Ppai.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
75% 
Page structure
58% 
Link structure
71% 
Server
54% 
External factors
100% 
SEO Score
Response time
0.99 s
File size
39.50 kB
Words
631
Media files
12
Number of links
60 internal / 34 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
PPAI Home
The page title is too short. (105 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
There are more than one meta descriptions on the page. Only one is allowed.
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionPPAI is the trusted leader in the promotional products industry delivering essential knowledge, resources and community to ensure the success of its members, those who manufacture, import and resell promotional products, and the promotional products industry itself.
viewportwidth=device-width, initial-scale=1.0
Promotional Products Association InternationalPPAI
PPAI MembershipPPAI Membership
Promotional ProductsPromotional Products
PPAIPPAI
Promotional Products AssociationPromotional Products Association
Promotional Products IndustryPromotional Products Industry
keywordsPPAI, Promotional Products Association, PPAI Membership,
google-site-verificationt652Hdu9qnmeSythgfjA4WkeL7sEDIqHMx-fkdn9rig
langen
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 631 words. That's ok.
27.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.41 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 9 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (34) on this page.
LinkAttributesAnchor text
https://my.ppai.org/New window External Subdomain No Text
https://www.ppai.org/members/Members
/members/affinity-partners/Affinity Partners
/members/awards/Awards
/members/certification/Certification
/members/education/Education
http://pubs.ppai.org/subscribe/External Subdomain PPAI Media
/members/product-safety-aware/...Product Safety Aware
http://community.ppai.org/External Subdomain Promo Connect
/members/regional-associations/Regional Associations
/members/research/Research
/members/sponsorship-advertisi...Sponsorship & Advertising Opportunities
/members/strategic-foresight/o...Strategic Foresight
/members/volunteer/Volunteer Opportunities
https://www.ppai.org/events/Events
https://www.ppai.org/advocacy/Advocacy
/corporate-responsibility/Corporate Responsibility
/advocacy/diversity-inclusion/...Diversity, Equity & Inclusion
/advocacy/get-in-touch-campaign/GET IN TOUCH! Campaign
/advocacy/legislative-action-w...Legislative Action Watch
https://www.ppai.org/news/News
https://www.ppai.org/why-join/Why Join
https://www.ppai.org/association/Association
/ppai-industry-directory/New window Directory
https://www.facebook.com/PPAI.HQ/New window External No Text
https://twitter.com/PPAI_HQNew window External No Text
https://www.linkedin.com/compa...New window External No Text
https://www.instagram.com/ppai...New window External No Text
https://www.youtube.com/channe...New window External No Text
http://paulbellantone.wordpres...New window External Subdomain No Text
https://www.ppai.org/IMG-ALT PPAI
https://www.ppai.org/members/Text duplicate Members
/members/affinity-partners/Text duplicate Affinity Partners
/members/awards/Text duplicate Awards
/members/certification/New window Text duplicate Certification
/members/education/Text duplicate Education
http://pubs.ppai.org/subscribe/New window External Subdomain Text duplicate PPAI Media
/members/product-safety-aware/...Text duplicate Product Safety Aware
http://community.ppai.org/External Subdomain Text duplicate Promo Connect
/members/regional-associations/Text duplicate Regional Associations
/members/research/Text duplicate Research
/members/sponsorship-advertisi...Text duplicate Sponsorship & Advertising Opportunities
/members/strategic-foresight/o...Text duplicate Strategic Foresight
/members/volunteer/Text duplicate Volunteer Opportunities
https://www.ppai.org/events/Text duplicate Events
https://www.ppai.org/advocacy/Text duplicate Advocacy
/corporate-responsibility/Text duplicate Corporate Responsibility
/advocacy/diversity-inclusion/...Text duplicate Diversity, Equity & Inclusion
/advocacy/get-in-touch-campaign/Text duplicate GET IN TOUCH! Campaign
/advocacy/legislative-action-w...Text duplicate Legislative Action Watch
https://www.ppai.org/news/Text duplicate News
https://www.ppai.org/why-join/Text duplicate Why Join
https://www.ppai.org/association/Text duplicate Association
/ppai-industry-directory/New window Text duplicate Directory
https://my.ppai.org/New window External Subdomain My PPAI
A-TITLE Login
https://join.ppai.org/New window External Subdomain Become a Member
https://join.ppai.org/New window External Subdomain Text duplicate Become a Member
https://onlineeducation.ppai.o...New window External Subdomain Check Out Upcoming Webinars
https://onlineeducation.ppai.o...New window External Subdomain Text duplicate Check Out Upcoming Webinars
https://www.ppai.org/events/New window View Events
https://www.ppai.org/events/New window Text duplicate View Events
/events/product-responsibility...New window Learn More Here
/events/product-responsibility...New window Learn More
https://ppai.org/summitIMG-ALT summit21_1000x500_jpg
/coronavirus-information/list of resources
/ppai.org/summit-d2uNew window ppai.org/summit-d2u
http://www.promotionalproducts...New window External Visit PromotionalProductsWork.org
https://binged.it/2l1rDqUExternal 3125 Skyway Circle North
https://binged.it/2l1rDqUExternal Irving, TX 75038
https://www.facebook.com/PPAI.HQ/New window External No Text
https://twitter.com/PPAI_HQNew window External No Text
https://www.linkedin.com/compa...New window External No Text
https://www.instagram.com/ppai...New window External No Text
https://www.youtube.com/channe...New window External No Text
http://paulbellantone.wordpres...New window External Subdomain No Text
https://www.ppai.org/contact/Contact Us
http://pubs.ppai.org/newslink/New window External Subdomain PPB Newslink
http://pubs.ppai.org/pct/New window External Subdomain PC Today
/news/press-room/Press Room
/industry-sites/Industry Sites
https://onlineeducation.ppai.org/New window External Subdomain Online Education
https://expo.ppai.org/New window External Subdomain The PPAI Expo
https://pubs.ppai.org/New window External Subdomain Text duplicate PPAI Media
https://directory.ppai.org/New window External Subdomain PPAI Industry Directory
http://www.ppef.us/New window External PPEF
/members/regional-associations...PPDRF
http://community.ppai.org/New window External Subdomain Text duplicate Promo Connect
/members/regional-associations/Text duplicate Regional Associations
http://shop.ppai.org/New window External Subdomain Shop
/employment/ppai-careers/PPAI Careers
/industry-professional-resumes/Industry Professional Resumes
/industry-job-board/Industry Job Board
https://www.ppai.org/terms-of-useTerms of Use
/privacy-policyPrivacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ppai.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.99 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 8 CSS files. This may affect the page load time negatively.
This page loads 9 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (40 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-length11621
content-typetext/html; charset=utf-8
content-encodinggzip
varyAccept-Encoding
set-cookie119 Characters
set-cookie141 Characters
dateThu, 29 Jul 2021 06:22:04 GMT
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,621 referring domains.
This page has 946,802 backlinks.
This page has backlinks from 1,601 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares, comments and likes on Facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

User-agent: *
Disallow: /app_browsers/
Disallow: /app_code/
Disallow: /app_data/
Disallow: /app_plugins/
Disallow: /config/
Disallow: /umbraco/
Disallow: /umbraco_client/
Disallow: /securedocuments/

Search preview

www.ppai.org
PPAI Home

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
PPAI66%Check
org48%Check
PPAI Online Education46%Check
Summit38%Check
Media Summit37%Check
Mark36%Check
Professional36%Check
Online Education36%Check
Series36%Check
D2U36%Check

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