Sportengland.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
53% 
Page structure
100% 
Link structure
86% 
Server
46% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
123.70 kB
Words
2053
Media files
16
Number of links
116 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Uniting | The | Movement | Sport England
The length of the page title is perfect. (439 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Sport England's vision is to transform lives and communities through sport and physical activity, driven by Uniting the Movement, a 10-year strategy of change.
The length of the meta description is perfect. (976 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.sportengland.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionSport England's vision is to transform lives and communities through sport and physical activity, driven by Uniting the Movement, a 10-year strategy of change.
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
application-nameSport England
msapplication-TileColor#003F69
msapplication-TileImage/themes/custom/se/images/app-icons/mstile-144x144.png
langen
og:site_nameSport England
og:urlhttps://www.sportengland.org/uniting-movement
og:titleUniting | The | Movement | Sport England
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 33.62 words is high.
This page contains 2053 words. That's ok.
38.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
49 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 42 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 186 characters this one is longer than 70 characters:
"“when we look at the population as a whole, the picture looks positive. activity levels for adults in ..."
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/se/images/se-logo-white.pngHome
...miXoWBolzyz8ljDKVQaevTjA1v&itok=ALIrfPFDA boy with a prosthetic leg sitss on a paddle board, on water. while an instructor kneels behind him
...LhmO.vX._F_LGotGRpJwIEgdJ8&itok=foDR6L9yA group of people, run in a park
...O0g9MYkTS6c4UWugKGy2hRZIdY&itok=n7RPpBrsOutside shot of the Performance Archery Centre at Lilleshall.
...V1FP_awGDkrBPd2ublCKgmeLeS&itok=0sefs6rgHeadshot of Kirsty McCoubrey, National partnerships lead, Sport England
....JIv4Rcqf9MA_s7KahuRfsfKpt&itok=wQppfsYVA man bowling in a cricket match
...rsionId=cb92_M4V73eJx5sthzqhDpELlSzClArtThe National Lottery crossed fingers logo.
...mRUnHtmBBR5QiBFXwj0E2iRLcQ&itok=WHCubqUOPeople playing netball
...v7FwTbIoFbMn_0y66jaJ0rTtdX&itok=36XLdajoA group of young boxers warming up inside Waterfront Boxing Academy.
...WI27UmBDtVFFjGhIJ76UKh7OHV&itok=xRrTXusxTwo joggers run through a park
...RgCe38UI0PquBePegjSsJnBRGY&itok=kyXD3Wl-A boy with a prosthetic leg stands on a paddle board, on water. while an instructor kneels behind him
...LhmO.vX._F_LGotGRpJwIEgdJ8&itok=foDR6L9yA group of people, run in a park
...O0g9MYkTS6c4UWugKGy2hRZIdY&itok=n7RPpBrsOutside shot of the Performance Archery Centre at Lilleshall.
/themes/custom/se/images/se-logo-white.pngSport England
/themes/custom/se/images/nl2-logo.pngAwarding funds from The National Lottery

Page structure

H1 heading
(Critically important)
Uniting | The | Movement
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Uniting | The | Movement
H2 New Movement Fund set to revolutionise funding applications
H2 Active Lives explained
H2 Movement Hub
H2 Implementation plan: Years 2-4 (2022-25)
H2 What we do
H2 Sport England and the National Lottery
H2 Engage your audience
H2 Browse more topics
H2 Latest news
H2 Sign up to our newsletter
H3 We award funding
H3 We provide insight
H3 We gather data
H3 We have expertise
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.
LinkAttributesAnchor text
https://www.sportengland.org/Anchor Skip to content
https://www.sportengland.org/IMG-ALT Home
/about-usAbout us
/about-usIntroducing Sport England
/about-usWho we are
A-TITLE Who we are
/about-usWhat we do
A-TITLE What we do
/about-usThe benefits of being active
A-TITLE The benefits of being active
/about-us/uniting-movementIntroducing our strategy
/about-us/uniting-movementThe five big issues
A-TITLE The five big issues
/about-us/uniting-movementRead our strategy
A-TITLE Our 10-year strategy
/about-us/uniting-movement/mov...Movement Hub
/research-and-dataResearch and data
/researchResearch
/researchDemographics
A-TITLE demographics
/researchActivities
A-TITLE activities
/researchWorkforce
A-TITLE workforces
/researchBy topic/issue
A-TITLE Research by topic/issue
/researchAbout our research
A-TITLE About Our Research
/research-and-data/dataData
/research-and-data/data?sectio...About people
A-TITLE data about people
/research-and-data/data?sectio...About places
A-TITLE data about places
/research-and-data/toolsTools
/research-and-data/data/activi...Activity Check-in
/research-and-data/tools/local...Local Area Insights
A-TITLE Local Area Insights
https://segments.sportengland....External Subdomain Market Segmentation tool
A-TITLE Market segmentation tool
https://www.openactive.io/External OpenActive
A-TITLE Openactive
/guidance-and-supportGuidance and support
/guidance-and-supportTopics
/guidance-and-support/innovati...Innovation and digital
A-TITLE Innovation and digital support
/guidance-and-support/cost-livingCost of living
/guidance-and-support/safeguar...Safeguarding
A-TITLE Safeguarding information
/guidance-and-support/faciliti...Facilities and planning
A-TITLE Facilities and Planning
/guidance-and-supportRoles
/guidance-and-support/voluntee...Volunteers
A-TITLE Volunteers roles
/guidance-and-support/supporti...Grassroots organisers
A-TITLE Grassroots organisers
/guidance-and-support/secondar...Schools and teachers
A-TITLE Schools and Teachers
/guidance-and-support/national...National governing bodies
A-TITLE National Governing Bodies
/guidance-and-support/evaluati...Evaluators
A-TITLE Evaluators
/guidance-and-supportResources
/guidance-and-support/digital-...Digital Marketing Hub
A-TITLE Digital Marketing Hub
/guidance-support/image-libraryImage library
A-TITLE Image Library
https://buddle.co/New window External Buddle
A-TITLE Buddle website
/funding-and-campaignsFunding and campaigns
/funding-and-campaigns/our-fun...Our funding
/funding-and-campaigns/our-fun...Apply for funding
A-TITLE Apply to the Movement Fund
/funding-and-campaigns/our-fun...Funding guidance
A-TITLE Learn more about the Movement Fund
/funding-and-campaigns/our-fun...Our impact and case studies
A-TITLE Find out more about the impact our funding makes
/funding-and-campaigns/our-fun...Historic funds
A-TITLE Learn about our previous funds
/funds-and-campaignsCampaigns
/get-movingGet Moving
/funds-and-campaigns/this-girl...This Girl Can
A-TITLE the This Girl Can campaign
/funds-and-campaigns/we-are-un...We Are Undefeatable
A-TITLE the we are undefeatable camapiagn
/news-and-inspiration/child-fi...Play Their Way
A-TITLE Play Their Way
/funds-and-campaignsStrategic work and partnerships
/funds-and-campaigns/active-pa...Active Partnerships
A-TITLE Active Partnerships
/funds-and-campaigns/be-inspiredBe Inspired
A-TITLE Be Inspired
/funds-and-campaigns/code-spor...Code for Sports Governance
A-TITLE Code for Sports Governance
/funds-and-campaigns/birmingha...Commonwealth Games
A-TITLE Commonwealth Games Birmingham 2022
/funds-and-campaigns/equality-...Equality and diversity
A-TITLE Equality and diversity
/funds-and-campaigns/long-term...Long-term partnerships
A-TITLE Long-term partnerships
/funding-and-campaigns/movemen...Movement Fund Partners
A-TITLE Find out how to become an investment partner of the Movement Fund
/funds-and-campaigns/place-par...Place partnerships
A-TITLE Place partnerships
/funds-and-campaigns/use-our-s...Use our School
A-TITLE Use our School
/funds-and-campaigns/case-studiesCase studies
/funds-and-campaigns/case-stud...Text duplicate Facilities and planning
A-TITLE Facilities and planning
/funds-and-campaigns/case-stud...Return to play
A-TITLE Return to play
/funds-and-campaigns/case-stud...Active Design
A-TITLE Active Design
/news-and-inspirationNews and inspiration
/news-and-inspirationFeatured content
A-TITLE Latest in news and inspiration
/news-and-inspiration/newsNews archive
A-TITLE Archive of all news articles
/news-and-inspiration/opinionOpinion
A-TITLE Latest personal opinions or blogs
/corporate-information/accessi...Accessibility
/careersCareers
/press-brandingPress and branding
/contact-usContact us
/about-us/uniting-movement/mov...Visit the Movement Hub
/news-and-inspiration/new-move...Read the full story
/news-and-inspiration/long-ter...IMG-ALT A group of people, run in a park
/news-and-inspiration/long-ter...Long-term increase in activity levels positive but further action needed to tackle inequalities
/news-and-inspiration/new-perf...IMG-ALT Outside shot of the Performance Archery Centre at Lilleshall.
/news-and-inspiration/new-perf...New £3.6m Performance Archery Centre opens
/blogs/get-movingIMG-ALT Headshot of Kirsty McCoubrey, National partnerships lead, Sport England
/blogs/get-movingGet moving
/news-and-inspirationLatest news and blogs
/about-us/uniting-movement/mov...Find out more
/about-us/uniting-movement/imp...Read more about the plan
/how-we-can-help/our-fundsRead about our funds
/research-and-data/researchRead our insight
/know-your-audience/dataUse our data tools
/guidance-and-supportHow we can help
/research-and-data/research/in...Inactive people
/research-and-data/research/et...Ethnicity
/know-your-audience/demographi...Children and young people
/research-and-data/research/ge...Gender
/research-and-data/research/di...Disabled people
/know-your-audience/demographi...Lower socio-economic groups
/guidance-support/image-libraryIMG-ALT People playing netball
/guidance-support/image-libraryText duplicate Image library
/guidance-and-support/faciliti...IMG-ALT A group of young boxers warming up inside Waterfront Boxing Academy.
/guidance-and-support/faciliti...Text duplicate Facilities and planning
/research-and-data/data/active...IMG-ALT Two joggers run through a park
/research-and-data/data/active...Active Lives
/news-and-inspiration/new-move...IMG-ALT A boy with a prosthetic leg stands on a paddle board, on water. while an instructor kneels behind him
/news-and-inspiration/new-move...New Movement Fund set to revolutionise funding applications
/news-and-inspiration/long-ter...Text duplicate IMG-ALT A group of people, run in a park
/news-and-inspiration/long-ter...Text duplicate Long-term increase in activity levels positive but further action needed to tackle inequalities
/news-and-inspiration/new-perf...Text duplicate IMG-ALT Outside shot of the Performance Archery Centre at Lilleshall.
/news-and-inspiration/new-perf...Text duplicate New £3.6m Performance Archery Centre opens
https://www.sportengland.org/newsBrowse all news
/privacy-statementhow we'll look after your personal data
https://www.sportengland.org/Anchor A-TITLE Go to top
https://www.sportengland.org/IMG-ALT Sport England
https://twitter.com/Sport_EnglandNew window External No Text
https://www.linkedin.com/compa...New window External No Text
https://www.facebook.com/sport...New window External No Text
https://www.instagram.com/offi...New window External No Text
/corporate-informationCorporate information
/cookiesCookies
/sitemapSitemap
/terms-of-useTerms of use
/privacy-statementPrivacy statement
/corporate-information/accessi...Accessibility statement
/contact-usText duplicate Contact us

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.sportengland.org/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 15 CSS files. This may affect the page load time negatively.
This page loads 42 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.24 seconds.
The file size of the HTML document is fine (124 kB).

HTTP Response Header

NameValue
dateWed, 01 May 2024 21:20:24 GMT
content-typetext/html; charset=UTF-8
serverApache/2.4.58 () OpenSSL/1.0.2k-fips
cache-controlmust-revalidate, no-cache, private
x-drupal-dynamic-cacheMISS
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
x-generatorDrupal 10 (https://www.drupal.org)
x-drupal-cacheHIT
content-encodinggzip
varyAccept-Encoding
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 7,825 referring domains.
This page has 2,277,758 backlinks.
This page has backlinks from 3,967 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/

Search preview

www.sportengland.org
Home | Uniting | The | Movement | Sport England
Sport England's vision is to transform lives and communities through sport and physical activity, driven by Uniting the Movement, a 10-year strategy of change.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Sport82%Check
Movement82%Check
Sport England82%Check
Uniting Movement82%Check
England81%Check
Uniting78%Check
Movement Fund63%Check
Movement Hub62%Check
He says62%Check
Lives55%Check

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Cookie Policy

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