Classifieds.wsj.com - SEO Checker

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Overview of the SEO Check
Meta information
73% 
Page quality
71% 
Page structure
41% 
Link structure
92% 
Server
40% 
External factors
100% 
SEO Score
Response time
1.74 s
File size
58.10 kB
Words
571
Media files
14
Number of links
28 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - The Wall Street Journal
The length of the page title is perfect. (283 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://classifieds.dowjones.com/
The canonical link points to a different domain.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1, user-scalable=no
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
article:modified_time2024-05-21T18:00:14+00:00
langen-us
twitter:cardsummary
og:localeen_US
og:typewebsite
og:titleHome
og:urlhttps://classifieds.dowjones.com/
og:site_nameThe Wall Street Journal
charsetUTF-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: The classified advertising pages of The Wall Street Journal reflect The ...
The average number of words per sentence of 27.56 words is high.
This page contains 571 words. That's ok.
32% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
10 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...tes/79/2017/01/03195148/logo1-300x25.pngThe Wall Street Journal
...s/79/2017/01/03195201/logo-21-300x25.pngThe Wall Street Journal
...s/79/2016/05/16114008/automotive-ico.pngNo alt attribute provided
...tes/79/2016/05/16114016/aviation-ico.pngNo alt attribute provided
...ites/79/2016/05/16114028/boating-ico.pngNo alt attribute provided
...s/sites/79/2016/05/16114058/coin-ico.pngNo alt attribute provided
...9/2016/05/16114046/opportunities-ico.pngNo alt attribute provided
...ites/79/2016/05/16114108/careers-ico.pngNo alt attribute provided
...79/2016/05/16114131/legalnotices-ico.pngNo alt attribute provided
...s/79/2016/05/16114159/commercial-ico.pngNo alt attribute provided
.../79/2016/05/16114159/residential-ico.pngNo alt attribute provided
...tes/79/2017/01/03195148/logo1-300x25.pngThe Wall Street Journal

Page structure

H1 heading
(Critically important)
ADVERTISE WITH WSJ CLASSIFIEDS
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 ADVERTISE WITH WSJ CLASSIFIEDS
H1 Empty heading
H1 Empty heading
H1 WANT TO KNOW MORE?
H1 ADVERTISE WITH WSJ CLASSIFIEDS Duplicate text
H2 EMAIL NOW TO ADVERTISE! [email protected] OR 800.845.9719
H2 Reach Your Target Audience with The Wall Street Journal.
H2 Editorial Excellence & Market-Moving Journalism. #1 most believable and credible. Every year.
H2 Editorial Excellence & Market-Moving Journalism. #1 most believable and credible. Every year. Duplicate text
H2 In Memoriam
H2 Automotive
H2 Aviation
H2 Boating
H2 Business For Sale
H2 Business Opportunities
H2 Careers
H2 Legal Notices
H2 Real Estate – Commercial
H2 Real Estate – Residential
H2 Editorial Excellence & Market-Moving Journalism. #1 most believable and credible. Every year. Duplicate text
H2 Fill out the form below and we will contact you with more information!
H2 In Memoriam Duplicate text
H2 INFO CENTER
H2 Products
H2 CONTACT US
H2 Reach Your Target Audience with The Wall Street Journal. Duplicate text
H3 86%
H3 $2,900,000
H3 8 in 10
Anchor text is an URL
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://classifieds.wsj.com/Subdomain IMG-ALT The Wall Street Journal
A-TITLE The Wall Street Journal
/circulation-distribution-areas/Subdomain Circulation & Distribution Areas
/dates-deadlines/Subdomain Dates & Deadlines
/ad-dimensions/Subdomain Ad Sizes and Dimensions
/get-an-estimate/Subdomain Get an Estimate
https://legacy.memoriams.com/n...External Subdomain In Memoriam
/products/Subdomain Products
/contact-us/Subdomain Contact Us
/advertise/in-memoriam/Subdomain URL anchor text
In Memoriam The Wall Street Journal accepts In Memoriam notices to run in the print version of the newspaper through its relationship with Memoriams, by Ance...
https://fd.memoriams.com/login...External Subdomain Trivial anchor text
click here
https://mediakit.wsjbarrons.com/External Subdomain URL anchor text
https://mediakit.wsjbarrons.com/
/advertise/automotive/Subdomain Automotive Market your luxury and highline vehicles to an affluent audience.
/advertise/aviation/Subdomain Aviation Reach executives & entrepreneurs that value traveling via private aircraft.
/advertise/boating/Subdomain Boating Reach an affluent audience that enjoys boating and yachting.
/advertise/business-for-sale-2/Subdomain Business For Sale Selling a business? Connect with buyers that have real purchasing power.
/advertise/business-opportunit...Subdomain Business Opportunities Reach more qualified entrepreneurs and investors.
/advertise/careers/Subdomain Careers Recruit top talent and communicate your employer brand message.
/advertise/legal-notices/Subdomain Legal Notices Reach your required audience in one easy ad buy.
/advertise/real-estate-commerc...Subdomain Real Estate – Commercial Connect your properties with the right buyers, investors, tenants and brokers.
/advertise/real-estate-residen...Subdomain Real Estate – Residential Showcase your listing to an audience looking for luxury real estate offerings.
https://classifieds.wsj.com/Anchor Previous
https://classifieds.wsj.com/Anchor Next
https://classifieds.wsj.com/Subdomain Text duplicate IMG-ALT The Wall Street Journal
A-TITLE The Wall Street Journal
https://legacy.memoriams.com/n...External Subdomain Text duplicate In Memoriam
/circulation-distribution-areas/Subdomain Text duplicate Circulation & Distribution Areas
/dates-deadlines/Subdomain Text duplicate Dates & Deadlines
/ad-dimensions/Subdomain Text duplicate Ad Sizes and Dimensions
/get-an-estimate/Subdomain Text duplicate Get an Estimate
/products/Subdomain Text duplicate Products
/contact-usCONTACT US
https://classifieds.wsj.com/Anchor No Text
https://classifieds.wsj.com/faq/Subdomain FAQ
https://www.dowjones.com/priva...External Subdomain Privacy Notice
https://www.dowjones.com/cooki...External Subdomain Cookie Notice
http://www.dowjones.com/External Subdomain About Dow Jones
http://www.wsj.com/External Subdomain WSJ.com
http://www.wsjmediakit.com/External Subdomain WSJMediaKit.com

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://classifieds.wsj.com/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is very slow (1.74 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
A Content Delivery Network like Bootstrap CDN can save bandwidth for Bootstrap front-end component library.
The file size of the HTML document is fine (58 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
cache-controlno-store, no-cache, must-revalidate
content-security-policyupgrade-insecure-requests;
dateThu, 26 Sep 2024 04:26:01 GMT
expiresThu, 19 Nov 1981 08:52:00 GMT
link<https://classifieds.wsj.com/wp-json/>; rel="https://api.w.org/"
pragmano-cache
referrer-policyno-referrer-when-downgrade
serverApache
set-cookie68 Characters
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-cacheMiss from cloudfront
via1.1 3fd7afcdda21f0b562dfcbf7920c44a0.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P2
x-amz-cf-idp5uDGeNnsPaeD79mqWmQgTE86-aBQTlcix0mJFkU5MnRx249W8oKHA==
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 115 referring domains.
This page has 28,216 backlinks.
This page has backlinks from 101 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

user-agent: *
Sitemap: https://www.dowjones.com/sitemap_index.xml
Sitemap: https://www.dowjones.com/professional/sitemap_index.xml
Disallow: /logos
Disallow: /wp-links-opml.php

Similar sites

Search preview

classifieds.wsj.com
Home - The Wall Street Journal

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
WSJ66%Check
Classified66%Check
CLASSIFIEDS66%Check
Journal56%Check
Wall56%Check
Street56%Check
Wall Street56%Check
Street Journal56%Check
Wall Street Journal56%Check
ADVERTISE54%Check
Show more keywords and terms

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