Data.sutton.gov.uk - SEO Checker

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Overview of the SEO Check
Meta information
66% 
Page quality
71% 
Page structure
70% 
Link structure
73% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.18 s
File size
47.90 kB
Words
389
Media files
1
Number of links
49 internal / 0 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Sutton Data – Welcome to Data.Sutton
The title contains the word Welcome to! More content should be covered in the title.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://data.sutton.gov.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsmax-image-preview:large
langen-us
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 389 words on this page. Good pages should have about 800 words of useful content.
32.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.64 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...1/SuttonLogo2018_RGB_White_Landscape.pngSutton Data

Page structure

H1 heading
(Critically important)
Welcome to Data.Sutton
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome to Data.Sutton
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are no external links on this page.

Found links on this page

LinkAttributesAnchor text
https://data.sutton.gov.uk/Anchor Skip to content
https://data.sutton.gov.uk/Subdomain IMG-ALT Sutton Data
https://data.sutton.gov.uk/Subdomain Text duplicate Sutton Data
https://data.sutton.gov.uk/Subdomain Home
/children-and-young-people/Subdomain Children and Young People
/crime-and-community-safety/Subdomain Crime & Community Safety
/deprivation/Subdomain Deprivation
/index-of-multiple-deprivation...Subdomain Index of Multiple Deprivation – Neighbourhood Analysis
/indices-of-multiple-deprivati...Subdomain Indices of Multiple Deprivation – Ward Analysis
/economy-and-employment/Subdomain Economy & Employment
/environment/Subdomain Environment
/health-and-social-care/Subdomain Health and Social Care
/housing/Subdomain Housing
/population/Subdomain Population
/covid-19/Subdomain Coronavirus (COVID-19)
/data-catalog-explorer/Subdomain Data Explorer
/custom-area-reporter/Subdomain Custom Area Reporter
/strategic-needs-assessment-jsna/Subdomain Sutton’s Strategic Needs Assessment
/sutton-market-position-statem...Subdomain Market Position Statement
/mps-key-data/Subdomain Key Data
/mps-care-homes/Subdomain Care Homes
/mps-supported-living/Subdomain Supported Living
/mps-extra-care-housing/Subdomain Extra Care Housing
/home-care-mps/Subdomain Home Care
/care-technology/Subdomain Care Technology
/sutton-market-position-statem...Subdomain Shared Lives
/sutton-market-position-statem...Subdomain Sutton Vulnerable Adults Service
/sutton-market-position-statem...Subdomain Day Opportunities
/sutton-market-position-statem...Subdomain Direct Payments
/sutton-market-position-statem...Subdomain Mental Health Support Service
/commissioning-strategies/Subdomain Commissioning Strategies
/sutton-market-sustainability-...Subdomain Sutton’s Market Sustainability Plan
/residents-survey/Subdomain Residents Survey
/how-to-guides/Subdomain ‘How To’ Guides
/useful-links/Subdomain Useful Links
/contact-us/Subdomain Contact Us
/about-us/partnerships-data-sh...Subdomain Partnerships Data Sharing
/how-to-guides/Subdomain how-to guides
/populationPopulation Click to view this theme
/children-and-young-peopleChildren & Young People Click to view this theme
/health-and-social-careHealth & Social Care Click to view this theme
/housingHousing Click to view this theme
/crime-and-community-safetyCrime & Community Safety Click to view this theme
/deprivationDeprivation Click to view this theme
/economy-and-employmentEconomy & Employment Click to view this theme
/environmentEnvironment Click to view this theme
/site-map/Subdomain Site Map
/accessibility-statement/Subdomain Accessibility Statement
/cookies/You can read about the cookies we use here

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://data.sutton.gov.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.18 seconds.
The file size of the HTML document is fine (48 kB).

HTTP Response Header

NameValue
servernginx
dateSun, 11 May 2025 02:35:01 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
strict-transport-securitymax-age=31536000; includeSubDomains
content-security-policyupgrade-insecure-requests
x-content-type-optionsnosniff
referrer-policyno-referrer-when-downgrade
x-frame-optionsSAMEORIGIN
link<https://data.sutton.gov.uk/>; rel=shortlink
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 18
x-cache-groupbot
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 34 referring domains.
This page has 36 backlinks.
This page has backlinks from 32 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Crawl-delay: 10

Sitemap: https://data.sutton.gov.uk/sitemap.xml

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Data77%Check
Sutton77%Check
Sutton Data77%Check
Sutton Data Welcome72%Check
Welcome62%Check
content36%Check
Ward34%Check
Click34%Check
view34%Check
cookies34%Check
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