Cfainstitute.org - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
89% 
Page structure
56% 
Link structure
83% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.23 s
File size
417.70 kB
Words
975
Media files
23
Number of links
117 internal / 26 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
CFA Institute | Empowering Investment Professionals
The length of the page title is perfect. (475 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
We offer the CFA® and CIPM® designations, along with other programs and certificates that support finance professionals at all career stages.
The length of the meta description is perfect. (887 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.cfainstitute.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWe offer the CFA® and CIPM® designations, along with other programs and certificates that support finance professionals at all career stages.
google-site-verificationJ0mS3cUUEwA8RSiDwXpF8shTiRDQOGG7YMaB8bpIHfE
msvalidate.0135C7FEE241A66DFECA4C0E4F17276AD2
GeneratorDrupal 10 (https://www.drupal.org); Commerce 2
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
og:site_nameCFA Institute
og:typeHome Page
og:imagehttps://cfainstitute.widen.net/content/236348ca-f06e-43ca-81b1-b22eb5a084ee/web/marg-franklin-homepage.jpg?crop=yes&w=768&h=512
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 975 words. That's ok.
24.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.14 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: 190k+
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/cfa_base/logo.svgHome
...cipm-1457838120.jpg?crop=yes&w=768&h=512close up of performance data on tablet
...gram-1503568271.jpg?crop=yes&w=768&h=512Man in suit crossing traffic
...ions-1282499990.jpg?crop=yes&w=768&h=512Colleagues working together
...cate-2150579972.jpg?crop=yes&w=768&h=512Woman holding a tablet
...risk-1459188328.jpg?crop=yes&w=768&h=512Business lady talking with colleague at table
...kets-1477043851.jpg?crop=yes&w=768&h=512Business meeting
...uity-1247678163.jpg?crop=yes&w=768&h=512Abstract view of a modern building
...ence-1190547926.jpg?crop=yes&w=768&h=512Abstract visual of zeroes and ones
...risk-1609128584.jpg?crop=yes&w=768&h=512rock formations near sea
...risk-1182299361.jpg?crop=yes&w=768&h=512man staring out window
...ects-1355087322.jpg?crop=yes&w=768&h=512A wheelchair user in an office holding a tablet device
...ates-1455041863.jpg?crop=yes&w=768&h=512A group of smiling students gathering around a laptop
...ates-1492676335.jpg?crop=yes&w=768&h=512A young professional in front of a city building and holding a laptop jumping into the air
...ates-1496870453.jpg?crop=yes&w=768&h=512a person sitting at their desk looking thoughtful and concerned
...e-job-167413658.jpg?crop=yes&w=768&h=512Early finance career professional looking upwards
...ashing-concerns.jpg?crop=yes&w=768&h=512a surreal CGI image of a person's head and shoulders, drawn in polygons, with bright green powder exploding from their face
...ate-change-risk.jpg?crop=yes&w=768&h=512an arctic ice sheet breaking up

Page structure

H1 heading
(Critically important)
Set the Standard
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 39 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Set the Standard
H2 I'm looking for:
H2 Achieve the highest distinction in investment management
H2 Explore all our programs and certificates
H2 Voices of our community
H2 Empowering the investment industry to realize the world’s greatest possibilities
H2 CFA Institute Live 2025
H2 In-depth insight from Research and Policy Center
H2 In Brief articles
H2 Newsfeed
H3 CIPM® Program
H3 CFA® Program
H3 Investment Foundations® Certificate
H3 Certificate in ESG Investing
H3 Climate Finance
H3 Private Markets and Alternative Investments Certificate
H3 Private Equity Certificate
H3 Data Science for Investment Professionals Certificate
H3 Climate Risk, Valuation, and Investing Certificate - Cohort
H3 Climate Risk, Valuation, and Investing Certificate - Self-paced
H3 Enhanced educational experience
H3 Global recognition
H3 Enhanced professional profile
H3 Expert insight
H3 Professional networking
H3 Personalized learning
H3 Career advancement
H3 Mercer CFA Institute Global Pension Index 2024
H3 Smart Beta, Direct Indexing, and Index-Based Investment Strategies
H3 Unstructured Data and AI: Fine-Tuning LLMs to Enhance the Investment Process
H3 AI in finance: why recent graduates are optimistic about their career prospects
H3 Breaking into finance: top tips from recent graduates
H3 Why a financial career is a top choice for students and graduates
H3 Overcoming imposter syndrome: advice from recent finance graduates
H3 9 expert tips to land your dream finance job
H3 A question of trust: How AI is addressing greenwashing concerns
H3 How investors are assessing the future cost of climate change risk
H4 Chicago, 4-7 May 2025
H6 CFA® Program Duplicate text
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are too many external links (26) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.cfainstitute.org/Anchor Skip to main content
/businessBusiness
/universitiesUniversities
/university-studentsUniversity students
/Account/LoginSign In
/Account/CreateAccountCreate Account
https://store.cfainstitute.org...External Subdomain A-TITLE View my cart
https://www.cfainstitute.org/IMG-ALT Home
A-TITLE CFA Institute Home
https://store.cfainstitute.org...External Subdomain Text duplicate A-TITLE View my cart
/Account/LoginText duplicate Sign In
/Account/CreateAccountText duplicate Create Account
/programs/cfa-programOverview
/programs/cfa-programCareer paths
/programs/cfa-programCurriculum
/programs/cfa-programLearning experience
/programs/cfa-programFees and calendar
/programs/cfa-programPolicies
/programs/cfa-program/candidat...Registered candidate resources
/programs/cfa-programEnroll and register
/programs/cipmCIPM® Program
/programs/climate-investing-co...Climate Risk (Cohort)
/programs/climate-investing-se...Climate Risk (Self-paced)
/programs/data-science-certifi...Data Science
/programs/esg-certificationESG Investing
/programs/investment-foundatio...Investment Foundations
/programs/private-equity-certi...Private Equity
/programs/private-markets-alte...Private Markets
/programs/all-programsView all programs
/programs/private-marketsPrivate markets
/programs/sustainable-investingSustainability
/programs/data-scienceData science
/programs/learning-compassHelp choosing a program
/programs/candidate-resourcesAll candidate resources
/Account/LoginCandidate sign in
/membershipMembership overview
/membership/benefitsMembership benefits
/membership/become-memberBecome a member
https://my.cfainstitute.org/External Subdomain Member sign in
/membership/find-cfa-societyFind a CFA Society®
https://directory.cfainstitute...New window External Subdomain Find a member
/membership/volunteer-opportun...Volunteering
https://careers.cfainstitute.org/New window External Subdomain Career center
/membership/benefits/professio...Professional learning program
/programs/candidate-resources/...Share your achievements
https://rpc.cfainstitute.org/New window External Subdomain Research and thought leadership
https://rpc.cfainstitute.org/e...New window External Subdomain Financial Analysts Journal
https://rpc.cfainstitute.org/e...New window External Subdomain Research Foundation
https://rpc.cfainstitute.org/e...New window External Subdomain Podcasts & blogs
https://rpc.cfainstitute.org/New window External Subdomain Research & Policy Center
/insights/articles/careers-pro...Career insights
/insights/articles/digital-inn...Digital innovation
/insights/articles/first-personFirst person
/insights/articles/trendsTrends
/insights/articles/esg-sustain...ESG
/insights/articlesView all articles
/insights/events/upcomingUpcoming events
/insights/events/pastPast events
/insights/events/sponsorshipEvent sponsorship
/insights/events/research-chal...Research Challenge
/insights/professional-learningProfessional learning resources
/insights/professional-learnin...Refresher readings
/insights/professional-learnin...Ethics resources
https://www.gipsstandards.org/New window External Subdomain GIPS Standards
https://rpc.cfainstitute.org/e...New window External Subdomain Diversity, Equity, and Inclusion Code
https://rpc.cfainstitute.org/e...New window External Subdomain ESG Standards for Investment Products
https://rpc.cfainstitute.org/e...New window External Subdomain Policy and Advocacy
https://rpc.cfainstitute.org/e...New window External Subdomain More in Research & Policy Center
/standards/professionals/code-...Code of Ethics and Standards
/standards/professionals/conductProfessional Conduct
/standards/professionals/condu...Disciplinary sanctions
/standards/professionals/condu...Report misconduct
/standards/professionalsLearn more
/about/who-we-areWho we are
/about/historyOur history
/about/press-roomPress room
/about/careersCareers
/about/governance/leadership-teamLeadership team
/about/governance/boardBoard of Governors
/about/governance/committeesCommittees and Councils
/about/governance/annual-reportAnnual reports
/about/governance/policiesCFA Institute policies
/about/governanceText duplicate Learn more
https://help.cfainstitute.org/s/New window External Subdomain Contact us
/businessText duplicate Business
/universitiesText duplicate Universities
/university-studentsText duplicate University students
/about/governance/policies/pri...Privacy Policy
/about/set-the-standardRead CEO message
/programs/all-programsCFA Institute programs Level up your investment mastery at every stage of your career
/standardsEthics and standards Explore standards for investment professionals and the industry
/membershipProfessional network Join our global community leading the future of finance
/programs/cfa-programFind out what it takes
/programs/cipmText duplicate CIPM® Program
/programs/cfa-programCFA® Program
/programs/investment-foundatio...Investment Foundations® Certificate
/programs/esg-certificationCertificate in ESG Investing
/programs/climate-financeClimate Finance
/programs/private-markets-alte...Private Markets and Alternative Investments Certificate
/programs/private-equity-certi...Private Equity Certificate
/programs/data-science-certifi...Data Science for Investment Professionals Certificate
/programs/climate-investing-co...Climate Risk, Valuation, and Investing Certificate - Cohort
/programs/climate-investing-se...Climate Risk, Valuation, and Investing Certificate - Self-paced
/programs/learning-compassHelp me choose
/aboutText duplicate Learn more
https://global.cfainstituteeve...External Subdomain Register today
https://rpc.cfainstitute.org/e...External Subdomain Mercer CFA Institute Global Pension Index 2024
https://rpc.cfainstitute.org/e...External Subdomain Smart Beta, Direct Indexing, and Index-Based Investment Strategies
https://rpc.cfainstitute.org/r...External Subdomain Unstructured Data and AI: Fine-Tuning LLMs to Enhance the Investment Process
https://rpc.cfainstitute.org/en/New window External Subdomain View more insights (link opens in new window)
/insights/articles/ai-finance-...AI in finance: why recent graduates are optimistic about their career prospects
/insights/articles/breaking-in...Breaking into finance: top tips from recent graduates
/insights/articles/financial-c...Why a financial career is a top choice for students and graduates
/insights/articles/overcoming-...Overcoming imposter syndrome: advice from recent finance graduates
/insights/articles/land-your-d...9 expert tips to land your dream finance job
/insights/articles/how-ai-comb...A question of trust: How AI is addressing greenwashing concerns
/insights/articles/investors-e...How investors are assessing the future cost of climate change risk
/insights/articlesView all
/about/press-room/2024/2024-me...15 Oct 2024 Mercer CFA Institute Global Pension Index 2024 highlights need for retirement system improvements given falling birth rates and increasing longev...
/about/press-room/2024/cfa-ins...17 Sep 2024 CFA Institute global conference returns, announcing CFA Institute LIVE 2025
/about/press-room/2024/esg-fun...10 Sep 2024 New CFA Institute report argues ESG Fund classification needs more rigor
/about/who-we-areText duplicate Who we are
/about/governanceGovernance
/about/press-roomText duplicate Press room
/insights/eventsEvents
/about/careersText duplicate Careers
/programs/cfa-programCFA Program
/programs/all-programsAll programs
/programs/candidate-resourcesCandidate resources
/programs/learning-compassText duplicate Help choosing a program
/membershipText duplicate Membership overview
/membership/find-cfa-societyCFA Societies
/membership/volunteer-opportun...Text duplicate Volunteering
/membership/renewRenew membership
https://help.cfainstitute.org/s/External Subdomain Text duplicate Contact us
/about/governance/policies/pri...Privacy policy
/about/governance/policies/ter...Terms and conditions
/utility/accessibilityAccessibility
/sitemapSitemap
http://www.linkedin.com/compan...External Subdomain No Text
https://www.instagram.com/cfai...External Subdomain No Text
https://twitter.com/cfainstituteExternal No Text
https://www.facebook.com/CFAIn...External Subdomain No Text
/utility/wechatSubdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.cfainstitute.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.23 seconds.
The file size of the HTML document is fine (418 kB).

HTTP Response Header

NameValue
dateTue, 22 Oct 2024 23:20:20 GMT
content-typetext/html; charset=UTF-8
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last-modifiedTue, 22 Oct 2024 22:00:36 GMT
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varyCookie,Accept-Encoding
viavarnish
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x-cache-hits3
x-commerce-core2
x-content-type-optionsnosniff
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x-frame-optionsSAMEORIGIN
x-generatorDrupal 10 (https://www.drupal.org)
x-request-idv-11438c2c-90c1-11ef-b82e-c356a89e7b4b
x-xss-protection1; mode=block
set-cookie261 Characters
server-timingcfCacheStatus;desc="HIT"
servercloudflare
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http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 11,549 referring domains.
This page has 1,123,030 backlinks.
This page has backlinks from 7,533 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /search
Disallow: /admin
Disallow: /user
Sitemap: https://www.cfainstitute.org/sitemap.xml
User-agent: SiteAuditBot
Allow: /

Similar sites

Search preview

www.cfainstitute.org
CFA Institute | Empowering Investment Professionals
We offer the CFA® and CIPM® designations, along with other programs and certificates that support finance professionals at all career stages.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
CFA79%Check
CFA Institute73%Check
CFA Program68%Check
Professional66%Check
CFA Institute global63%Check
2024 CFA Institute63%Check
professionals61%Check
investment professionals60%Check
finance professionals60%Check
Career58%Check
Show more keywords and terms

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