Careers.primark.com - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
95% 
Page quality
75% 
Page structure
70% 
Link structure
87% 
Server
46% 
External factors
0% 
SEO Score
Response time
0.96 s
File size
88.40 kB
Words
1144
Media files
20
Number of links
52 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Careers at Primark | Primark Careers (EN)
There are word repetitions in the page title.
The length of the page title is perfect. (380 pixels out of 580 max pixel length)
Meta description
(Critically important)
We’ve got jobs for all kinds of people at Primark, in our stores and at head office. This site will tell you what you can do and where you can do it.
The length of the meta description is perfect. (884 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://careers.primark.com/en
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionWe’ve got jobs for all kinds of people at Primark, in our stores and at head office. This site will tell you what you can do and where you can do it.
msvalidate.012DD8A7FA6CE467FB295DCFC5902E58AC
format-detectiontelephone=no
measga4
ga4sidG-DRNYER80VL
ff-ga4tcFalse
hostNamecareers.primark.com
career-site-full-domaincareers.primark.com
career-site-platform-domain-id1021
career-site-company-domain-id747
ff-client-scTrue
ff-personalization-scTrue
ff-disable-source-fixFalse
cookie-managementOneTrust
msapplication-confignone
site-page-timestamp19.12.2024 18:48:44
icinga2-client-hostcareers.primark.com
icinga2-machine-namecareersites-group37-7cb4d64b84-4zrp9
get-tracking-site-typeNewFull
get-tracking-orgnaic-tagsEmpty
get-tracking-organic-tagsEmpty
get-tracking-optimized-trackingTrue
search-importer-version2
search-client-typeSearchAsService
search-visitor-idSearchVisitorId
search-session-idSearchSessionId
search-analytic-enabledEmpty
search-analytics-urlhttp://search-analytics-lb.service.consuldev:30050
site-tenant-id8171
site-organization-id8171
site-id61025
site-theme-id199139
site-page-id845598
site-type-idNewFull
site-page-typeHomepage
career-site-page-typeHomepage
site-admin-envprod
site-current-languageen
site-url-language-codeEN
site-url-modified-language-codeen
google-site-verificationP6m8P8X1x78JDLBKkJr1RnCQZvOtgTBA7ah1dB4AAC0
site-google-analyticsUA-82779222-1
ga-cookie-flagSameSite=None; Secure
site-enable-linkerfalse
site-linker-domainsEmpty
site-anonymize-ipEmpty
platform-domain-id1021
dimension38171
dimension10Homepage
dimension208171
dimension21747
dimension2261025
site-gtm-idTQCWLL
gtm_tenantid8171
gtm_companysiteid61025
gtm_companydomainid747
gtm_orgid8171
gtm_pagetypeHomepage
gtm_pillar_typeEmpty
gtm_pillar_topicEmpty
gtm_pillar_channelEmpty
langen
twitter:cardsummary_large_image
twitter:imagehttps://tbcdn.talentbrew.com/company/8171/v3_0/img/primark-logo-white-v2.jpg
twitter:titleCareers at Primark | Primark Careers (EN)
twitter:descriptionWe’ve got jobs for all kinds of people at Primark, in our stores and at head office. This site will tell you what you can do and where you can do it.
og:titleCareers at Primark | Primark Careers (EN)
og:descriptionWe’ve got jobs for all kinds of people at Primark, in our stores and at head office. This site will tell you what you can do and where you can do it.
og:imagehttps://tbcdn.talentbrew.com/company/8171/v3_0/img/primark-logo-white-v2.jpg
og:image:altPrimark Logo
charsetutf-8

Test up to 1.000 webpages of careers.primark.com with our free plan!

Try For Free
No trial. It's just free!

Page quality

Content
(Critically important)
This page contains 1144 words. That's ok.
36% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.66 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 19 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...any/8171/v3_0/img/icons/primark-logo.pngPrimark Logo
...0/img/banners/pr--homepage-banner-v3.pngfour primark employees
...any/8171/cms/homepage/homepagevideo2.pngPrimark Careers Video - We bring the feeling
...3_0/img/sliders/home/homepage_retail.jpgNo alt attribute provided
...mg/sliders/home/homepage_head_office.jpgNo alt attribute provided
...ders/home/homepage_digital_tech_data.jpgNo alt attribute provided
.../sliders/home/homepage_early_careers.jpgNo alt attribute provided
...g/sliders/home/homepage_supply_chain.jpgNo alt attribute provided
...il/retail_image_join_as_as_retail_v2.pngPlaceholder
...pany/3461/shared/img/transparent_1x1.pngNo alt attribute provided
...pany/3461/shared/img/transparent_1x1.pngCraig, one of our Team Managers at Oxford Street East
...pany/3461/shared/img/transparent_1x1.pngOur Dublin Head Office
...pany/3461/shared/img/transparent_1x1.pngHarrish our Senior Ethical Trade Executive - Western Europe, Africa and the Americas
...pany/3461/shared/img/transparent_1x1.pngimage of colleague in office
...pany/3461/shared/img/transparent_1x1.pngNigel, one of our Retail Assistants
...pany/3461/shared/img/transparent_1x1.pngImage of colleague in front of store
...pany/3461/shared/img/transparent_1x1.pngIkream, one of our Team Leaders
...pany/3461/shared/img/transparent_1x1.pngEmeir, our Heaf of Marketing Operations
...any/8171/v3_0/img/icons/primark-logo.pngNo alt attribute provided
Video URLWidthHeight
...tube.com/embed/S8Afv7KsFh0?enablejsapi=1

Page structure

H1 heading
(Critically important)
Because We Bring the Feeling
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Because We Bring the Feeling
H1 Overlay content
H2 Caring. Dynamic. Together.
H2 Get to know us
H2 Join us as a retail assistant
H2 Meet Our Colleagues
H2 Sign Up for job alerts
H3 Retail
H3 Head Office
H3 Digital, Tech & Data
H3 Early Careers
H3 Supply Chain
Some internal link anchor texts are too long.
The number of internal links is ok.
Every linktext is unique.
All internal links are not using dynamic parameters.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://careers.primark.com/enAnchor Skip to main content
https://careers.primark.com/enIMG-ALT Primark Logo
A-TITLE Visit our home page
https://careers.primark.com/enAnchor Search Jobs
https://krb-sjobs.brassring.co...External Subdomain Anchor Log in My account
https://careers.primark.com/enAnchor Job Alerts
/en/save-jobs0 Save Job Heart Icon
https://careers.primark.com/enEnglish
https://careers.primark.com/slSlovenščina
https://careers.primark.com/csCzech
https://careers.primark.com/nlNederlands
https://careers.primark.com/frFrançais
https://careers.primark.com/deDeutsch
https://careers.primark.com/huMagyar
https://careers.primark.com/esEspañol
https://careers.primark.com/pt-ptPortuguês
https://careers.primark.com/itItaliano
https://careers.primark.com/roRomână
https://careers.primark.com/skSlovenčina
https://careers.primark.com/plPolski
/en/in-storeIn-Store
/en/head-officeHead Office
/en/buying-merchandising-and-d...Buying, Merchandising, Design
/en/financeFinance
/en/people-and-culturePeople & Culture
/en/ethical-trade-and-environm...Ethical, Trade and Environmental Sustainability
/en/supply-chainSupply Chain & Warehousing
/en/digital-tech-and-dataDigital, Tech and Data
/en/early-careersEarly Careers
/en/about-usAbout Us
/en/diversity-and-inclusionDiversity & Inclusion
/en/our-benefitsOur Benefits
/en/faqsFAQ's
/en/locationsLocations
/en/our-storiesOur Stories
/in-storeFind out more about In-Store Careers
/head-officeFind out more about Head Office Careers
/digital-tech-and-dataFind out more about Digital Tech & Data Careers
/early-careersFind out more about Early Careers
/supply-chainFind out more about Supply Chain Careers
/instore-colleagues-jobsSee all jobs
/en/our-storiesMai 02, 2024
/en/craig-myprimarkstory-store...Craig My Primark Story Meet Craig. One of our Team Managers at Primark OSE. Craig’s always had the eye for commerce. At Tottenham Court Road Primark, he’s br...
IMG-ALT Craig, one of our Team Managers at Oxford Street East
/en/dublin-head-officeOur Dublin Head Office Redesigned in 2015, this amazing hub is home to over 1,000 talented, interesting, and unique people who can't wait to welcome you to t...
IMG-ALT Our Dublin Head Office
/en/harrish-myprimarkstory-eth...Harrish My Primark Story Find out about Harrish and his role as our Senior Ethical Trade Executive - Western Europe, Africa and the Americas Juli 04, 2024 Ar...
IMG-ALT Harrish our Senior Ethical Trade Executive - Western Europe, Africa and the Americas
/en/dougie-buyerMeet Dougie Dougie is one of our Buyers. Find out more about his career story at Primark Juli 04, 2024 Article Our People Stories Buying, Merchandising & Des...
IMG-ALT image of colleague in office
/en/nigel-retail-assistantNigel's Story Meet Nigel, one of our Retail Assistants. Find out more about his story and what makes life at Primark different for him. Juli 10, 2024 Article...
IMG-ALT Nigel, one of our Retail Assistants
/en/oscar-myprimarkstory-visua...Oscar My Primark Story Find out about Oscar and his role as a Visual Merchandising Manager. Juli 12, 2024 Article Our People Stories Visual Merchandising Con...
IMG-ALT Image of colleague in front of store
/en/ikram-myprimarkstory-teaml...Ikram My Primark Story Meet Ikram, a Team Leader at our Sawgrass Mills store! Find out more about her story and the role of a Team Leader. Juli 12, 2024 Arti...
IMG-ALT Ikream, one of our Team Leaders
/en/emeir-myprimarkstory-marke...Emeir My Primark Story Find out about Emeir's amazing career journey at Primark. Juli 25, 2024 Article Our People Stories Marketing & Brand Content Hub Relat...
IMG-ALT Emeir, our Heaf of Marketing Operations
/en/our-storiesView all stories
https://www.facebook.com/profi...External Subdomain Facebook
https://www.instagram.com/life...External Subdomain Instagram
https://www.linkedin.com/compa...External Subdomain LinkedIn
https://www.youtube.com/user/P...External Subdomain YouTube
/en/faqsFAQs
https://www.primark.com/en/ter...External Subdomain TERMS OF USE
/en/about-usABOUT US
https://www.primark.com/en-gb/...External Subdomain PRIVACY & COOKIES
/en/sitemapSITE MAP

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://careers.primark.com/en"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.96 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 19 JavaScript files. This may affect the load time negatively.
This page only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (88 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
content-encodinggzip
varyAccept-Encoding
x-powered-byContainerized
x-ua-compatibleIE=edge
x-permitted-cross-domain-policiesmaster-only
x-rate-limit-limit15s
x-rate-limit-remaining1499
x-rate-limit-reset2024-12-19T23:48:59.2693592Z
content-length19528
dateThu, 19 Dec 2024 23:48:44 GMT
connectionkeep-alive
strict-transport-securitymax-age=15768000 ; includeSubDomains
serverNone
x-xss-protection1; mode=block
x-content-type-optionsnosniff
x-frame-optionsDENY
statuscode200
http_versionHTTP/1.1

External factors

We didn't find any backlinks to this page.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow:/search-jobs/

Similar sites

Search preview

careers.primark.com
Careers at Primark | Primark Careers (EN)
We’ve got jobs for all kinds of people at Primark, in our stores and at head office. This site will tell you what you can do and where you can do it.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Primark72%Check
Careers Primark66%Check
Careers60%Check
Office54%Check
Head54%Check
Head Office54%Check
Primark Story54%Check
store52%Check
Feeling52%Check
stores51%Check
Show more keywords and terms

Test up to 1.000 webpages of careers.primark.com with our free plan!

Try For Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions