Chapman.edu - SEO Checker

Overview of the SEO Check
Meta information
92% 
Page quality
76% 
Page structure
61% 
Link structure
23% 
Server
29% 
External factors
100% 
SEO Score
Response time
2.99 s
File size
174.80 kB
Words
1141
Media files
17
Number of links
143 internal / 66 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Chapman University | A Top Private University in California
The length of the page title is perfect. (524 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
An academically distinguished university offering opportunities to learn and explore alongside world-class faculty, for a lifetime of personal achievement.
The length of the meta description is perfect. (934 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.chapman.edu/index.aspx
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
keywordsChapman University Homepage
descriptionAn academically distinguished university offering opportunities to learn and explore alongside world-class faculty, for a lifetime of personal achievement.
id7e7519b3c04d744c610b81da971fb9c9
viewportwidth=device-width, initial-scale=1, minimum-scale=1
theme-color#a50034
referrerno-referrer
langen
twitter:cardsummary
twitter:titleChapman University | A Top Private University in California
twitter:site@ChapmanU
twitter:creator@ChapmanU
og:titleChapman University | A Top Private University in California
og:descriptionAn academically distinguished university offering opportunities to learn and explore alongside world-class faculty, for a lifetime of personal achievement.
og:imagehttps://www.chapman.edu/_files/img/open-graph-cu-logo.png
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1141 words. That's ok.
24.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.05 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 8 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, minimum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Chapman University
Too many H1 headings
The H1 heading is too short (18 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 29 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Chapman University
H1 Matt Parlow Named Chapman University's Next President
H2 Tour Chapman University’s Orange Campus from Home
H2 Chapman Forward: Learn How Chapman Research is Changing Lives
H2 Stories of diversity, equity and inclusion
H2 Chapman Magazine: Explore Our Impact, From Local to Global
H2 Changing Math For Good
H2 Alumni in the Outfield
H2 The Science of Shelf Life.
H2 Appalachian Awakening
H2 The Thrill OF OPPORTUNITY
H2 At Chapman, you’ll be embraced by a community that thrives with an indescribable social, intellectual and creative vibrance.
H2 Transform Your Curiosity Into Mastery.
H2 At Chapman, we rise to the challenges of a changing world through our distinctive research and teaching.
H2 An Invitation to the Universe: Bridging Art and Physics
H2 Sowers of Peace: A Peace Leadership Model
H2 Chapman Forward
H2 Reporting Accessibility Concerns for Individuals with a Disability
H2 Notice of Nondiscriminatory Policy as to Students
H2 Orange Campus
H2 Rinker Health Science Campus
H2 Get Started
H2 Discover
H2 Support
H3 Experience the joy of discovery and curiosity driving your experience.
H3 Academic Excellence
H3 Groundbreaking Research
H3 Individualized Curriculum
H3 Explore Chapman University Graduate Programs.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (66) on this page.
LinkAttributesAnchor text
https://www.chapman.edu/Anchor Skip to main content
/index.aspxChapman University Logo
A-TITLE Chapman University Website Home Page
/about/index.aspxAbout Overview
/about/maps-directions/index.aspxMaps & Directions
/about/visit/index.aspxVisit Chapman
/about/facts-and-rankings/inde...Facts and Ranking
/about/our-family/leadership/i...Leadership
/diversity/index.aspxDiversity and Inclusion
/campus-services/campus-resour...Campus Resources
/campus-services/index.aspxCampus Services
/about/connect/index.aspxConnect
/academics/index.aspxAcademics Overview
/academics/provost/index.aspxOffice of the Provost
/academics/degrees-and-program...Degrees & Programs
/academics/schools-colleges.aspxSchools & Colleges
/academics/academic-calendar.aspxAcademic Calendar
/our-faculty/index.aspxFaculty Directory
/academics/libraries/index.aspxLibraries
https://catalog.chapman.edu/External Subdomain Course Catalogs
/academics/undergraduate/study...Study Abroad
/admission/undergraduate/index...Undergraduate Admission
/admission/undergraduate/how-t...Undergraduate Application
/admission/graduate/index.aspxGraduate Admission
/admission/graduate/apply/how-...Graduate Application
/admission/undergraduate/finan...Affordability
/admission/undergraduate/finan...Financial Aid Calculator
https://go.chapman.edu/portal/...External Subdomain Tours and Visits
/alumni/index.aspxAlumni Overview
/arts/index.aspxArts
/arts/index.aspxArts at Chapman Overview
https://blogs.chapman.edu/huel...External Subdomain California’s Gold Exhibit and Huell Howser Archives
https://events.chapman.edu/?vi...External Subdomain College of Performing Arts Events
/arts/escalette-collection.aspxEscalette Permanent Collection of Art
/wilkinson/art/gallery/index.aspxGuggenheim Gallery
https://www.hilbertmuseum.com/External Subdomain Anchor Hilbert Museum of California Art
https://muscocenter.org/Online...External Musco Center for the Arts
/campus-life/index.aspxCampus Life
/campus-life/index.aspxCampus Life Overview
http://www.chapmanathletics.co...External Subdomain Athletics
/campus-services/bookstores/in...Bookstore and Gift Shop
/diversity/index.aspxText duplicate Diversity and Inclusion
https://events.chapman.edu/External Subdomain Events
/campus-life/fish-interfaith-c...Fish Interfaith Center
/health-and-wellness/index.aspxHealth and Wellness
/housing/index.aspxHousing
/students/life/index.aspxStudent Life
/research/index.aspxResearch Overview
/research/sponsored-projects-s...Sponsored Projects Services
/research/integrity/index.aspxResearch Integrity
/research/institutes-and-cente...Institutes and Centers
/research/center-for-undergrad...Center for Undergraduate Excellence
/research/industry-alliances-c...Industry Alliances and Commercialization
/academics/graduate-education/...Graduate Education
/support-chapman/index.aspxSupport Chapman Overview
https://inspire.chapman.edu/External Subdomain Inspire Campaign
/support-chapman/give/index.aspxGive to Chapman
/support-chapman/areas-of-givi...Areas of Giving
/support-chapman/donor-communi...Donor Communities
/support-chapman/get-involved/...Get Involved
/support-chapman/contact-us.aspxContact Us
/alumni/index.aspxAlumni
/campus-services/community-rel...Community
https://www.chapman.edu/Industry Partners
/families/index.aspxParents & Family
/students/index.aspxStudents
/directory/index.aspxDirectories
/about/visit/index.aspxVisit
/admission/index.aspxApply
https://secure.touchnet.com/C2...External Subdomain Give
/index.aspxA-TITLE Chapman University
/index.aspxNo Text
/about/visit/index.aspxText duplicate Visit
/admission/index.aspxText duplicate Apply
https://secure.touchnet.com/C2...External Subdomain Text duplicate Give
https://news.chapman.edu/External Subdomain News
/alumni/index.aspxText duplicate Alumni
/campus-services/community-rel...Text duplicate Community
https://working.chapman.edu/External Subdomain Faculty & Staff
/families/index.aspxText duplicate Parents & Family
/students/index.aspxText duplicate Students
/directory/index.aspxText duplicate Directories
https://canvas.chapman.edu/External Subdomain Canvas
https://chapman.joinhandshake....External Subdomain Handshake (career portal)
/campus-services/information-s...Panther Mail (students)
https://studentcenter.chapman....External Subdomain Student Center (student self-service)
https://working.chapman.edu/External Subdomain Working@Chapman (faculty and staff)
/about/index.aspxText duplicate About Overview
/about/maps-directions/index.aspxText duplicate Maps & Directions
/about/visit/index.aspxText duplicate Visit Chapman
/about/facts-and-rankings/inde...Text duplicate Facts and Ranking
/about/our-family/leadership/i...Text duplicate Leadership
/diversity/index.aspxText duplicate Diversity and Inclusion
/campus-services/campus-resour...Text duplicate Campus Resources
/campus-services/index.aspxText duplicate Campus Services
/about/connect/index.aspxText duplicate Connect
/academics/index.aspxText duplicate Academics Overview
/academics/provost/index.aspxText duplicate Office of the Provost
/academics/degrees-and-program...Text duplicate Degrees & Programs
/academics/schools-colleges.aspxText duplicate Schools & Colleges
/academics/academic-calendar.aspxText duplicate Academic Calendar
/our-faculty/index.aspxText duplicate Faculty Directory
/academics/libraries/index.aspxText duplicate Libraries
https://catalog.chapman.edu/External Subdomain Text duplicate Course Catalogs
/academics/undergraduate/study...Text duplicate Study Abroad
/admission/undergraduate/index...Text duplicate Undergraduate Admission
/admission/undergraduate/how-t...Text duplicate Undergraduate Application
/admission/graduate/index.aspxText duplicate Graduate Admission
/admission/graduate/apply/how-...Text duplicate Graduate Application
/admission/undergraduate/finan...Text duplicate Affordability
/admission/undergraduate/finan...Text duplicate Financial Aid Calculator
https://go.chapman.edu/portal/...External Subdomain Text duplicate Tours and Visits
/alumni/index.aspxText duplicate Alumni Overview
/arts/index.aspxText duplicate Arts at Chapman Overview
https://blogs.chapman.edu/huel...External Subdomain Text duplicate California’s Gold Exhibit and Huell Howser Archives
https://events.chapman.edu/?vi...External Subdomain Text duplicate College of Performing Arts Events
/arts/escalette-collection.aspxText duplicate Escalette Permanent Collection of Art
/wilkinson/art/gallery/index.aspxText duplicate Guggenheim Gallery
https://www.hilbertmuseum.com/External Subdomain Anchor Text duplicate Hilbert Museum of California Art
https://muscocenter.org/Online...External Text duplicate Musco Center for the Arts
/campus-life/index.aspxText duplicate Campus Life Overview
http://www.chapmanathletics.co...External Subdomain Text duplicate Athletics
/campus-services/bookstores/in...Text duplicate Bookstore and Gift Shop
/diversity/index.aspxText duplicate Diversity and Inclusion
https://events.chapman.edu/External Subdomain Text duplicate Events
/campus-life/fish-interfaith-c...Text duplicate Fish Interfaith Center
/health-and-wellness/index.aspxText duplicate Health and Wellness
/housing/index.aspxText duplicate Housing
/students/life/index.aspxText duplicate Student Life
/research/index.aspxText duplicate Research Overview
/research/sponsored-projects-s...Text duplicate Sponsored Projects Services
/research/integrity/index.aspxText duplicate Research Integrity
/research/institutes-and-cente...Text duplicate Institutes and Centers
/research/center-for-undergrad...Text duplicate Center for Undergraduate Excellence
/research/industry-alliances-c...Text duplicate Industry Alliances and Commercialization
/academics/graduate-education/...Text duplicate Graduate Education
/support-chapman/index.aspxText duplicate Support Chapman Overview
https://inspire.chapman.edu/External Subdomain Text duplicate Inspire Campaign
/support-chapman/give/index.aspxText duplicate Give to Chapman
/support-chapman/areas-of-givi...Text duplicate Areas of Giving
/support-chapman/donor-communi...Text duplicate Donor Communities
/support-chapman/get-involved/...Text duplicate Get Involved
/support-chapman/contact-us.aspxText duplicate Contact Us
https://news.chapman.edu/2024/...External Subdomain Trivial anchor text
Read More
https://www.youvisit.com/tour/...External Subdomain Tour Chapman University’s Orange Campus from Home
https://www.youvisit.com/?External Subdomain Anchor Take a Virtual Tour
https://www.youvisit.com/tour/...External Subdomain IMG-ALT Chapman University Virtual Tour
https://www.youvisit.com/?External Subdomain Anchor No Text
https://news.chapman.edu/forward/External Subdomain Chapman Forward: Learn How Chapman Research is Changing Lives
https://news.chapman.edu/diver...External Subdomain Stories of diversity, equity and inclusion
https://news.chapman.edu/magaz...External Subdomain Chapman Magazine: Explore Our Impact, From Local to Global
https://news.chapman.edu/categ...External Subdomain #Research
https://news.chapman.edu/2019/...External Subdomain Changing Math For Good
https://news.chapman.edu/2019/...External Subdomain No Text
https://news.chapman.edu/categ...External Subdomain #Alumni
https://news.chapman.edu/2019/...External Subdomain Alumni in the Outfield
https://news.chapman.edu/External Subdomain Newsroom
https://news.chapman.edu/categ...External Subdomain #Editor-picks
https://news.chapman.edu/2019/...External Subdomain The Science of Shelf Life.
https://news.chapman.edu/External Subdomain Text duplicate Newsroom
https://news.chapman.edu/categ...External Subdomain #Arts and Entertainment
https://news.chapman.edu/2018/...External Subdomain Appalachian Awakening
https://news.chapman.edu/External Subdomain Text duplicate Newsroom
https://events.chapman.edu/External Subdomain View the Events Calendar
https://news.chapman.edu/External Subdomain Read More News and Stories
/about/index.aspxSubdomain Discover Chapman
/admission/undergraduate/conta...Subdomain Ask a Student
/admission/undergraduate/how-t...Subdomain Text duplicate Apply
/about/facts-and-rankings/inde...See our rankings
/research/index.aspxLearn about research opportunities
/academics/degrees-and-program...Explore degrees and programs
/admission/graduate/request-in...Request information
/academics/degrees-and-program...View a List of Graduate Programs
https://news.chapman.edu/forward/External Subdomain #Forward Magazine
https://news.chapman.edu/2023/...External Subdomain An Invitation to the Universe: Bridging Art and Physics
https://blogs.chapman.edu/chap...External Subdomain Chapman Forward
https://news.chapman.edu/forward/External Subdomain Text duplicate #Forward Magazine
https://news.chapman.edu/2023/...External Subdomain Sowers of Peace: A Peace Leadership Model
https://blogs.chapman.edu/chap...External Subdomain Text duplicate Chapman Forward
https://news.chapman.edu/forward/External Subdomain View Chapman Forward Magazine Online »
/website-feedback-form.aspxreporting accessibility concerns on this website
/about/connect/index.aspxText duplicate Contact Us
/about/maps-directions/index.aspxText duplicate Maps & Directions
/emergency/index.aspxEmergency
https://www.google.com/maps/pl...External Subdomain One University Drive Orange, CA 92866
https://www.google.com/maps/pl...External Subdomain 9401 Jeronimo Road Irvine, CA 92618
/about/visit/index.aspxText duplicate Visit Chapman
/students/tuition-and-aid/inde...View Tuition and Aid
/admission/undergraduate/how-t...Apply Now
/faculty-staff/human-resources...Employment
/academics/schools-colleges.aspxSchools and Colleges
/academics/degrees-and-program...Programs at Chapman
https://events.chapman.edu/External Subdomain Events at Chapman
https://news.chapman.edu/External Subdomain Text duplicate Newsroom
/directory/index.aspxDirectory
/reporting/index.aspxReport Concern or Incident
/accessibility/feedback-form.aspxAccessibility Feedback
/website-feedback-form.aspxWebsite Feedback
/students/health-and-safety/di...Disability Services
/consumer-information-disclosu...Consumer Disclosures
/campus-services/information-s...Privacy Policy
/students/health-and-safety/ti...Title IX
https://www.chapman.edu/Chapman Logo
https://www.facebook.com/Chapm...External Subdomain No Text
https://twitter.com/chapmanuExternal No Text
https://www.instagram.com/chap...External Subdomain No Text
https://www.youtube.com/user/C...External Subdomain No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://open.spotify.com/user/...External Subdomain No Text
https://www.tiktok.com/@chapmanuExternal Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.chapman.edu/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is very slow (2.99 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 8 JavaScript files. This may affect the load time negatively.
This page only loads 2 CSS files. That's ok.
The file size of the HTML document is fine (175 kB).

HTTP Response Header

NameValue
content-typetext/html
last-modifiedThu, 12 Dec 2024 23:11:15 GMT
etag"bcc8f24eb4cdb1:0"
serverMicrosoft-IIS/10.0
x-ua-compatibleIE=edge
dateSat, 04 Jan 2025 06:52:10 GMT
connectionclose
content-length179032
strict-transport-securitymax-age=16070400; includeSubDomains
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 6,835 referring domains.
This page has 127,571 backlinks.
This page has backlinks from 4,775 different ip addresses.

Robots.txt

# robots.txt for Chapman University http://www.chapman.edu (maintained in Cascade)
Sitemap: http://www.chapman.edu/sitemap.xml

User-agent: *
Disallow: /robots.txt
Disallow: /campus-services/information-systems/_files/secured/
Disallow: /catalog/ # current content in Acalog now and it's searchable. Hide old smartcatalog and older versions now
Disallow: /campus-services/facilities-management/buildings/       # not ready yet
Disallow: /faculty-staff/risk-management/_files/secure/
Disallow: /law/_files/careers/secure/
Disallow: /qa-testing/
Disallow: /_reports/
Disallow: /text/
Disallow: /test-workflow/
Disallow: /test-section/
Disallow: /_training/
Disallow: /training-area/
Disallow: /law/lp/  #landing pages from google ads, not direct links
Disallow: /students/tuition-and-aid/financial-aid/secure  #not ready
Disallow: /meyer/
Disallow: /_archived-sites/
Disallow: /_documentation/
Disallow: /law/_files/careers/secure/classifieds/ #emails
Disallow: /our-faculty/faculty-rss.xml
Disallow: /App_Data/
Disallow: /cache/
Disallow: /about/maps-directions/campus-map/   #not really launched yet
Disallow: /index-test.aspx   #not really launched yet
Disallow: /_hero_stories/   #not full pages (embeds to homepage)
Disallow: /landing-pages/  #per David 9/12/14
Disallow: /landing/  #per Ross 5/7/18
Disallow: /students/tuition-and-aid/student-business-services-2015/ #temp folder for peoplesoft	
Disallow: /faculty-staff/human-resources/_files/HARASSMENT AND DISCRIMINATION POLICY Rev 11-2012 FINAL-1.pdf
Disallow: /faculty-staff/human-resources/_files/HARASSMENT%20AND%20DISCRIMINATION%20POLICY%20Rev%2011-2012%20FINAL-1.pdf
Disallow: /faces/ #Per David 2/18/15 though site obsolete as of 2013
Disallow: /students/tuition-and-aid/financial-aid-NEW/  #in development
Disallow: /faculty-staff/human-resources/benefits/affordable-care-act/  #never went live
Disallow: /*-thank-you.aspx$
Disallow: /*-thankyou.aspx$
Disallow: /*-thank-you*.aspx
Disallow: /*-thankyou*.aspx
Disallow: /360/
Disallow: /research-and-institutions  # pages moved to /research (and redirects setup) but pdfs still coming up in search
Disallow: /students/services/career-development  #pages moved to /campus-services/career-professional-development
Disallow: /alumni/career-services #pages moved to /campus-services/career-professional-development
Disallow: /campus-services/career-professional-development/career-development  #pages moved to /campus-services/career-professional-development
Disallow: /campus-services/career-professional-development/career-services #pages moved to /campus-services/career-professional-development
Disallow: /_skins/
Disallow: /campus-services/campus-controller-NEW/
Disallow: /security-test
Disallow: /about/maps-directions/campus-map/attractions/ #old capus map
Disallow: /students/tuition-and-aid/SBS/cashiers-office/ ## temporary while dev
Disallow: /academics/graduate-education/ ## temporary while dev (or if move back to /students folder)
Disallow: /faculty-staff/human-resources-testsite/ ## temporary while dev
Disallow: /email
Disallow: /faculty-staff/human-resources-old

Search preview

www.chapman.edu
Chapman University | A Top Private University in California
An academically distinguished university offering opportunities to learn and explore alongside world-class faculty, for a lifetime of personal achievement.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Chapman81%Check
Chapman University80%Check
University79%Check
Chapman Forward63%Check
Visit Chapman59%Check
Chapman Overview59%Check
Life52%Check
Explore52%Check
World50%Check
Academic50%Check

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