Crisis.org.uk - SEO Checker

Overview of the SEO Check
Meta information
92% 
Page quality
85% 
Page structure
58% 
Link structure
25% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.37 s
File size
175.40 kB
Words
1579
Media files
49
Number of links
179 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Crisis homelessness charity - Together we will end homelessness
The page title should be shorter than 580 pixels. It is 587 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Crisis, the national charity for people experiencing homelessness. Together we will end homelessness.
The length of the meta description is perfect. (631 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.crisis.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
msvalidate.01AE81B91FBCCC824AF25AA025B50DABED
titleCrisis homelessness charity - Together we will end homelessness
descriptionCrisis, the national charity for people experiencing homelessness. Together we will end homelessness.
viewportwidth=device-width, initial-scale=1
twitter:site@CrisisPeople
twitter:titleBe there for people facing homelessness
twitter:imagehttps://www.crisis.org.uk/media/237531/crisis_fblogo.jpg
twitter:cardsummary
og:site_nameCrisis
og:imagehttps://www.crisis.org.uk/media/237531/crisis_fblogo.jpg
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1579 words. That's ok.
34.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
19 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.79 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
27 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/Content/images/logo_crisis_red_2023.pngLogo
...00&rnd=133338175673430000&bgcolor=f4f4f4No alt attribute provided
/Content/images/close.pngNo alt attribute provided
/Content/images/search.pngNo alt attribute provided
...00&rnd=133808243149870000&bgcolor=f4f4f4No alt attribute provided
...00&rnd=133824724046170000&bgcolor=f4f4f4No alt attribute provided
...00&rnd=133753751937430000&bgcolor=f4f4f4No alt attribute provided
...00&rnd=133504156474600000&bgcolor=f4f4f4No alt attribute provided
...00&rnd=133668274979200000&bgcolor=f4f4f4No alt attribute provided
...00&rnd=133759049872430000&bgcolor=f4f4f4No alt attribute provided
...00&rnd=132199486197970000&bgcolor=f4f4f4No alt attribute provided
...00&rnd=133195704986570000&bgcolor=f4f4f4No alt attribute provided
...00&rnd=132941452303900000&bgcolor=f4f4f4No alt attribute provided
/Content/images/logo_crisis_red_2023.pngLogo
/Content/images/logo_crisis_red_2023.pngLogo
...inal.png?width=32&rnd=133742491487500000No alt attribute provided
...inal.png?width=32&rnd=133742491778370000No alt attribute provided
...ound.png?width=32&rnd=133742493939930000No alt attribute provided
...inal.png?width=32&rnd=133742491669230000No alt attribute provided
...inal.png?width=42&rnd=133742491487500000No alt attribute provided
...inal.png?width=42&rnd=133742491778370000No alt attribute provided
...ound.png?width=42&rnd=133742493939930000No alt attribute provided
...inal.png?width=42&rnd=133742491669230000No alt attribute provided
...th=540&height=400&rnd=133794373484800000No alt attribute provided
...th=540&height=400&rnd=133742499111970000No alt attribute provided
...th=540&height=400&rnd=133742498287100000No alt attribute provided
...th=540&height=400&rnd=133794373663700000No alt attribute provided
...t=800&rnd=133745993137270000&bgcolor=fffNo alt attribute provided
...t=390&rnd=133361553564630000&bgcolor=fffNo alt attribute provided
...t=390&rnd=133616168387570000&bgcolor=fffNo alt attribute provided
/Content/images/apple-pay-logo.svgApple Pay
/Content/images/paypal-logo.svgPayPal
...tent/images/GPay_Acceptance_Mark_800.pngGPay
/Content/images/mastercard-logo.svgMastercard
/Content/images/visa-logo.svgVisa
/Content/images/gift-aid-uk-logo.svgGift aid logo
/Content/images/apple-pay-logo.svgApple Pay
/Content/images/paypal-logo.svgPayPal
...tent/images/GPay_Acceptance_Mark_800.pngGPay
/Content/images/mastercard-logo.svgMastercard
/Content/images/visa-logo.svgVisa
/Content/images/apple-pay-logo.svgApple Pay
/Content/images/paypal-logo.svgPayPal
...tent/images/GPay_Acceptance_Mark_800.pngGPay
/Content/images/mastercard-logo.svgMastercard
/Content/images/visa-logo.svgVisa
/Content/icons/twitter-x-white.svgFollow Crisis on X
/Content/images/FRLogo_white.pngRegistered with the Fundraising Regulator logo
/Content/images/footer-logo.pngCrisis logo

Page structure

H1 heading
(Critically important)
Be there for people facing homelessness
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 48 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Be there for people facing homelessness
H2 Support people to end their homelessness
H2 We are the national charity for people experiencing homelessness. We help people directly out of homelessness and campaign for the changes needed to solve it altogether.
H2 Support for you
H2 Shop from Crisis
H2 News
H2 News Duplicate text
H2 News Duplicate text
H2 News Duplicate text
H3 One year of the Homelessness Covenant
H3 Privacy Policy Update
H3 Happy Volunteers' Week 2024
H4 Contact at organisation
H4 Empty heading
H4 Organisation details
H4 Empty heading
H4 Cardholder information
H4 Empty heading
H5 Get help
H5 How Crisis can help
H5 Ending Homelessness
H5 Services for landlords
H5 About homelessness
H5 Homelessness knowledge hub
H5 About Us
H5 Contact us
H5 Our strategy for ending homelessness
H5 Annual reports
H5 Get Involved
H5 Partner with Crisis
H5 Crisis Icebreaker
H5 Leave a gift in your Will
H5 Crisis at Christmas
H5 Ending Homelessness Duplicate text
H5 Services for landlords Duplicate text
H5 About homelessness Duplicate text
H5 Homelessness knowledge hub Duplicate text
H5 About Us Duplicate text
H5 Contact us Duplicate text
H5 Our strategy for ending homelessness Duplicate text
H5 Annual reports Duplicate text
H5 Get Involved Duplicate text
H5 Partner with Crisis Duplicate text
H5 Crisis Icebreaker Duplicate text
H5 Leave a gift in your Will Duplicate text
H5 Crisis at Christmas Duplicate text
H5 Donate
H5 Shop
H5 Volunteer
H5 Fundraise
H5 Sign up for our newsletter to stay updated on our work, as well as donating, fundraising, volunteering and campaigning opportunities:
Some anchor texts are used more than once.
12 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.
LinkAttributesAnchor text
https://www.crisis.org.uk/Anchor Skip to main content
https://www.crisis.org.uk/IMG-ALT Logo
/get-help/Get help
/get-help/Text duplicate Get help
/get-help/birmingham/Birmingham
/get-help/brent/Brent
/get-help/croydon/Croydon
/get-help/edinburgh/Edinburgh
/get-help/london/London
/get-help/merseyside/Merseyside
/get-help/newcastle/Newcastle
/get-help/oxford/Oxford
/get-help/south-wales/South Wales
/get-help/services/how-crisis-...How Crisis can help
/get-help/services/how-crisis-...No Text
/get-involved/donateDonate
/about-us/scotland/Scotland
/about-us/wales/Wales
/ending-homelessness/Ending Homelessness
/ending-homelessness/Text duplicate Ending Homelessness
/ending-homelessness/appg-for-...APPG for Ending Homelessness
/ending-homelessness/built-for...Built for Zero
/ending-homelessness/how-to-he...How to help someone experiencing homelessness
/ending-homelessness/key-homel...Key homelessness policy areas
/ending-homelessness/latest-br...Latest briefings and responses
/ending-homelessness/plan-to-e...Plan to end homelessness
/ending-homelessness/resources...Resources for practitioners
/ending-homelessness/wales-exp...Wales Expert Review Panel
/ending-homelessness/services-...Services for landlords
/ending-homelessness/services-...No Text
/ending-homelessness/about-hom...About homelessness
/ending-homelessness/about-hom...No Text
/ending-homelessness/homelessn...Homelessness knowledge hub
/ending-homelessness/homelessn...No Text
/about-us/About Us
/about-us/Text duplicate About Us
/about-us/crisis-blog/Crisis Blog
/about-us/crisis-media-centre/Crisis media centre
/about-us/history/History
/about-us/how-we-work/How we work
/about-us/jobs-at-crisis/Jobs at Crisis
/about-us/latest-news/Latest news
/about-us/our-celebrity-ambass...Our celebrity ambassadors and supporters
/about-us/our-crisis-members/Our Crisis members
/about-us/our-people/Our people
/about-us/our-vice-presidents/Our vice presidents
/get-involved/real-life-homele...Real life homelessness stories
/about-us/contact-us/Contact us
/about-us/contact-us/No Text
/about-us/how-we-work/our-stra...Our strategy for ending homelessness
/about-us/how-we-work/our-stra...No Text
/about-us/annual-reports/Annual reports
/about-us/annual-reports/No Text
https://shopfromcrisis.org.uk/New window External Shop
/get-involved/Get Involved
/get-involved/Text duplicate Get Involved
/get-involved/campaign/Campaign
/get-involved/corporate-partne...Corporate partnerships
/get-involved/donate/Text duplicate Donate
/get-involved/donate/regular-g...Donate Crisis 365
/get-involved/fundraise/Fundraise
/get-involved/homelessness-cov...Homelessness Covenant
/get-involved/philanthropy/Philanthropy
/get-involved/other-ways-to-give/Other ways to give
/get-involved/resources-for-yo...Resources for young people
/get-involved/venture-studio/v...Venture Studio
/get-involved/volunteer/Volunteer
/get-involved/partner-with-cri...Partner with Crisis
/get-involved/partner-with-cri...No Text
/get-involved/fundraise/crisis...Crisis Icebreaker
/get-involved/fundraise/crisis...No Text
/get-involved/donate/gift-in-y...Leave a gift in your Will
/get-involved/donate/gift-in-y...No Text
/crisis-at-christmas/Crisis at Christmas
/crisis-at-christmas/Text duplicate Crisis at Christmas
/get-involved/fundraise/crisis...Text duplicate Crisis Icebreaker
/get-involved/donate-to-crisis...Donate to Crisis at Christmas
/get-involved/virtual-gifts/Virtual Gifts
/get-involved/volunteer/volunt...Volunteer at Christmas
/crisis-at-christmas/what-is-c...What is Crisis at Christmas?
https://www.crisis.org.uk/Text duplicate IMG-ALT Logo
/get-involved/donateText duplicate Donate
/get-help/Text duplicate Get help
https://www.crisis.org.uk/Text duplicate IMG-ALT Logo
/ending-homelessness/Text duplicate Ending Homelessness
/ending-homelessness/Text duplicate Ending Homelessness
/ending-homelessness/services-...Text duplicate Services for landlords
/ending-homelessness/about-hom...Text duplicate About homelessness
/ending-homelessness/homelessn...Text duplicate Homelessness knowledge hub
/ending-homelessness/appg-for-...Text duplicate APPG for Ending Homelessness
/ending-homelessness/built-for...Text duplicate Built for Zero
/ending-homelessness/how-to-he...Text duplicate How to help someone experiencing homelessness
/ending-homelessness/key-homel...Text duplicate Key homelessness policy areas
/ending-homelessness/latest-br...Text duplicate Latest briefings and responses
/ending-homelessness/plan-to-e...Text duplicate Plan to end homelessness
/ending-homelessness/resources...Text duplicate Resources for practitioners
/ending-homelessness/wales-exp...Text duplicate Wales Expert Review Panel
/about-us/Text duplicate About Us
/about-us/Text duplicate About Us
/about-us/contact-us/Text duplicate Contact us
/about-us/how-we-work/our-stra...Text duplicate Our strategy for ending homelessness
/about-us/annual-reports/Text duplicate Annual reports
/about-us/crisis-blog/Text duplicate Crisis Blog
/about-us/crisis-media-centre/Text duplicate Crisis media centre
/about-us/history/Text duplicate History
/about-us/how-we-work/Text duplicate How we work
/about-us/jobs-at-crisis/Text duplicate Jobs at Crisis
/about-us/latest-news/Text duplicate Latest news
/about-us/our-celebrity-ambass...Text duplicate Our celebrity ambassadors and supporters
/about-us/our-crisis-members/Text duplicate Our Crisis members
/about-us/our-people/Text duplicate Our people
/about-us/our-vice-presidents/Text duplicate Our vice presidents
/get-involved/real-life-homele...Text duplicate Real life homelessness stories
https://shopfromcrisis.org.uk/External Text duplicate Shop
/get-involved/Text duplicate Get Involved
/get-involved/Text duplicate Get Involved
/get-involved/partner-with-cri...Text duplicate Partner with Crisis
/get-involved/fundraise/crisis...Text duplicate Crisis Icebreaker
/get-involved/donate/gift-in-y...Text duplicate Leave a gift in your Will
/get-involved/campaign/Text duplicate Campaign
/get-involved/corporate-partne...Text duplicate Corporate partnerships
/get-involved/donate/Text duplicate Donate
/get-involved/donate/regular-g...Text duplicate Donate Crisis 365
/get-involved/fundraise/Text duplicate Fundraise
/get-involved/homelessness-cov...Text duplicate Homelessness Covenant
/get-involved/philanthropy/Text duplicate Philanthropy
/get-involved/other-ways-to-give/Text duplicate Other ways to give
/get-involved/resources-for-yo...Text duplicate Resources for young people
/get-involved/venture-studio/v...Text duplicate Venture Studio
/get-involved/volunteer/Text duplicate Volunteer
/crisis-at-christmas/Text duplicate Crisis at Christmas
/crisis-at-christmas/Text duplicate Crisis at Christmas
/get-involved/fundraise/crisis...Text duplicate Crisis Icebreaker
/get-involved/donate-to-crisis...Text duplicate Donate to Crisis at Christmas
/get-involved/virtual-gifts/Text duplicate Virtual Gifts
/get-involved/volunteer/volunt...Text duplicate Volunteer at Christmas
/crisis-at-christmas/what-is-c...Text duplicate What is Crisis at Christmas?
/get-help/Get help in your local area
/get-help/birmingham/Text duplicate Birmingham
/get-help/brent/Text duplicate Brent
/get-help/croydon/Text duplicate Croydon
/get-help/edinburgh/Text duplicate Edinburgh
/get-help/london/Text duplicate London
/get-help/merseyside/Text duplicate Merseyside
/get-help/newcastle/Text duplicate Newcastle
/get-help/oxford/Text duplicate Oxford
/get-help/south-wales/Text duplicate South Wales
/get-involved/donateText duplicate Donate
/about-us/scotland/Text duplicate Scotland
/about-us/wales/Text duplicate Wales
/get-involved/donate/regular-g...Donate today
/get-involved/donate/regular-g...Text duplicate Donate
A-TITLE Donate today
https://shopfromcrisis.org.uk/New window External Start Shopping
/get-involved/volunteer/See volunteer roles
A-TITLE Volunteer
/get-involved/fundraise/Check out our fundraising ideas
A-TITLE Fundraise
/about-us/how-we-work/our-stra...Text duplicate Our strategy for ending homelessness
/get-help/Text duplicate Get help
https://shopfromcrisis.org.uk/...New window External Shop the collection
/about-us/latest-news/one-year...One year of the Homelessness Covenant
/about-us/Text duplicate About Us
/about-us/latest-news/Text duplicate Latest news
/about-us/latest-news/one-year...No Text
/about-us/latest-news/privacy-...Privacy Policy Update
/about-us/Text duplicate About Us
/about-us/latest-news/Text duplicate Latest news
/about-us/latest-news/happy-vo...Happy Volunteers' Week 2024
/about-us/Text duplicate About Us
/about-us/latest-news/Text duplicate Latest news
/about-us/latest-news/happy-vo...No Text
/about-us/latest-news/More news
http://www.crisis.org.uk/privacyNew window Subdomain www.crisis.org.uk/privacy
https://www.crisis.org.uk/privacyNew window Text duplicate www.crisis.org.uk/privacy
/about-us/contact-us/Text duplicate Contact us
/get-involved/volunteer/Text duplicate Volunteer
/about-us/crisis-media-centre/Text duplicate Crisis media centre
/get-help/Text duplicate Get help
/get-involved/donate/Text duplicate Donate
/shop/find-our-charity-shops/Find our charity shops
/get-involved/subscribe-to-our...Subscribe to our newsletter
https://www.youtube.com/user/c...New window External Subdomain No Text
https://twitter.com/crisis_ukNew window External IMG-ALT Follow Crisis on X
https://www.facebook.com/crisi...New window External Subdomain No Text
https://www.instagram.com/cris...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/about-us/terms-and-conditions/Terms and Conditions
/about-us/privacy-statement/Privacy statement
/about-us/cookie-policy/Cookie policy
/about-us/accessibility/Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.crisis.org.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.37 seconds.
The file size of the HTML document is fine (175 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateFri, 07 Feb 2025 10:22:30 GMT
serverMicrosoft-IIS/10.0
cache-controlno-cache,no-store
content-encodinggzip
expires-1
pragmano-cache
set-cookie291 Characters
varyAccept-Encoding
request-contextappId=cid-v1:e0be9af4-1f72-45c9-bd97-092c5ba68aa0
x-frame-optionsSAMEORIGIN
x-powered-byASP.NET
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 5,108 referring domains.
This page has 709,716 backlinks.
This page has backlinks from 3,268 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.crisis.org.uk/xml-sitemap
User-agent: *
Disallow: /aspnet_client/
Disallow: /bin/
Disallow: /config/
Disallow: /data/
Disallow: /install/
Disallow: /masterpages/
Disallow: /python/
Disallow: /umbraco/
Disallow: /umbraco_client/
Disallow: /usercontrols/
Disallow: /xslt/

Search preview

www.crisis.org.uk
Crisis homelessness charity - Together we will end homelessness
Crisis, the national charity for people experiencing homelessness. Together we will end homelessness.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
homeless or82%Check
Crisis81%Check
Homelessness79%Check
End Homelessness72%Check
Crisis homelessness charity71%Check
Get68%Check
people66%Check
experiencing homelessness66%Check
facing homelessness66%Check
people facing homelessness66%Check

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