Einzelhandelslabor.de - SEO Checker

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Overview of the SEO Check
Meta information
99% 
Page quality
86% 
Page structure
100% 
Link structure
86% 
Server
70% 
External factors
81% 
SEO Score
Response time
1.18 s
File size
21.00 kB
Words
610
Media files
22
Number of links
38 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Einzelhandelslabor Südwestfalen
The length of the page title is perfect. (299 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Aktiv. Online. Handeln. Das Einzelhandelslabor Südwestfalen unterstützt den stationären heimischen Einzelhandel bei der Herausforderung der Digitalisierung.
The length of the meta description is perfect. (980 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionAktiv. Online. Handeln. Das Einzelhandelslabor Südwestfalen unterstützt den stationären heimischen Einzelhandel bei der Herausforderung der Digitalisierung.
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0
langde
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 610 words. That's ok.
39.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.14 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
13 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../themes/CLean/assets/img/layout/logo.pngEinzelhandelslabor Südwestfalen
...layout/logos/logo-europaeische-union.pngEuropäische Union
...derfoto-Fit-für-die-Zukunft-1920x571.pngNo alt attribute provided
...hten-Einzelhandelslabor-Südwestfalen.pngNo alt attribute provided
...elhandelslabor-Südwestfalen-1920x571.pngNo alt attribute provided
...andelslabor-Zahl-des-Monats-Headder4.jpgNo alt attribute provided
...r-Erklärvideo-Digitale-Fußgängerzone.jpgNo alt attribute provided
/wp-content/uploads/slider-1920x571.jpgNo alt attribute provided
/wp-content/uploads/kommunen.jpgNo alt attribute provided
.../website-mobile-optimiert-responsive.jpgNo alt attribute provided
...ity-Lab-Südwestfalen-einzeln-285x285.pngNo alt attribute provided
...eutung-lokale-Einzelhaendler-285x285.jpgNo alt attribute provided
.../uploads/Digitale-Lifaßsäule-285x285.jpgNo alt attribute provided
...assets/img/layout/default-list-image.jpgNo alt attribute provided
...s/img/layout/logos/logo-ihk-arnsberg.pngIHK Arnsberg
...n/assets/img/layout/logos/logo-sihzh.pngSIHK
...g/layout/logos/logo-marketing-siegen.pngMarketing Universität Siegen
...an/assets/img/layout/logos/logo-ccec.pngCompetence Center eCommerce
...layout/logos/logo-forschungsinstitut.pngForschungsinstitut für Regional- und Wissensmanagement ggmbh
...layout/logos/logo-europaeische-union.pngEuropäische Union
...ssets/img/layout/logos/logo-efre-nrw.pngEFRE.NRW
.../CLean/assets/img/layout/logo-footer.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Einzelhandelslabor Südwestfalen
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Einzelhandelslabor Südwestfalen
H2 Finale Veranstaltung. Fit für die Zukunft!
H2 Broschüre Laborgeschichten
H2 Neu: Marketing-Kurs
H2 Zahl des Monats: 600
H2 Digitale Fußgängerzone
H2 Einzelhandel & Digitalisierung
H2 Unsere Partnerkommunen
H2 Websites für mobile Endgeräte
H2 30% Umsatz-Verdrängung aufgrund des Online-Handels
H3 Aktiv. Online. Handeln.
H3 Aktuelles
H3 Wissen / Go Online
H3 Praxisbeispiele
H3 Termine
H4 City Lab Südwestfalen gestartet!
H4 Welche Relevanz haben lokale Influencer für den stationären Einzelhandel?
H4 Lokale Aufmerksamkeit in der „digitalen Fußgängerzone“ erzeugen
H4 Neues aus dem Labor
H4 IHK Arnsberg Hellweg-Sauerland
H4 Öffnungszeiten
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 4 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Subdomain IMG-ALT Einzelhandelslabor Südwestfalen
http://www.facebook.com/sharer...New window External Subdomain No Text
http://www.xing.com/app/user?o...New window External Subdomain No Text
/Subdomain Home
/download/Subdomain Download
/links/Subdomain Links
/kontakt/Subdomain Kontakt
/newsletterNewsletter abonnieren
/lokale-shoppingplattformen/Subdomain Lokale Shopping- Plattformen
/das-labor/Subdomain Das Labor
/aktuelles/Subdomain Aktuelles
/termine/Subdomain Termine
/wissen-go-online/Subdomain Wissen / Go Online
/praxisbeispiele/Subdomain Praxisbeispiele
/aktuelles/nach-dem-spiel-ist-...Subdomain Mehr erfahren
/download/Subdomain Text duplicate Mehr erfahren
/aktuelles/lernen-sie-alles-ue...Subdomain Text duplicate Mehr erfahren
/aktuelles/zahl-des-monats/Subdomain Text duplicate Mehr erfahren
/wissen-go-online/erklaervideo...Subdomain Text duplicate Mehr erfahren
/das-labor/Subdomain Text duplicate Mehr erfahren
/das-labor/Subdomain Anchor Text duplicate Mehr erfahren
/wissen-go-online/warum-meine-...Subdomain Text duplicate Mehr erfahren
/aktuelles/city-lab-suedwestfa...Subdomain Aktuelles City Lab Südwestfalen gestartet! Ziel des City Labs ist es, die Attraktivität und Aufenthaltsqualität für Einwohner, Besucher, Touristen und zuzugs...
/wissen-go-online/welche-relev...Subdomain Wissen / Go Online Welche Relevanz haben lokale Influencer für den stationären Einzelhandel? Für welche Themen in den sozialen Medien interessieren sich die ...
/praxisbeispiele/lokale-aufmer...Subdomain Praxisbeispiele Lokale Aufmerksamkeit in der „digitalen Fußgängerzone“ erzeugen Wo halten sich die potentiellen Kunden einer Stadt im Internet auf? Und wie k...
/termine/fit-fuer-die-zukunft/Subdomain Fit für die Zukunft! AUSGEBUCHT 25.03.2019
/termine/Subdomain Zur Terminübersicht
/das-labor/Subdomain Text duplicate Einzelhandelslabor Südwestfalen
/das-labor/ihk-arnsberg-hellwe...IMG-ALT IHK Arnsberg
/das-labor/ihk-arnsberg-hellwe...IMG-ALT SIHK
/das-labor/universitaet-siegen...IMG-ALT Marketing Universität Siegen
/das-labor/competence-center-e...IMG-ALT Competence Center eCommerce
/das-labor/forschungsinstitut-...IMG-ALT Forschungsinstitut für Regional- und Wissensmanagement ggmbh
https://www.efre.nrw.de/New window External Subdomain IMG-ALT Europäische Union
https://www.efre.nrw.de/New window External Subdomain IMG-ALT EFRE.NRW
/datenschutzNew window Datenschutzhinweise
/kontakt/Subdomain Text duplicate Kontakt
/download/Subdomain Text duplicate Download
/links/Subdomain Text duplicate Links
/datenschutz/Subdomain Datenschutz
/impressum/Subdomain Impressum
/datenschutzNew window Mehr Informationen

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.einzelhandelslabor.de/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.18 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (21 kB).

HTTP Response Header

NameValue
dateWed, 13 Nov 2024 12:57:35 GMT
serverApache/2.4.62 (Unix)
x-powered-byPHP/7.4.33
varyAccept-Encoding,Cookie
link<https://www.einzelhandelslabor.de/wp-json/>; rel="https://api.w.org/", <https://www.einzelhandelslabor.de/>; rel=shortlink
cache-controlmax-age=172800
expiresFri, 15 Nov 2024 12:57:35 GMT
content-encodinggzip
content-length5925
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/2

External factors

This page is very well linked from other websites.
This page has backlinks from 27 referring domains.
This page has 56 backlinks.
This page has backlinks from 20 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow:
Sitemap: http://www.einzelhandelslabor.de/sitemap.xml

Similar sites

Search preview

www.einzelhandelslabor.de
Einzelhandelslabor Südwestfalen
Aktiv. Online. Handeln. Das Einzelhandelslabor Südwestfalen unterstützt den stationären heimischen Einzelhandel bei der Herausforderung der Digitalisierung.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Einzelhandel97%Check
Labor97%Check
Einzelhandelslabor93%Check
Einzelhandelslabor Südwestfalen89%Check
Südwestfalen81%Check
stationären Einzelhandel75%Check
stationäre Einzelhandel75%Check
heimischen Einzelhandel73%Check
Projekt Einzelhandelslabor Südwestfalen71%Check
Südwestfalen teil59%Check
Show more keywords and terms

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