Gov.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
94% 
Page structure
81% 
Link structure
82% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.21 s
File size
74.30 kB
Words
634
Media files
0
Number of links
77 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Driving and transport - GOV.UK
The length of the page title is perfect. (284 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Includes vehicle tax, MOT and driving licences
The length of the meta description is perfect. (288 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
govuk:primary-publishing-organisationGovernment Digital Service
govuk:public-updated-at2021-04-27T13:22:47+01:00
govuk:updated-at2024-05-16T17:07:11+01:00
govuk:first-published-at2015-04-08T11:48:44+01:00
govuk:content-id03531ffd-314b-4fed-9361-fa9816005c31
govuk:schema-namemainstream_browse_page
govuk:rendering-appcollections
govuk:publishing-appcollections-publisher
govuk:formatmainstream_browse_page
govuk:sectiondriving and transport
govuk:navigation-list-typecurated
govuk:navigation-page-typeBrowse level 1
descriptionIncludes vehicle tax, MOT and driving licences
govuk:components_gem_version39.2.1
theme-color#0b0c0c
viewportwidth=device-width, initial-scale=1
govuk:rendering-applicationcollections
langen
og:imagehttps://www.gov.uk/assets/static/govuk-opengraph-image-03837e1cec82f217cf32514635a13c879b8c400ae3b1c207c5744411658c7635.png
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 634 words. That's ok.
24.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
Driving and transport
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Driving and transport
H2 Navigation menu
H2 Clean air zones, emissions and electric vehicles
H2 Driving licences
H2 Vehicle tax, MOT and insurance
H2 Driving tests and learning to drive or ride
H2 Number plates, vehicle registration and log books
H2 Buy, sell or scrap a vehicle
H2 Driving with medical conditions, Blue Badges and transport for disabled people
H2 The Highway Code, road safety and vehicle rules
H2 Vehicle and driver data and information
H2 Penalty points, fines and driving bans
H2 Driving in the UK and abroad
H2 HGV, bus and coach drivers
H2 Transport and driving businesses
H2 Teaching people to drive
H2 Reporting vehicle and driving offences
H2 Parking and public transport
H2 Build or adapt a vehicle
H2 Is this page useful?
H2 Services and information
H2 Government activity
H2 Support links
H3 Services and information Duplicate text
H3 Government activity Duplicate text
H3 Search
H3 Help us improve GOV.UK
H3 Help us improve GOV.UK Duplicate text
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.gov.uk/browse/drivingAnchor Skip to main content
https://www.gov.uk/GOV.UK
https://www.gov.uk/browseMenu
https://www.gov.uk/searchSearch GOV.UK
/browse/benefitsBenefits
/browse/births-deaths-marriagesBirths, death, marriages and care
/browse/businessBusiness and self-employed
/browse/childcare-parentingChildcare and parenting
/browse/citizenshipCitizenship and living in the UK
https://www.gov.uk/browse/justiceCrime, justice and the law
/browse/disabilitiesDisabled people
https://www.gov.uk/browse/drivingDriving and transport
/browse/educationEducation and learning
/browse/employing-peopleEmploying people
/browse/environment-countrysideEnvironment and countryside
/browse/housing-local-servicesHousing and local services
https://www.gov.uk/browse/taxMoney and tax
https://www.gov.uk/browse/abroadPassports, travel and living abroad
/browse/visas-immigrationVisas and immigration
https://www.gov.uk/browse/workingWorking, jobs and pensions
/government/organisationsDepartments
/search/news-and-communicationsNews
/search/guidance-and-regulationGuidance and regulation
/search/research-and-statisticsResearch and statistics
/search/policy-papers-and-cons...Policy papers and consultations
/search/transparency-and-freed...Transparency
https://www.gov.uk/Home
/browse/driving/clean-air-zone...Clean air zones, emissions and electric vehicles
/browse/driving/driving-licencesDriving licences
/browse/driving/vehicle-tax-mo...Vehicle tax, MOT and insurance
/browse/driving/learning-to-driveDriving tests and learning to drive or ride
/browse/driving/number-plateNumber plates, vehicle registration and log books
/browse/driving/buy-sell-scrap...Buy, sell or scrap a vehicle
/browse/driving/disability-hea...Driving with medical conditions, Blue Badges and transport for disabled people
/browse/driving/highway-code-r...The Highway Code, road safety and vehicle rules
/browse/driving/vehicle-and-dr...Vehicle and driver data and information
/browse/driving/penalty-points...Penalty points, fines and driving bans
/browse/driving/driving-uk-and...Driving in the UK and abroad
/browse/driving/drivers-lorrie...HGV, bus and coach drivers
/browse/driving/businessesTransport and driving businesses
/browse/driving/teaching-peopl...Teaching people to drive
/browse/driving/driving-enforc...Reporting vehicle and driving offences
/browse/driving/parking-public...Parking and public transport
/browse/driving/manufacture-ad...Build or adapt a vehicle
https://www.gov.uk/contact/govukMaybe
https://www.smartsurvey.co.uk/...New window External Subdomain Please fill in this survey (opens in a new tab)
/browse/benefitsText duplicate Benefits
/browse/births-deaths-marriagesText duplicate Births, death, marriages and care
/browse/businessText duplicate Business and self-employed
/browse/childcare-parentingText duplicate Childcare and parenting
/browse/citizenshipText duplicate Citizenship and living in the UK
https://www.gov.uk/browse/justiceText duplicate Crime, justice and the law
/browse/disabilitiesText duplicate Disabled people
https://www.gov.uk/browse/drivingText duplicate Driving and transport
/browse/educationText duplicate Education and learning
/browse/employing-peopleText duplicate Employing people
/browse/environment-countrysideText duplicate Environment and countryside
/browse/housing-local-servicesText duplicate Housing and local services
https://www.gov.uk/browse/taxText duplicate Money and tax
https://www.gov.uk/browse/abroadText duplicate Passports, travel and living abroad
/browse/visas-immigrationText duplicate Visas and immigration
https://www.gov.uk/browse/workingText duplicate Working, jobs and pensions
/government/organisationsText duplicate Departments
/search/news-and-communicationsText duplicate News
/search/guidance-and-regulationText duplicate Guidance and regulation
/search/research-and-statisticsText duplicate Research and statistics
/search/policy-papers-and-cons...Text duplicate Policy papers and consultations
/search/transparency-and-freed...Text duplicate Transparency
/government/how-government-worksHow government works
/government/get-involvedGet involved
https://www.gov.uk/helpHelp
/help/privacy-noticePrivacy
https://www.gov.uk/help/cookiesCookies
/help/accessibility-statementAccessibility statement
https://www.gov.uk/contactContact
/help/terms-conditionsTerms and conditions
https://www.gov.uk/cymraegRhestr o Wasanaethau Cymraeg
/government/organisations/gove...Government Digital Service
https://www.nationalarchives.g...External Subdomain Open Government Licence v3.0
https://www.nationalarchives.g...External Subdomain © Crown copyright

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.21 seconds.
The file size of the HTML document is fine (74 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
servernginx
cache-controlmax-age=300, public
content-security-policydefault-src 'self'; base-uri 'none'; img-src 'self' *.publishing.service.gov.uk www.gov.uk *.dev.gov.uk www.google-analytics.com ssl.google-analytics.com stats.g.doubleclick.net www.googletagmanager.com www.region1.google-analytics.com region1.google-analytics.com lux.speedcurve.com assets.digital.cabinet-office.gov.uk https://img.youtube.com https://i.ytimg.com; script-src 'self' www.google-analytics.com ssl.google-analytics.com stats.g.doubleclick.net www.googletagmanager.com www.region1.google-analytics.com region1.google-analytics.com www.gstatic.com *.ytimg.com www.youtube.com www.youtube-nocookie.com 'nonce-69G5dzvPYra1zxh05JVAXA=='; style-src 'self' www.gstatic.com; font-src 'self'; connect-src 'self' *.publishing.service.gov.uk www.gov.uk *.dev.gov.uk www.google-analytics.com ssl.google-analytics.com stats.g.doubleclick.net www.googletagmanager.com www.region1.google-analytics.com region1.google-analytics.com lux.speedcurve.com gds-single-consent-staging.app gds-single-consent.app; object-src 'none'; frame-src 'self' *.publishing.service.gov.uk www.gov.uk *.dev.gov.uk www.youtube.com www.youtube-nocookie.com; frame-ancestors 'self' *.publishing.service.gov.uk www.gov.uk *.dev.gov.uk; report-uri https://csp-reporter.publishing.service.gov.uk/report
etagW/"3a354a09055aa96632a3f0fddbc45ac1"
link</assets/collections/application-723b41612147b674d34b8ece1edea20d8b30cb27226abc31f2c6b2f2913afa45.js>; rel=preload; as=script; nopush,</assets/collections/views/_browse-5d29fef43f68b5bbc3570560b067f351f2abb9141c3cf670ed4cc9d2c6787337.css>; rel=preload; as=style; nopush,</assets/collections/govuk_publishing_components/components/_lead-paragraph-915638713801f77811fcaef4af5d55dff3a4c560040e1ec7e5aa3f518364d075.css>; rel=preload; as=style; nopush,</assets/collections/govuk_publishing_components/components/_cards-e7d7ae2c998dcc49cebe64af58d35418be566261587d84454f2c351808db21de.css>; rel=preload; as=style; nopush
permissions-policyinterest-cohort=()
via1.1 router, 1.1 varnish
x-content-type-optionsnosniff
x-frame-optionsALLOWALL
x-request-id886ab4a9-02bc-47ee-a269-e0d8b990b446
x-runtime0.033140
fastly-backend-nameorigin
content-encodinggzip
accept-rangesbytes
age0
dateMon, 08 Jul 2024 02:25:45 GMT
strict-transport-securitymax-age=31536000; preload
x-served-bycache-fra-etou8220147-FRA
x-cacheMISS
x-cache-hits0
x-timerS1720405546.554697,VS0,VE190
varyAccept-Encoding
alt-svch3=":443";ma=86400,h3-29=":443";ma=86400,h3-27=":443";ma=86400
content-length11904
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 832 referring domains.
This page has 6,146 backlinks.
This page has backlinks from 518 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /*/print$
# Don't allow indexing of user needs pages
Disallow: /info/*
Sitemap: https://www.gov.uk/sitemap.xml

# https://ahrefs.com/robot/ crawls the site frequently
User-agent: AhrefsBot
Crawl-delay: 10

# https://www.deepcrawl.com/bot/ makes lots of requests. Ideally we'd slow it
# down rather than blocking it but it doesn't mention whether or not it
# supports crawl-delay.
User-agent: deepcrawl
Disallow: /

# Complaints of 429 'Too many requests' seem to be coming from SharePoint servers
# (https://social.msdn.microsoft.com/Forums/en-US/3ea268ed-58a6-4166-ab40-d3f4fc55fef4)
# The robot doesn't recognise its User-Agent string, see the MS support article:
# https://support.microsoft.com/en-us/help/3019711/the-sharepoint-server-crawler-ignores-directives-in-robots-txt
User-agent: MS Search 6.0 Robot
Disallow: /

Similar sites

Search preview

www.gov.uk › browse › driving
Driving and transport - GOV.UK
Includes vehicle tax, MOT and driving licences

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Driving83%Check
driving licences68%Check
transport66%Check
Driving tests62%Check
GOV60%Check
Driving Lessons60%Check
vehicle54%Check
vehicle tax54%Check
public transport54%Check
Includes vehicle tax52%Check
Show more keywords and terms

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