Ewg.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
87% 
Page structure
95% 
Link structure
26% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.75 s
File size
69.40 kB
Words
798
Media files
9
Number of links
159 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Environmental Working Group – EWG's Dirty Dozen™ and Clean Fifteen™ Lists are here! | Environmental Working Group
The page title should be shorter than 580 pixels. It is 1093 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
The Environmental Working Group is a nonprofit, nonpartisan organization dedicated to helping you live your healthiest life.
The length of the meta description is perfect. (757 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ewg.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe Environmental Working Group is a nonprofit, nonpartisan organization dedicated to helping you live your healthiest life.
GeneratorDrupal 9 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
og:site_nameEWG
og:descriptionThe Environmental Working Group is a nonprofit, nonpartisan organization dedicated to helping you live your healthiest life.
og:imagehttp://www.ewg.org/sites/default/files/2021-02/homepage_default_1200x600.jpg
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 798 words. That's ok.
25.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.89 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
EWG's Dirty Dozen™ and Clean Fifteen™ Lists are here!
The H1 heading is perfect.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 EWG's Dirty Dozen™ and Clean Fifteen™ Lists are here!
H2 Search
H2 Mega Menu
H2 Who We Are
H2 Areas of Focus
H2 Key Issues
H2 Empty heading
H2 News & Insights
H2 Header Utility Menu
H2 Footer -- Footer menu
H2 Footer Utility Menu
H3 PFAS Chemicals
H3 Tap Water Database
H3 EWG's Guide to Sunscreens
H3 EWG's 2024 Shopper's Guide to Pesticides in Produce™
H3 Skin Deep®
H3 Guide to Healthy Cleaning
H3 Guide to Solar Energy
H3 California Senate advances bill to shield schoolchildren from harmful food dyes
H3 EWG unveils roadmap of how next president can tackle ‘forever chemicals’ crisis
H3 8 ways to avoid giving your kids food with artificial coloring
H3 EWG: In California, source of much U.S. produce, almost 1,000 factory farms are near crop fields and their irrigation sources
H3 Prioritizing PFAS: The next government-wide plan to tackle ‘forever chemicals’
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
There are 13 external links on this page.
LinkAttributesAnchor text
https://www.ewg.org/Anchor Skip to main content
https://www.ewg.org/skindeep/New window Subdomain Skin Deep Database
https://www.ewg.org/tapwater/New window Subdomain Tapwater Database
https://www.ewg.org/ewgverified/New window Subdomain EWG Verified
https://www.thenewlede.org/New window External Subdomain The New Lede
https://www.ewg.org/podcastSubdomain EWG Podcast
https://www.ewg.org/searchSearch
https://www.ewg.org/Anchor Menu
A-TITLE Menu
https://www.ewg.org/Navigate to Homepage
A-TITLE Home
https://www.ewg.org/who-we-areWho We Are
/who-we-are/our-missionOur Mission
/who-we-are/our-impactOur Impact
/who-we-are/our-teamOur Team
/who-we-are/our-boardOur Board
/who-we-are/funding-reportsFunding & Reports
/who-we-are/for-partnersFor Partners
/take-action/ways-giveSubdomain Support Our Work
/who-we-are/contact-usContact Us
/who-we-are/our-team/careersCareers
https://www.ewg.org/areas-focusAreas of Focus
/areas-focus/food-waterFood & Water
/areas-focus/farming-agricultureFarming & Agriculture
/areas-focus/personal-care-pro...Personal Care Products
/areas-focus/household-consume...Household & Consumer Products
/areas-focus/energyEnergy
/areas-focus/family-healthFamily Health
/areas-focus/toxic-chemicalsToxic Chemicals
/areas-focus/regional-issuesRegional Issues
/areas-focus/toxic-chemicals/p...No Text
/areas-focus/toxic-chemicals/p...PFAS Chemicals
/consumer-guidesConsumer Guides
https://www.ewg.org/researchResearch
https://www.ewg.org/news-insightsNews & Insights
/news-insights/newsNews
/news-insights/news-releaseNews Releases
https://www.thenewlede.org/External Subdomain Text duplicate The New Lede
/news-insights/testimonyTestimonies
/news-insights/official-corres...Official Correspondence
/news-insights/statementStatements
/news-insights/roundupNews Roundup
/news-insights/for-mediaFor Media
/news-insights/our-expertsOur Experts
https://www.ewg.org/take-actionTake Action
https://www.ewg.org/?form=donateSubdomain Donate
/consumer-guides/tap-water-dat...IMG-ALT Water with lemon
/areas-focus/food-water/waterWater
/consumer-guides/tap-water-dat...Tap Water Database
/consumer-guides/ewgs-guide-su...IMG-ALT Mother applying sunscreen to child
/areas-focus/personal-care-pro...Sunscreen
/areas-focus/toxic-chemicals/n...Nanomaterials
/consumer-guides/ewgs-guide-su...EWG's Guide to Sunscreens
/consumer-guides/ewgs-2024-sho...IMG-ALT Child holding blueberries
/areas-focus/food-water/foodFood
/areas-focus/toxic-chemicals/p...Pesticides
/areas-focus/family-health/chi...Children’s Health
/consumer-guides/ewgs-2024-sho...EWG's 2024 Shopper's Guide to Pesticides in Produce™
/consumer-guides/skin-deepIMG-ALT Woman putting on face cream
/areas-focus/personal-care-pro...Cosmetics
/consumer-guides/skin-deepSkin Deep®
/consumer-guides/guide-healthy...No Text
/areas-focus/household-consume...Cleaning Supplies
/consumer-guides/guide-healthy...Guide to Healthy Cleaning
/consumer-guides/guide-solar-e...IMG-ALT Solar panel installation
/areas-focus/energy/renewable-...Renewable Energy
/consumer-guides/guide-solar-e...Guide to Solar Energy
/consumer-guidesAll Consumer Guides
https://podcasts.apple.com/us/...External Subdomain IMG-ALT Ken Cook Is Having Another Episode
https://podcasts.apple.com/us/...External Subdomain Available now
https://podcasts.apple.com/us/...External Subdomain Listen Now
https://act.ewg.org/gA5TECmdgk...External Subdomain Text duplicate Donate
/areas-focus/food-water/foodText duplicate Food
/areas-focus/family-health/chi...Text duplicate Children’s Health
/areas-focus/toxic-chemicals/f...Food Chemicals
/areas-focus/regional-issues/c...California
/news-insights/news-release/20...California Senate advances bill to shield schoolchildren from harmful food dyes
/areas-focus/food-water/waterText duplicate Water
/areas-focus/toxic-chemicals/p...Text duplicate PFAS Chemicals
/news-insights/news-release/20...EWG unveils roadmap of how next president can tackle ‘forever chemicals’ crisis
/areas-focus/food-water/foodText duplicate Food
/areas-focus/family-health/chi...Text duplicate Children’s Health
/areas-focus/toxic-chemicals/f...Text duplicate Food Chemicals
/news-insights/news/2024/08/8-...8 ways to avoid giving your kids food with artificial coloring
/areas-focus/farming-agricultu...Climate & Agriculture
/areas-focus/farming-agricultu...Factory Farms
/areas-focus/regional-issues/c...Text duplicate California
/news-insights/news-release/20...EWG: In California, source of much U.S. produce, almost 1,000 factory farms are near crop fields and their irrigation sources
https://www.ewg.org/news-insightsAll News
/research/prioritizing-pfas-ne...IMG-ALT Faucet running water
/areas-focus/food-water/foodText duplicate Food
/areas-focus/food-water/waterText duplicate Water
/areas-focus/toxic-chemicals/p...Text duplicate PFAS Chemicals
/research/prioritizing-pfas-ne...Prioritizing PFAS: The next government-wide plan to tackle ‘forever chemicals’
/who-we-are/contact-usAll Offices
A-TITLE All Offices
/who-we-are/contact-usText duplicate Contact Us
https://www.facebook.com/ewg.orgExternal Subdomain Facebook
https://twitter.com/ewgExternal Twitter
https://www.youtube.com/Enviro...External Subdomain YouTube
https://instagram.com/environm...External Instagram
https://www.ewg.org/who-we-areText duplicate Who We Are
/who-we-are/our-missionText duplicate Our Mission
/who-we-are/our-teamText duplicate Our Team
/who-we-are/our-boardText duplicate Our Board
/who-we-are/funding-reportsText duplicate Funding & Reports
/take-action/ways-giveSubdomain Text duplicate Support Our Work
/who-we-are/for-partnersText duplicate For Partners
/who-we-are/our-team/careersText duplicate Careers
https://www.ewg.org/areas-focusText duplicate Areas of Focus
/areas-focus/key-issuesKey Issues
/areas-focus/food-waterText duplicate Food & Water
/areas-focus/farming-agricultureText duplicate Farming & Agriculture
/areas-focus/personal-care-pro...Text duplicate Personal Care Products
/areas-focus/household-consume...Text duplicate Household & Consumer Products
/areas-focus/energyText duplicate Energy
/areas-focus/family-healthText duplicate Family Health
/areas-focus/toxic-chemicalsText duplicate Toxic Chemicals
/areas-focus/regional-issuesText duplicate Regional Issues
https://www.ewg.org/take-actionText duplicate Take Action
/take-action/sign-petitionSign a Petition
/take-action/support-key-legis...Support Key Legislation
https://www.ewg.org/?form=footerSubdomain Text duplicate Donate
/take-action/shareShare
/consumer-guidesText duplicate Consumer Guides
https://www.ewg.org/researchText duplicate Research
https://www.ewg.org/news-insightsText duplicate News & Insights
http://www.ewgactionfund.org/External Subdomain EWG Action Fund
/privacy-policyPrivacy Policy
/legal-disclaimerLegal Disclaimer
/reprint-permission-informationReprint Permission Information
https://www.ewg.org/Anchor Back to Top
https://www.ewg.org/who-we-areText duplicate Who We Are
/who-we-are/our-missionText duplicate Our Mission
/who-we-are/our-impactText duplicate Our Impact
/who-we-are/our-teamText duplicate Our Team
/who-we-are/our-boardText duplicate Our Board
/who-we-are/funding-reportsText duplicate Funding & Reports
/who-we-are/for-partnersText duplicate For Partners
/take-action/ways-giveSubdomain Text duplicate Support Our Work
/who-we-are/contact-usText duplicate Contact Us
/who-we-are/our-team/careersText duplicate Careers
https://www.ewg.org/areas-focusText duplicate Areas of Focus
/areas-focus/food-waterText duplicate Food & Water
/areas-focus/farming-agricultureText duplicate Farming & Agriculture
/areas-focus/personal-care-pro...Text duplicate Personal Care Products
/areas-focus/household-consume...Text duplicate Household & Consumer Products
/areas-focus/energyText duplicate Energy
/areas-focus/family-healthText duplicate Family Health
/areas-focus/toxic-chemicalsText duplicate Toxic Chemicals
/areas-focus/regional-issuesText duplicate Regional Issues
/consumer-guidesText duplicate Consumer Guides
https://www.ewg.org/researchText duplicate Research
https://www.ewg.org/news-insightsText duplicate News & Insights
/news-insights/newsText duplicate News
/news-insights/news-releaseText duplicate News Releases
https://www.thenewlede.org/External Subdomain Text duplicate The New Lede
/news-insights/testimonyText duplicate Testimonies
/news-insights/official-corres...Text duplicate Official Correspondence
/news-insights/statementText duplicate Statements
/news-insights/roundupText duplicate News Roundup
/news-insights/for-mediaText duplicate For Media
/news-insights/our-expertsText duplicate Our Experts
https://www.ewg.org/take-actionText duplicate Take Action
/take-action/ways-giveWays to Give
/take-action/sign-petitionText duplicate Sign a Petition
/take-action/support-key-legis...Text duplicate Support Key Legislation
/take-action/shareText duplicate Share
https://www.ewg.org/?form=donateText duplicate Donate
https://www.ewg.org/skindeep/New window Subdomain Text duplicate Skin Deep Database
https://www.ewg.org/tapwater/New window Subdomain Text duplicate Tapwater Database
https://www.ewg.org/ewgverified/New window Subdomain Text duplicate EWG Verified
https://www.thenewlede.org/New window External Subdomain Text duplicate The New Lede
https://www.ewg.org/podcastSubdomain Text duplicate EWG Podcast
https://www.ewg.org/searchText duplicate Search

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ewg.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.75 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (69 kB).

HTTP Response Header

NameValue
dateSun, 08 Sep 2024 14:51:05 GMT
content-typetext/html; charset=UTF-8
cache-controlmax-age=300, public
expiresSun, 19 Nov 1978 05:00:00 GMT
varyAccept-Encoding
x-ua-compatibleIE=edge
content-languageen
last-modifiedFri, 06 Sep 2024 20:50:47 GMT
age143
x-cacheHIT
x-cache-hits52
cf-cache-statusDYNAMIC
expect-ctmax-age=86400, enforce
referrer-policysame-origin
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
servercloudflare
cf-ray8bffc12bd8dc9bc4-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 40,428 referring domains.
This page has 9,147,827 backlinks.
This page has backlinks from 23,577 different ip addresses.

Search preview

www.ewg.org
Environmental Working Group – EWG's Dirty Dozen™ and Clean Fif...
The Environmental Working Group is a nonprofit, nonpartisan organization dedicated to helping you live your healthiest life.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
EWG79%Check
Clean66%Check
Dirty Dozen62%Check
Dirty61%Check
Dozen61%Check
Fifteen61%Check
Lists61%Check
Environmental58%Check
Working58%Check
Group58%Check

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