Dollar.co.uk - SEO Checker

Overview of the SEO Check
Meta information
92% 
Page quality
54% 
Page structure
68% 
Link structure
70% 
Server
36% 
External factors
100% 
SEO Score
Response time
0.17 s
File size
353.70 kB
Words
305
Media files
16
Number of links
37 internal / 5 external

Task list of SEO Improvements

  • Fix errors regarding the language markup of your web page.Very important!
  • Only use 1 H1 Heading in your text.Very important!
  • Try to reduce the number of used JavaScript files.Very important!
  • Review and improve the page title.Important!
  • The page title should fit better to the content of the page.Important!
View all

Meta specifications

Title
(Critically important)
Car Hire from Dollar UK | Car Rental | UK Van Hire | Cheap Van Rental | Holiday rent a car
The page title should be shorter than 580 pixels. It is currently 719 pixels long.
There are no duplicate words in the title
Meta description
(Critically important)
Van and Car hire in the UK with Dollar Rent a Car. Low cost car hire options from a choice of 16,000 vehicles within the UK.
The length of the meta description is perfect. (732 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United Kingdom of Great Britain and Northern Ireland
One or more of the specified languages are not ISO standard (en, en-us, de, etc.)
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
DescriptionVan and Car hire in the UK with Dollar Rent a Car. Low cost car hire options from a choice of 16,000 vehicles within the UK.
KeywordsDollar UK, car, rental, car rental, car hire, low cost car rental, hire, van, rent, holiday, heathrow, edinburgh, glasgow, gatwick, prestige, uk, London, Scotland, long term, contract, cheap, discount, people, carrier
coverageWorldwide
robotsall, index, follow
ratingGeneral
revisit-after15 days
viewportwidth=device-width
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 305 words on this page. Good pages should have about 1,000 words of useful content.
23.6% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
There are no duplicates on the site.
The average number of words per sentence of 19.86 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This website loads 7 javascript files. This may affect the load time negatively.
A viewport "width=device-width" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
Ads
(Somewhat important)
No ads were found on this page.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images2/info_icon.pngInfo iconTo register with Dollar UK click on 'My Account'
/images6/dollar_logo.png Car Hire from Dollar Rent a Car
/images6/dollar-facebook.pngFacebook
/images6/dollar-twitter.pngTwitter
/images2/info_icon.pngInfo iconHiring conditions
/images2/info_icon.pngInfo iconOverseas conditions
/images6/click_tab_icon.pngClick tab
...llar-Business-Account-image-homepage.jpgBusiness Car Hire
/images/homepage/luxury-elite-dollar1.jpgCar hire with BMW
/images/homepage/Dollar_transit_blue.jpgVan rental from Dollar UK
/images/homepage/flexi20190218_dollar.pngLong Term Car Hire
/images/homepage/dollar_lrds1.jpgExplore our 4x4 Range
/images6/dollar_right1-v2.pngNo alt attribute provided
/images6/dollar_right2f.pngNo alt attribute provided
/images6/act-banner-dollar.pngACT
https://www.dollar.co.uk/images2/isoqar.pngISOQAR

Page structure

H1 heading
(Critically important)
Business Account
Too many H1 headings
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Business Account
H1 Car Hire
H1 Van Rental
H1 Our 4x4 Range
H2 Long Term Rental
H2 View our vehicle range
H3 Dollar Locations
H3 Rental Options
H3 Business Services
H3 About Dollar UK
H3 Bookings
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
There are 5 external links on this page.
LinkAttributesAnchor text
http://www.dollar.co.uk/Home
/national-accounts.htmBusiness Account
http://prepay.dollar.com/en-gbExternal Subdomain Overseas
/locations.htmRental Offices
/contact-us.htmContact Us
/my-booking.htmMy Booking
/my-account.htmMy Account
/my-account.htmforgotten password?
/sess/step1/_/_/_IMG-ALT Car Hire from Dollar Rent a Car
https://www.facebook.com/Dolla...External IMG-ALT Facebook
https://twitter.com/Dollar_UKExternal IMG-ALT Twitter
/cgi-bin/or17?runprog=dollar&s...IMG-ALT Info icon
/cgi-bin/or17?runprog=dollar&s...Text duplicate IMG-ALT Info icon
/national-accounts.htmIMG-ALT Business Car Hire
/cgi-bin/or17?runprog=dollar&s...IMG-ALT Car hire with BMW
/cgi-bin/or17?runprog=dollar&s...IMG-ALT Van rental from Dollar UK
/long-term-car-hire.htmIMG-ALT Long Term Car Hire
/cgi-bin/or17?runprog=dollar&s...IMG-ALT Explore our 4x4 Range
/long-term-car-hire.htmNo Text
/cgi-bin/or17?runprog=dollar&s...View our vehicle range
https://act.campaign.gov.uk/New window External Subdomain IMG-ALT ACT
/airport/car-hire-locations.htmAirport locations
/car-hire/down-town.htmDown town locations
/sitemap.htmSitemap
/rent-a-car.htmCar rental
/prestige/car-hire.htmLuxury car hire
/rent-a-van.htmVan rental
/vehicle-guide.htmVehicle guide
/uk-booking-guide.htmVehicle rental terms
/national-accounts.htmBusiness accounts
/business-calculator.htmBusiness calculator
/long-term-car-hire.htmLong term car hire
/about-us.htmAbout us
/charity.htmCharity
/contact-us.htmContact us
/cookies.htmCookies
/feed-back.htmFeedback
/modern-slavery.htmModern slavery statement
/privacy-policy.htmPrivacy policy
/change-a-booking.htmChange a booking
http://prepay.dollar.com/en-gbExternal Subdomain Overseas car rental
/cgi-bin/or17?runprog=dollar&s...What ID do I need?

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
The used PHP version is outdated and may be a security risk.
The X-powered header is sent within the response header. (unnecessary)
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 7 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.17 seconds.
This website only loads 2 CSS files. That's ok.
The file size of the HTML document is fine (354 kB).

HTTP Response Header

NameValue
dateWed, 29 Jan 2020 15:36:58 GMT
serverApache
x-powered-byPHP/5.6.40
cache-controlmax-age=604800, no-cache
expiresWed, 05 Feb 2020 15:36:58 GMT
varyAccept-Encoding,User-Agent
content-encodinggzip
pragmano-cache
content-length52599
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
Shallalist classifies this website as Recreation/travel. This classification is fine.
This website has excellent links from other websites.
This website has backlinks from 256 referring domains.
This website has 8,450 backlinks.
This website has backlinks from 230 different ip addresses.
Facebook popularity
(Somewhat important)
This website has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *

Disallow: /log/
Disallow: /minibus-hire/
Disallow: /cgi-bin/*?
Disallow: /cgi-bin/or17
Disallow: /cgi-bin/gen5
Disallow: /convertible-car-rental/
Disallow: /convertible-car-hire/
Disallow: /vehicle-rentals/
Disallow: /vehicle-hire/
Disallow: /hire-car/
Disallow: /car-hire/tmp/
Disallow: /car-rental/tmp/
Disallow: /van-hire/tmp/
Disallow: /locations/
Disallow: /pages/
Disallow: /sess/
Disallow: /old/
Disallow: /leaseplan/
Disallow: /flexi-itdemo/
Disallow: /mike/
Disallow: /mike.php
Disallow: /long-term-car-hire-affinity.htm
Disallow: /recruit/admin
Disallow: /recruit/email-popup.html
Disallow: /recruit/job.php
Disallow: /recruit/job/
Disallow: /recruit/
Disallow: /policy/

Facebook popularity

Shares / Likes / Comments
37

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

Car Hire from Dollar UK | Car Rental | UK Van Hire | Cheap Van Rent...
https://www.dollar.co.uk/
Van and Car hire in the UK with Dollar Rent a Car. Low cost car hire options from a choice of 16,000 vehicles within the UK.

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Dollar85%Check
Dollar UK84%Check
Hire56%Check
Hire Van Rental54%Check
Rental Car53%Check
Rent50%Check
Business49%Check
Rental47%Check
Account44%Check
term hire42%Check

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