Burlingtonnc.gov - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
62% 
Page structure
66% 
Link structure
45% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.04 s
File size
100.20 kB
Words
446
Media files
22
Number of links
40 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Burlington, NC - Official Website | Official Website
There are word repetitions in the page title.
The length of the page title is perfect. (444 pixels out of 580 max pixel length)
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
category0Home
theme-color#002e59
descriptionEmpty
keywordsHome
google-site-verificationy6r4fzgLby5ojdhOqU_fgBhFci6gzorinEaDznijmN0
langen
Content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 446 words on this page. Good pages should have about 800 words of useful content.
33.6% of the text are stop words.
Words from the H1 heading are used in the page content.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/ImageRepository/Document?documentID=19811Burlington NC Homepage
/ImageRepository/Document?documentID=19821Search
/ImageRepository/Document?documentID=25595Aerial photograph of Western Electric siteAerial photograph of Western Electric site
data:[...] Base64City Park Pickleball Complex RenderingCity Park Pickleball Complex Rendering
data:[...] Base64Arboretum Childrens GardenArboretum Childrens Garden
data:[...] Base64Vehicles parked on lawnVehicles parked on lawn
data:[...] Base64Traffic Camera MapsTraffic Camera Maps
data:[...] Base64Kickball GameKickball Game
data:[...] Base64zoned subdivisionzoned subdivision
data:[...] Base64City Park PlaygroundCity Park Playground
data:[...] Base64Website Spotlight Banners 2024-01Website Spotlight Banners 2024-01
data:[...] Base64Plastic Bottles for recyclingPlastic Bottles for recycling
data:[...] Base64Carousel Festival 2023-01-01Carousel Festival 2023-01-01
data:[...] Base64Drinking Water ReservoirDrinking Water Reservoir
data:[...] Base64Burlington Smart - Deck BuildingBurlington Smart - Deck Building
/ImageRepository/Document?documentId=19835Burlington NC Homepage
/ImageRepository/Document?documentID=19836Facebook
/ImageRepository/Document?documentID=19839Twitter
/ImageRepository/Document?documentID=19837Instagram
/ImageRepository/Document?documentID=19840YouTube
/ImageRepository/Document?documentID=19838Nexdoor

Page structure

H1 heading
(Critically important)
City Calendar
Too many H1 headings
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 City Calendar
H1 City Updates
H2 City of Burlington
H3 Belong in Burlington
H4 Former Western Electric Site Environmental Cleanup Process by the Department of Defense
H4 A new 17-Court Pickleball Complex is under construction at City Park
H4 Enjoy the Children's Garden at the Burlington Arboretum
H4 Parking on grass, dirt, and lawns is prohibited by Burlington's Unified Development Ordinance
H4 City of Burlington Traffic Cameras
H4 Get your crew together and sign up for kickball. Registration open until February 21.
H4 Our Unified Development Ordinance (UDO) governs all new development within Burlington. City Council amends the UDO as needed.
H4 Enjoy the new, inclusive playground in City Park
H4 Attend a Burlington City Council Meeting and join the conversation.
H4 Learn more about recycling services
H4 Enjoy a Burlington tradition and ride our historic Dentzel Carousel
H4 Burlington will ensure its drinking water always meets federal and state safety regulations.
H4 Need an inspection or permit? Apply online with BurlingtonSmart
H4 Get Hiking! on the Haw River Trail
H4 City Council Meeting
H4 Sprouts - Nature Program for Preschoolers
H4 OutdoorU
H4 Artists in Parks - Tie Dye and Silk Art
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.burlingtonnc.gov/Anchor Skip to Main Content
https://www.burlingtonnc.gov/IMG-ALT Burlington NC Homepage
https://www.burlingtonnc.gov/Home
/Search/ResultsIMG-ALT Search
/1735/ServicesServices
/1339/GovernmentGovernment
/26/Things-To-DoThings To Do
https://www.burlingtonnc.gov/2208Business & Development
https://burlingtonnc.gov/2624/New window Former Western Electric Site Environmental Cleanup Process by the Department of Defense Click here to learn more about the process and how you can be part of...
IMG-ALT Aerial photograph of Western Electric site
https://playburlingtonpickleba...New window External A new 17-Court Pickleball Complex is under construction at City Park Six courts are also being built at Fairchild Park. More info here.
IMG-ALT City Park Pickleball Complex Rendering
/2466/Residential-Parking-Ordi...Subdomain Parking on grass, dirt, and lawns is prohibited by Burlington's Unified Development Ordinance Click here for more information on warnings, fines, and how to ...
IMG-ALT Vehicles parked on lawn
https://trafficcamera.burlingt...New window External Subdomain City of Burlington Traffic Cameras See real time traffic conditions around Burlington.
IMG-ALT Traffic Camera Maps
/2014/KickballNew window Subdomain Get your crew together and sign up for kickball. Registration open until February 21. The league is for 18 and over and games are usually played Thursday nig...
IMG-ALT Kickball Game
https://youtu.be/9qY1_8XpOx4New window External Our Unified Development Ordinance (UDO) governs all new development within Burlington. City Council amends the UDO as needed. Watch this tutorial from our Pl...
IMG-ALT zoned subdivision
/43/City-CouncilNew window Attend a Burlington City Council Meeting and join the conversation. At every City Council Meeting, there is opportunity to give public comment and let your v...
IMG-ALT Website Spotlight Banners 2024-01
https://www.burlingtonnc.gov/2387New window Learn more about recycling services Increased costs for recycling plastic and paper are pushing rates higher in municipalities around the country, including ...
IMG-ALT Plastic Bottles for recycling
https://burlingtonnc.gov/carouselNew window Enjoy a Burlington tradition and ride our historic Dentzel Carousel Free amusement rides, live music, food trucks, beer garden, artisan market, and tons of k...
IMG-ALT Carousel Festival 2023-01-01
/2121/PFAS14-DIOXANE-INFORMATI...New window Burlington will ensure its drinking water always meets federal and state safety regulations. Learn what the EPAs new Health Advisories for PFAS in drinking w...
IMG-ALT Drinking Water Reservoir
/2114/BurlingtonSmartNew window Need an inspection or permit? Apply online with BurlingtonSmart Burlington Smart allows you to apply for, track, and pay for City of Burlington inspections a...
IMG-ALT Burlington Smart - Deck Building
/2289/Make-a-PaymentPay My Bill
/2288/Fix-it-Report-it-Request-itReport a Concern
https://www.governmentjobs.com...External Subdomain Find a Job
/2226/Garbage-Recycling-Yard-W...Waste Pick-Up
/2207/Animal-ServicesAdopt a Pet
/55/Recreation-ParksParks, Lakes, & Fun
/Calendar.aspx?EID=9390Get Hiking! on the Haw River Trail
/Calendar.aspx?EID=9390Get Hiking! on the Haw River TrailRead More
/Calendar.aspx?EID=9407City Council Meeting
/Calendar.aspx?EID=9407City Council MeetingRead More
/Calendar.aspx?EID=9380Sprouts - Nature Program for Preschoolers
/Calendar.aspx?EID=9380Sprouts - Nature Program for PreschoolersRead More
/Calendar.aspx?EID=9385OutdoorU
/Calendar.aspx?EID=9385OutdoorURead More
/Calendar.aspx?EID=9387Artists in Parks - Tie Dye and Silk Art
/Calendar.aspx?EID=9387Artists in Parks - Tie Dye and Silk ArtRead More
/calendar.aspx?CID=34,18,37,45,16View All Events
https://www.burlingtonnc.gov/Text duplicate IMG-ALT Burlington NC Homepage
https://www.burlingtonnc.gov/2288Text duplicate Report a Concern
https://www.burlingtonnc.gov/2292Ask a Question
/directory.aspxDirectory
https://www.facebook.com/Burli...New window External Subdomain IMG-ALT Facebook
https://twitter.com/BurlingtonNCNew window External IMG-ALT Twitter
https://www.instagram.com/burl...New window External Subdomain IMG-ALT Instagram
https://www.youtube.com/user/C...New window External Subdomain IMG-ALT YouTube
https://nextdoor.com/agency/ci...New window External IMG-ALT Nexdoor
https://www.burlingtonnc.gov/Back to Home
/accessibilityAccessibility
/privacyPrivacy
https://www.burlingtonnc.gov/Terms of Use

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.burlingtonnc.gov/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.04 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (100 kB).

HTTP Response Header

NameValue
cache-controlprivate, s-maxage=600,no-transform
content-typetext/html; charset=utf-8
content-encodinggzip
etag" "
varyAccept-Encoding
serverMicrosoft-IIS/10.0
p3pCP="IDC DSP COR ADM DEVi TAIi PSA PSD IVAi IVDi CONi HIS OUR IND CNT"
set-cookie25 Characters
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self' https://*.granicus.com https://platform.civicplus.com https://account.civicplus.com https://analytics.civicplus.com; img-src * data: blob:; worker-src * data: blob: 'unsafe-eval' 'unsafe-inline'; script-src * about: 'unsafe-inline' 'unsafe-eval'; style-src * 'unsafe-inline'; media-src * blob:; font-src * data:; default-src *
dateThu, 13 Feb 2025 00:44:18 GMT
content-length28994
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,339 referring domains.
This page has 7,465 backlinks.
This page has backlinks from 695 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

user-agent: Baiduspider
Disallow: /
User-agent: Yandex
Disallow: /
User-agent: *
Disallow: /activedit
Disallow: /admin
Disallow: /common/admin/
Disallow: /OJA
Disallow: /support
Disallow: /currenteventsview.asp
Disallow: /search.asp
Disallow: /currenteventsview.aspx
Disallow: /search.aspx
Disallow: /currentevents.aspx
Disallow: /Support
Disallow: /CurrentEventsView.asp
Disallow: /Search.asp
Disallow: /CurrentEventsView.aspx
Disallow: /Search.aspx
Disallow: /Search
Disallow: /CurrentEvents.aspx
Disallow: /Currentevents.aspx
Disallow: /map.aspx
Disallow: /map.asp
Disallow: /Map.aspx
Disallow: /Map.asp
Sitemap: /sitemap.xml
Disallow: /RSS.aspx
User-agent: Siteimprove
Crawl-delay: 20
User-agent: Siteimprovebot
Crawl-delay: 20
User-agent: Siteimprovebot-crawler
Crawl-delay: 20

Similar sites

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Burlington64%Check
Site54%Check
City53%Check
Calendar50%Check
City Park48%Check
Park46%Check
City Council46%Check
City Council Meeting45%Check
Development43%Check
new43%Check
Show more keywords and terms

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