Flixbus.de - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
78% 
Page structure
100% 
Link structure
71% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.06 s
File size
228.60 kB
Words
710
Media files
96
Number of links
86 internal / 105 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
FlixBus → Günstig mit dem Fernbus reisen
The length of the page title is perfect. (385 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Reise mit dem Fernbus in über 2.500 Städte in Deutschland und Europa. ✔ Komfortabler Service an Bord ✔ Entdecke 35 unterschiedliche Länder mit dem Bus ✔ Finde jetzt einfach und direkt Deine Wunschverbindung und hole Dir Dein günstiges Busticket!
The meta description is too long: 1588 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.flixbus.de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: Ireland
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
generatorGatsby 2.32.4
descriptionReise mit dem Fernbus in über 2.500 Städte in Deutschland und Europa. ✔ Komfortabler Service an Bord ✔ Entdecke 35 unterschiedliche Länder mit dem Bus ✔ Finde jetzt einfach und direkt Deine Wunschverbindung und hole Dir Dein günstiges Busticket!
robotsindex, follow
theme-color#73d700
apple-itunes-appapp-id=778437357, app-argument=https://app.adjust.com/67gsoo_vdpzc0?campaign=SmartAppBanner&adgroup=de&creative=SmartAppBanner&deep_link=flixbus%3A%2F%2Fbooking%3Fwt_mc%3D.de.FlixBus.website.smartappbanner.smartappbanner.smartappbanner.ad%26wt_cc1%3D%26utm_source%3Dsmartappbanner%26utm_medium%3Dwebsite%26utm_campaign%3Dsmartappbanner.smartappbanner.%26utm_content%3Dde.FlixBus&fallback=https://www.flixbus.de/service/fernbus-app
langde
og:imagehttps://cdn.flixbus.de/2017-04/preview.png
x-ua-compatibleie=edge
charsetutf-8

Test up to 1.000 webpages of flixbus.de with our free plan!

Sign Up Free
No trial. It's just free!

Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 710 words. That's ok.
34.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.36 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 8 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 129 characters this one is longer than 70 characters:
"kostenloses wlan, sitzplatzgarantie, flexibles buchen und umbuchen, 1 handgepäck und ein 1 reisegepäck..."
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../assets/images-20180806/flixbus_logo.svgFlixBus
https://www.flixbus.de/Deutsch flag
https://www.flixbus.de/Български flag
https://www.flixbus.de/Bosanski flag
https://www.flixbus.de/Català flag
https://www.flixbus.de/Čeština flag
https://www.flixbus.de/Dansk flag
https://www.flixbus.de/Deutsch flag
https://www.flixbus.de/Deutsch flag
https://www.flixbus.de/Deutsch flag
https://www.flixbus.de/English flag
https://www.flixbus.de/English flag
https://www.flixbus.de/English flag
https://www.flixbus.de/Español flag
https://www.flixbus.de/Español flag
https://www.flixbus.de/Estonian flag
https://www.flixbus.de/Français flag
https://www.flixbus.de/Français flag
https://www.flixbus.de/Français flag
https://www.flixbus.de/Hrvatski flag
https://www.flixbus.de/Magyar flag
https://www.flixbus.de/Italiano flag
https://www.flixbus.de/Italiano flag
https://www.flixbus.de/Lithuanian flag
https://www.flixbus.de/Latvian flag
https://www.flixbus.de/Македонски flag
https://www.flixbus.de/Norsk (bokmål) flag
https://www.flixbus.de/Nederlands flag
https://www.flixbus.de/Nederlands flag
https://www.flixbus.de/Polski flag
https://www.flixbus.de/Português flag
https://www.flixbus.de/Română flag
https://www.flixbus.de/Русский flag
https://www.flixbus.de/Slovenčina flag
https://www.flixbus.de/Slovenščina flag
https://www.flixbus.de/Shqip flag
https://www.flixbus.de/Srpski flag
https://www.flixbus.de/Svenska flag
https://www.flixbus.de/Türkçe flag
https://www.flixbus.de/Українська flag
https://www.flixbus.de/中文 flag
https://www.flixbus.de/Deutsch flag
https://www.flixbus.de/Български flag
https://www.flixbus.de/Bosanski flag
https://www.flixbus.de/Català flag
https://www.flixbus.de/Čeština flag
https://www.flixbus.de/Dansk flag
https://www.flixbus.de/Deutsch flag
https://www.flixbus.de/Deutsch flag
https://www.flixbus.de/Deutsch flag
https://www.flixbus.de/English flag
https://www.flixbus.de/English flag
https://www.flixbus.de/English flag
https://www.flixbus.de/Español flag
https://www.flixbus.de/Español flag
https://www.flixbus.de/Estonian flag
https://www.flixbus.de/Français flag
https://www.flixbus.de/Français flag
https://www.flixbus.de/Français flag
https://www.flixbus.de/Hrvatski flag
https://www.flixbus.de/Magyar flag
https://www.flixbus.de/Italiano flag
https://www.flixbus.de/Italiano flag
https://www.flixbus.de/Lithuanian flag
https://www.flixbus.de/Latvian flag
https://www.flixbus.de/Македонски flag
https://www.flixbus.de/Norsk (bokmål) flag
https://www.flixbus.de/Nederlands flag
https://www.flixbus.de/Nederlands flag
https://www.flixbus.de/Polski flag
https://www.flixbus.de/Português flag
https://www.flixbus.de/Română flag
https://www.flixbus.de/Русский flag
https://www.flixbus.de/Slovenčina flag
https://www.flixbus.de/Slovenščina flag
https://www.flixbus.de/Shqip flag
https://www.flixbus.de/Srpski flag
https://www.flixbus.de/Svenska flag
https://www.flixbus.de/Türkçe flag
https://www.flixbus.de/Українська flag
https://www.flixbus.de/中文 flag
data:[...] Base64bus on the roadbus on the road

Page structure

H1 heading
(Critically important)
Günstige Fernbus-Reisen ab 4,99 €
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Günstige Fernbus-Reisen ab 4,99 €
H2 Entdecke alle Ziele
H3 Stetig wachsendes Streckennetz
H3 Bequem und komfortabel Reisen
H3 FlixBus Mieten mit eigenem Fahrer
H3 Deutschland mit dem Zug entdecken
H4 Reisen während COVID-19
H4 Unsere Sicherheitsmaßnahmen
H4 Von unterwegs buchen
H4 Komfort an Bord
H4 Fernbus
H4 Entdecken
H4 FlixBus
H4 Kundenservice
H4 FlixBus App
H4 FlixBus bei:
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (105) on this page.
LinkAttributesAnchor text
https://www.flixbus.de/IMG-ALT FlixBus
/busverbindungAlle Verbindungen
https://www.flixbus.de/fernbusFahrpläne/Haltestellen
https://www.flixbus.de/entdeckenLass Dich inspirieren
https://www.flixtrain.de/External FlixTrain
https://mieten.flixbus.de/?utm...External Subdomain FlixBus Mieten
https://www.flixbus.de/serviceAlle Services
https://help.flixbus.com/s/hom...External Subdomain FAQ
/service/stornieren-und-umbuchenBuchung verwalten
/service/services-im-busIm Bus
/unternehmen/sicherheitSicherheit
/unternehmen/umweltUmwelt
/service/entertainment-portalEntertainment Portal
https://www.flixbus.de/infoEchtzeit-Info
https://help.flixbus.com/s/hom...External Subdomain Hilfe
https://www.flixbus.bg/External Български
IMG-ALT Български flag
https://www.flixbus.ba/External Bosanski
IMG-ALT Bosanski flag
https://www.flixbus.cat/External Català
IMG-ALT Català flag
https://www.flixbus.cz/External Čeština
IMG-ALT Čeština flag
https://www.flixbus.dk/External Dansk
IMG-ALT Dansk flag
https://www.flixbus.de/Deutsch
IMG-ALT Deutsch flag
https://www.flixbus.at/External Text duplicate Deutsch
IMG-ALT Deutsch flag
https://www.flixbus.ch/External Text duplicate Deutsch
IMG-ALT Deutsch flag
https://www.flixbus.co.uk/External English
IMG-ALT English flag
https://global.flixbus.com/External Subdomain Text duplicate English
IMG-ALT English flag
https://www.flixbus.com/External Text duplicate English
IMG-ALT English flag
https://www.flixbus.es/External Español
IMG-ALT Español flag
https://es-us.flixbus.com/External Subdomain Text duplicate Español
IMG-ALT Español flag
https://www.flixbus.ee/External Estonian
IMG-ALT Estonian flag
https://www.flixbus.fr/External Français
IMG-ALT Français flag
https://fr.flixbus.be/External Subdomain Text duplicate Français
IMG-ALT Français flag
https://fr.flixbus.ch/External Subdomain Text duplicate Français
IMG-ALT Français flag
https://www.flixbus.hr/External Hrvatski
IMG-ALT Hrvatski flag
https://www.flixbus.hu/External Magyar
IMG-ALT Magyar flag
https://www.flixbus.it/External Italiano
IMG-ALT Italiano flag
https://it.flixbus.ch/External Subdomain Text duplicate Italiano
IMG-ALT Italiano flag
https://www.flixbus.lt/External Lithuanian
IMG-ALT Lithuanian flag
https://www.flixbus.lv/External Latvian
IMG-ALT Latvian flag
https://www.flixbus.mk/External Македонски
IMG-ALT Македонски flag
https://www.flixbus.no/External Norsk (bokmål)
IMG-ALT Norsk (bokmål) flag
https://www.flixbus.nl/External Nederlands
IMG-ALT Nederlands flag
https://www.flixbus.be/External Text duplicate Nederlands
IMG-ALT Nederlands flag
https://www.flixbus.pl/External Polski
IMG-ALT Polski flag
https://www.flixbus.pt/External Português
IMG-ALT Português flag
https://www.flixbus.ro/External Română
IMG-ALT Română flag
https://www.flixbus.ru/External Русский
IMG-ALT Русский flag
https://www.flixbus.sk/External Slovenčina
IMG-ALT Slovenčina flag
https://www.flixbus.si/External Slovenščina
IMG-ALT Slovenščina flag
https://www.flixbus.al/External Shqip
IMG-ALT Shqip flag
https://www.flixbus.rs/External Srpski
IMG-ALT Srpski flag
https://www.flixbus.se/External Svenska
IMG-ALT Svenska flag
https://www.flixbus.com.tr/External Türkçe
IMG-ALT Türkçe flag
https://www.flixbus.ua/External Українська
IMG-ALT Українська flag
https://zh-us.flixbus.com/External Subdomain 中文
IMG-ALT 中文 flag
https://www.flixbus.bg/External Text duplicate Български
IMG-ALT Български flag
https://www.flixbus.ba/External Text duplicate Bosanski
IMG-ALT Bosanski flag
https://www.flixbus.cat/External Text duplicate Català
IMG-ALT Català flag
https://www.flixbus.cz/External Text duplicate Čeština
IMG-ALT Čeština flag
https://www.flixbus.dk/External Text duplicate Dansk
IMG-ALT Dansk flag
https://www.flixbus.de/Text duplicate Deutsch
IMG-ALT Deutsch flag
https://www.flixbus.at/External Text duplicate Deutsch
IMG-ALT Deutsch flag
https://www.flixbus.ch/External Text duplicate Deutsch
IMG-ALT Deutsch flag
https://www.flixbus.co.uk/External Text duplicate English
IMG-ALT English flag
https://global.flixbus.com/External Subdomain Text duplicate English
IMG-ALT English flag
https://www.flixbus.com/External Text duplicate English
IMG-ALT English flag
https://www.flixbus.es/External Text duplicate Español
IMG-ALT Español flag
https://es-us.flixbus.com/External Subdomain Text duplicate Español
IMG-ALT Español flag
https://www.flixbus.ee/External Text duplicate Estonian
IMG-ALT Estonian flag
https://www.flixbus.fr/External Text duplicate Français
IMG-ALT Français flag
https://fr.flixbus.be/External Subdomain Text duplicate Français
IMG-ALT Français flag
https://fr.flixbus.ch/External Subdomain Text duplicate Français
IMG-ALT Français flag
https://www.flixbus.hr/External Text duplicate Hrvatski
IMG-ALT Hrvatski flag
https://www.flixbus.hu/External Text duplicate Magyar
IMG-ALT Magyar flag
https://www.flixbus.it/External Text duplicate Italiano
IMG-ALT Italiano flag
https://it.flixbus.ch/External Subdomain Text duplicate Italiano
IMG-ALT Italiano flag
https://www.flixbus.lt/External Text duplicate Lithuanian
IMG-ALT Lithuanian flag
https://www.flixbus.lv/External Text duplicate Latvian
IMG-ALT Latvian flag
https://www.flixbus.mk/External Text duplicate Македонски
IMG-ALT Македонски flag
https://www.flixbus.no/External Text duplicate Norsk (bokmål)
IMG-ALT Norsk (bokmål) flag
https://www.flixbus.nl/External Text duplicate Nederlands
IMG-ALT Nederlands flag
https://www.flixbus.be/External Text duplicate Nederlands
IMG-ALT Nederlands flag
https://www.flixbus.pl/External Text duplicate Polski
IMG-ALT Polski flag
https://www.flixbus.pt/External Text duplicate Português
IMG-ALT Português flag
https://www.flixbus.ro/External Text duplicate Română
IMG-ALT Română flag
https://www.flixbus.ru/External Text duplicate Русский
IMG-ALT Русский flag
https://www.flixbus.sk/External Text duplicate Slovenčina
IMG-ALT Slovenčina flag
https://www.flixbus.si/External Text duplicate Slovenščina
IMG-ALT Slovenščina flag
https://www.flixbus.al/External Text duplicate Shqip
IMG-ALT Shqip flag
https://www.flixbus.rs/External Text duplicate Srpski
IMG-ALT Srpski flag
https://www.flixbus.se/External Text duplicate Svenska
IMG-ALT Svenska flag
https://www.flixbus.com.tr/External Text duplicate Türkçe
IMG-ALT Türkçe flag
https://www.flixbus.ua/External Text duplicate Українська
IMG-ALT Українська flag
https://zh-us.flixbus.com/External Subdomain Text duplicate 中文
IMG-ALT 中文 flag
https://shop.flixbus.de/user/l...External Subdomain profile
https://shop.flixbus.de/user/l...External Subdomain No Text
/streckennetz-und-sicherheit-u...Infos ansehen
/sicherheit-und-gesundheitMehr Infos hier
https://app.adjust.com/67gsoo_...External Subdomain Mehr über unsere Apps
/service/services-im-busUnser Service an Bord
/busverbindungEntdecke alle Ziele Wähle aus über 2.500 Reisezielen in 36 Ländern. Erkunde die Karte
/busverbindungtäglich 400.000 Busverbindungen
/entdecken/straendeStrand
/fernbus/deutschlandDeutschland
/fernbus/oesterreichÖsterreich
/fernbus/niederlandeNiederlande
/fernbus/italienItalien
/fernbus/daenemarkDänemark
/fernbus/frankreichFrankreich
/fernbus/kroatienKroatien
/fernbus/tschechienTschechien
/service/newsletterNewsletter
https://www.facebook.com/FlixB...New window External Facebook
/service/faqHilfebereich
A-TITLE Antworten auf Deine Fragen findest Du in unseren FAQs
/fernbus/berlinBerlin
/fernbus/dortmundDortmund
/fernbus/muensterMünster
/fernbus/bremerhavenBremerhaven
https://mieten.flixbus.de/grup...New window External Subdomain Klassenfahrt
https://mieten.flixbus.de/grup...New window External Subdomain Firmenevent
https://mieten.flixbus.de/grup...New window External Subdomain Vereinsausflug
https://mieten.flixbus.de/grup...New window External Subdomain Hochzeit
https://mieten.flixbus.de/grup...New window External Subdomain JGA
https://mieten.flixbus.de/grup...New window External Subdomain Gruppenreisen
https://mieten.flixbus.de/?utm...New window External Subdomain miete deinen eigenen Bus inklusive Fahrer
https://www.flixtrain.de/External Text duplicate FlixTrain
https://www.flixbus.de/fernbusAlle Städte
/busverbindungText duplicate Alle Verbindungen
https://www.flixbus.de/nachtbusNachtbusse
/dienstreiseDienstreisen
https://www.flixbus.de/busfahrtBusfahrt
https://www.flixbus.de/linienbusLinienbus
/fernbusterminal-frankfurtFernbusterminal Frankfurt
https://www.flixbus.de/entdeckenLass Dich Inspirieren
/entdecken/urlaubszieleUrlaubsziele
/fernbus/deutschlandText duplicate Deutschland
/fernbus/kroatienText duplicate Kroatien
/entdecken/ostseeOstsee
/entdecken/weihnachtsmaerkteWeihnachtsmärkte
/entdecken/radtourenRadtouren
/unternehmenÜber FlixBus
https://flix.careers/External Subdomain Karriere (EN)
https://corporate.flixbus.com/de/External Subdomain Presse
/service/newsletterText duplicate Newsletter
https://www.flixbus.de/agbAGB
/abb-auswahlABB Auswahl
https://www.flixbus.com/photo-...External Bildernachweis
https://help.flixbus.com/s/hom...External Subdomain Text duplicate Hilfe
https://www.flixbus.de/serviceService
/service/fernbus-appFernbus App
/service/bus-ticket-buchenBuchen von Tickets
https://shop.flixbus.de/rebook...External Subdomain Text duplicate Buchung verwalten
https://www.flixbus.de/gutscheineGutscheine
/service/fahrrad-mitnahmeFahrradmitnahme
https://app.adjust.com/67gsoo_...External Subdomain IMG-ALT android store img
https://www.facebook.com/FlixB...External IMG-ALT footer_social_facebook_link
https://www.instagram.com/flixbusExternal IMG-ALT footer_social_instagram_link
http://www.youtube.com/user/Ei...External IMG-ALT footer_social_youtube_link
https://de.linkedin.com/compan...External Subdomain IMG-ALT footer_social_linkedin_link
https://twitter.com/FlixBusExternal IMG-ALT footer_social_twitter_link
https://www.flixbus.de/aA
https://www.flixbus.de/bB
https://www.flixbus.de/cC
https://www.flixbus.de/dD
https://www.flixbus.de/eE
https://www.flixbus.de/fF
https://www.flixbus.de/gG
https://www.flixbus.de/hH
https://www.flixbus.de/iI
https://www.flixbus.de/jJ
https://www.flixbus.de/kK
https://www.flixbus.de/lL
https://www.flixbus.de/mM
https://www.flixbus.de/nN
https://www.flixbus.de/oO
https://www.flixbus.de/pP
https://www.flixbus.de/qQ
https://www.flixbus.de/rR
https://www.flixbus.de/sS
https://www.flixbus.de/tT
https://www.flixbus.de/uU
https://www.flixbus.de/ueÜ
https://www.flixbus.de/vV
https://www.flixbus.de/wW
https://www.flixbus.de/xX
https://www.flixbus.de/yY
https://www.flixbus.de/zZ
https://www.flixtrain.de/New window External IMG-ALT flixbus flixtrain
https://charter.flixbus.com/New window External Subdomain IMG-ALT flixbus flixcharter
/datenschutzDatenschutz
/fahrgastrechteFahrgastrechte
https://www.flixbus.de/impressumImpressum

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 8 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.06 seconds.
This page does not require any CSS files.
The file size of the HTML document is fine (229 kB).

HTTP Response Header

NameValue
content-typetext/html
servernginx/1.18.0
last-modifiedTue, 20 Apr 2021 11:37:41 GMT
etagW/"607ebd05-39256"
content-encodinggzip
content-length42343
varyAccept-Encoding
cache-controlmax-age=0
expiresMon, 26 Apr 2021 06:14:07 GMT
dateMon, 26 Apr 2021 06:14:07 GMT
connectionkeep-alive
set-cookie178 Characters
set-cookie205 Characters
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 7,317 referring domains.
This page has 1,443,939 backlinks.
This page has backlinks from 4,725 different ip addresses.
Facebook popularity
(Somewhat important)
This page has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

User-agent: *
Allow: /
Disallow: /getSmallScheduleForStops
User-agent: MauiBot
Disallow: /
User-agent: AhrefsBot
Disallow: /

Facebook popularity

Shares / Likes / Comments
42,865

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.flixbus.de
FlixBus → Günstig mit dem Fernbus reisen
Reise mit dem Fernbus in über 2.500 Städte in Deutschland und Europa. ✔ Komfortabler Service an Bord ✔ Entdecke 35 unterschiedliche Länder mit dem Bus ✔ Finde jetzt einfach und direkt Deine Wunschverbindung und hole Dir Dein günstiges Busticket!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Bus96%Check
Reise84%Check
günstig78%Check
FlixBus Günstig78%Check
Fernbus77%Check
FlixBus74%Check
Fernbus reisen72%Check
Bus mieten68%Check
Reisen65%Check
Bus Berlin60%Check

Test up to 1.000 webpages of flixbus.de with our free plan!

Sign Up Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions