOW
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 856 words. That's ok.
30.8% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.7 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
60 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...end/Banner/default/en_GB/images/logo.svgNo alt attribute provided
/media/wysiwyg/leavers-hoodie-dt.jpgNo alt attribute provided
/media/wysiwyg/leavers-hoodie-mob.jpgNo alt attribute provided
/media/wysiwyg/outerwear-hero-dt.jpgNo alt attribute provided
/media/wysiwyg/outerwear-hero-mobile.jpgNo alt attribute provided
/media/wysiwyg/everyday-eco-dt.jpgNo alt attribute provided
/media/wysiwyg/everyday-eco-mobile.jpgNo alt attribute provided
/media/wysiwyg/clearance-desktop.jpgNo alt attribute provided
/media/wysiwyg/clearance-mobile.jpgNo alt attribute provided
/media/wysiwyg/Cardigans_and_sweats_1.jpgSweatshirts
/media/wysiwyg/Cardigans_and_sweats_1.jpgSweatshirts
/media/wysiwyg/APTUS_Sportswear_Block_1.jpgAPTUS sportswear
/media/wysiwyg/APTUS_Sportswear_Block_1.jpgAPTUS sportswear
/media/wysiwyg/B_Corp_Block_2.jpgb-corp
/media/wysiwyg/B_Corp_Block_2.jpgb-corp
/media/wysiwyg/brochure-block.jpgNo alt attribute provided
/media/wysiwyg/brochure-block.jpgNo alt attribute provided
/media/wysiwyg/Bespoke_Uniform_Block_2.jpgBespoke uniform
/media/wysiwyg/Bespoke_Uniform_Block_2.jpgBespoke uniform
...sliders/Category_blazers_and_jackets.pngNo alt attribute provided
...wysiwyg/hp-sliders/Category_knitwear.pngNo alt attribute provided
...a/wysiwyg/hp-sliders/Category_shirts.pngNo alt attribute provided
...rs/Category_boys_trousers_and_shorts.pngNo alt attribute provided
...a/wysiwyg/hp-sliders/Category_skirts.pngNo alt attribute provided
...sliders/Category_Polo_shirts_Tshirts.pngNo alt attribute provided
...iwyg/hp-sliders/Category_sweatshirts.pngNo alt attribute provided
...hp-sliders/Category_aptus_essentials.pngNo alt attribute provided
...p-sliders/Category_aptus_performance.pngNo alt attribute provided
...p-sliders/Category_banner_sportswear.pngNo alt attribute provided
/media/wysiwyg/lifestyle-photography_1.pngNo alt attribute provided
...a/wysiwyg/sustainability-information.pngNo alt attribute provided
/media/wysiwyg/pricelists_2.pngNo alt attribute provided
/media/wysiwyg/point-of-sale_1.pngNo alt attribute provided
/media/wysiwyg/brochures-flyers.pngNo alt attribute provided
/media/wysiwyg/tender-support.pngNo alt attribute provided
/media/wysiwyg/product-photography.pngNo alt attribute provided
/media/wysiwyg/design-boards.pngNo alt attribute provided
/media/wysiwyg/blog-img1.pngNo alt attribute provided
/media/wysiwyg/blog-img2.pngNo alt attribute provided
/media/wysiwyg/blog-img3_1.pngNo alt attribute provided
/media/wysiwyg/blog-img4_1.pngNo alt attribute provided
/media/wysiwyg/testimonial-1.pngNo alt attribute provided
/media/wysiwyg/testimonial-2.pngNo alt attribute provided
/media/wysiwyg/testimonial-3.pngNo alt attribute provided
/media/wysiwyg/testimonial-4.pngNo alt attribute provided
/media/wysiwyg/testimonial-5.pngNo alt attribute provided
/media/wysiwyg/find-a-retailer.jpgFind a retailer
/media/wysiwyg/find-a-retailer.jpgFind a retailer
/media/wysiwyg/stock-banner.jpgFor retailers
/media/wysiwyg/stock-banner.jpgFor retailers
/media/wysiwyg/logo_full_black_2.pngNo alt attribute provided
/media/wysiwyg/logo_full_black_2.pngNo alt attribute provided
/media/wysiwyg/call_2_.pngNo alt attribute provided
/media/wysiwyg/call_2_.pngNo alt attribute provided
/media/wysiwyg/mail_1_.pngNo alt attribute provided
/media/wysiwyg/mail_1_.pngNo alt attribute provided
/media/wysiwyg/Banner-Footer-Logos_3.pngNo alt attribute provided
/media/wysiwyg/Banner-Footer-Logos_3.pngNo alt attribute provided
/media/wysiwyg/image_1_1_.pngNo alt attribute provided
/media/wysiwyg/image_1_1_.pngNo alt attribute provided
/media/wysiwyg/image_2_1_.pngNo alt attribute provided
/media/wysiwyg/image_2_1_.pngNo alt attribute provided
/media/wysiwyg/image_3_1_.pngNo alt attribute provided
/media/wysiwyg/image_3_1_.pngNo alt attribute provided
/media/wysiwyg/iconmonstr-linkedin-3_2.pngNo alt attribute provided
/media/wysiwyg/iconmonstr-linkedin-3_2.pngNo alt attribute provided
/media/wysiwyg/Group_6_1_.pngNo alt attribute provided
/media/wysiwyg/Group_6_1_.pngNo alt attribute provided
/media/wysiwyg/Group_5_1_.pngNo alt attribute provided
/media/wysiwyg/Group_5_1_.pngNo alt attribute provided
/media/wysiwyg/Group_13_1_.pngNo alt attribute provided
/media/wysiwyg/Group_13_1_.pngNo alt attribute provided
Video URLWidthHeight
/media/downloads/BCorp.mp4100%

Page structure

H1 heading
(Critically important)
The UK’s largest and leading schoolwear supplier.
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The UK’s largest and leading schoolwear supplier.
H2 Your active basket
H2 A product for every budget
H2 Sustainability is in our DNA
H2 Marketing support
H2 Recent News
H2 What our customers say!
H3 Shop by category
H4 Elevate your business with support from Banner
H4 About us & more
H4 Help & support
H4 Legal & policies
H4 Follow us
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 24 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.banner.co.uk/Anchor Skip to Content
/registration-processExisting customer? Have you set up your new account yet? Click here for more info >
https://www.banner.co.uk/Subdomain No Text
/customer/account/Subdomain My account
/customer/account/Subdomain Account dashboard
/customer/account/logout/Subdomain Logout
/customer/account/index/Subdomain Log in/Register
/checkout/cart/index/Subdomain Basket
/banner-schoolwear.htmlSubdomain Banner Schoolwear
A-TITLE Banner Schoolwear
/banner-schoolwear/uniform/bla...Subdomain Blazers
A-TITLE Blazers
/banner-schoolwear/uniform/pol...Subdomain Polo Shirts
A-TITLE Polo Shirts
/banner-schoolwear/uniform/shi...Subdomain Shirts & Blouses
A-TITLE Shirts & Blouses
/banner-schoolwear/uniform/sui...Subdomain Suiting
A-TITLE Suiting
/banner-schoolwear/uniform/sum...Subdomain Summer Dresses
A-TITLE Summer Dresses
/banner-schoolwear/uniform/swe...Subdomain Sweatshirts
A-TITLE Sweatshirts
/banner-schoolwear/uniform/out...Subdomain Outerwear
A-TITLE Outerwear
/banner-schoolwear/uniform/pin...Subdomain Pinafores
A-TITLE Pinafores
/banner-schoolwear/uniform/ski...Subdomain Skirts
A-TITLE Skirts
/banner-schoolwear/uniform/t-s...Subdomain T-Shirts
A-TITLE T-Shirts
/banner-schoolwear/uniform/boy...Subdomain Boys Shorts & Trousers
A-TITLE Boys Shorts & Trousers
/banner-schoolwear/uniform/gir...Subdomain Girls Trousers
A-TITLE Girls Trousers
/banner-schoolwear/uniform/kni...Subdomain Knitwear
A-TITLE Knitwear
/banner-schoolwear/uniform/apr...Subdomain Aprons & Overalls
A-TITLE Aprons & Overalls
/banner-schoolwear/banner-scho...Subdomain About Banner Schoolwear
A-TITLE About Banner Schoolwear
/banner-schoolwear/beau-brumme...Subdomain About Beau Brummel
A-TITLE About Beau Brummel
/sportswear.htmlSubdomain Sportswear
A-TITLE Sportswear
/sportswear/aptus-products/apt...Subdomain APTUS Essentials
A-TITLE APTUS Essentials
/sportswear/aptus-products/apt...Subdomain APTUS Performance
A-TITLE APTUS Performance
/sportswear/banner/banner-spor...Subdomain Banner Sportswear
A-TITLE Banner Sportswear
/sportswear/banner-sportswear/...Subdomain About Banner Sportswear
A-TITLE About Banner Sportswear
/sportswear/aptus-sportswear/a...Subdomain APTUS Sports Bra
A-TITLE APTUS Sports Bra
/clearance.htmlSubdomain Clearance
A-TITLE Clearance
https://www.banner.co.uk/no-routeSubdomain About Banner
/aptus/aptus-products.htmlSubdomain Aptus Products
/made-to-order-and-embroiderySubdomain Made to order
https://www.banner.co.uk/no-routeSubdomain Text duplicate About Banner
https://www.banner.co.uk/homeSubdomain Corporate & Social Responsibility
/marketing-supportSubdomain Marketing
/marketing-supportSubdomain Marketing support
https://mediahub.banner.co.uk/New window External Subdomain Media hub
https://blog.banner.co.uk/New window External Subdomain Blog
/who-we-areSubdomain About us
/who-we-areSubdomain Who we are
/why-bannerSubdomain Why Banner
/what-we-doSubdomain What we do
/people-cultureSubdomain People & culture
/environmentSubdomain Sustainability
/environmentSubdomain Environment
https://www.banner.co.uk/b-corpSubdomain B corp certified
/product-sustainabilitySubdomain Product
/ethical-sourcingSubdomain Ethical sourcing
/community-charitySubdomain Community & charity
/banner-foundationBanner foundation
/help-supportSubdomain Help & support
/for-retailersSubdomain For retailers
/support-for-schoolsSubdomain For schools
https://mediahub.banner.co.uk/...New window External Subdomain Text duplicate Media hub
/store-locatorSubdomain Store locator
/help-supportSubdomain Text duplicate Help & support
/banner-schoolwear.htmlSubdomain Text duplicate Banner Schoolwear
A-TITLE Banner Schoolwear
/banner-schoolwear/uniform/bla...Subdomain Text duplicate Blazers
A-TITLE Blazers
/banner-schoolwear/uniform/pol...Subdomain Text duplicate Polo Shirts
A-TITLE Polo Shirts
/banner-schoolwear/uniform/shi...Subdomain Text duplicate Shirts & Blouses
A-TITLE Shirts & Blouses
/banner-schoolwear/uniform/sui...Subdomain Text duplicate Suiting
A-TITLE Suiting
/banner-schoolwear/uniform/sum...Subdomain Text duplicate Summer Dresses
A-TITLE Summer Dresses
/banner-schoolwear/uniform/swe...Subdomain Text duplicate Sweatshirts
A-TITLE Sweatshirts
/banner-schoolwear/uniform/out...Subdomain Text duplicate Outerwear
A-TITLE Outerwear
/banner-schoolwear/uniform/pin...Subdomain Text duplicate Pinafores
A-TITLE Pinafores
/banner-schoolwear/uniform/ski...Subdomain Text duplicate Skirts
A-TITLE Skirts
/banner-schoolwear/uniform/t-s...Subdomain Text duplicate T-Shirts
A-TITLE T-Shirts
/banner-schoolwear/uniform/boy...Subdomain Text duplicate Boys Shorts & Trousers
A-TITLE Boys Shorts & Trousers
/banner-schoolwear/uniform/gir...Subdomain Text duplicate Girls Trousers
A-TITLE Girls Trousers
/banner-schoolwear/uniform/kni...Subdomain Text duplicate Knitwear
A-TITLE Knitwear
/banner-schoolwear/uniform/apr...Subdomain Text duplicate Aprons & Overalls
A-TITLE Aprons & Overalls
/banner-schoolwear/banner-scho...Subdomain Text duplicate About Banner Schoolwear
A-TITLE About Banner Schoolwear
/banner-schoolwear/beau-brumme...Subdomain Text duplicate About Beau Brummel
A-TITLE About Beau Brummel
/sportswear.htmlSubdomain Text duplicate Sportswear
A-TITLE Sportswear
/sportswear/aptus-products/apt...Subdomain Text duplicate APTUS Essentials
A-TITLE APTUS Essentials
/sportswear/aptus-products/apt...Subdomain Text duplicate APTUS Performance
A-TITLE APTUS Performance
/sportswear/banner/banner-spor...Subdomain Text duplicate Banner Sportswear
A-TITLE Banner Sportswear
/sportswear/banner-sportswear/...Subdomain Text duplicate About Banner Sportswear
A-TITLE About Banner Sportswear
/sportswear/aptus-sportswear/a...Subdomain Text duplicate APTUS Sports Bra
A-TITLE APTUS Sports Bra
/clearance.htmlSubdomain Text duplicate Clearance
A-TITLE Clearance
https://www.banner.co.uk/no-routeSubdomain Text duplicate About Banner
/aptus/aptus-products.htmlSubdomain Text duplicate Aptus Products
/made-to-order-and-embroiderySubdomain Text duplicate Made to order
https://www.banner.co.uk/no-routeSubdomain Text duplicate About Banner
https://www.banner.co.uk/homeSubdomain Text duplicate Corporate & Social Responsibility
/marketing-supportSubdomain Text duplicate Marketing
/marketing-supportSubdomain Text duplicate Marketing support
https://mediahub.banner.co.uk/New window External Subdomain Text duplicate Media hub
https://blog.banner.co.uk/New window External Subdomain Text duplicate Blog
/who-we-areSubdomain Text duplicate About us
/who-we-areSubdomain Text duplicate Who we are
/why-bannerSubdomain Text duplicate Why Banner
/what-we-doSubdomain Text duplicate What we do
/people-cultureSubdomain Text duplicate People & culture
/environmentSubdomain Text duplicate Sustainability
/environmentSubdomain Text duplicate Environment
https://www.banner.co.uk/b-corpSubdomain Text duplicate B corp certified
/product-sustainabilitySubdomain Text duplicate Product
/ethical-sourcingSubdomain Text duplicate Ethical sourcing
/community-charitySubdomain Text duplicate Community & charity
/banner-foundationText duplicate Banner foundation
/help-supportSubdomain Text duplicate Help & support
/for-retailersSubdomain Text duplicate For retailers
/support-for-schoolsSubdomain Text duplicate For schools
https://mediahub.banner.co.uk/...New window External Subdomain Text duplicate Media hub
/store-locatorSubdomain Text duplicate Store locator
/help-supportSubdomain Text duplicate Help & support
/checkout/cart/Subdomain Go to basket
https://mediahub.banner.co.uk/...New window External Subdomain No Text
/banner-schoolwear/uniform/out...No Text
/product-sustainabilityNew window No Text
/clearance.htmlNo Text
https://www.banner.co.uk/Anchor ×
/who-we-areMore about us
/customer/account/login/Login/Open an account
/banner-schoolwear/uniform/swe...Text duplicate IMG-ALT Sweatshirts
/sportswear/aptus-products.htmlIMG-ALT APTUS sportswear
https://www.banner.co.uk/b-corpIMG-ALT b-corp
https://issuu.com/bannergroup/...New window External No Text
/banner-schoolwear/beau-brumme...IMG-ALT Bespoke uniform
/banner-schoolwear/uniform/bla...Blazers, Jackets & Suiting
/banner-schoolwear/uniform/kni...Text duplicate Knitwear
/banner-schoolwear/uniform/shi...Text duplicate Shirts & Blouses
/banner-schoolwear/uniform/boy...Text duplicate Boys Shorts & Trousers
/banner-schoolwear/uniform/sum...Girls Summer Dresses, Pinafores, Skirts & Trousers
/banner-schoolwear/uniform/pol...Polo Shirts & T-Shirts
/banner-schoolwear/uniform/swe...Text duplicate Sweatshirts
/sportswear/aptus-products/apt...Text duplicate APTUS Essentials
/sportswear/aptus-products/apt...Text duplicate APTUS Performance
/sportswear/banner/banner-spor...Text duplicate Banner Sportswear
/banner-schoolwear/uniform.htmlShop all categories
/environmentFind out more
/marketing-supportExplore marketing support
https://issuu.com/bannergroup/New window External View our 2025 brochures
https://mediahub.banner.co.uk/...New window External Subdomain Lifestyle photography
https://mediahub.banner.co.uk/...New window External Subdomain Sustainability information
https://mediahub.banner.co.uk/...New window External Subdomain Pricelists
https://mediahub.banner.co.uk/...New window External Subdomain Point of Sale
https://mediahub.banner.co.uk/...New window External Subdomain Brochures
& Flyers
https://mediahub.banner.co.uk/...New window External Subdomain Tender Support
https://mediahub.banner.co.uk/...New window External Subdomain Product Photography
https://mediahub.banner.co.uk/...New window External Subdomain Design Boards
https://blog.banner.co.uk/New window External Subdomain View all blog posts
https://blog.banner.co.uk/our-...External Subdomain Our Top Tips - Finding the Perfect School Uniform Read More ➟
https://blog.banner.co.uk/bann...External Subdomain Banner Annual Impact Report - Our Best Moments from 2023! Read More ➟
https://blog.banner.co.uk/the-...External Subdomain The evolution of School Uniforms: Embracing Modern Trends Read More ➟
https://blog.banner.co.uk/inte...External Subdomain Interview: Andy Smith, Sales Director for William Turner Read More ➟
/store-locatorIMG-ALT Find a retailer
/for-retailersText duplicate IMG-ALT For retailers
/who-we-areText duplicate Who we are
/support-for-schoolsSupport for schools
/contact-usContact us
/banner-foundationBanner Foundation
https://www.banner.co.uk/b-corpText duplicate B corp certified
https://blog.banner.co.uk/New window External Subdomain Text duplicate Blog
/delivery-and-returnsDelivery information
/help-and-support-returns-refundsReturns
/help-supportFAQ's
/terms-and-conditionsTerms & conditions
/privacy-policyPrivacy and cookie policy
/ethical-policyEthical policy
/media/downloads/Modern-Slaver...Modern slavery statement
https://www.linkedin.com/compa...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.banner.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.80 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (489 kB).

HTTP Response Header

NameValue
traceresponse00-182d65c0aa6bcbc734dd663c0c94f61a-05033b3c84252f90-01
x-frame-optionsSAMEORIGIN
x-platform-serveri-097881c2461c71618
pragmano-cache
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Schoolwear50%Check
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leading Schoolwear50%Check
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support44%Check
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