Columbiasportswear.de - SEO Checker

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Overview of the SEO Check
Meta information
65% 
Page quality
64% 
Page structure
58% 
Link structure
25% 
Server
88% 
External factors
25% 
SEO Score
Response time
1.96 s
File size
656.40 kB
Words
1160
Media files
7
Number of links
369 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Sites-Columbia_DE-Site
The length of the page title is perfect. (219 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.columbiasportswear.de/on/demandware.store/Sites-Columbia_DE-Site/de_DE/PX-Show
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
There should not be dynamic parameters in the URL.
Very long parameter values found in the URL
The page URL is very long (219 characters). URLs should not exceed 140 characters.
The URL has a lot of subdirectories.
No session ID was found in the URL.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
keywordsEmpty
google-site-verificationRZCAUag1it0DNaxInruvZoEkOb1Mv_-28LLPQjevN3w
langde
twitter:cardsummary_large_image
twitter:titleSites-Columbia_DE-Site
og:typewebsite
og:titleSites-Columbia_DE-Site
og:localede_DE
og:urlhttps://www.columbiasportswear.de/on/demandware.store/Sites-Columbia_DE-Site/de_DE/PX-Show
x-ua-compatibleie=edge
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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: Danke für Ihre Anmeldung. Sie werden eine E-Mail mit einem Link erhalt...
This page contains 1160 words. That's ok.
27.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 10.45 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (656.4 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...tswear2/COL_Nav-Tech_220x170?$aem_pjpeg$Technologien
...EUUK_New-NAV_Finders_220x180?$aem_pjpeg$Explore Product Finders
...EUUK_New-NAV_History_220x180?$aem_pjpeg$About Columbia
...P_NewHiking_Mini_Nav_260x190?$aem_pjpeg$Aktivitäten
...K_New-NAV_Megamarsch_220x170?$aem_pjpeg$The Hike Society

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
There are 14 external links on this page.

Found links on this page

LinkAttributesAnchor text
/DE/l/privacy-policySubdomain Sie können sich jederzeit von unserem Newsletter abmelden. Jede Email enthält einen Abmelde-Link. Wir verwenden deine E‑Mail‑Adresse, um dir Informationen üb...
/Subdomain Start Shopping
/on/demandware.store/Sites-Col...Anchor Skip to Content
/on/demandware.store/Sites-Col...Anchor Skip to Main Nav
/on/demandware.store/Sites-Col...Anchor Skip to Search
/Columbia Sportswear
A-TITLE Columbia Sportswear Startseite
/DE/c/sommer-saleSommer Sale
A-TITLE Sommer Sale
/DE/c/sommer-saleAlles Entdecken
A-TITLE Sommer Sale
/DE/c/sommer-herren-saleHerren
A-TITLE Herren
/DE/c/sommer-herren-saleText duplicate Alles Entdecken
A-TITLE Herren
/DE/c/summer-sale-men-jacketsJacken & Westen
A-TITLE Jacken & Westen
/DE/c/summer-sale-men-fleecesFleecejacken
A-TITLE Fleecejacken
/DE/c/summer-sale-men-topsOberteile
A-TITLE Oberteile
/DE/c/summer-sale-men-bottomsHosen
A-TITLE Hosen
/DE/c/summer-sale-men-footwearSchuhe
A-TITLE Schuhe
/DE/c/sommer-damen-saleDamen
A-TITLE Damen
/DE/c/sommer-damen-saleText duplicate Alles Entdecken
A-TITLE Damen
/DE/c/summer-sale-women-jacketsText duplicate Jacken & Westen
A-TITLE Jacken & Westen
/DE/c/summer-sale-women-fleecesText duplicate Fleecejacken
A-TITLE Fleecejacken
/DE/c/summer-sale-women-topsText duplicate Oberteile
A-TITLE Oberteile
/DE/c/summer-sale-women-bottomsText duplicate Hosen
A-TITLE Hosen
/DE/c/summer-sale-women-footwearText duplicate Schuhe
A-TITLE Schuhe
/DE/c/sommer-kinder-saleKinder
A-TITLE Kinder
/DE/c/sommer-kinder-saleText duplicate Alles Entdecken
A-TITLE Kinder
/DE/c/summer-sale-kids-boysJungen
A-TITLE Jungen
/DE/c/summer-sale-kids-girlsMädchen
A-TITLE Mädchen
/DE/c/summer-sale-kids-footwearText duplicate Schuhe
A-TITLE Schuhe
/DE/l/herrenMänner
A-TITLE Männer
/DE/c/sommer-herren-saleSubdomain Text duplicate Sommer Sale
A-TITLE Sommer Sale
/DE/c/herren-alles-entdeckenAlle Männer-Produkte
A-TITLE Alle Männer-Produkte
/DE/c/herren-neuheitenNeuheiten für Männer
A-TITLE Neuheiten für Männer
/DE/c/men-featured-bestsellersBest Sellers
A-TITLE Best Sellers
/DE/c/men-featuredAusgewählte Artikel
A-TITLE Ausgewählte Artikel
/DE/c/men-featured-heritageHeritage
A-TITLE Heritage
/DE/c/technology-omni-max?pref...Subdomain Omni-MAX™
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A-TITLE Fleecejacken
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A-TITLE Oberteile
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A-TITLE T-Shirts
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A-TITLE Hosen
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A-TITLE Hosen
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A-TITLE Jacken & Westen
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A-TITLE Jacken & Westen
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A-TITLE Skijacken
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A-TITLE Fleecejacken
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A-TITLE Oberteile
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A-TITLE Hosen
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A-TITLE Wanderhosen
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A-TITLE Unterwäsche & Socken
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A-TITLE Schuhe
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A-TITLE Wanderschuhe
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A-TITLE Hausschuhe
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A-TITLE Winterstiefel
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A-TITLE Accessoires
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A-TITLE Accessoires
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A-TITLE Caps & Hats
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A-TITLE Mützen & Schals
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A-TITLE Nach Aktivität shoppen
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A-TITLE 🥾 Wandern
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A-TITLE Produkthilfe
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A-TITLE Finde die perfekte jacke
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A-TITLE Guide Für Wasserdichte Artikel
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A-TITLE Kinder
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A-TITLE Sommer Sale
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A-TITLE Neuheiten für Kinder
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A-TITLE Jungen (4-18 jahre)
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A-TITLE Jungen (4-18 jahre)
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A-TITLE Jacken & Westen
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A-TITLE Fleecejacken & Sweatshirts
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A-TITLE T-Shirts
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A-TITLE Hosen
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A-TITLE Shorts
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A-TITLE Accessoires
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A-TITLE Mädchen (4-18 jahre)
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A-TITLE Jacken & Westen
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A-TITLE Fleecejacken & Sweatshirts
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A-TITLE T-Shirts
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A-TITLE Hosen
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A-TITLE Accessoires
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A-TITLE Kleinkinder & Babys (0-4 jahre)
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A-TITLE Anzüge
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A-TITLE Schuhe
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A-TITLE Schuhe
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A-TITLE Schuhe für Jugendiche (größen 32-39EU)
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A-TITLE Mädchenschuhe (größen 25-39EU)
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A-TITLE Nach Aktivität shoppen
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A-TITLE 🥾 Wandern
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A-TITLE 🏙 Urbane Abenteuer
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A-TITLE Produkthilfe
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A-TITLE Schuhe
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A-TITLE Outlet
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A-TITLE Alle Schuhe
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A-TITLE Facet™
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A-TITLE Herrenschuhe
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A-TITLE Herrenschuhe
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A-TITLE Hausschuhe
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A-TITLE Breite Schuhe
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A-TITLE Damenschuhe
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A-TITLE Breite Schuhe
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A-TITLE Winterstiefel
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A-TITLE Kinder
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A-TITLE Nach Aktivität shoppen
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A-TITLE Produkthilfe
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A-TITLE Wanderschuh-berater
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A-TITLE Accessoires
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A-TITLE Outlet
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A-TITLE Accessoires
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A-TITLE Caps & Hats
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A-TITLE Socken
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A-TITLE Mützen & Schals
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A-TITLE Ski- & Winterhandschuhe
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/DE/l/explore-athletesAthleten & Botschafter
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/DE/l/tech-stability-footwearSTABILITÄT
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/DE/l/shopping-guide-nach-akti...Aktivitäten
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/DE/c/activity-campingText duplicate 🏕 Reise
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/DE/c/activity-summerText duplicate ☀ Sommer Aktivitäten
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/DE/c/herren-wasserdichte-jack...Subdomain Text duplicate Guide Für Wasserdichte Artikel
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/DE/c/explore-membershipMitgliederprogramm
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/DE/l/techSubdomain Text duplicate IMG-ALT Technologien
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https://www.columbiasportswear...External Subdomain #
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/Weiter einkaufen
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/DE/handlersucheSubdomain Einen Store suchen
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https://connect.studentbeans.c...External Subdomain StudentenRabatt
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/DE/privacy-policy.htmlNew window Datenschutzhinweisen
https://www.instagram.com/colu...New window External Subdomain A-TITLE Go to Instagram
https://www.facebook.com/colum...New window External Subdomain A-TITLE Go to Facebook
https://www.youtube.com/user/C...New window External Subdomain A-TITLE Go to YouTube
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Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.columbiasportswear.de/on/demandware.store/Sites-Columbia_DE-Site/de_DE/PX-Show?url=aHR0cHM6Ly93d3cuY29sdW1iaWFzcG9ydHN3ZWFyLmRlL29uL2RlbWFuZHdhcmUuc3RvcmUvU2l0ZXMtQ29sdW1iaWFfREUtU2l0ZQ%3D%3D&frame=1723221927725"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.96 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is very large (656 kB).

HTTP Response Header

NameValue
dateFri, 09 Aug 2024 16:45:28 GMT
content-typetext/html;charset=UTF-8
set-cookie136 Characters
x-dw-request-base-id67NSpqdHtmYBAAB_
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expiresThu, 01 Dec 1994 16:00:00 GMT
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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page has only a few links from other websites.
This page only has backlinks from 1 referring domains.
This page only has 1 backlinks.
This page only has few backlinks from 1 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

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