Consumer.ftc.gov - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
67% 
Page structure
89% 
Link structure
92% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.75 s
File size
495.10 kB
Words
860
Media files
9
Number of links
37 internal / 27 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Consumer Advice | Federal Trade Commission
The length of the page title is perfect. (417 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
The length of the meta description is perfect. (654 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://consumer.ftc.gov/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary
twitter:site@FTC
twitter:descriptionThe official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
twitter:titleConsumer Advice
twitter:site:id187993109
twitter:creator@FTC
twitter:creator:id187993109
twitter:imagehttps://consumer.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
og:site_nameConsumer Advice
og:urlhttps://consumer.ftc.gov/
og:titleConsumer Advice
og:descriptionThe official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
og:imagehttps://consumer.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
og:image:urlhttps://consumer.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
og:image:secure_urlhttps://consumer.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 860 words. That's ok.
33.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.04 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
Recognize an FTC Impersonator
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Recognize an FTC Impersonator
H2 CFG: Translation Menu
H2 CFG: Secondary Menu
H2 CFG: Main Menu Mega
H2 CFG: Translation Menu Duplicate text
H2 CFG: Secondary Menu Duplicate text
H2 CFG: Main Navigation
H2 Take action
H2 The Latest in Consumer Advice
H2 Articles
H2 Consumer Alerts
H2 Get consumer alerts
H2 CFG: Footer Menu
H2 CFG: Footer Menu Right
H2 CFG: Footer
H3 Buying Prescription Glasses or Contact Lenses: Your Rights
H3 How To Prepare for a Weather Emergency While Avoiding Scams
H3 Disputing Errors on Your Tenant Background Check Report
H3 How to avoid getting burned by solar or clean energy scams
H3 Only scammers say they’ll remove all negative information from your credit report
H3 “When are you free for coffee?” Long lost friend or a scammer trying to get you to respond?
H3 Report to help fight fraud!
H3 Pass It On
H3 For Military and Veterans
H3 Consumer.gov
H3 Order Free Resources
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (27) on this page.
LinkAttributesAnchor text
https://consumer.ftc.gov/Anchor Skip to main content
https://consumidor.ftc.gov/External Subdomain Español
https://reportfraud.ftc.gov/External Subdomain Report Fraud
/consumer-alertsSubdomain Read Consumer Alerts
https://public.govdelivery.com...External Subdomain Get Consumer Alerts
https://ftc.gov/External Visit ftc.gov
https://consumer.ftc.gov/Subdomain A-TITLE Home
https://consumer.ftc.gov/scamsSubdomain Scams
https://consumer.ftc.gov/searchSearch
https://consumidor.ftc.gov/External Subdomain Text duplicate Español
https://reportfraud.ftc.gov/External Subdomain Text duplicate Report Fraud
/consumer-alertsSubdomain Text duplicate Read Consumer Alerts
https://public.govdelivery.com...External Subdomain Text duplicate Get Consumer Alerts
https://ftc.gov/External Text duplicate Visit ftc.gov
/shopping-donatingSubdomain Shopping and Donating
/credit-loans-debtSubdomain Credit, Loans, and Debt
/jobs-making-moneySubdomain Jobs and Making Money
/unwanted-calls-emails-textsSubdomain Unwanted Calls, Emails, and Texts
/identity-theft-online-securityIdentity Theft and Online Security
https://consumer.ftc.gov/scamsSubdomain Text duplicate Scams
/consumer-alerts/2024/01/did-s...Subdomain Learn more
A-TITLE Learn more
https://reportfraud.ftc.gov/External Subdomain Report fraud
https://www.identitytheft.gov/External Subdomain Report identity theft
/articles/0155-free-credit-rep...Subdomain Get your free credit report
https://public.govdelivery.com...External Subdomain Get consumer alerts
A-TITLE Stay Connected
/articles/buying-prescription-...Subdomain Buying Prescription Glasses or Contact Lenses: Your Rights
/articles/how-prepare-weather-...Subdomain How To Prepare for a Weather Emergency While Avoiding Scams
/articles/disputing-errors-you...Subdomain Disputing Errors on Your Tenant Background Check Report
https://consumer.ftc.gov/articlesAll articles
/consumer-alerts/2024/08/how-a...Subdomain How to avoid getting burned by solar or clean energy scams
/consumer-alerts/2024/08/only-...Subdomain Only scammers say they’ll remove all negative information from your credit report
/consumer-alerts/2024/08/when-...Subdomain “When are you free for coffee?” Long lost friend or a scammer trying to get you to respond?
/consumer-alertsAll consumer alerts
/media/how-report-fraud-report...Subdomain IMG-ALT How to report fraud to the FTC at report fraud dot ftc dot gov
/media/how-report-fraud-report...Subdomain How to Report Fraud at ReportFraud.ftc.gov
/media/visit-money-mattersSubdomain IMG-ALT Money Matters - How to Spot, Avoid, and Report Scams
/media/visit-money-mattersSubdomain Visit Money Matters
https://reportfraud.ftc.gov/External Subdomain Text duplicate Report fraud
/features/feature-0030-pass-itShare now
https://militaryconsumer.gov/External IMG-ALT militaryconsumer.gov logo
https://militaryconsumer.gov/External For Military and Veterans
https://www.consumer.gov/External Subdomain IMG-ALT consumer.gov logo and icons
https://www.consumer.gov/External Subdomain Consumer.gov
https://www.bulkorder.ftc.gov/External Subdomain IMG-ALT four publications
https://www.bulkorder.ftc.gov/External Subdomain Order Free Resources
https://consumer.ftc.gov/Anchor Return to top
https://consumer.ftc.gov/Subdomain Text duplicate A-TITLE Home
https://consumer.ftc.gov/featuresSubdomain Feature Pages
https://consumer.ftc.gov/articlesSubdomain Articles
/consumer-alertsSubdomain Consumer Alerts
https://consumer.ftc.gov/mediaSubdomain Videos
https://reportfraud.ftc.gov/External Subdomain Text duplicate Report Fraud
https://public.govdelivery.com...External Subdomain Text duplicate Get Consumer Alerts
https://ftc.gov/External ftc.gov
https://consumer.ftc.gov/about-usAbout Us
/contact-usSubdomain Contact Us
/privacy-policySubdomain Privacy and Notices
https://ftc.gov/foiaExternal FOIA
https://ftc.gov/office-inspect...External Office of Inspector General
https://www.facebook.com/feder...External Subdomain No Text
https://twitter.com/FTCExternal No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://www.youtube.com/ftcvideosExternal Subdomain No Text
/news-events/stay-connectedNo Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://consumer.ftc.gov/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.75 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (495 kB).

HTTP Response Header

NameValue
x-content-type-optionsnosniff
content-languageen
x-frame-optionsSAMEORIGIN
last-modifiedFri, 09 Aug 2024 04:24:10 GMT
etag"1723177450"
varyCookie
content-typetext/html; charset=UTF-8
x-cache-hits17
accept-rangesbytes
content-encodinggzip
cache-controlpublic, max-age=300
dateFri, 09 Aug 2024 04:26:57 GMT
strict-transport-securitymax-age=31536000 ; includeSubDomains ; preload
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 26,983 referring domains.
This page has 489,326 backlinks.
This page has backlinks from 16,472 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 10
# CSS, JS, Images
Allow: /misc/*.css$
Allow: /misc/*.css?
Allow: /misc/*.js$
Allow: /misc/*.js?
Allow: /misc/*.gif
Allow: /misc/*.jpg
Allow: /misc/*.jpeg
Allow: /misc/*.png
Allow: /modules/*.css$
Allow: /modules/*.css?
Allow: /modules/*.js$
Allow: /modules/*.js?
Allow: /modules/*.gif
Allow: /modules/*.jpg
Allow: /modules/*.jpeg
Allow: /modules/*.png
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /themes/*.css$
Allow: /themes/*.css?
Allow: /themes/*.js$
Allow: /themes/*.js?
Allow: /themes/*.gif
Allow: /themes/*.jpg
Allow: /themes/*.jpeg
Allow: /themes/*.png
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/

# For link-checking site crawlers.
Disallow: /es/node/*
Disallow: /*?combine=
Disallow: /*?*combine=*
Disallow: /*?items_per_page=
Disallow: /*?*items_per_page=*
Disallow: /*/comment/*
Disallow: /*/comment/reply/*
Disallow: /field-collection/*

Search preview

consumer.ftc.gov
Consumer Advice | Federal Trade Commission
The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Consumer81%Check
Consumer Advice67%Check
ftc65%Check
Consumer Alerts62%Check
Consumer Protection59%Check
Get Consumer Alerts55%Check
gov54%Check
or Contact54%Check
Advice50%Check
Recognize50%Check

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