Columbiasportswear.de - SEO Checker

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Overview of the SEO Check
Meta information
65% 
Page quality
65% 
Page structure
58% 
Link structure
25% 
Server
70% 
External factors
3% 
SEO Score
Response time
1.60 s
File size
1,032.70 kB
Words
1179
Media files
7
Number of links
389 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Sites-Columbia_DE-Site
The length of the page title is perfect. (219 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.columbiasportswear.de/on/demandware.store/Sites-Columbia_DE-Site/de_DE/PX-Show
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
There should not be dynamic parameters in the URL.
Very long parameter values found in the URL
The page URL is very long (219 characters). URLs should not exceed 140 characters.
The URL has a lot of subdirectories.
No session ID was found in the URL.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
keywordsEmpty
google-site-verificationRZCAUag1it0DNaxInruvZoEkOb1Mv_-28LLPQjevN3w
langde
twitter:cardsummary_large_image
twitter:titleSites-Columbia_DE-Site
og:typewebsite
og:titleSites-Columbia_DE-Site
og:localede_DE
og:urlhttps://www.columbiasportswear.de/on/demandware.store/Sites-Columbia_DE-Site/de_DE/PX-Show
x-ua-compatibleie=edge
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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: Danke für Ihre Anmeldung. Sie werden eine E-Mail mit einem Link erhalt...
This page contains 1179 words. That's ok.
26.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 10.29 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (1032.7 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...tswear2/COL_Nav-Tech_220x170?$aem_pjpeg$Technologien
...EUUK_New-NAV_Finders_220x180?$aem_pjpeg$Explore Product Finders
...EUUK_New-NAV_History_220x180?$aem_pjpeg$About Columbia
...P_NewHiking_Mini_Nav_260x190?$aem_pjpeg$Aktivitäten
...K_New-NAV_Megamarsch_220x170?$aem_pjpeg$The Hike Society

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
There are 14 external links on this page.

Found links on this page

LinkAttributesAnchor text
/DE/l/privacy-policySubdomain Sie können sich jederzeit von unserem Newsletter abmelden. Jede Email enthält einen Abmelde-Link. Wir verwenden deine E‑Mail‑Adresse, um dir Informationen üb...
/Subdomain Start Shopping
/on/demandware.store/Sites-Col...Anchor Skip to Content
/on/demandware.store/Sites-Col...Anchor Skip to Main Nav
/on/demandware.store/Sites-Col...Anchor Skip to Search
/Columbia Sportswear
A-TITLE Columbia Sportswear Startseite
/DE/l/herrenMänner
A-TITLE Männer
/DE/c/herren-alles-entdeckenAlle Männer-Produkte
A-TITLE Alle Männer-Produkte
/DE/c/herren-neuheitenHerbst - Winter Kollektion für Männer
A-TITLE Herbst - Winter Kollektion für Männer
/DE/c/men-featured-bestsellersBest Sellers
A-TITLE Best Sellers
/DE/c/men-featuredAusgewählte Artikel
A-TITLE Ausgewählte Artikel
/DE/c/herren-landroamer-kollek...Ready to Roam
A-TITLE Ready to Roam
/DE/c/men-featured-heritageHeritage
A-TITLE Heritage
/DE/c/technology-omni-max?pref...Subdomain Omni-MAX™
A-TITLE Omni-MAX™
/DE/c/men-featured-titaniumTitanium
A-TITLE Titanium
/DE/c/outdry-extreme-regenbekl...Subdomain Outdry Extreme
A-TITLE Outdry Extreme
/DE/c/herren-jacken-westenJacken & Westen
A-TITLE Jacken & Westen
/DE/c/herren-jacken-westenAlles Entdecken
A-TITLE Jacken & Westen
/DE/c/daunenjacken-herrenStepp- und Daunenjacken
A-TITLE Stepp- und Daunenjacken
/DE/c/mantel-herrenMäntel und Parkas
A-TITLE Mäntel und Parkas
/DE/c/herren-3-in-1-jacken3-in-1 Jacken
A-TITLE 3-in-1 Jacken
/DE/c/manner-wanderjackenWanderjacken
A-TITLE Wanderjacken
/DE/c/herren-ski-jackenSkijacken
A-TITLE Skijacken
/DE/c/herren-wasserdichte-jack...Regenjacken
A-TITLE Regenjacken
/DE/c/westen-mannerWesten
A-TITLE Westen
/DE/c/softshelljacken-herrenSoftshelljacken
A-TITLE Softshelljacken
/DE/c/windjacken-mannerWindjacken
A-TITLE Windjacken
/DE/c/herren-fleece-jacken-westenFleecejacken
A-TITLE Fleecejacken
/DE/c/herren-fleece-jacken-westenText duplicate Alles Entdecken
A-TITLE Fleecejacken
/DE/c/men-fleeces-sherpaSherpa fleece
A-TITLE Sherpa fleece
/DE/c/men-fleeces-casualAlltags-Fleece
A-TITLE Alltags-Fleece
/DE/c/men-fleeces-technicalTechnische Fleece
A-TITLE Technische Fleece
/DE/c/herren-tshirts-hemden-pu...Oberteile
A-TITLE Oberteile
/DE/c/herren-tshirts-hemden-pu...Text duplicate Alles Entdecken
A-TITLE Oberteile
/DE/c/herren-tshirts-hemden-polosT-Shirts
A-TITLE T-Shirts
/DE/c/hemden-herrenHemden
A-TITLE Hemden
/DE/c/poloshirts-herrenPoloshirts
A-TITLE Poloshirts
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A-TITLE Sweatshirts
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A-TITLE Hosen
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A-TITLE Hosen
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A-TITLE Wanderhosen
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A-TITLE Skihosen
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A-TITLE Freizeithosen
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A-TITLE Shorts
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A-TITLE Unterwäsche & Socken
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A-TITLE Funktionsshirts
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A-TITLE Socken
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A-TITLE Unterwäschelinie
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A-TITLE Schuhe
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A-TITLE Schuhe
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A-TITLE Winterstiefel
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A-TITLE Wanderschuhe
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A-TITLE Freizeitschuhe
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A-TITLE Hausschuhe
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A-TITLE Trail Running Schuhe
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A-TITLE Accessoires
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A-TITLE Accessoires
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A-TITLE Mützen & Schals
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A-TITLE Ski- & Winterhandschuhe
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A-TITLE Caps & Hats
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/DE/l/shopping-guide-nach-akti...Subdomain Nach Aktivität shoppen
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A-TITLE Wanderschuh-berater
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A-TITLE Outlet
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A-TITLE Jacken & Westen
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A-TITLE Shirts
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A-TITLE Hosen & Shorts
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A-TITLE Best Sellers
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A-TITLE Jacken & Westen
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A-TITLE Jacken & Westen
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A-TITLE Wanderjacken
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A-TITLE Skijacken
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A-TITLE Softshelljacken
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A-TITLE Windjacken
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A-TITLE Fleecejacken
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A-TITLE Fleecejacken
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A-TITLE Alltags-Fleece
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A-TITLE Oberteile
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A-TITLE Oberteile
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A-TITLE T-Shirts
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A-TITLE Hemden
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A-TITLE Hosen
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A-TITLE Hosen
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A-TITLE Skihosen
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A-TITLE Freizeithosen
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A-TITLE Kurze Wanderhosen
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A-TITLE Shorts
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A-TITLE Funktionsshirts
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A-TITLE Socken
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A-TITLE Schuhe
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A-TITLE Winterstiefel
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A-TITLE Wanderschuhe
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A-TITLE Hausschuhe
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A-TITLE Accessoires
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A-TITLE Accessoires
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A-TITLE Caps & Hats
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A-TITLE Nach Aktivität shoppen
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A-TITLE 🥾 Wandern
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A-TITLE Produkthilfe
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A-TITLE Wanderschuh-berater
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A-TITLE Finde die perfekte jacke
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A-TITLE Guide Für Wasserdichte Artikel
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A-TITLE Outlet
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A-TITLE Outlet
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A-TITLE Jacken & Westen
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A-TITLE Fleecejacken & Sweatshirts
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A-TITLE Oberteile
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A-TITLE Hosen
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A-TITLE Schuhe
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A-TITLE Accessoires
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A-TITLE Herbst - Winter Kollektion für Kinder
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A-TITLE Best Sellers
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A-TITLE Jungen (4-18 jahre)
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A-TITLE Jungen (4-18 jahre)
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A-TITLE Jacken & Westen
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A-TITLE Fleecejacken & Sweatshirts
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A-TITLE T-Shirts
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A-TITLE Hosen
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A-TITLE Shorts
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A-TITLE Accessoires
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A-TITLE Mädchen (4-18 jahre)
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A-TITLE Mädchen (4-18 jahre)
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A-TITLE Jacken & Westen
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A-TITLE Fleecejacken & Sweatshirts
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A-TITLE T-Shirts
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A-TITLE Hosen
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A-TITLE Accessoires
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A-TITLE Kleinkinder & Babys (0-4 jahre)
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A-TITLE Kleinkinder & Babys (0-4 jahre)
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A-TITLE Anzüge
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A-TITLE Schuhe
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A-TITLE Schuhe
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A-TITLE Schuhe für Jugendiche (größen 32-39EU)
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A-TITLE Jungenschuhe (größen 25-39EU)
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A-TITLE Mädchenschuhe (größen 25-39EU)
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A-TITLE Nach Aktivität shoppen
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A-TITLE ⛷ Ski & Snowboard
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A-TITLE 🥾 Wandern
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A-TITLE 🏙 Urbane Abenteuer
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A-TITLE Produkthilfe
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A-TITLE Wanderschuh-berater
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A-TITLE Produktberater für Kinder-Jacken – Jungen
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A-TITLE Outlet
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A-TITLE Outlet
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A-TITLE Jungen (4-16 jahre)
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A-TITLE Mädchen (4-18 jahre)
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A-TITLE Kleinkinder & Babys (0-4 jahre)
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A-TITLE Schuhe
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A-TITLE Alle Schuhe
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A-TITLE Neuheiten
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A-TITLE Ausgewählte Artikel
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A-TITLE Omni-MAX™
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A-TITLE Facet™
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A-TITLE Peakfreak II
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A-TITLE Herrenschuhe
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A-TITLE Herrenschuhe
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A-TITLE Winterstiefel
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A-TITLE Wanderschuhe
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A-TITLE Freizeitschuhe
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A-TITLE Hausschuhe
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A-TITLE Trail Running Schuhe
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A-TITLE Sandalen & Sommerschuhe
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A-TITLE Damenschuhe
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A-TITLE Damenschuhe
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A-TITLE Winterstiefel
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A-TITLE Wanderschuhe
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A-TITLE Freizeitschuhe
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A-TITLE Hausschuhe
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A-TITLE Sandalen & Sommerschuhe
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A-TITLE Trail Running Schuhe
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A-TITLE Kinder
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A-TITLE Kinder
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A-TITLE Jungenschuhe (größen 25-39EU)
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A-TITLE Mädchenschuhe (größen 25-39EU)
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A-TITLE Nach Aktivität shoppen
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A-TITLE ❄ Winter und Schnee
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A-TITLE 🥾 Wandern
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A-TITLE 🚶🏼‍♂️ Gehen
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A-TITLE 🏃🏼‍♀️ Schnelle Wanderungen
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A-TITLE 🏃🏼‍♂️ Trail-Running
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A-TITLE Produkthilfe
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A-TITLE Wanderschuh-berater
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A-TITLE Outlet
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A-TITLE Accessoires
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A-TITLE Alles Entdecken
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A-TITLE Accessoires
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A-TITLE Accessoires
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A-TITLE Mützen & Schals
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A-TITLE Ski- & Winterhandschuhe
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A-TITLE Caps & Hats
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A-TITLE Equipment
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A-TITLE Equipment
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A-TITLE Rucksäcke
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A-TITLE Flaschen
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A-TITLE Nach Aktivität shoppen
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A-TITLE ⛷ Ski & Snow
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A-TITLE 🥾 Wandern
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A-TITLE Männer
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A-TITLE Männer
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A-TITLE Jacken & Westen
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A-TITLE Fleece-Jacken
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Server configuration

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No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.60 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is very large (1,033 kB).

HTTP Response Header

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External factors

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