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Reputation-inc.com - SEO Checker

Overview of the SEO Check

Meta information

70%

Page quality

65%

Page structure

72%

Link structure

83%

Server

86%

External factors

100%

SEO Score

SEO Score Widget

Response time

0.69 s

File size

73.80 kB

Words

694

Media files

Number of links

43 internal / 3 external

Task list of SEO Improvements 6 Tasks

Remove duplicate or additional meta description tags!Very important!
Improve the text of the meta description.Important!
The H1 heading should suit better to the page content. (Words from the heading are rarely used in the text)Important!
Use good alternative descriptions (alt attributes) for your images.Important!
Remove duplicate heading texts.Important!
Improve the page response time.Tip!

View all

Meta specifications 70% achieved

Title

(Critically important)

Reputation Inc

The page title is too short. (132 pixels of 580 max pixel length) Optimize title

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

Reputation Inc is the leading international reputation management consultancy.

There are more than one meta descriptions on the page. Only one is allowed.

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://www.reputation-inc.com/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en

Server location: United States of America

The following language is defined by HTML: en

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1.0
description	Reputation Inc is the leading international reputation management consultancy.
msvalidate.01	3A1F61725A5B2F4DF7887AFD0A5C404A
date	2024-09-16
robots	all
msapplication-TileColor	#00aba9
theme-color	#ffffff
lang	en
twitter:card	summary
twitter:title	Reputation Inc
twitter:description	Reputation Inc is the leading international reputation management consultancy.
twitter:image	https://www.reputation-inc.com/media/pages/home/c848eabc86-1625499552/reputation-inc-social-media-avatar-1200x630-crop.webp
og:title	Reputation Inc
og:description	Reputation Inc is the leading international reputation management consultancy.
og:site_name	Reputation Inc
og:image	https://www.reputation-inc.com/media/pages/home/c848eabc86-1625499552/reputation-inc-social-media-avatar-1200x630-crop.webp
og:image:width	1080
og:image:height	1080
og:type	website
og:url	https://www.reputation-inc.com
X-UA-Compatible	ie=edge
charset	UTF-8

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Page quality 65% achieved

Content

(Critically important)

Words from the H1 heading are not used in the page content.

These Typos were found:

artifical => artificial

There are 2 text duplicates on this page:

Duplicate: Leading industry expertise: FMCG, Pharmaceuticals, Energy, Financial S...

This page contains 694 words. That's ok.

30.3% of the text are stop words.

Keywords used in the page title are also used in the page content. That's good!

The page contains a listing, which indicates a good text layout.

15 paragraphs were found on this page.

No placeholders texts or images were found.

The average number of words per sentence of 15.19 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1.0" is provided.

At least one Apple touch icon is specified.

This page only loads 2 JavaScript files. That's good!

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

9 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
/images/row-a.svg	No alt attribute provided
/images/row-b.svg	No alt attribute provided
/images/row-c.svg	No alt attribute provided
...1732969247/cover-wsite-600x400-crop.webp	No alt attribute provided
...or-sustainable-success-600x400-crop.webp	No alt attribute provided
...d-1712069020/ail-cover-600x400-crop.webp	No alt attribute provided
...5027/ri_trends_website-600x400-crop.webp	No alt attribute provided
...tation-inc-stakeholder-600x400-crop.webp	No alt attribute provided
...397430/culture-website-600x400-crop.webp	No alt attribute provided

Page structure 72% achieved

H1 heading

(Critically important)

Ensuring reputation guides better decision-making to create a more sustainable, prosperous world.

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

Some headings occur twice on the page.

There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

H1-H6 headings

Heading structure

Heading level	Content
H1	Ensuring reputation guides better decision-making to create a more sustainable, prosperous world.
H2	Intelligence
H2	Strategy
H2	Engagement
H2	Our Services
H2	Approach
H2	Working across 65 markets globally.
H2	Diverse, talented people with multiple languages.
H2	Working across 65 markets globally. Duplicate text
H2	Research
H3	Intelligence Duplicate text
H3	Strategy Duplicate text
H3	Engagement Duplicate text
H3	Key Drivers
H4	Reputation Intelligence
H4	Reputation Strategy
H4	Reputation Engagement
H4	Leadership Capability
H4	Culture
H4	Sustainability
H4	Artifical Intelligence
H4	Government Stakeholder Mapping - Ireland
H4	Shaping Culture for Sustainable Success
H4	Advancing Industry Reputation Leadership
H4	Insights & Impact 2024
H4	A future stakeholder insights report
H4	Building culture to drive reputation
H5	London
H5	Dublin
H5	Oslo

Link structure 83% achieved

Internal links

(Important)

Some internal link anchor texts are too long.

Some anchor texts are used more than once.

The number of internal links is ok.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 3 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://www.reputation-inc.com/	Subdomain	A-TITLE Back to front
/services	Subdomain	Services
/services		Reputation Intelligence
/services		Reputation Strategy
/services		Reputation Engagement
/services		Leadership Capability
/services		Culture
/services		Sustainability
/services		Artifical Intelligence
/thinking	Subdomain	Thinking
/thinking/tag/thought-leadership		Thought Leadership
/thinking/tag/research		Research
/thinking/tag/news-events		News & Events
/thinking/tag/career-advice		Career Advice
/about-us	Subdomain	About Us
/careers	Subdomain	Careers
/vacancies		Careers in Reputation
/vacancies		— Ireland
https://www.reputation-inc.com/	Subdomain Text duplicate	A-TITLE Back to front
/services	Subdomain Text duplicate	Services
/thinking	Subdomain Text duplicate	Thinking
/about-us	Subdomain Text duplicate	About Us
https://www.reputation-inc.com/	Anchor	Get in Touch
/careers	Subdomain Text duplicate	Careers
https://www.reputation-inc.com/	Anchor	No Text
/thinking	Subdomain	Our Thinking
/services	Subdomain	Our Services
/services		Reputation Intelligence A clear and unified picture of your reputation. Read More
/services		Reputation Strategy Building reputation strategies aligned with business ambitions. Read More
/services		Reputation Engagement Strategic communications and stakeholder engagement to enhance and protect reputation. Read More
/services		Leadership Capability Supporting leaders and employees to be effective reputation ambassadors. Read More
/services		Culture Culture is the fabric of an organisation. It drives individual and collective behaviours that shape corporate reputation. Read More
/services		Sustainability Helping organisations drive sustainable value creation for business performance, societal impact and environmental change. Read More
/services		Artifical Intelligence Artificial Intelligence (AI) is revolutionising the way organisations interact with their stakeholders, innovate, and operate. Read More
/research/government-stakehold...	Subdomain	Government Stakeholder Mapping - Ireland — As Ireland prepares for a new government, organisations across the country face a critical period of change, chall...
/research/shaping-culture-for-...	Subdomain	Shaping Culture for Sustainable Success — Our research delves into how organisations can sustain a resilient, adaptable culture – from managing multigenerati...
/research/advancing-industry-r...	Subdomain	Advancing Industry Reputation Leadership — A Reputation Inc report on the future of Industry Associations. Read More
/research/insights-impact-2024	Subdomain	Insights & Impact 2024 — The key emerging themes from Reputation Inc research in 2023 reflect a stakeholder landscape that is more demanding and expectant th...
/research/a-future-stakeholder...	Subdomain	A future stakeholder insights report — Download your copy of the report to learn how organisations have adapted to listen, map, manage, motivate and maintain...
/research/building-culture-to-...	Subdomain	Building culture to drive reputation — Download the report to learn how your organisation can take the right steps to curate optimal corporate culture. Read ...
https://twitter.com/reputationinc	External	No Text
https://www.linkedin.com/compa...	External Subdomain	No Text
https://vimeo.com/reputationinc	External	No Text
/terms	Nofollow	Terms & Conditions
/privacy	Nofollow	Privacy Policy
https://www.reputation-inc.com/	Nofollow Anchor	Contact Us

Server configuration 86% achieved

HTTP redirects

(Critically important)

The checked page does not redirect to another URL.

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

This page uses GZip for compressed data transmission.

HTTP headers

Performance

(Somewhat important)

The page response time of 0.69 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.

This page only loads 2 CSS files. That's ok.

This page only loads 2 JavaScript files. That's good!

The file size of the HTML document is fine (74 kB).

Page Speed

HTTP Response Header

Name	Value
cache-control	no-store, private
strict-transport-security	max-age=63072000; includeSubDomains; preload
vary	Accept-Encoding
content-type	text/html; charset=UTF-8
date	Thu, 19 Dec 2024 07:17:26 GMT
server	Apache
connection	keep-alive
keep-alive	timeout=5
content-length	75551
statuscode	200
http_version	HTTP/1.1
content-encoding	gzip

External factors 100% achieved

Backlinks

(Critically important)

This website has excellent links from other websites.

This page has backlinks from 38 referring domains.

This page has 117 backlinks.

This page has backlinks from 36 different ip addresses.

Backlinks

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /
Disallow: /kirby
Disallow: /panel
Disallow: /content
User-agent: GPTBot
Disallow: /
User-agent: anthropic-ai
Disallow: /
User-agent: Claude-Web
Disallow: /
User-agent: CCbot
Disallow: /
User-agent: FacebookBot
Disallow: /
User-agent: Google-Extended
            
Disallow: /
User-agent: PiplBot
Disallow: /

Sitemap: https://www.reputation-inc.com/sitemap.xml

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Search preview

www.reputation-inc.com

Reputation Inc

Reputation Inc is the leading international reputation management consultancy.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Reputation	91%	Check
Reputation Inc	83%	Check
Inc	71%	Check
Reputation Management	70%	Check
Reputation Intelligence	66%	Check
International reputation management	62%	Check
sustainable	61%	Check
decision-making	55%	Check
create	50%	Check
Ensuring	50%	Check
guides	50%	Check
better	50%	Check
prosperous	50%	Check
world	50%	Check
reputation-inc	48%	Check
International	46%	Check
consultancy	46%	Check
Leading	46%	Check
Culture	44%	Check
stakeholder	44%	Check
Leadership	44%	Check
Insights	44%	Check
drive	44%	Check
Intelligence	43%	Check
Engagement	43%	Check

Show more keywords and terms

Test up to 1.000 webpages of reputation-inc.com with our free plan!

Easy troubleshooting for your entire website
Meta and on page check for each page
Automated check for keyword optimization

Try For Free
No trial. It's just free!

Reputation-inc.com - SEO Checker

Task list of SEO Improvements 6 Tasks

Meta specifications 70% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Test up to 1.000 webpages of reputation-inc.com with our free plan!

Page quality 65% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 72% achieved

(Critically important)

(Important)

Heading structure

Link structure 83% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 86% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Critically important)

Links from Wikipedia

Robots.txt

Similar sites

Search preview

Most important keywords

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