Oakland.northeastern.edu - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
75% 
Page structure
100% 
Link structure
97% 
Server
47% 
External factors
100% 
SEO Score
Response time
0.63 s
File size
122.20 kB
Words
635
Media files
9
Number of links
54 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Northeastern University Oakland
The length of the page title is perfect. (364 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
A bicoastal university for undergraduate and graduate learning
The length of the meta description is perfect. (384 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://oakland.northeastern.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Language defined in meta tags: english
Server location: United States of America
There are different language information within the page markup.
One or more of the specified languages are not ISO standard (en, en-us, de, etc.)
The following language is defined by HTML: english
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionA bicoastal university for undergraduate and graduate learning
authorNortheastern University, http://www.northeastern.edu
copyright2024
languageenglish
zipcode94613
cityOakland
stateCA
viewportwidth=device-width, initial-scale=1
msapplication-TileImagehttps://brand.northeastern.edu/global/assets/favicon/mstile-144x144.png?v=2
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
article:modified_time2024-03-18T16:29:40+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome - Northeastern University Oakland
og:descriptionAbout our Oakland campus Immersive learning. Collaborative problem solving. A spirit of innovation. Join a tight-knit community of like-driven classmates and colleagues drawn to the creative, entrepreneurial spirit that makes the Bay Area one of the world’s most dynamic and economically important regions. Find out how what you do and experience here will deepen the […]
og:urlhttps://oakland.northeastern.edu/
og:site_nameNortheastern University Oakland
og:imagehttps://oakland.northeastern.edu/wp-content/uploads/2023/11/homepage-2048x1248-7-2.jpg
og:image:width2048
og:image:height1248
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 635 words. That's ok.
31.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.29 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 12 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...loads/2023/11/homepage-2048x1248-7-2.jpgGroup of students walk along path to Suzanne Adams Plaza.
...loads/2023/11/about-oakland-campus-3.jpgSeated group of students raise their hands.
...page-degrees-with-an-edge-1024x624-7.jpgNo alt attribute provided
...-industry-aligned-masters-1024x624-4.jpgSpeaker with microphone
...xperience-driven-research-1024x624-4.jpgStudent wears VR headset
...homepage-mills-institute-1024x624-2a.jpgPerson arranging notes on wall
/wp-content/uploads/commencement_1400.jpegSilhouette of student wearing mortar board in a dramatically lit auditorium
/wp-content/uploads/IMG_5289_1400.jpgCornerstone of Engineering students on Northeastern’s Oakland campus work with elementary school and their teachers, getting feedback and making incremental improvements
...uploads/165_3.29.24_Northeastern-C2C.jpgA panel of speakers sitting at the front of a room speaking into microphones

Page structure

H1 heading
(Critically important)
Our West Coast hub for experiential learning, research, and entrepreneurship
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Our West Coast hub for experiential learning, research, and entrepreneurship
H2 About our Oakland campus
H2 Degrees with an edge
H2 Industry-aligned master’s programs
H2 Experience-driven research
H2 The Mills Institute
H2 A thriving network of opportunities
H2 News and community
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://oakland.northeastern.edu/Anchor Skip to content
/events-calendar/Events
/covid-19-information/COVID-19
https://oakland.northeastern.edu/A-TITLE Visit Northeastern University Oakland
/about/About
/about/campus-location/Campus and Location
/about/facilities/Buildings and Facilities
/about/the-art-scene/The Arts
/our-team/Our Team
/about/departments-offices/Departments and Offices
/about/contact-us/Contact Us
/about/visit-us/Visit Us
/mills-institute/Mills Institute
/academics/Academics
/academics/academic-resources/Academic Resources
/experiential-entrepreneurship/Experiential Entrepreneurship
/experiential-entrepreneurship...Speaker Series Videos
/partnerships/Partnerships
/research/Research
/student-resources/Student Resources
/student-resources/housing-and...Housing and Dining
/student-resources/housing-and...Residential Options
/student-resources/housing-and...Housing FAQs
/student-resources/campus-safety/Campus Safety
/student-resources/health-and-...Health and Wellness
/student-resources/health-and-...Counseling and Psychological Services
/student-resources/student-sup...Student Support Services
/student-resources/access-serv...Access Services
/student-resources/access-serv...Accommodations
/student-resources/internation...International Student Support
/student-resources/student-sup...Undocumented Student Support
/student-resources/student-sup...Writing and Tutoring Center
/student-resources/career-design/Career Design
/student-resources/student-act...Student Activities
/student-resources/student-act...The Center for Leadership, Equity, and Excellence
/student-resources/student-act...Clubs and Organizations
/student-resources/student-act...Student Government
/student-resources/student-act...Spiritual and Religious Life
/student-resources/student-act...LGBTQ+ Resources
/student-resources/student-act...Parenting Student Resources
/student-resources/sports-and-...Sports and Recreation
/student-resources/college-eve...College Events
/student-resources/mail-and-co...Mail and Copy Center
/about/Learn more
/experiential-entrepreneurship/Text duplicate Experiential Entrepreneurship
/academics/Explore our programs
https://careers.northeastern.e...New window External Subdomain Experiential Network
/academics/Explore our graduate programs
/research/Learn about our research partnerships
/mills-institute/The Mills Institute
/mills-institute/Learn about the Mills Institute
https://siliconvalley.northeas...New window External Subdomain Silicon Valley
https://seattle.northeastern.edu/New window External Subdomain Seattle
https://vancouver.northeastern...New window External Subdomain Vancouver
https://news.northeastern.edu/...New window External Subdomain Northeastern Announces Speakers for All 2024 Commencements Apr. 24, 2024 | David Norman | NGN
IMG-ALT Silhouette of student wearing mortar board in a dramatically lit auditorium
A-TITLE Read More about Northeastern Announces Speakers for All 2024 Commencements [will open in a new tab/window]
https://news.northeastern.edu/...New window External Subdomain Engineering Students Design & Build STEM Toys for Kids Apr. 16, 2024 | Vickie Jean DeHamer | NGN
IMG-ALT Cornerstone of Engineering students on Northeastern’s Oakland campus work with elementary school and their teachers, getting feedback and making incremental ...
A-TITLE Read More about Engineering Students Design & Build STEM Toys for Kids [will open in a new tab/window]
https://news.northeastern.edu/...New window External Subdomain Northeastern Tackles Goal of ‘Equity for All’ with Bay Area Leaders Apr. 03, 2024 | Kate Rix | NGN
IMG-ALT A panel of speakers sitting at the front of a room speaking into microphones
A-TITLE Read More about Northeastern Tackles Goal of ‘Equity for All’ with Bay Area Leaders [will open in a new tab/window]
https://news.northeastern.edu/...New window External Subdomain Read more news
https://oakland.northeastern.edu/Text duplicate A-TITLE Visit Northeastern University Oakland
https://www.google.com/maps/pl...New window External 5000 MacArthur Boulevard Oakland, CA 94613
/about/contact-us/Contact us
/about/visit-us/Visit us
https://northeastern.wd1.mywor...External Job Openings
/policies-and-accreditation/Policies and accreditation
https://www.northeastern.edu/p...New window External Privacy Statement
A-TITLE Privacy information

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.63 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 9 CSS files. This may affect the page load time negatively.
This page loads 12 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (122 kB).

HTTP Response Header

NameValue
servernginx
dateSun, 28 Apr 2024 21:13:31 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://oakland.northeastern.edu/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 9
x-cache-groupbot
content-security-policyframe-ancestors 'self' *.northeastern.edu
strict-transport-securitymax-age=31536000; includeSubDomains
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,517 referring domains.
This page has 325,249 backlinks.
This page has backlinks from 1,199 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Disallow: /wp-content/uploads/wpforms/

User-agent: *
Disallow: /wp-content/uploads/wpo-plugins-tables-list.json

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://oakland.northeastern.edu/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

oakland.northeastern.edu
Home - Northeastern University Oakland
A bicoastal university for undergraduate and graduate learning

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
OAKLAND70%Check
UNIVERSITY OAKLAND64%Check
NORTHEASTERN UNIVERSITY OAKLAND63%Check
learning62%Check
Coast62%Check
NORTHEASTERN61%Check
UNIVERSITY58%Check
Research56%Check
Experiential Learning56%Check
Oakland campus56%Check
Show more keywords and terms

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