Bath.ac.uk - SEO Checker

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Overview of the SEO Check
Meta information
91% 
Page quality
91% 
Page structure
36% 
Link structure
62% 
Server
74% 
External factors
100% 
SEO Score
Response time
0.25 s
File size
44.20 kB
Words
1037
Media files
20
Number of links
59 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of Bath
The page title is too short. (158 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
A leading UK university with an international reputation for teaching and research excellence.
The length of the meta description is perfect. (570 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionA leading UK university with an international reputation for teaching and research excellence.
keywordsDigital Content, external-homepage
date2025-05-23 12:02:04 +0100 BST
msapplication-config/lens/124/assets/university-of-bath/images/favicon/browserconfig.xml
msapplication-TileImage/lens/124/assets/university-of-bath/images/favicon/windows/mstile-144x144.png
msapplication-TileColor#004489
theme-color#202329
langen
twitter:cardsummary
twitter:site@uniofbath
twitter:titleUniversity of Bath
twitter:descriptionA leading UK university with an international reputation for teaching and research excellence.
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1037 words. That's ok.
36.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
22 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.89 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 14 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 21 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...com/65535/54420897397_1bd78611de_o_d.jpgInternational students in Bath taking a selfie
...com/65535/52153402809_5013aa45ce_o_d.jpgStudents walking along the Parade on campus
...com/65535/52153161721_23f407b003_o_d.jpgStudents relaxing by the lake on campus
...com/65535/52153168963_f0ed3001e2_o_d.jpgMasked researcher in a lab
...com/65535/52152154087_9a7f36a347_o_d.jpgResearch student working at a piece of precision equipment
...com/65535/52152154112_02ec5d565a_o_d.jpgTwo IAAPS researchers look at results of an experiment on a laptop
...com/65535/52152154062_a892fa53c4_o_d.jpgWoman listens intently at a community event
...com/65535/52153168938_9131dffbe0_o_d.jpgA woman speaks at an event
...com/65535/54142194070_d1d1db656a_c_d.jpgNo alt attribute provided
...com/65535/52153659840_c0181ec179_o_d.jpgA woman smiles as she talks to two people with their backs to us
...com/65535/52153168913_6d8f2722a1_o_d.jpgA Bath researcher shows a flask of liquid to a commercial business partner
...com/65535/52152154212_cacc456265_o_d.jpgA woman looks inspired as she listens to someone talking opposite her
...com/65535/52153161661_e646a54c65_o_d.jpgA University of Bath placement student and their mentor talking
...com/65535/52169322768_4eddba5e14_o_d.jpgA researcher holding a bottle of oil
...r.com/65535/54533167348_c64bca51fc_o.jpgChantal Meza artwork
...s/awards/8th-complete-uni-guide-2025.svg8th in the complete university guide 2025
...s/awards/7th-guardian-uni-guide-2025.svg7th in the Guardian university guide 2025

Page structure

H1 heading
(Critically important)
University of Bath
Too many H1 headings
The H1 heading is too short (18 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 41 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 University of Bath
H1 A global university
H1 Improve your employability
H1 Informing the direction of research
H1 Tackling issues of global significance
H1 Working with the community
H1 Reducing our environmental impact
H1 Be part of a vibrant and innovative community
H1 Come and work at Bath
H1 Support for your business
H1 Driving innovation
H2 A leading UK university with an international reputation for teaching and research excellence.
H2 Study at Bath
H2 International careers support
H2 Making an impact
H2 Supporting the community
H2 Work at Bath
H2 Collaborate with us
H2 Our research impact
H2 Meet our students
H2 News stories
H2 Social media
H3 Experience the University at a Postgraduate Virtual Open Day
H3 Undergraduate prospectus 2026 request form
H3 Master's prospectus 2025 request form
H3 Centre for Sustainable and Circular Technologies (CSCT)
H3 Institute for Advanced Automotive Propulsion Systems (IAAPS)
H3 Public events
H3 Sign up to our Community Newsletter
H3 Education & Research
H3 Management, Specialist and Administration
H3 Operations & Facilities Support
H3 Technical & Experimental
H3 Enterprise and entrepreneurship
H3 Student engagement, employability and recruitment
H3 Research with Impact
H3 Global webinar series on disappearance launches with Grammy-winning icon Rubén Blades
H3 Treating chronic pain early: psychological therapies rewire the brain and relieve suffering
H3 Lower taxes on Heated Tobacco Products are subsidising tobacco industry – new research
H3 Mammals' lifespans linked to brain size and immune system function, says new study
H3 More from our Media Centre
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.bath.ac.uk/Anchor Skip to main content
https://www.bath.ac.uk/University of Bath
https://www.bath.ac.uk/staff/Subdomain Staff
https://www.bath.ac.uk/students/Subdomain Students
/professional-services/alumni-...Subdomain Alumni
https://www.bath.ac.uk/Text duplicate University of Bath
https://www.bath.ac.uk/courses/Subdomain Courses
/topics/research/Subdomain Research
/professional-services/enterpr...Subdomain Enterprise
https://www.bath.ac.uk/sportSubdomain Sport
/departments/Subdomain Departments
/topics/about-the-university/Subdomain About
https://www.bath.ac.uk/staff/Subdomain Text duplicate Staff
https://www.bath.ac.uk/students/Subdomain Text duplicate Students
/professional-services/alumni-...Subdomain Text duplicate Alumni
/campaigns/experience-the-univ...Experience the University at a Postgraduate Virtual Open Day Find out what it's like to study for a master's or doctoral degree at Bath at one of our online ...
https://www.bath.ac.uk/Anchor Study at Bath
https://www.bath.ac.uk/Anchor Making an impact
https://www.bath.ac.uk/Anchor Supporting the community
https://www.bath.ac.uk/Anchor Work at Bath
https://www.bath.ac.uk/Anchor Collaborate with us
/topics/studying-at-bath-as-an...students from across the world
/corporate-information/ranking...ranked highly
/forms/undergraduate-prospectu...Undergraduate prospectus 2026 request form Learn about our undergraduate courses starting in September 2026, hear from our current students, and get a taste ...
IMG-ALT Students walking along the Parade on campus
/forms/masters-prospectus-2025...Master's prospectus 2025 request form Request a download of our master's prospectus and learn about our courses starting in September 2025.
IMG-ALT Students relaxing by the lake on campus
/campaigns/improve-your-employ...choose to do a placement or study abroad
/guides/careers-support-for-in...careers support for international students
/corporate-information/driving...research strategy
https://www.csct.ac.uk/External Subdomain Centre for Sustainable and Circular Technologies (CSCT) Placing fundamental concepts of sustainability and circularity at the core of research, innovation, t...
IMG-ALT Research student working at a piece of precision equipment
https://iaaps.co.uk/External Institute for Advanced Automotive Propulsion Systems (IAAPS) The IAAPS team has supported propulsion research for over 40 years and offers a unique combinati...
IMG-ALT Two IAAPS researchers look at results of an experiment on a laptop
/topics/research/Find out more about our research
/topics/our-place-in-the-commu...Our place in the community
/events/?f.Audience|Z=Public&f...Subdomain Public events Find out what's on. Join us for upcoming events, including conferences, public lectures, arts performances and exhibitions and sporting fixtures.
IMG-ALT A woman speaks at an event
/services/sign-up-to-our-commu...Sign up to our Community Newsletter Receive regular updates about upcoming public lectures and sports events on campus as well as performances, workshops and...
/topics/climate-change-and-the...Find out more about how we're reducing our carbon footprint
/jobs/display.aspx?id=1091&pid...Subdomain Find out what it's like to work at Bath
/jobs/vacancies.aspx?cat=391Subdomain Education & Research Apply for a vacancy in education and research.
/jobs/vacancies.aspx?cat=392Subdomain Management, Specialist and Administration Apply for management, specialist and administration roles.
/jobs/vacancies.aspx?cat=394Subdomain Operations & Facilities Support Look for a job in our operations and facilities teams.
/jobs/vacancies.aspx?cat=393Subdomain Technical & Experimental Search for a technical and experimental role.
https://www.bath.ac.uk/jobs/Subdomain Search for a job
/topics/enterprise-and-entrepr...We work with established businesses and start-ups
/research-facilities/research-...Our research facilities are available for testing and analysis
/professional-services/enterpr...Enterprise and entrepreneurship We work with businesses, researchers, and students to enable new ideas, innovation, and growth.
IMG-ALT A woman looks inspired as she listens to someone talking opposite her
/campaigns/student-engagement-...Student engagement, employability and recruitment Discover how engaging with our students through placements, projects, societies and employment can help att...
IMG-ALT A University of Bath placement student and their mentor talking
/campaigns/knowledge-transfer-...exchange knowledge and ideas
/campaigns/research-with-impactFind out more about research with impact
/announcements/global-webinar-...Read the full article
/announcements/treating-chroni...Article published on 19 May 2025 Treating chronic pain early: psychological therapies rewire the brain and relieve suffering
/announcements/lower-taxes-on-...Article published on 14 May 2025 Lower taxes on Heated Tobacco Products are subsidising tobacco industry – new research
/announcements/mammals-lifespa...Article published on 8 May 2025 Mammals' lifespans linked to brain size and immune system function, says new study
/topics/media-centre/More from our Media Centre
https://www.instagram.com/unio...External Subdomain Go to Instagram
https://www.linkedin.com/schoo...External Subdomain Go to LinkedIn
https://www.youtube.com/c/unio...External Subdomain Go to YouTube
https://www.facebook.com/uniof...External Subdomain Go to Facebook
https://www.weibo.com/uobathExternal Subdomain Go to SinaWeibo
/corporate-information/univers...Subdomain Go to WeChat
https://www.snapchat.com/add/u...External Subdomain Go to SnapChat
https://www.tiktok.com/@uniofbathExternal Subdomain Go to TikTok
https://www.xiaohongshu.com/us...External Subdomain Go to Xiaohongshu
/corporate-information/ranking...Subdomain IMG-ALT 8th in the complete university guide 2025
/corporate-information/copyright/Subdomain © University of Bath 2025
/corporate-information/disclai...Subdomain Disclaimer
/teams/freedom-of-information/Subdomain Freedom of information
/corporate-information/modern-...Subdomain Modern slavery statement
/corporate-information/privacy...Subdomain Privacy and cookie policy
/corporate-information/transpa...Subdomain Transparency information
/corporate-information/website...Subdomain Website accessibility statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.bath.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
This page loads 14 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.25 seconds.
This page only loads 2 CSS files. That's ok.
The file size of the HTML document is fine (44 kB).

HTTP Response Header

NameValue
dateMon, 26 May 2025 22:03:47 GMT
serverApache
accept-rangesbytes
varyAccept-Encoding,Origin
content-encodinggzip
cache-controlmax-age=600
content-length9767
content-typetext/html
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,832 referring domains.
This page has 25,323 backlinks.
This page has backlinks from 1,474 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# robots.txt file

User-agent: *
Disallow: /cgi-bin/
Disallow: /az-contacts/
Disallow: /contact/
Disallow: /courses/search/
Disallow: /internal/web-stats/
Disallow: /newsbackup/
Disallow: /noticeboard/
Disallow: /person/
Disallow: /personfinder/
Disallow: /phone/
Disallow: /s/
Disallow: /search/
Disallow: /webarchive.bho/
Disallow: /whats-on/

Disallow: /publications/university-of-bath-undergraduate-prospectus/attachments/undergraduate-prospectus-2026.pdf
Disallow: /publications/masters-prospectus-2025/attachments/university-of-bath-masters-prospectus-2025.pdf
Disallow: /publications/masters-prospectus-2025-in-mandarin/attachments/uob-masters-prospectus-2025-mandarin.pdf

Sitemap: http://www.bath.ac.uk/sitemap.xml

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www.bath.ac.uk
University of Bath
A leading UK university with an international reputation for teaching and research excellence.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Bath81%Check
University81%Check
leading UK university65%Check
Research56%Check
international56%Check
international reputation54%Check
leading50%Check
reputation50%Check
teaching50%Check
excellence50%Check
Show more keywords and terms

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