Ecu.org - SEO Checker

Overview of the SEO Check
Meta information
99% 
Page quality
76% 
Page structure
93% 
Link structure
40% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.11 s
File size
119.60 kB
Words
884
Media files
21
Number of links
138 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Eastman Credit Union
The page title is too short. (199 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Join ECU today and experience a better way of banking!
The length of the meta description is perfect. (347 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ecu.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
urlhttps://www.ecu.org/
DescriptionJoin ECU today and experience a better way of banking!
viewportwidth=device-width,initial-scale=1.0
langen-us
twitter:titleEastman Credit Union
twitter:descriptionJoin ECU today and experience a better way of banking!
twitter:creatorEastman Credit Union
twitter:siteEastman Credit Union
og:titleEastman Credit Union
og:descriptionJoin ECU today and experience a better way of banking!
og:urlhttps://www.ecu.org/
og:site_nameEastman Credit Union
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 884 words. That's ok.
22.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12.89 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Fuel Your Dreams with an Auto Loan
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Fuel Your Dreams with an Auto Loan
H2 ECU Title & Escrow
H2 ECU Title & Escrow Duplicate text
H2 ECU Online®
H2 Current Rates
H2 Investment Certificates
H2 Auto Loans
H2 Mortgages
H2 Credit Cards
H2 Why ECU?
H2 ECU News
H2 ECU Pledges Over $200k to Support Flood Relief & Recovery
H2 ECU's Story: Reflecting on 90 Years
H2 Eastman Credit Union Celebrates 90 Years of Service
H2 ECU Celebrates Grand Opening & New Design at West Elk
H2 S&P Global Market Intelligence Ranks ECU #1 Top Performing Credit Union
H2 Charities Receive $50k Thanks to ECU Employees
H2 ECU to Return $16 Million Extraordinary Dividend
H2 ECU Contributes $300k to Support the National Training Center for Isaiah 117
H2 A New Design Will Innovate ECU's Member Experience in Elizabethton.
H2 ECU Announces New Executive Team Member
H2 Learn & Grow
H2 GreenPath Financial Wellness
H2 Banzai! - Online, Interactive Financial Literacy
H2 You are leaving Eastman Credit Union
H3 Cookie Notice
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 9 external links on this page.
LinkAttributesAnchor text
https://www.ecu.org/Anchor Skip to content
/bank/digital-bankingDigital Banking
https://www.ecu.org/locationsFind a Branch
https://www.ecu.org/contactContact
https://www.ecu.org/ratesRates
https://www.ecu.org/IMG-ALT Eastman Credit Union
/bank/ecu-beyond-free-checkingBeyond Free Checking
https://www.ecu.org/bank/savingsSavings
/bank/credit-cardsCredit & Debit Cards
/bank/investment-certificatesInvestment Certificates
/bank/digital-bankingText duplicate Digital Banking
/borrow/auto-loansAuto Loans
/borrow/mortgage-loansMortgage Loans
/borrow/personal-loansPersonal Loans
/borrow/rv-powersport-loansRV & Powersport Loans
/borrow/equipment-loansEquipment Loans
/borrow/student-loansStudent Loans
/borrow/mortgage-loans/ecu-tit...ECU Title & Escrow
/borrow/mortgage-loans/ecu-tit...Learn More
/plan-invest/individual-retire...Individual Retirement Accounts
/plan-invest/ecu-asset-managementECU Asset Management
/educational-resourcesEducational Resources
/events-seminarsSeminars & Events
https://www.ecu.org/calculatorsCalculators
https://www.ecu.org/contactContact Us
https://www.ecu.org/helpHelp
/update-your-contact-informationUpdate Your Personal Information
https://www.ecu.org/about-ecuAbout ECU
https://www.ecu.org/communitiesCommunity
https://www.ecu.org/newsNews & Events
https://www.ecu.org/hr-staffingCareers
https://www.ecu.org/locationsLocations
https://www.ecu.org/ratesText duplicate Rates
/business-checkingBusiness Checking
/business-savingsBusiness Savings
/business-loansBusiness Loans
/business-loans/commercial-rea...Commercial Real Estate Loans
/business-loans/investment-pro...Investment Property Loans
/educational-resourcesText duplicate Educational Resources
/events-seminarsText duplicate Seminars & Events
https://www.ecu.org/calculatorsText duplicate Calculators
https://www.ecu.org/contactText duplicate Contact Us
https://www.ecu.org/helpText duplicate Help
/update-your-contact-informationText duplicate Update Your Personal Information
https://www.ecu.org/about-ecuText duplicate About ECU
https://www.ecu.org/newsText duplicate News & Events
https://www.ecu.org/hr-staffingText duplicate Careers
https://www.ecu.org/locationsText duplicate Locations
/business-ratesText duplicate Rates
/bank/ecu-beyond-free-checkingText duplicate Beyond Free Checking
https://www.ecu.org/bank/savingsText duplicate Savings
/bank/credit-cardsText duplicate Credit & Debit Cards
/bank/investment-certificatesText duplicate Investment Certificates
/bank/digital-bankingText duplicate Digital Banking
/borrow/auto-loansText duplicate Auto Loans
/borrow/mortgage-loansText duplicate Mortgage Loans
/borrow/personal-loansText duplicate Personal Loans
/borrow/rv-powersport-loansText duplicate RV & Powersport Loans
/borrow/equipment-loansText duplicate Equipment Loans
/borrow/student-loansText duplicate Student Loans
/borrow/mortgage-loans/ecu-tit...Text duplicate ECU Title & Escrow
/borrow/mortgage-loans/ecu-tit...Text duplicate Learn More
/plan-invest/individual-retire...Text duplicate Individual Retirement Accounts
/plan-invest/ecu-asset-managementText duplicate ECU Asset Management
/educational-resourcesText duplicate Educational Resources
/events-seminarsText duplicate Seminars & Events
https://www.ecu.org/calculatorsText duplicate Calculators
https://www.ecu.org/contactText duplicate Contact Us
https://www.ecu.org/helpText duplicate Help
/update-your-contact-informationText duplicate Update Your Personal Information
https://www.ecu.org/about-ecuText duplicate About ECU
https://www.ecu.org/communitiesText duplicate Community
https://www.ecu.org/newsText duplicate News & Events
https://www.ecu.org/hr-staffingText duplicate Careers
https://www.ecu.org/locationsText duplicate Locations
https://www.ecu.org/ratesText duplicate Rates
/business-checkingText duplicate Business Checking
/business-savingsText duplicate Business Savings
/business-loansText duplicate Business Loans
/business-loans/commercial-rea...Text duplicate Commercial Real Estate Loans
/business-loans/investment-pro...Text duplicate Investment Property Loans
/educational-resourcesText duplicate Educational Resources
/events-seminarsText duplicate Seminars & Events
https://www.ecu.org/calculatorsText duplicate Calculators
https://www.ecu.org/contactText duplicate Contact Us
https://www.ecu.org/helpText duplicate Help
/update-your-contact-informationText duplicate Update Your Personal Information
https://www.ecu.org/about-ecuText duplicate About ECU
https://www.ecu.org/newsText duplicate News & Events
https://www.ecu.org/hr-staffingText duplicate Careers
https://www.ecu.org/locationsText duplicate Locations
/business-ratesText duplicate Rates
/bank/digital-bankingText duplicate Digital Banking
https://www.ecu.org/locationsText duplicate Find a Branch
https://www.ecu.org/contactText duplicate Contact
https://www.ecu.org/ratesText duplicate Rates
/gasgiveaway/?utm_source&utm_m...Subdomain *Learn More
https://www.eastmancu.org/dban...External Subdomain Forgot Password
https://www.ecu.org/helpText duplicate Help
https://www.eastmancu.org/dban...External Subdomain Sign Up
https://apply.ecu.org/apply.as...External Subdomain Apply for a Loan
https://forms.fivision.com/ecu...New window External Subdomain Open an Account
https://www.ecu.org/repayMake a Payment
/hr-staffing/current-job-openingsExplore Careers
https://www.ecu.org/ratesView All Rates
https://www.ecu.org/about-ecuLearn More About ECU
https://www.ecu.org/newsView All News
/news/ecu-pledges-over-$200k-t...ECU News ECU Pledges Over $200k to Support Flood Relief & Recovery October 3, 2024
/news/ecu-s-story-reflecting-o...ECU News ECU's Story: Reflecting on 90 Years September 6, 2024
IMG-ALT mountain landscape
/news/ecu-s-anniversary-releaseECU News Eastman Credit Union Celebrates 90 Years of Service September 10, 2024
https://www.ecu.org/news/westelkECU News ECU Celebrates Grand Opening & New Design at West Elk August 22, 2024
/news/s-p-global-market-intell...ECU News S&P Global Market Intelligence Ranks ECU #1 Top Performing Credit Union April 10, 2024
IMG-ALT s&p global top 100 credit unions
/news/charities-receive-$50k-t...ECU News Charities Receive $50k Thanks to ECU Employees February 15, 2024
IMG-ALT people with large check
/news/ecu-to-return-$16-millio...ECU News ECU to Return $16 Million Extraordinary Dividend December 15, 2023
IMG-ALT woman
/news/ecu-contributes-$300k-to...ECU News ECU Contributes $300k to Support the National Training Center for Isaiah 117 November 1, 2023
IMG-ALT people with shovels
/news/a-new-design-will-innova...ECU News A New Design Will Innovate ECU's Member Experience in Elizabethton. October 12, 2023
IMG-ALT rendering of exterior of branch
/news/ecu-announces-new-execut...ECU News ECU Announces New Executive Team Member August 13, 2023
IMG-ALT man in suit
/educational-resources/greenpa...GreenPath Financial Wellness ECU members have access to GreenPath’s financial education resources and experts to help guide you through life’s financial chal...
IMG-ALT GreenPath Financial Wellness
/educational-resources/banzaiBanzai! - Online, Interactive Financial Literacy Eastman Credit Union and Banzai have teamed up to educate our members and the youth in the communities we se...
IMG-ALT Banzai! - Online, Interactive Financial Literacy
https://www.ecu.org/locationsText duplicate Find a Branch
/about-ecu/join-todayBecome a Member
https://www.ecu.org/contactText duplicate Contact Us
/getmedia/7aadb227-36d9-452f-a...New window IMG-ALT Equal Housing Opportunity Notice
A-TITLE Equal Housing Opportunity Notice: PDF
https://www.ncua.gov/Pages/def...New window External Subdomain IMG-ALT National Credit Union Administration
A-TITLE Link to NCUA Website
https://www.ecu.org/about-ecuText duplicate About ECU
https://www.ecu.org/newsNew window Text duplicate News & Events
https://www.ecu.org/locationsText duplicate Locations
https://www.ecu.org/hr-staffingText duplicate Careers
/about-ecu/newsletterNewsletter
https://www.ecu.org/bankBank
https://www.ecu.org/borrowBorrow
https://www.ecu.org/plan-investPlan & Invest
/educational-resourcesLearn
/bank/digital-bankingText duplicate Digital Banking
https://www.ecu.org/helpText duplicate Help
/bank/digital-banking/security...Security Center
/update-your-contact-informationUpdate Personal Information
https://www.ecu.org/contactText duplicate Contact Us
/privacy-policyPrivacy Policy
/online-privacy-noticeOnline Privacy Notice
/california-privacy-policyCA Privacy Notice
/other-ecu-policiesOther ECU Policies
/ecu-accessibilityAccessibility
https://www.facebook.com/Eastm...New window External Subdomain facebook
https://www.instagram.com/east...External Subdomain Instagram
https://www.linkedin.com/compa...External Subdomain LinkedIn
https://www.youtube.com/channe...New window External Subdomain youtube

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ecu.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.11 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (120 kB).

HTTP Response Header

NameValue
dateSun, 27 Oct 2024 00:44:38 GMT
content-typetext/html; charset=utf-8
cache-controlno-cache, no-store
pragmano-cache
set-cookie226 Characters
varyAccept-Encoding
strict-transport-securitymax-age=31536000; includeSubDomains; preload
request-contextappId=cid-v1:ed8200bb-2a17-4ab2-9398-4f5af87f8074
content-security-policydefault-src 'self' localhost *.typekit.net *.googletagmanager.com *.lpsnmedia.net *.liveperson.net *.medallia.com *.youtube.com *.google.com https://player.vimeo.com https://ecu.locatorsearch.com https://ecu.wavecx.com/ *.office.com; script-src 'self' 'unsafe-inline' 'unsafe-eval' https://www.googletagmanager.com *.liveperson.net *.medallia.com *.kampyle.com *.lpsnmedia.net *.monitor.azure.com *.googleapis.com *.google.com *.gstatic.com https://banzai.org/ *.banzai.org https://player.vimeo.com https://f.vimeocdn.com/ https://ajax.cloudflare.com/ https://*.decibelinsight.net https://*.decibel.com blob:; style-src 'self' 'unsafe-inline' *; connect-src 'self' ws://localhost:* wss://localhost:* *.google-analytics.com *.applicationinsights.azure.com *.googleapis.com *.medallia.com *.kampyle.com *.banzai.org https://*.decibelinsight.net https://*.decibel.com wss://*.decibelinsight.net; font-src 'self' *.gstatic.com data: use.typekit.net *.banzai.org; img-src 'self' *.placeholder.com *.lpsnmedia.net *.gstatic.com *.googleapis.com data: *.printable.com *.kampyle.com *.googletagmanager.com
x-frame-optionsSAMEORIGIN
x-powered-byASP.NET
cf-cache-statusDYNAMIC
x-content-type-optionsnosniff
servercloudflare
cf-ray8d8ea8a08ab11da6-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 393 referring domains.
This page has 10,729 backlinks.
This page has backlinks from 317 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.ecu.org
Eastman Credit Union
Join ECU today and experience a better way of banking!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
ECU66%Check
Eastman58%Check
Eastman Credit57%Check
Credit56%Check
Union56%Check
Credit Union56%Check
Eastman Credit Union56%Check
Auto56%Check
Auto Loan55%Check
experience50%Check

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