Deltadental.com - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
39% 
Page structure
58% 
Link structure
57% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.81 s
File size
154.60 kB
Words
2811
Media files
30
Number of links
101 internal / 33 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Affordable Dental Insurance Plans | Delta Dental
The length of the page title is perfect. (436 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Shop affordable individual & group dental insurance plans from America's largest and most trusted dental insurance carrier.
The length of the meta description is perfect. (758 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.deltadental.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionShop affordable individual & group dental insurance plans from America's largest and most trusted dental insurance carrier.
ROBOTSINDEX, FOLLOW
GOOGLEBOTNOARCHIVE, SNIPPET
facebook-domain-verification2a4b3tifc5ig5y9m0r2pjytonc2wdh
langen
og:titleDelta Dental: Unleash your smile power!
og:descriptionShop affordable individual & group dental insurance plans from America's largest and most trusted dental insurance carrier.
og:imagehttps://www.deltadental.com/content/dam/ddpa/us/en/hero-images/2024/august/men-smiling-on-a-walk-1200x683.webp
content-typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
These Typos were found:
  • offical => official
There are 26 text duplicates on this page:
  • Duplicate 1: How much is it going to cost? Want to know before you set foot in the ...
  • Duplicate 2: The Dental Care Cost Estimator provides an estimate and does not guara...
  • Duplicate 3: If you are experiencing a medical or dental emergency, you should seek...
  • Duplicate 4: The information and content (collectively, "Content") on this website ...
  • Duplicate 5: The Dental Care Cost Estimator sometimes groups together, into "treatm...
  • Duplicate 6: Nothing on this website guarantees eligibility, coverage, or payment, ...
  • Duplicate 7: Use of this website in no way increases or decreases the benefits avai...
  • Duplicate 8: Pre-authorizations or referrals are required for certain benefit plans...
  • Duplicate 9: Preventive services are included in this tool. Preventive care coverag...
  • Duplicate 10: The version of the Cost Estimator that is available publicly (does not...
  • Duplicate 11: The cost estimates provided may be different from your actual costs fo...
  • Duplicate 12: Cost estimates for services provided by out-of-network dentists (avail...
  • Duplicate 13: Cost estimates are specific to geographic areas, as defined by the fir...
This page contains 2811 words. That's ok.
37.2% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
38 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 16.7 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
The following tag is repeated too often: dentists
Some tags are too long. With 143 characters this one is longer than 70 characters:
"the 2024 state of america’s oral health and wellness report is a nationwide analysis of consumer opini..."
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s/images/icon-findADentist-greenDark.pngdoctor with magnifying glass
...s/images/icon-findADentist-greenDark.pngFind A Dentist
...ibs/core/resources/images/alert-icon.pngalert-iconalert-icon
.../dam/ddpa/us/en/logo/logo-ddpa-green.pngDelta Dental logo
.../dam/ddpa/us/en/logo/logo-ddpa-green.pngDelta Dental logo
...s/images/icon-findADentist-greenDark.pngNo alt attribute provided
...ugust/men-smiling-on-a-walk-767x544.webpmen-smiling-on-a-walk-767x544.webp
...ust/men-smiling-on-a-walk-1600x1000.webpmen-smiling-on-a-walk-1600x1000.webp
...gust/men-smiling-on-a-walk-2000x714.webpmen-smiling-on-a-walk-2000x714.webp
.../campaign/DDOHDF-2024-Awardees-Promo.pngDDOHDF-2024-Awardees-Promo.png
.../campaign/DDOHDF-2024-Awardees-Promo.pngDDOHDF-2024-Awardees-Promo.png
.../campaign/DDOHDF-2024-Awardees-Promo.pngDDOHDF-2024-Awardees-Promo.png
...DPA Oral Report-2024-Desktop-949x874.jpgDDPA Oral Report-2024-Desktop-949x874.jpg
...Report-2024-Homepage-Tablet-800x1000.jpgDDPA Oral Report-2024-Homepage-Tablet-800x1000.jpg
...Report-2024-Homepage-Mobile-1200x800.jpgDDPA Oral Report-2024-Homepage-Mobile-1200x800.jpg
...-playing-in-a-football-game-1200x800.jpgathletic-young-boy-playing-in-a-football-game-1200x800.jpg
...-playing-in-a-football-game-800x1000.jpgathletic-young-boy-playing-in-a-football-game-800x1000.jpg
...y-playing-in-a-football-game-767x554.jpgYoung football player with a mouth guard
...ibs/core/resources/images/alert-icon.pngalert-iconalert-icon
...tent/dam/ddpa/us/en/icons/appleStore.pngDownload on the App Store
...tent/dam/ddpa/us/en/icons/googlePlay.pngGet it on Google Play
...ddpa-mobile-app/mobile image for web.pngMobile phone with the Delta Dental Mobile app on screen
...tients-teeth-on-xray-picture-636x362.jpgDentist showing a tooth x-ray to a patient
...juries/its-halftime-picture-1200x683.jpgAn athlete putting in a mouth guard
...erms/coffee-and-work-picture-636x362.jpgA person drinking coffee and looking at a tablet
.../resources/images/ic_facebook_footer.pngfacebookfacebook
...e/resources/images/ic_twitter_footer.pngtwittertwitter
.../resources/images/ic_linkedin_footer.pnglinkedlnlinkedln
...e/resources/images/ic_youtube_footer.pngyoutubeyoutube
.../en/icons/DD_signature_unbounded_RGB.pngDelta Dental logoDelta Dental logo

Page structure

H1 heading
(Critically important)
Cost Estimator Terms of Use
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 43 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Cost Estimator Terms of Use
H1 Provider List
H1 Dental insurance from the nation’s leading provider
H1 Cost Estimator Terms of Use Duplicate text
H1 Provider List Duplicate text
H2 Looking for a dentist?
H2 Cost matters
H2 Information regarding the Cost Estimator content
H2 General information regarding your health care
H2 General information regarding your dental benefits
H2 General information regarding cost estimates
H2 More information regarding how cost estimates are calculated
H2 Please sign in below
H2 Create an account
H2 Create an account Duplicate text
H2 The 2024 State of America’s Oral Health and Wellness Report
H2 Every athlete deserves a winning smile.
H2 Need a dentist?
H2 Cost matters Duplicate text
H2 Information regarding the Cost Estimator content Duplicate text
H2 General information regarding your health care Duplicate text
H2 General information regarding your dental benefits Duplicate text
H2 General information regarding cost estimates Duplicate text
H2 More information regarding how cost estimates are calculated Duplicate text
H2 Find your Delta Dental
H2 Delta Dental Mobile App
H2 Protect my smile
H2 Company info
H2 Press center
H2 Smile power
H2 Tools
H2 Follow us
H2 About us
H3 Find a dentist
H3 Calculate cost
H3 Dentists found with last name starting with . Select the dentist name for cost estimates.
H3 Member
H3 Dentist
H3 Dentists found with last name starting with . Select the dentist name for cost estimates. Duplicate text
H3 Empty heading
H3 Empty heading
H3 When do you need a root canal?
H3 Sports mouth guards to protect against dental injuries
H3 Glossary of dental terms
H4 Connect with us
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are too many external links (33) on this page.
LinkAttributesAnchor text
https://www.deltadental.com/Anchor Skip to content
https://www.deltadental.com/Anchor Skip to search
https://www.deltadental.com/Anchor Find my Delta Dental company
https://www.deltadental.com/Anchor Find a dentist
IMG-ALT doctor with magnifying glass
https://www.deltadental.com/Anchor Cost estimator
/us/en/secure/member-dashboard...My member dashboard
https://identity.deltadental.c...External Subdomain Edit your profile
https://identity.deltadental.c...External Subdomain Change your password
https://provider.deltadental.c...External Subdomain My dentist dashboard
https://identity.deltadental.c...External Subdomain Text duplicate Edit your profile
https://identity.deltadental.c...External Subdomain Text duplicate Change your password
https://www.deltadental.com/Anchor Sign in / Register
https://identity.deltadental.c...External Subdomain Sign in
https://identity.deltadental.c...External Subdomain Create an account
https://www.deltadental.com/Subdomain IMG-ALT Delta Dental logo
/us/en/product.htmlInsurance products
/us/en/product/individual-and-...Individual dental insurance
/us/en/product/senior-dental-i...Senior dental insurance
/us/en/member.htmlMember tools
/us/en/secure/member-dashboard...Member dashboard
/us/en/member/find-a-dentist.htmlDentist finder
/us/en/member/cost-estimator.htmlText duplicate Cost estimator
/us/en/member/mobile.htmlMobile app
/us/en/member/member-faqs.htmlMember FAQ
/us/en/dentist.htmlFor dentists
https://provider.deltadental.c...External Subdomain Dentist dashboard
/us/en/dentist/delta-dental-cl...Claims submission info lookup tool
/us/en/dentist/join-our-networ...Join our network
/us/en/dentist/dentist-faq.htmlDentist FAQ
/us/en/group.htmlEmployers & brokers
/us/en/group/corporation.htmlMidsize - large corporation
/us/en/group/small-business.htmlSmall business
/us/en/group/broker.htmlBroker
/us/en/group/rfp-assistant.htmlRFP tool
/us/en/group/life-smile.htmlLifeSmile wellness program
/us/en/protect-my-smile.htmlOral health resources
/us/en/protect-my-smile/dental...Dental insurance 101
/us/en/protect-my-smile/proced...Dental procedures
/us/en/protect-my-smile/overal...Overall health
/grinmag/us/en/ddpa.htmlNew window Grin! magazine
/us/en/tooth-fairy.htmlNew window Tooth fairy
/us/en/state-of-americas-oral-...State of America's Oral Health Report
/us/en/delta-dental-mouth-guar...Shop mouthguards
/us/en/secure/member-dashboard...Text duplicate My member dashboard
https://identity.deltadental.c...External Subdomain Text duplicate Edit your profile
https://identity.deltadental.c...External Subdomain Text duplicate Change your password
https://provider.deltadental.c...External Subdomain Text duplicate My dentist dashboard
https://identity.deltadental.c...External Subdomain Text duplicate Edit your profile
https://identity.deltadental.c...External Subdomain Text duplicate Change your password
/us/en/delta-dental-locator-me...Text duplicate Find my Delta Dental company
/us/en/member/find-a-dentist.htmlText duplicate Find a dentist
/us/en/member/cost-estimator.htmlText duplicate Cost estimator
/us/en/secure/member-dashboard...Text duplicate My member dashboard
https://identity.deltadental.c...External Subdomain Text duplicate Edit your profile
https://identity.deltadental.c...External Subdomain Text duplicate Change your password
https://provider.deltadental.c...External Subdomain Text duplicate My dentist dashboard
https://identity.deltadental.c...External Subdomain Text duplicate Edit your profile
https://identity.deltadental.c...External Subdomain Text duplicate Change your password
https://identity.deltadental.c...External Subdomain Text duplicate Sign in / Register
/us/en/product.htmlText duplicate Insurance products
/us/en/product/individual-and-...Text duplicate Individual dental insurance
/us/en/product/senior-dental-i...Text duplicate Senior dental insurance
/us/en/member.htmlText duplicate Member tools
/us/en/secure/member-dashboard...Text duplicate Member dashboard
/us/en/member/find-a-dentist.htmlText duplicate Dentist finder
/us/en/member/cost-estimator.htmlText duplicate Cost estimator
/us/en/member/mobile.htmlText duplicate Mobile app
/us/en/member/member-faqs.htmlText duplicate Member FAQ
/us/en/dentist.htmlText duplicate For dentists
https://provider.deltadental.c...External Subdomain Text duplicate Dentist dashboard
/us/en/dentist/delta-dental-cl...Text duplicate Claims submission info lookup tool
/us/en/dentist/join-our-networ...Text duplicate Join our network
/us/en/dentist/dentist-faq.htmlText duplicate Dentist FAQ
/us/en/group.htmlText duplicate Employers & brokers
/us/en/group/corporation.htmlText duplicate Midsize - large corporation
/us/en/group/small-business.htmlText duplicate Small business
/us/en/group/broker.htmlText duplicate Broker
/us/en/group/rfp-assistant.htmlText duplicate RFP tool
/us/en/group/life-smile.htmlText duplicate LifeSmile wellness program
/us/en/protect-my-smile.htmlText duplicate Oral health resources
/us/en/protect-my-smile/dental...Text duplicate Dental insurance 101
/us/en/protect-my-smile/proced...Text duplicate Dental procedures
/us/en/protect-my-smile/overal...Text duplicate Overall health
/grinmag/us/en/ddpa.htmlNew window Text duplicate Grin! magazine
/us/en/tooth-fairy.htmlNew window Text duplicate Tooth fairy
/us/en/state-of-americas-oral-...Text duplicate State of America's Oral Health Report
/us/en/delta-dental-mouth-guar...Text duplicate Shop mouthguards
https://www.deltadental.com/Subdomain Home
/us/en/product/individual-and-...Individuals and families Looking to cover yourself or your family? We have dental insurance that empowers you to protect the oral health of you and your love...
/us/en/group/small-business.htmlSmall businesses Is keeping employees healthy and productive one of your priorities? We have coverage options designed to fit your business.
/us/en/product/senior-dental-i...Retirees Retired or planning to soon? We can provide a plan that’ll help ensure your smile stays healthy for years to come.
/us/en/product/individual-and-...Individual dental insurance plans
A-TITLE Individual dental insurance plans
https://www.deltadentalinstitu...New window External Subdomain IMG-ALT DDOHDF-2024-Awardees-Promo.png
https://www.deltadentalinstitu...New window External Subdomain Delta Dental awards $980,000 to initiatives promoting greater diversity in the oral health workforce
https://www.deltadentalinstitu...New window External Subdomain Learn more
A-TITLE Learn more
/us/en/state-of-americas-oral-...IMG-ALT DDPA Oral Report-2024-Desktop-949x874.jpg
/us/en/state-of-americas-oral-...The 2024 State of America’s Oral Health and Wellness Report
/us/en/state-of-americas-oral-...Text duplicate Learn more
A-TITLE Learn more
https://store.deltadental.com/...New window External Subdomain IMG-ALT athletic-young-boy-playing-in-a-football-game-1200x800.jpg
https://store.deltadental.com/...New window External Subdomain Every athlete deserves a winning smile.
https://store.deltadental.com/...New window External Subdomain Buy now
A-TITLE Buy now
/us/en/secure/member-dashboard...Sign in to get a more accurate range that includes in-network savings.
A-TITLE Sign in to get a more accurate range that includes in-network savings.
https://apps.apple.com/us/app/...New window External Subdomain IMG-ALT Download on the App Store
https://play.google.com/store/...New window External Subdomain IMG-ALT Get it on Google Play
/us/en/protect-my-smile/proced...IMG-ALT Dentist showing a tooth x-ray to a patient
/us/en/protect-my-smile/proced...When do you need a root canal?
/us/en/protect-my-smile/oral-h...IMG-ALT An athlete putting in a mouth guard
/us/en/protect-my-smile/oral-h...Sports mouth guards to protect against dental injuries
/us/en/protect-my-smile/dental...IMG-ALT A person drinking coffee and looking at a tablet
/us/en/protect-my-smile/dental...Glossary of dental terms
/us/en/protect-my-smile.htmlMore oral health articles
/us/en/about-us.htmlAbout us
A-TITLE About us
https://www.deltadentalinstitu...External Subdomain Delta Dental Institute
A-TITLE Delta Dental Institute
/content/brand/vendor/logo-ove...New window Subdomain Logo rights
A-TITLE Logo rights
/us/en/about-us/careers.htmlCareers
A-TITLE Careers
/us/en/about-us/contact-us.htmlContact us
A-TITLE Contact us
/us/en/about-us/press-center.htmlPress releases
A-TITLE Press releases
/us/en/about-us/press-center/m...Media contacts
A-TITLE Media contacts
/us/en/protect-my-smile.htmlProtect my smile
A-TITLE Protect my smile
/grinmag/us/en/ddpa.htmlNew window Text duplicate Grin! magazine
A-TITLE Grin! magazine
/us/en/tooth-fairy.htmlTooth Fairy
A-TITLE Tooth Fairy
/us/en/member/find-a-dentist.htmlText duplicate Find a dentist
A-TITLE Find a dentist
/us/en/member/cost-estimator.htmlText duplicate Cost estimator
A-TITLE Cost estimator
/us/en/dentist/join-our-networ...Text duplicate Join our network
A-TITLE Join our network
/us/en/group/rfp-assistant.htmlRFP assistant
A-TITLE RFP assistant
/us/en/member/mobile.htmlGet our app
A-TITLE Get our app
/us/en/site-map.htmlSite map
A-TITLE Site map
https://www.facebook.com/Delta...New window External Subdomain IMG-ALT facebook
A-TITLE facebook
https://twitter.com/deltadentalNew window External IMG-ALT twitter
A-TITLE twitter
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT linkedln
A-TITLE linkedln
https://www.youtube.com/user/D...New window External Subdomain IMG-ALT youtube
A-TITLE youtube
/us/en/about-us/privacy-policy...Privacy Statement
/us/en/about-us/terms-of-use.htmlTerms of Use
/us/en/social-media-policy.htmlSocial Media Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.deltadental.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.81 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (155 kB).

HTTP Response Header

NameValue
dateSat, 19 Oct 2024 19:15:11 GMT
content-typetext/html;charset=utf-8
set-cookie178 Characters
serverApache
x-dispatcherdispatcher2useast1-28609533
x-vhostwww.deltadental.com
strict-transport-securitymax-age=31536000; includeSubDomains
x-content-type-optionsnosniff
last-modifiedFri, 18 Oct 2024 16:10:29 GMT
etag"269c7-624c28ab76e97-gzip"
accept-rangesbytes
varyAccept-Encoding,User-Agent
content-encodinggzip
x-frame-optionsSAMEORIGIN
x-cdnImperva
x-iinfo13-396900746-396900748 NNNN CT(87 325 0) RT(1729365310679 7) q(0 0 5 1) r(5 6) U24
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 4,775 referring domains.
This page has 920,565 backlinks.
This page has backlinks from 3,072 different ip addresses.

Robots.txt

User-agent: *
Allow: /
Disallow:/content/ddpa/us/en/data/
Disallow:/us/en/data/
Disallow:/content/ddpa/us/en/secure/
Disallow:/us/en/secure/
Disallow:/us/en/404.html
Disallow:/us/en/500.html
Disallow:/us/en/401.html
Disallow:/content/ddpa/us/en/404.html
Disallow:/content/ddpa/us/en/500.html
Disallow:/content/ddpa/us/en/401.html

Sitemap: https://www.deltadental.com/sitemap.xml
Sitemap: https://www.deltadental.com/grinmag/sitemap.xml

Search preview

www.deltadental.com
Affordable Dental Insurance Plans | Delta Dental
Shop affordable individual & group dental insurance plans from America's largest and most trusted dental insurance carrier.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Dental88%Check
Delta Dental82%Check
Dental Insurance76%Check
Delta75%Check
Dental Plans74%Check
Find Delta Dental70%Check
medical or dental70%Check
dental insurance plans70%Check
2024 Delta Dental70%Check
Dental Oral69%Check

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