De.vwr.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
49% 
Page structure
58% 
Link structure
25% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.01 s
File size
413.00 kB
Words
3192
Media files
101
Number of links
418 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
VWR, Part of Avantor - Chemikalien und Laborbedarf
The length of the page title is perfect. (476 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
VWR ist ein weltweit agierendes Handelsunternehmen für Laborbedarf und bietet Chemikalien, Life Science Produkte, Verbrauchsmaterialien, Geräte, Instrumente, Labormöbel, e-commerce-Lösungen und Service-Dienstleistungen
The meta description is too long: 1420 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://de.vwr.com/store/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex, follow
titleVWR, Part of Avantor - Chemikalien und Laborbedarf
descriptionVWR ist ein weltweit agierendes Handelsunternehmen für Laborbedarf und bietet Chemikalien, Life Science Produkte, Verbrauchsmaterialien, Geräte, Instrumente, Labormöbel, e-commerce-Lösungen und Service-Dienstleistungen
viewportwidth=device-width, initial-scale=1
HandheldFriendlyTrue
MobileOptimized320
google-site-verificationXxaookD1URD86qW_HqcAI_ItBzIgFuuUwxWaQAuGM1Q
langde
twitter:titleEmpty
twitter:cardsummary
twitter:imageEmpty
twitter:descriptionVWR ist ein weltweit agierendes Handelsunternehmen für Laborbedarf und bietet Chemikalien, Life Science Produkte, Verbrauchsmaterialien, Geräte, Instrumente, Labormöbel, e-commerce-Lösungen und Service-Dienstleistungen
twitter:sitehttps://de.vwr.com/store/
og:site_nameVWR
og:titleEmpty
og:typewebsite
og:imageEmpty
og:localeEmpty
og:descriptionVWR ist ein weltweit agierendes Handelsunternehmen für Laborbedarf und bietet Chemikalien, Life Science Produkte, Verbrauchsmaterialien, Geräte, Instrumente, Labormöbel, e-commerce-Lösungen und Service-Dienstleistungen
og:urlhttps://de.vwr.com/store/
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge
cleartypeon

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Page quality

Content
(Critically important)
There are 14 text duplicates on this page:
  • Duplicate 1: Acros Organics™, Alfa Aesar™ and Maybridge™ are merging into one brand...
  • Duplicate 2: Avantor supports end-to-end fluid management solutions – including Mas...
  • Duplicate 3: Mit einem graphischen Touchdisplay und neuen Funktionen wie Echtzeit-J...
  • Duplicate 4: Führender Hersteller in Europa in der Lagerung von Chemikalien. Asecos...
  • Duplicate 5: Providing a wide range of specialized services and digital solutions t...
This page contains 3192 words. That's ok.
32.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
74 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 16 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 64 tags for this page.
Image SEO
(Somewhat important)
101 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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...wr.com/de_DE/images/vwr_ecommerce_70.jpgNo alt attribute provided
/m-de.vwr.com/de_DE/images/sub_page.pngNo alt attribute provided
...wr.com/de_DE/images/vwr_ecommerce_70.jpgNo alt attribute provided
....com/de_DE/images/thumb_e_newsletter.jpgNo alt attribute provided
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..._DE/images/Sustain_report_banner2024.jpgNo alt attribute provided
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/m-de.vwr.com/de_DE/images/300192.jpgNo alt attribute provided
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Page structure

H1 heading
(Critically important)
VWR, Part of Avantor
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 112 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 VWR, Part of Avantor
H2 Fortschrittliche Batteriewissenschaft
H2 Lösungen für die Life Science Forschung
H2 Chromatographie und Massenspektrometrie
H2 Analytische Chemie
H2 Bioprocessing
H2 Sicherheit
H2 Lösungen für kontrollierte Umgebungen
H2 Akademische Forschung
H2 Science Delivered
H2 Supporting Research on COVID-19
H2 Unsere VWR Collection Markenprodukte
H2 Chemikalien
H2 Lösungen von Avantor für die Handhabung von Flüssigkeiten
H2 Forschung und Entwicklung
H2 Avantor Seradigm Sera
H2 Produktion
H2 Qualitätskontrolle
H2 Lebensmittel und Getränke
H2 Medizinischer Laborbedarf und Ausstattung
H2 Mikrobiologie
H2 Mikroskopie
H2 Umwelt
H2 Bildungsstätten/Schulen
H2 Labormöbel
H2 J.T.Baker® Roboterspitzen
H2 Avantor Services
H2 VWR Custom Manufacturing Services
H2 e-Commerce / Mobile Technologielösungen von VWR
H2 Technischer Kundendienst
H2 The Building Blocks Portal
H2 Labtools von Merck
H2 Rückholung von Mehrweggebinden
H2 e-Newsletter
H2 Carousel
H2 FEATURES
H2 SELECTOR GUIDES & MEHR... Alle Selector Guides
H2 LITERATUR Vollständige Literatur
H2 Footer
H3 The support you need to optimize operations
H3 Perfekt aufeinander abgestimmt zur nachhaltigen Optimierung Ihres Gewinnungsprozesses
H3 Avantors Sustainability Report 2024 ist verfügbar
H3 Erhalt der Ecovadis-Bronzemedaille
H3 Digitale Lösungen von SmartScience
H3 Neu! VWR® qPCR- und RT-qPCR-Reagenzien
H3 LC-MS/MS Analysis of PFAS compounds using EPA method 537.1
H3 Erleben Sie unübertroffenen Schutz mit dem Biogel® Tech Indicator® System
H3 COPAN SRK - verbessern Sie das mikrobiologische Umgebungsmonitoring durch eine optimierte Probenahme
H3 Die neuen Contec Carbonfaser-Stiele für Reinraummopps sind jetzt leichter als je zuvor!
H3 Wir präsentieren Ihnen unser neues EQUIP Magazin
H3 Merck – Alles, was Sie für die Analyse in Ihrer Industrie benötigen
H3 FOCUS: GENE EXPRESSION ANALYSIS & GENOTYPING - New magazine!
H3 Revolutionieren Sie Ihre Endotoxin-Tests mit dem rekombinanten und tierversuchsfreien PYROSTAR™ Neo+
H3 Die neuen portablen Etikettendrucker Brady M410 und M510
H3 HPLC-Lösungsmittel
H3 Laborsicherheit
H3 Stevanato Group EZ-fill® Ampullen von DWK Life Sciences
H3 Neue Ressourcen für die akademische Forschung
H3 Fast LC-MS/MS PFAS Analysis with ACE® HTP-MS column
H3 DURAN® Sonderangebot von DWK Life Sciences
H3 Treffen Sie uns auf diesen Veranstaltungen
H3 IgGy Antibody Selector
H3 Animal Sera
H3 Cell Culture Media
H3 VWR Collection Leitfäden
H3 Highlights
H3 Home
H3 Information
H3 Others
H4 From Sample to Sequence
H4 From Cell to Therapy
H4 Innovative Search Tool for Antibodies
H4 Chromatographie-Wissenszentrum
H4 Chrom-Applikationsbibliothek
H4 Avantor® columns
H4 New brand coming, same trusted formula
H4 Avantor fluid handling solutions
H4 SecureFit™ 400X Schutzbrille mit Stirnschutz
H4 Brady BMP21 tragbare Drucker
H4 MICROGARD® 2500 Plus PAPR belüftete Anzüge
H4 Chemikalien Duplicate text
H4 VWR® Schwingungsabsorber-Platte und Wägetisch
H4 VWR® rückführbare Gewicht-Sets, Klasse F1, mit Kalibrierzertifikat
H4 Neue Marke, die gleiche bewährte Formulierung
H4 New brand coming, same trusted formula Duplicate text
H4 Neue Entris® II Basic Advanced Waagen von Sartorius
H4 Chemikalien Duplicate text
H4 Avantor fluid handling solutions Duplicate text
H4 Wir unterstützen Sie in der Produktion und beim Scale-Up!
H4 Nitrilhandschuhe, Microflex® 93-850
H4 New brand coming, same trusted formula Duplicate text
H4 Neue Entris® II Basic Advanced Waagen von Sartorius Duplicate text
H4 Chemikalien Duplicate text
H4 Untersuchungshandschuh für Arbeiten mit hochriskanten Chemikalien und Arzneimitteln – Microflex 93-85
H4 VWR® Wippschüttler und 3D-Wippschüttler
H4 HSW Füllkanülen und Sicherheitsspritzen
H4 Asecos Sicherheitsschränke
H4 e-Commerce / Mobile Technologielösungen von VWR Duplicate text
H4 Asecos Sicherheitsschränke Duplicate text
H4 Kango Hocker
H4 VWR® „Mr.Lab“ Laborstühle
H4 Clinical Trial Support
H4 e-Commerce / Mobile Technologielösungen von VWR Duplicate text
H4 Avantor Services Duplicate text
H4 Avantor Services Duplicate text
H4 Avantor Services Duplicate text
H4 e-Commerce / Mobile Technologielösungen von VWR Duplicate text
H4 Avantor Services Duplicate text
H4 e-Commerce / Mobile Technologielösungen von VWR Duplicate text
H4 Avantor Services Duplicate text
H4 e-Commerce / Mobile Technologielösungen von VWR Duplicate text
H4 e-Commerce / Mobile Technologielösungen von VWR Duplicate text
There are too many internal links (416) on this page.
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://de.vwr.com/store/Anchor Hidden_link
https://de.vwr.com/store/Anchor Hidden_link2
https://de.vwr.com/store/Anchor Hidden_link3
https://de.vwr.com/store/Anchor Skip to search
https://de.vwr.com/store/Anchor Skip to primary navigation
https://de.vwr.com/store/Anchor Skip to content
https://de.vwr.com/store/Anchor Skip to footer
https://de.vwr.com/cms/about_vwrÜber uns
https://de.vwr.com/cms/promotionsAktionen
https://de.vwr.com/cms/literatureLiteratur
https://de.vwr.com/cms/eventsVeranstaltungen
https://de.vwr.com/cms/contactKontakt
/store/global/header/?_DARGS=/...Nofollow English
https://de.vwr.com/store/No Text
/store/search/searchAdv.jsp?ta...Erweiterte Suche
/store/search/searchMSDS.jsp?t...Sicherheitsdatenblätter
/store/search/searchCerts.jsp?...Zertifikate
https://cedeclaration.vwr.com/...New window External Subdomain CE Declaration Portal
/store/search/searchAdv.jsp?ta...Text duplicate Erweiterte Suche
/store/auth/registerRegistrieren
/store/catalog/vwr_products.jspProdukte
/cms/applications_and_protocolsApplikationen & Workflows
/cms/advanced_battery_scienceFortschrittliche Batteriewissenschaft
/cms/life_scienceLösungen für die Life Science Forschung
/cms/chromatography_solutionsChromatographie und Massenspektrometrie
/cms/analytical_chemistryAnalytische Chemie
/cms/production_bioprocessing_...Bioprocessing
https://de.vwr.com/cms/safetySicherheit
/cms/controlled_environments_c...Lösungen für kontrollierte Umgebungen
/cms/advanced_battery_scienceText duplicate Fortschrittliche Batteriewissenschaft
/cms/life_scienceText duplicate Lösungen für die Life Science Forschung
/cms/gene-expression-analysisGene Expression Analysis & Genotyping Workflow
/cms/life_science_cell_biologyCell Biology
/cms/life_science_genomicsGenomics Tools and Solutions
/cms/life_science_proteomicsProtein Purification Methods: A Comprehensive Overview
/cms/microbiology_segmentMikrobiologie
/cms/avantor_seradigmAvantor Seradigm Sera
/cms/life_science_featured_lif...Featured Solutions & Suppliers
/cms/life_science_newsNews
/cms/life_science_promotionsPromotions
/cms/life_science_selector_guidesProduct Selector Guides
/cms/life_science_application_...Application Notes Library
/cms/life_science_literatureLiterature
/cms/life_science_webinarsWebinars
/cms/life_science_contact_usContact Us
/cms/sample_to_sequenceFrom Sample to Sequence From manual to automated processes. Increase your throughput and gain more insight while saving costs and time.
/cms/cell_to_therapyFrom Cell to Therapy Solutions for your entire workflow – from basic research to biopharma production. Tools and services to accelerate your research & devel...
/store/search?pimId=3617058&la...Subdomain Innovative Search Tool for Antibodies Quickly find the specific antibody you need from VWR's broad portfolio...
/cms/chromatography_solutionsText duplicate Chromatographie und Massenspektrometrie
/cms/chromatography_tlc_micrositeDünnschichtchromatographie (TLC)
/cms/how_to_select_right_chrom...So wählen Sie das richtige Chromatographie-Harz aus
/cms/chromatography_solutions_...Flüssigchromatographie (HPLC und UHPLC) – Analytisch
/cms/chromatography_solutions_...Flüssigchromatographie – Probenvorbereitung
/cms/chromatography_solutions_...Gaschromatographie (GC)
/cms/chromatography_mass_spect...Massenspektrometrie (MS)
/cms/chromatography_solutions_...Aufreinigung
/cms/chromatography_solutions_...LC von Makromolekülen (Bio-LC)
/cms/chromatography_solutions_...Software und Automatisierung
/cms/chromatography_solutions_...Chromatographie-Wissenszentrum
/cms/chromatography_solutions_...Pharma
/cms/chromatography_solutions_...BioPharma
/cms/chromatography_solutions_...Food & Beverage
/cms/chromatography_chrom_libraryChrom-Applikationsbibliothek
/cms/chromatography_cataloguesKataloganforderung
/cms/chromatography_newsletterNewsletter
/cms/chromatography_newsAktuelles
/cms/chromatography_contactText duplicate Kontakt
/cms/chromatography_solutions_...Chromatographie-Wissenszentrum • Möchten Sie mehr über Chromatographie oder HPLC erfahren? Wir können dazu beitragen, Ihr Wissen in den Bereichen Selektivitä...
/cms/chromatography_chrom_libraryChrom-Applikationsbibliothek • Suchen Sie nach einer bestimmten Trennung? Durchsuchen Sie unsere Applikationsbibliothek, sollten Sie nicht finden wonach Sie ...
/cms/chromatography_avantor_co...Avantor® columns Wenn Sie professionelle Beratung und Zugang zu speziellen und schwer zu findenden Phasen wünschen, helfen Ihnen die Experten von Avantor®.
/cms/analytical_chemistryText duplicate Analytische Chemie
/cms/chromatography_mass_spect...Text duplicate Massenspektrometrie (MS)
/cms/chromatography_solutions_...Text duplicate Flüssigchromatographie (HPLC und UHPLC) – Analytisch
/cms/chromatography_solutions_...Text duplicate Aufreinigung
/cms/chromatography_solutions_...Text duplicate Gaschromatographie (GC)
/cms/metal_trace_analysisdetec...Metallspurenanalyse und -erkennung
/cms/spectroscopySpektroskopie
/cms/quality_control_titrationTitration
/cms/quality_control_kf_titrationKarl-Fischer-Titration zur Wasserbestimmung
/cms/quality_control_ph_mv_and...pH/mV und Ionen
/cms/quality_control_electroch...Elektrochemieprodukte
/cms/physical_properties_stand...Physical measurement
https://de.vwr.com/cms/vwr_xrfX-ray fluorescence spectroscopy (XRF)
/cms/thermo_scientific_chemicalsNew brand coming, same trusted formula Acros Organics™, Alfa Aesar™ and Maybridge™ are merging into one brand, Thermo Scientific™. All the products you love,...
/cms/production_bioprocessing_...Text duplicate Bioprocessing
/cms/biopharma_buffer_managementBuffer management solutions
/cms/bioprocessing_cell_therapyCell therapy
/cms/avantor-fluid-handlingLösungen von Avantor für die Handhabung von Flüssigkeiten
/cms/bioprocessing_gene_therapyGene therapy
/cms/bioprocessing_monoclonal_...Monoclonal antibodies (mAbs)
/cms/bioprocessing_recombinant...Recombinant proteins
/cms/bioprocessing_vaccinesVaccines
/cms/innovation_in_biopharmaInnovation in biopharma
/cms/avantor_seradigmText duplicate Avantor Seradigm Sera
/cms/production_process_filtra...Process filtration
/cms/bioprocessing_managing_yo...Managing your risk
/cms/production_biochemicalsBiopharma production chemicals & excipients
/cms/dwk_ez_fill_vialsStevanato Group EZ-fill® Vials von DWK Life Sciences
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/cms/thermo_scientific_chemicalsNeue Marke, die gleiche bewährte Formulierung Acros Organics™, Alfa Aesar™ und Maybridge™ werden unter der Marke Thermo Scientific™ vereint. All Ihre vertrau...
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https://careers.avantorscience...New window External Subdomain Karriere @ Avantor
https://www.avantorsciences.co...New window External Subdomain Ethics hotline
https://www.avantorsciences.co...External Subdomain avantorsciences.com
https://www.linkedin.com/compa...External Subdomain LinkedIn
https://twitter.com/Avantor_NewsExternal X (Twitter)
https://www.facebook.com/Avant...External Subdomain Facebook
/cms/browser_compatibilityBesuchen Sie unsere Browserkompatibilitätsseite für weitere Informationen

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://de.vwr.com/store/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.01 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (413 kB).

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External factors

This website has excellent links from other websites.
This page has backlinks from 858 referring domains.
This page has 1,717 backlinks.
This page has backlinks from 41 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

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Disallow: /app/
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Disallow: /store/cart/
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sitemap: https://de.vwr.com/category-sitemap-index.xml
sitemap: https://de.vwr.com/product-sitemap-index.xml

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de.vwr.com › store
VWR, Part of Avantor - Chemikalien und Laborbedarf
VWR ist ein weltweit agierendes Handelsunternehmen für Laborbedarf und bietet Chemikalien, Life Science Produkte, Verbrauchsmaterialien, Geräte, Instrumente, Labormöbel, e-commerce-Lösungen und Service-Dienstleistungen

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
VWR85%Check
Avantor68%Check
Chemikalien66%Check
Labor65%Check
VWR Collection64%Check
Laborbedarf61%Check
Part58%Check
Avantor bietet58%Check
Life56%Check
Science56%Check
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