Establishedandsons.com - SEO Checker

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Overview of the SEO Check
Meta information
99% 
Page quality
52% 
Page structure
75% 
Link structure
100% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.40 s
File size
37.50 kB
Words
101
Media files
10
Number of links
16 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Established & Sons | Homepage
The length of the page title is perfect. (292 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Established & Sons is a British brand representing all that is innovative in contemporary design.
The length of the meta description is perfect. (587 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://establishedandsons.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
msapplication-TileColor#000000
theme-color#ffffff
generatorSEOmatic
keywordsdesign,product,british,innovative,furniture,lighting,sofa,work
descriptionEstablished & Sons is a British brand representing all that is innovative in contemporary design.
referrerno-referrer-when-downgrade
robotsall
google-site-verification1NVJ1uxhH1by55cpRFrjnlEwts1-XDPm5EZ4o2Y0Q4I
msvalidate.01A0BD4B07B797DCFD9EB9124369D6AFC7
p:domain_verifybe60edcda5cb4af2f26df41338ba74f3
langen-gb
twitter:cardsummary_large_image
twitter:site@Est_and_Sons
twitter:creator@Est_and_Sons
twitter:titleHomepage
twitter:descriptionEstablished & Sons is a British brand representing all that is innovative in contemporary design.
twitter:imagehttps://establishedandsons.com/transforms/images/_800x418_crop_center-center_82_none/LOGO-Digital-RGB-EstablishedandSons-black_2020-11-10-153950.png?mtime=1605022992
twitter:image:width800
twitter:image:height418
twitter:image:altEstablished & Sons logo
fb:app_id623581341007884
fb:profile_id623581341007884
og:localeen_GB
og:site_nameEstablished & Sons
og:typewebsite
og:urlhttps://establishedandsons.com/
og:titleHomepage
og:descriptionEstablished & Sons is a British brand representing all that is innovative in contemporary design.
og:imagehttps://establishedandsons.com/transforms/images/_1200x630_crop_center-center_82_none/LOGO-Digital-RGB-EstablishedandSons-black_2020-11-10-153950.png?mtime=1605022992
og:image:width1200
og:image:height630
og:image:altEstablished & Sons logo
og:see_alsohttps://www.instagram.com/establishedandsons/
X-UA-CompatibleIE=Edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 101 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
34.7% of the text are stop words.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/E&S_LOGO.svgEstablished & Sons
...&w=20&s=ed23ec07f424d8c9ae960d92693cb4e6LDF 2023 3038 c Peter Guenzel 300dpi
...&w=20&s=8d42f851f3a8acfc82ecba671e280356Tiki Font Clock 02b copy
...&w=20&s=3da1e4352b56b99f8d69515ef11c32fcFiligrana Blue S4 Lifestyle 01
...&w=20&s=267ee20274c82a2e59e52d4525929a99C P MU Fv V Kz
...&w=20&s=93d01e4b4ad6d148068eb3179bf7d124C P 9 Pfv71x
...&w=20&s=9bb539f594b59649c4dabf075dd5a68fC P wd2v0 Ti
...&w=20&s=4864cfe4c7ee54e5d5f7361babdabf6bC 98hi Bv IJL
...&w=20&s=f0863060fef9d5ff7309fc1a86c77129C 98 Chqv RU4
...&w=20&s=0ad855ae40e51fdc69786b7acd6a516bC 97k6 WPJZF

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 LOVE AT FIRST LIGHT
H2 Tiki Light by Nao Tamura
H2 A characterful table light adding elegance to our daily life.
H2 Introducing the Blue Filigrana S3 and S4 Light
H3 Empty heading
H3 Empty heading
H3 Empty heading
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
/collection/principalPrincipal
/collection/signatureSignature & Limited
https://establishedandsons.com/IMG-ALT Established & Sons
/designersDesigners
/journalJournal
/timelineTimeline
/journal/love-at-first-lightLOVE AT FIRST LIGHT A playful lighting installation at the Betts Project Gallery, London Design Festival 2023
IMG-ALT LDF 2023 3038 c Peter Guenzel 300dpi
/products/tikiTiki Light by Nao Tamura A characterful table light adding elegance to our daily life.
IMG-ALT Tiki Font Clock 02b copy
/products/filigrana-lightIntroducing the Blue Filigrana S3 and S4 Light Our best-selling candy-stripe lights, now available in the softest blue.
IMG-ALT Filigrana Blue S4 Lifestyle 01
https://www.instagram.com/p/C_...New window External Subdomain IMG-ALT C P MU Fv V Kz
https://www.instagram.com/p/C_...New window External Subdomain IMG-ALT C P 9 Pfv71x
https://www.instagram.com/p/C_...New window External Subdomain IMG-ALT C P wd2v0 Ti
https://www.instagram.com/p/C-...New window External Subdomain IMG-ALT C 98hi Bv IJL
https://www.instagram.com/p/C-...New window External Subdomain IMG-ALT C 98 Chqv RU4
https://www.instagram.com/p/C-...New window External Subdomain IMG-ALT C 97k6 WPJZF
/downloadsDownloads
/stockistsStockists
/terms-conditionsTerms & Conditions
/aboutAbout
/contactContact
/searchSearch
/terms-conditionsNew window use of cookies

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://establishedandsons.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.40 seconds.
The file size of the HTML document is fine (38 kB).

HTTP Response Header

NameValue
servernginx
dateTue, 10 Sep 2024 09:16:35 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
set-cookie67 Characters
x-powered-byCraft Commerce,Craft CMS
expires0
pragmano-cache
cache-controlno-cache, no-store, must-revalidate
x-robots-tagall
link<https://establishedandsons.com>; rel='canonical'
referrer-policyno-referrer-when-downgrade
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 513 referring domains.
This page has 6,527 backlinks.
This page has backlinks from 430 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# robots.txt for https://establishedandsons.com/

sitemap: https://establishedandsons.com/sitemaps-1-sitemap.xml

# live - don't allow web crawlers to index cpresources/ or vendor/

User-agent: *
Disallow: /cpresources/
Disallow: /vendor/
Disallow: /.env
Disallow: /cache/

Similar sites

Search preview

establishedandsons.com
Established & Sons | Homepage
Established & Sons is a British brand representing all that is innovative in contemporary design.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Design46%Check
Blue42%Check
life42%Check
Filigrana42%Check
LIGHT40%Check
London Design40%Check
Design Festival40%Check
daily life40%Check
Established38%Check
London Design Festival38%Check
Show more keywords and terms

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