Aspca.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
76% 
Page structure
73% 
Link structure
72% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.09 s
File size
58.20 kB
Words
507
Media files
17
Number of links
56 internal / 23 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
ASPCA | American Society for the Prevention of Cruelty to Animals
The length of the page title is perfect. (532 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Learn more about the ASPCA's work to rescue animals from abuse, pass humane laws and share resources with shelters nationwide. Join our fight today!
The length of the meta description is perfect. (910 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.aspca.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, user-scalable=yes
descriptionLearn more about the ASPCA's work to rescue animals from abuse, pass humane laws and share resources with shelters nationwide. Join our fight today!
generatorDrupal 7 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
langen
og:site_nameASPCA
og:typewebsite
og:urlhttps://www.aspca.org/
og:titleASPCA
og:descriptionLearn more about the ASPCA's work to rescue animals from abuse, pass humane laws and share resources with shelters nationwide. Join our fight today!
og:imagehttp://www.aspca.org/sites/default/files/aspca.jpg
og:image:secure_urlhttps://www.aspca.org/sites/default/files/aspca.jpg
X-UA-CompatibleIE=edge,chrome=1
cleartypeon
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 507 words. That's ok.
25.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
The text content is perfect.
There are no duplicates on the site.
The average number of words per sentence of 13.82 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
This website loads 6 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
ASPCA
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (5 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 ASPCA
H2 Primary Nav Menu
H2 Search form
H2 Our Response
H2 The Latest
H2 Connect with Us
H2 You Can Make a Difference
H2 Featured Highlights
H3 Donate
H3 Join Team ASPCA
H3 Give Monthly
H3 Help the ASPCA Put a Stop to Animal Cruelty
H4 Our Partnerships
Anchor text is an URL
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
There are 23 external links on this page.
LinkAttributesAnchor text
https://www.aspca.org/Anchor Skip to content
https://www.aspca.org/ASPCA
A-TITLE Home
/animal-homelessnessAnimal Homelessness
/animal-crueltyAnimal Cruelty
/animal-rescueAnimal Rescue
/animal-placementAnimal Placement
/animal-protectionAnimal Protection
/ways-to-giveWays to Give
https://www.aspca.org/team-aspcaFundraise with Team ASPCA
https://www.aspca.org/take-actionTake Action
https://www.aspca.org/adopt-petAdopt a Pet
/animal-homelessnessText duplicate Animal Homelessness
/animal-crueltyText duplicate Animal Cruelty
/animal-rescueText duplicate Animal Rescue
/animal-placementText duplicate Animal Placement
/animal-protectionText duplicate Animal Protection
/ways-to-giveText duplicate Ways to Give
https://www.aspca.org/team-aspcaText duplicate Fundraise with Team ASPCA
https://www.aspca.org/take-actionText duplicate Take Action
https://www.aspca.org/adopt-petText duplicate Adopt a Pet
https://www.aspca.org/about-usAbout Us
https://www.aspca.org/adopt-petAdopt
https://www.aspca.org/nycNYC
https://www.aspca.org/newsNews
http://aspcapro.org/External ASPCA Pro
/secure/donate?ms=wb_top_homep...Donate
https://secure.aspca.org/donat...External Subdomain Will You Have a Heart for Animals In Need? Change a Life with Your Gift Today DONATE
IMG-ALT ...
https://secure.aspca.org/donat...External Subdomain Don't Leave Him Out in the Cold You Can Help Rescue Animals with Just 63ยข a Day DONATE
IMG-ALT ...
/animal-rescueText duplicate Animal Rescue
/animal-placementText duplicate Animal Placement
/animal-protectionText duplicate Animal Protection
/news/aspca-removes-29-dogs-ar...ASPCA Removes 29 Dogs from Arkansas Property
/news/store-bought-pup-heredit...Store-Bought Pup with Hereditary Disease Highlights Urgency of Shutting Down the Puppy Mill Pipeline
/about-us/legal-informationTerms & Conditions
/about-us/privacy-policyPrivacy Policy
https://www.facebook.com/aspcaNew window External Facebook
https://twitter.com/ASPCANew window External Twitter
https://www.youtube.com/user/a...New window External Youtube
https://instagram.com/ASPCANew window External Instagram
https://pinterest.com/ASPCA/New window External Pinterest
https://secure.aspca.org/donat...External Subdomain Text duplicate Donate
A-TITLE Read more
https://secure.aspca.org/team/...External Subdomain Team ASPCA
A-TITLE Read more
/secure/join?ms=wb_lpf_blue-mo...Give Monthly
A-TITLE Read more
https://secure.aspca.org/donat...External Subdomain URL anchor text
https://secure.aspca.org/donate/joinaspca?ms=wb_lpf_homepage-featuredhighlight-2...
https://secure.aspca.org/donat...External Subdomain No Text
https://secure.aspca.org/donat...External Subdomain Have You Seen Us on TV? For 63 cents a day, you'll rescue mistreated animals. Donate Today.
/news/aspca-testifies-congress...URL anchor text
https://www.aspca.org/news/aspca-testifies-congress-favor-wild-horse-and-burro-p...
/news/aspca-testifies-congress...IMG-ALT Wild horse
/news/aspca-testifies-congress...ASPCA Testifies to Congress in Favor of Wild Horse and Burro Protection
/news/new-buddy-obuURL anchor text
https://www.aspca.org/news/new-buddy-obu
/news/new-buddy-obuIMG-ALT Obu
/news/new-buddy-obuA New Buddy for Obu
/nyc/aspca-adoption-center/ado...URL anchor text
https://www.aspca.org/nyc/aspca-adoption-center/adoptable-dogs/othello-a43563487
/nyc/aspca-adoption-center/ado...No Text
/nyc/aspca-adoption-center/ado...ASPCA Pet of the Week: Othello
/news/marvin-and-murphys-close...URL anchor text
https://www.aspca.org/news/marvin-and-murphys-close-call-xylitol
/news/marvin-and-murphys-close...IMG-ALT Marvin and Murphy
/news/marvin-and-murphys-close...Marvin and Murphy's Close Call with Xylitol
https://smile.amazon.com/shopa...External Subdomain URL anchor text
https://smile.amazon.com/shopaspca?channel=HomepageFeature
https://smile.amazon.com/shopa...External Subdomain No Text
https://smile.amazon.com/shopa...External Subdomain Shop Exclusive ASPCA Gear Today!
https://secure.aspca.org/donat...External Subdomain Text duplicate Donate
https://www.aspca.org/Text duplicate ASPCA
https://www.aspca.org/about-usText duplicate About Us
/about-us/careersCareers
/about-us/contact-usContact
/about-us/press-releasesPress
/about-us/strategic-cause-part...Strategic Cause Partnerships
https://www.aspca.org/pet-carePet Care
https://smile.amazon.com/shopa...New window External Subdomain Shop
/about-us/privacy-policyText duplicate Privacy Policy
/about-us/legal-informationLegal Info
https://www.facebook.com/aspcaNew window External Text duplicate Facebook
https://twitter.com/ASPCANew window External Text duplicate Twitter
https://www.youtube.com/user/a...New window External Text duplicate Youtube
https://instagram.com/aspcaNew window External Text duplicate Instagram
https://pinterest.com/aspca/New window External Text duplicate Pinterest
/about-us/strategic-cause-part...Subaru
/about-us/strategic-cause-part...ASPCA Pet Health Insurance

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.aspca.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 7 CSS files. This may affect the page load time negatively.
This website loads 6 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.09 seconds.
The file size of the HTML document is fine (58 kB).

HTTP Response Header

NameValue
dateSat, 08 Feb 2020 00:12:18 GMT
content-typetext/html; charset=utf-8
transfer-encodingchunked
connectionkeep-alive
cache-controlpublic, max-age=3600
content-languageen
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedFri, 07 Feb 2020 23:13:05 GMT
link<https://www.aspca.org/>; rel="canonical",<https://www.aspca.org/>; rel="shortlink"
x-drupal-cacheHIT
x-frame-optionsSAMEORIGIN
x-generatorDrupal 7 (https://www.drupal.org)
x-pantheon-styx-hostnamestyx-fe2-b-b94bb8456-2c84v
x-styx-req-id67145bac-49ff-11ea-bd4d-0a30b842edc4
x-ua-compatibleIE=edge,chrome=1
x-served-bycache-mdw17356-MDW, cache-fra19126-FRA
x-cacheHIT, HIT
x-cache-hits2, 1
x-timerS1581120739.849440,VS0,VE1
varyAccept-Encoding, Cookie, Cookie, Cookie
age3550
via1.1 varnish
cf-cache-statusDYNAMIC
expect-ctmax-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
servercloudflare
cf-ray56196429aa981f1d-FRA
content-encodinggzip
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 38,069 referring domains.
This website has 3,245,045 backlinks.
This website has backlinks from 23,219 different ip addresses.
Facebook popularity
(Somewhat important)
This website has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html
Sitemap: https://www.aspca.org/sitemap.xml
User-agent: *
Crawl-delay: 10
# CSS, JS, Images
Allow: /misc/*.css$
Allow: /misc/*.css?
Allow: /misc/*.js$
Allow: /misc/*.js?
Allow: /misc/*.gif
Allow: /misc/*.jpg
Allow: /misc/*.jpeg
Allow: /misc/*.png
Allow: /modules/*.css$
Allow: /modules/*.css?
Allow: /modules/*.js$
Allow: /modules/*.js?
Allow: /modules/*.gif
Allow: /modules/*.jpg
Allow: /modules/*.jpeg
Allow: /modules/*.png
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /themes/*.css$
Allow: /themes/*.css?
Allow: /themes/*.js$
Allow: /themes/*.js?
Allow: /themes/*.gif
Allow: /themes/*.jpg
Allow: /themes/*.jpeg
Allow: /themes/*.png
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/
Sitemap: https://www.aspca.org/sitemap.xml

Facebook popularity

Shares / Likes / Comments
29,790

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

ASPCA | American Society for the Prevention of Cruelty to Animals
https://www.aspca.org/
Learn more about the ASPCA's work to rescue animals from abuse, pass humane laws and share resources with shelters nationwide. Join our fight today!

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
ASPCA89%Check
Team ASPCA59%Check
ASPCA Pet57%Check
Animal52%Check
Animals47%Check
ASPCA Pet Health45%Check
animal cruelty44%Check
Animal Rescue43%Check
Animal Shelter43%Check
Join40%Check

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