Crawley.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
99% 
Page quality
57% 
Page structure
65% 
Link structure
93% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.17 s
File size
117.90 kB
Words
376
Media files
2
Number of links
32 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Crawley GOV
The page title is too short. (195 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Local Government services for residents, visitors and businesses in Crawley
The length of the meta description is perfect. (470 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://crawley.gov.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionLocal Government services for residents, visitors and businesses in Crawley
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
There are only 376 words on this page. Good pages should have about 800 words of useful content.
19.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 9.78 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...pice plaque unveiling.jpeg?itok=O0bFeEmXNo alt attribute provided
...public/2024-10/Vessels.png?itok=TMc9oJ6cNo alt attribute provided

Page structure

H1 heading
(Critically important)
Welcome to Crawley
The H1 heading contains the words Welcome to! Use important keywords instead.
The H1 heading is too short (18 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Welcome to Crawley
H2 Our sites
H2 Our sites Duplicate text
H2 Services
H2 Latest news
H2 Crawley Borough Council and St Catherine’s Hospice plaque unveiling
H2 Dreamy Place Festival comes to Crawley this weekend
H2 Footer
H2 Footer Policies
H3 Business
H3 Community
H3 Council Tax and benefits
H3 Council information and jobs
H3 Culture
H3 Democracy
H3 Environment
H3 Health
H3 Housing
H3 Planning
H3 Transport and streets
H3 Waste and recycling
Some internal link anchor texts are too long.
1 links don't have an anchor text.
The number of internal links is ok.
Every linktext is unique.
All internal links are not using dynamic parameters.
There are 7 external links on this page.
LinkAttributesAnchor text
https://crawley.gov.uk/Anchor Skip to main content
https://crawley.gov.uk/No Text
https://my.crawley.gov.uk/External Subdomain myCrawley login / register
https://my.crawley.gov.uk/External Subdomain myCrawley
https://investcrawley.co.uk/External investCrawley
/council-information/help-mone...visit our help with money worries page
https://ip.e-paycapita.com/AIP...External Subdomain Make a payment
https://my.crawley.gov.uk/serv...External Subdomain Report a problem
https://wb-crawleycouncil-uk.q...External Subdomain Anchor Book a Town Hall appointment
https://crawley.gov.uk/businessBusiness
https://crawley.gov.uk/communityCommunity
/council-tax-and-benefitsCouncil Tax and benefits
/council-informationCouncil information and jobs
https://crawley.gov.uk/cultureCulture
https://crawley.gov.uk/democracyDemocracy
/environmentEnvironment
https://crawley.gov.uk/healthHealth
https://crawley.gov.uk/housingHousing
https://crawley.gov.uk/planningPlanning
/transport-and-streetsTransport and streets
/waste-and-recyclingWaste and recycling
/council-information/news-and-...Crawley Borough Council and St Catherine’s Hospice plaque unveiling 16 October 2024 Crawley Borough Council and St Catherine’s Hospice have recognised their ...
/council-information/news-and-...Dreamy Place Festival comes to Crawley this weekend 04 October 2024 As part of the Cultural Quarter pop-up programme, the Dreamy Place Festival will be comin...
/council-information/news-and-...Crawley awarded over £3.85m brownfield funding to boost housing development
/council-information/news-and-...Crawley Borough Council and St Catherine’s Hospice plaque unveiling
/council-information/news-and-...Crawley Borough Council seeks input on new Cultural Quarter for Crawley
/council-information/news-and-...Over 1,600 local children learnt life skills at the 32nd Junior Citizen event
/council-information/news-and-...FreeShop Crawley receives grant from UK Shared Prosperity Fund
/council-information/contact-usContact us
/council-information/news-and-...News
/council-information/news-and-...Events
/council-information/jobs-and-...Jobs
/council-information/contact-u...Find Us
https://public.govdelivery.com...External Subdomain Subscribe to updates
/socialmediaNo Text
/council-information/about-web...Accessibility statement
https://crawley.gov.uk/Anchor Cookies
/council-information/access-in...Your data
https://crawley.gov.uk/sitemapSitemap

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://crawley.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.17 seconds.
The file size of the HTML document is fine (118 kB).

HTTP Response Header

NameValue
cache-controlmax-age=3600, public
content-encodinggzip
content-languageen
content-typetext/html; charset=UTF-8
etagW/"1729471163"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedMon, 21 Oct 2024 00:39:23 GMT
servernginx
strict-transport-securitymax-age=300
x-content-type-optionsnosniff
x-drupal-cacheMISS
x-drupal-dynamic-cacheUNCACHEABLE
x-frame-optionsSAMEORIGIN
x-generatorDrupal 10 (https://www.drupal.org)
x-pantheon-styx-hostnamestyx-fe1fe2-d-6bcdfbbfdc-bk999
x-styx-req-ideac17a6b-8f44-11ef-ab64-2a207bbe696e
age1655
accept-rangesbytes
via1.1 varnish, 1.1 varnish, 1.1 varnish, 1.1 varnish
x-geo-countryDE
x-geo-ip116.202.182.111
x-asn24940
dateMon, 21 Oct 2024 02:07:30 GMT
x-served-bycache-ams21050-AMS, cache-fra-eddf8230158-FRA, cache-fra-eddf8230056-FRA, cache-fra-eddf8230056-FRA
x-cacheHIT, HIT, MISS, MISS
x-cache-hits14, 0, 0, 0
x-timerS1729476450.353708,VS0,VE5
varyAccept-Encoding, Cookie, Cookie, Cookie
content-length36935
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,003 referring domains.
This page has 28,658 backlinks.
This page has backlinks from 941 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Search preview

crawley.gov.uk
Home | Crawley GOV
Local Government services for residents, visitors and businesses in Crawley

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Crawley89%Check
Crawley GOV81%Check
gov69%Check
Crawley Borough65%Check
Crawley Town63%Check
Crawley Borough Council58%Check
Crawley West Sussex54%Check
services50%Check
Business50%Check
Welcome50%Check

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