Sumup.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
55% 
Page structure
100% 
Link structure
91% 
Server
54% 
External factors
100% 
SEO Score
Response time
0.14 s
File size
419.00 kB
Words
664
Media files
49
Number of links
106 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
SumUp: Explore our card readers and payment solutions
The length of the page title is perfect. (509 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
4 million small businesses get paid with SumUp every day. No contracts, no hidden fees. Affordable payment solutions and easy-to-use credit card machines.
The length of the meta description is perfect. (969 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.sumup.com/en-gb/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
google-site-verificationlrQKH9MaXsZT1lJnhFP7yFu3ai0l9FXwta-u5ZKojvk
description4 million small businesses get paid with SumUp every day. No contracts, no hidden fees. Affordable payment solutions and easy-to-use credit card machines.
google-play-appapp-id=com.kaching.merchant
robotsindex, follow
AdsBot-Googleindex
next-head-count67
msapplication-TileColor#ffffff
msapplication-confighttps://static.sumup.com/favicons/browserconfig.xml
theme-color#ffffff
langen-gb
twitter:cardsummary_large_image
twitter:site@SumUp
fb:app_id278298365672616
og:site_nameSumUp - a better way to get paid
og:titleSumUp - card payments without the contract
og:descriptionAccept card payments with SumUp, no matter your business.
og:imagehttps://images.ctfassets.net/txhaodyqr481/Vgxd4ouAl1KnT05SsBJS6/8a1a41b772e0e2f3f32b19d452a5b465/New_social_sharing_image_2024.jpg?q=85&w=600
og:typewebsite
og:updated2024-05-07T12:18:57.100Z
og:urlhttps://www.sumup.com/en-gb/
og:localeen_GB
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 664 words. That's ok.
28.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.6 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 32 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
The amount of tags is very high (31). We recommend using a maximum of 13 tags for this page.
The following tag is repeated too often: contact sales
Image SEO
(Somewhat important)
49 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...a/Lout_HP_-_Hero_Desktop.png?q=85&w=1500No alt attribute provided
...d31e98bb80240562bee90f52/card-reader.svgNo alt attribute provided
...1a0cc920e8bd6f96d2f882fd968f2ae6/pos.svgNo alt attribute provided
...582393fdb79137f47743c3c73c964b/Kiosk.svgNo alt attribute provided
...84a3384f2f17cd026cb9e1/Tap_to_pay_v2.svgNo alt attribute provided
...8a68ab0fbc98825a9c1/business-account.svgNo alt attribute provided
...c31f1359d6788dbc20c7700c164/invoices.svgNo alt attribute provided
...b8dd717233552ef0a6f1e5/payment-links.svgNo alt attribute provided
...dc3b50142f9cb7f6f2f375b/online-store.svgNo alt attribute provided
.../_HeroLPVideo_Desktop_UK.png?q=85&w=1500No alt attribute provided
...otus_HP_-_Closing_banner.png?q=85&w=1500No alt attribute provided
...ircuit.sumup.com/icons/v2/flag_gb_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_ar_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_au_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_at_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_be_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_br_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_bg_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_cl_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_co_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_hr_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_cy_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_cz_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_dk_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_ee_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_fi_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_fr_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_de_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_gr_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_hu_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_ie_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_it_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_lv_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_lt_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_lu_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_mt_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_no_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_pe_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_pl_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_pt_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_ro_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_sk_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_si_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_es_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_se_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_ch_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_nl_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_gb_16.svgNo alt attribute provided
...ircuit.sumup.com/icons/v2/flag_us_16.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Smart tools your business needs
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Smart tools your business needs
H2 Find out more about our full range of products
H2 Card readers, tills & beyond
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 18 external links on this page.

Found links on this page

LinkAttributesAnchor text
/en-gb/business-types/quick-se...Subdomain Explore the offer now
https://www.sumup.com/en-gb/Subdomain No Text
/en-gb/card-readers/Subdomain Card Readers
/en-gb/point-of-sale-overview/...Subdomain POS Lite
/en-gb/point-of-sale-overview/...Subdomain POS Pro
/en-gb/sumup-kiosk/Subdomain Self-service KioskNew
/en-gb/invoices/Subdomain Invoices
/en-gb/tap-to-pay-on-iphone/Subdomain Tap to Pay on iPhoneNew
/en-gb/online-payments/Subdomain Online Payments
/en-gb/online-store/Subdomain Online Store
/en-gb/qr-codes/Subdomain QR Codes
/en-gb/gift-cards/Subdomain Gift Cards
/en-gb/sumup-pay/Subdomain Loyalty
/en-gb/business-account/Subdomain Business Account
/en-gb/merchant-cash-advance/Subdomain Cash Advance
/en-gb/business-types/food-and...Subdomain Food & drink
/en-gb/point-of-sale-overview/...Subdomain Retail
/en-gb/point-of-sale-overview/...Subdomain Large venues
/en-gb/pricing/Subdomain Pricing overview
/en-gb/sumup-one-subscription/Subdomain Subscription plan
https://help.sumup.com/hc/en-g...External Subdomain Help
/en-gb/business-guide/Subdomain Business Guide
https://me.sumup.com/en-gb/log...External Subdomain Login
https://recommendation.sumup.c...External Subdomain Get started
/en-gb/call-sales-now-form/Subdomain Contact Sales
https://store.sumup.com/en-GB/...External Subdomain Shop hardware
/en-gb/card-readers/Subdomain Text duplicate Card Readers
/en-gb/point-of-sale-overview/Subdomain POS Solutions
/en-gb/sumup-kiosk/Subdomain Self-service Kiosk
/en-gb/tap-to-pay-on-iphone/Subdomain Tap to Pay on iPhone
/en-gb/business-account/Subdomain Text duplicate Business Account
/en-gb/invoices/Subdomain Text duplicate Invoices
/en-gb/online-payments/Subdomain Text duplicate Online Payments
/en-gb/online-store/Subdomain Text duplicate Online Store
https://store.sumup.com/en-GB/...External Subdomain Text duplicate Shop hardware
/en-gb/pricing/Subdomain Explore pricing options
/en-gb/contact-sales-form/Subdomain Text duplicate Contact Sales
/en-gb/tap-to-pay-on-iphone/Subdomain Discover Tap to Pay on iPhone
/en-gb/tap-to-pay-on-android/Subdomain Discover Tap to Pay on Android
/en-gb/tap-to-pay-on-iphone/Subdomain Text duplicate Discover Tap to Pay on iPhone
https://store.sumup.com/en-GB/...External Subdomain Get it for £49 £39*
/en-gb/air-contactless-card-re...Subdomain Learn more
https://store.sumup.com/en-GB/...External Subdomain Get it for £79 £69*
/en-gb/solo-card-reader/Subdomain Text duplicate Learn more
https://store.sumup.com/en-GB/...External Subdomain Get it for £349*
/en-gb/point-of-sale-overview/...Subdomain Text duplicate Learn more
/en-gb/point-of-sale-overview/...Subdomain Text duplicate Contact Sales
/en-gb/point-of-sale-overview/...Subdomain Text duplicate Learn more
https://apps.apple.com/gb/app/...New window External Subdomain Apple
https://play.google.com/store/...New window External Subdomain Google Play
https://www.sumup.com/en-gb/Subdomain No Text
/en-gb/about/Subdomain About
/en-gb/contact/Subdomain Contact
https://help.sumup.com/hc/en-g...External Subdomain Support Centre
/en-gb/large-businesses/Subdomain Large Businesses
/en-gb/we-care/Subdomain We care
/en-gb/estimate-your-costs/Subdomain Estimate your costs
/en-gb/partner/Subdomain Partners
https://developer.sumup.com/?p...New window External Subdomain Developers
/en-gb/bug-bounty-program/Subdomain Bug Bounty Program
/en-gb/promotesumup/Subdomain Promote SumUp
/en-gb/card-machine/Subdomain Card Machines for Business
/en-gb/accept-card-payments/Subdomain Take Card Payments
https://www.sumup.com/careers/Subdomain Jobs
/en-us/wtf-handbook/Subdomain Handbook
/en-gb/press/Subdomain Press
/en-gb/mobile-card-payment/Subdomain Affordable, easy-to-use mobile card payment machines
/en-gb/chip-and-pin-machine/Subdomain Chip and PIN technology explained
/en-gb/contactless-payment/Subdomain Contactless payments are taking over the UK payments market
/en-gb/card-machine/Subdomain Find the right card machine for your business
/en-gb/mobile-card-reader/Subdomain Secure payments with a mobile card reader
/en-gb/credit-card-processing/Subdomain Secure, cost-effective credit card payment processing
/en-gb/accept-card-payments/Subdomain Start accepting card payments today
/en-gb/contactless-card-reader...Subdomain Use contactless card readers to take NFC payments without a contract
/en-gb/pdq-machine/Subdomain What is a PDQ machine?
https://www.sumup.com/es-ar/Subdomain Argentina
https://www.sumup.com/en-au/Subdomain Australia
https://www.sumup.com/de-at/Subdomain Austria
https://www.sumup.com/nl-be/Subdomain Belgium
https://www.sumup.com/pt-br/Subdomain Brazil
https://www.sumup.com/bg-bg/Subdomain Bulgaria
https://www.sumup.com/es-cl/Subdomain Chile
https://www.sumup.com/es-co/Subdomain Colombia
https://www.sumup.com/hr-hr/Subdomain Croatia
https://www.sumup.com/el-cy/Subdomain Cyprus
https://www.sumup.com/cs-cz/Subdomain Czech Republic
https://www.sumup.com/da-dk/Subdomain Denmark
https://www.sumup.com/et-ee/Subdomain Estonia
https://www.sumup.com/fi-fi/Subdomain Finland
https://www.sumup.com/fr-fr/Subdomain France
https://www.sumup.com/de-de/Subdomain Germany
https://www.sumup.com/el-gr/Subdomain Greece
https://www.sumup.com/hu-hu/Subdomain Hungary
https://www.sumup.com/en-ie/Subdomain Ireland
https://www.sumup.com/it-it/Subdomain Italy
https://www.sumup.com/lv-lv/Subdomain Latvia
https://www.sumup.com/lt-lt/Subdomain Lithuania
https://www.sumup.com/fr-lu/Subdomain Luxembourg
https://www.sumup.com/en-mt/Subdomain Malta
https://www.sumup.com/nb-no/Subdomain Norway
https://www.sumup.com/es-pe/Subdomain Perú
https://www.sumup.com/pl-pl/Subdomain Poland
https://www.sumup.com/pt-pt/Subdomain Portugal
https://www.sumup.com/ro-ro/Subdomain Romania
https://www.sumup.com/sk-sk/Subdomain Slovakia
https://www.sumup.com/sl-si/Subdomain Slovenia
https://www.sumup.com/es-es/Subdomain Spain
https://www.sumup.com/sv-se/Subdomain Sweden
https://www.sumup.com/de-ch/Subdomain Switzerland
https://www.sumup.com/nl-nl/Subdomain The Netherlands
https://www.sumup.com/en-gb/Subdomain United Kingdom
https://www.sumup.com/en-us/Subdomain United States
/en-gb/legal/Subdomain Legal Notice
/en-gb/privacy/Subdomain Privacy Policy
/en-gb/legal-information/Subdomain Legal Information
/en-gb/alternative-payment-met...Subdomain APM Terms & Conditions
/en-gb/modern-slavery-statement/Subdomain Modern Slavery Statement
/en-gb/cookies/Subdomain Cookie Policy
https://status.sumup.com/europ...External Subdomain Service Status
https://facebook.com/sumup.co.ukNew window External A-TITLE Facebook
https://twitter.com/SumUpNew window External A-TITLE Twitter
https://instagram.com/sumupNew window External A-TITLE Instagram
https://www.youtube.com/SumUpG...New window External Subdomain A-TITLE Youtube
https://linkedin.com/company/s...New window External A-TITLE Linkedin

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 32 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.14 seconds.
This page only loads 1 CSS files. That's ok.
The file size of the HTML document is fine (419 kB).

HTTP Response Header

NameValue
dateSat, 11 May 2024 14:55:07 GMT
content-typetext/html; charset=utf-8
age534
cache-controlpublic
feature-policygeolocation 'self'; microphone 'none'; camera 'none'; payment 'none'
referrer-policyno-referrer-when-downgrade
strict-transport-securitymax-age=31536000
x-content-type-optionsnosniff
x-download-optionsnoopen
x-frame-optionsSAMEORIGIN
x-matched-path/[pageLocale]/[[...slug]]
x-vercel-cacheHIT
x-vercel-idfra1::fra1::dktp2-1715439307407-5301a82a112b
x-xss-protection1
cf-cache-statusDYNAMIC
set-cookie275 Characters
servercloudflare
cf-ray882302170a541e64-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 748 referring domains.
This page has 3,327 backlinks.
This page has backlinks from 553 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /welcome/
Disallow: /storybook/
Disallow: /v1/events/$
Disallow: /cdn-cgi/rum$
Disallow: /pt-br/desconto-consultor/
Disallow: /pt-br/desconto-afiliado/

User-agent: AdsBot-Google
Disallow: /pt-br/desconto-consultor/
Disallow: /pt-br/desconto-afiliado/
Sitemap: https://www.sumup.com/sitemap_index.xml

Similar sites

Search preview

www.sumup.com › en-gb
SumUp: Explore our card readers and payment solutions
4 million small businesses get paid with SumUp every day. No contracts, no hidden fees. Affordable payment solutions and easy-to-use credit card machines.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
business68%Check
SumUp65%Check
Card63%Check
business needs61%Check
Card Payment60%Check
Card Reader58%Check
Card Readers57%Check
Solutions56%Check
Payment Solutions55%Check
Credit Card55%Check
Show more keywords and terms

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