Failteireland.ie - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
44% 
Page structure
79% 
Link structure
82% 
Server
75% 
External factors
100% 
SEO Score
Response time
0.12 s
File size
60.30 kB
Words
381
Media files
24
Number of links
55 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Failte Ireland - Irish Tourism Trade Support | National Tourism Development Authority |
The page title should be shorter than 580 pixels. It is 771 pixels long.
There are no duplicate words in the title
Meta description
(Critically important)
Welcome to the official corporate tourism trade website in Ireland. Fáilte Ireland, the National Tourism Development Authority, provides a range of practical support and advice to Irish tourism businesses.
The meta description is too long: 1251 pixels from max. 1000 pixels.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: Ireland
One or more of the specified languages are not ISO standard (en, en-us, de, etc.)
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype XHTML 1.0 Transitional is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWelcome to the official corporate tourism trade website in Ireland. Fáilte Ireland, the National Tourism Development Authority, provides a range of practical support and advice to Irish tourism businesses.
keywordstourism trade,tourism,irish tourism,National Tourism Development Authority,tourism resources,business support ireland,irish tourism business
content-typetext/html; charset=UTF-8
pragmano-cache
content-style-typetext/css
content-script-typetext/javascript
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 381 words on this page. Good pages should have about 1,000 words of useful content.
23.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.33 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
No viewpoint tag is provided.
No Apple touch icon is specified.
This website loads 9 javascript files. This may affect the load time negatively.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
The HTTPS protocol for secure data transmission is not used.

Media list

URLAlt attributeTitle
...e_ireland/images/failte-ireland_logo.gifFáilte Ireland - National Tourism Development Authority logoFáilte Ireland - National Tourism Development Authority logo
...lor43x43.png?width=43&height=43&ext=.pngFollow Fáilte Ireland on TwitterFollow Fáilte Ireland on Twitter
...Linkedin.png?width=43&height=43&ext=.pngLink in with Fáilte IrelandLink in with Fáilte Ireland
...cle_red.aspx?width=43&height=43&ext=.pngView the Fáilte Ireland YouTube channelView the Fáilte Ireland YouTube channel
...failte_ireland/images/icon_sharethis.gifShare this web page with friendsShare this web page with friends
...ayoffs.jpg?width=640&height=360&ext=.jpgWhat are your obligations as an employer?
...x360_1.jpg?width=640&height=360&ext=.jpgCOVID-19 Update
...Banner.jpg?width=640&height=360&ext=.jpgManaging business in unprecedented times
...uidity.jpg?width=640&height=360&ext=.jpgNavigate the crisis with our tailormade resources
...R_Risk.jpg?width=640&height=360&ext=.jpgManage the current HR risks you're facing
...losure.jpg?width=640&height=360&ext=.jpgMeasures to protect customers and staff
...ports-Web-Roll-Overs-proof-05-FINAL4.jpgNo alt attribute provided
...ports-Web-Roll-Overs-proof-05-FINAL3.jpgNo alt attribute provided
...ports-Web-Roll-Overs-proof-05-FINAL2.jpgNo alt attribute provided
...umb.jpg.aspx?width=90&height=36&ext=.jpgNo alt attribute providedCOVID-19 Wage Subsidy Scheme FAQ now live
...umb.jpg.aspx?width=90&height=36&ext=.jpgNo alt attribute providedGovernment update for B&B
...umb.jpg.aspx?width=90&height=45&ext=.jpgNo alt attribute providedFáilte Ireland develops Business Support Hub to Help Tourism Businesses
...umb.jpg.aspx?width=90&height=59&ext=.jpgNo alt attribute providedLatest announcement from Dept. of Employment Affairs and Social Protection on COVID-19 Pandemic
...Wide_Images/Bizarre-Bloomsday-Brunch.jpgMan and woman dressed in elaborate costumes for Bloomsday
...lor43x43.png?width=43&height=43&ext=.pngfailte_ireland
...lor43x43.png?width=43&height=43&ext=.pngfailte_ireland
..._light.aspx?width=152&height=34&ext=.pngFailteIrelandTV
...Wide_Images/useful-resources_427x160.jpgIllustration of checklist, pc screen and information symbol

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 COVID-19 quicklinks
H2 Tourism news
H2 Fáilte Ireland's Festival & Events Portal
H2 Sign up here for latest news and updates on COVID-19
H3 COVID-19 Wage Subsidy Scheme FAQ now live
H3 Government update for B&B's and Self Catering Accommodation
H3 Fáilte Ireland develops Business Support Hub to Help Tourism Businesses
H3 Latest announcement from Dept. of Employment Affairs and Social Protection on COVID-19 Pandemic
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
3 links don't have an anchor text.
The amount of internal links is ok.
All internal links don't have dynamic parameters.
There are 10 external links on this page.
LinkAttributesAnchor text
/Utility/Covid-19.aspxCOVID-19 update
/Develop-Your-Business/Get-Qua...Quality Assurance
/Business-Tourism.aspxBusiness Tourism
/Utility/News-Library.aspxTourism News
https://tradeportal.failteirel...External Subdomain Trade Portal Login
http://failteireland.ie/IMG-ALT Fáilte Ireland - National Tourism Development Authority logo
A-TITLE Fáilte Ireland - National Tourism Development Authority logo
https://twitter.com/failte_ire...External IMG-ALT Follow Fáilte Ireland on Twitter
A-TITLE Follow Fáilte Ireland on Twitter
http://www.linkedin.com/compan...External IMG-ALT Link in with Fáilte Ireland
A-TITLE Link in with Fáilte Ireland
http://www.youtube.com/failtei...External IMG-ALT View the Fáilte Ireland YouTube channel
A-TITLE View the Fáilte Ireland YouTube channel
/Supports/Managing-Business-in...COVID-19 Business Supports
/Research-and-Insights.aspxResearch
/Sales.aspxSales
/Wild-Atlantic-Way.aspxWild Atlantic Way
/Ireland-s-Ancient-East.aspxIreland's Ancient East
/Dublin.aspxDublin
/IrelandsHiddenHeartlands.aspxIreland's Hidden Heartlands
/Supports/Managing-Business-in...What are your obligations as an employer? Our straightforward advice by Caroline McEnery will walk you through how best to manage temporary layoffs.
A-TITLE What are your obligations as an employer?
/Utility/Covid-19.aspxCOVID-19 Update Read the latest advice on COVID-19. Contact Fáilte Ireland Business Supports on LoCall 1800-242 473 (Mon–Fri 09:00–17:00).
A-TITLE COVID-19 Update
/Supports/Managing-Business-in...Managing business in unprecedented times In these most challenging of times, Fáilte Ireland is here to support you.
A-TITLE Managing business in unprecedented times
/Supports/Managing-Business-in...Navigate the crisis with our tailormade resources Download Expert Advice Guides and a Cash Flow Template to help you stay up-to-date on the situation.
A-TITLE Navigate the crisis with our tailormade resources
/Supports/Managing-Business-in...Manage the current HR risks you're facing Our series of videos will take you through how the COVID-19 crisis may be impacting your business.
A-TITLE Manage the current HR risks you're facing
/Supports/Managing-Business-in...Measures to protect customers and staff Read the advice from Executive Consultant Joe Quinn on closing businesses for a temporary period of time.
A-TITLE Measures to protect customers and staff
http://failteireland.ie/Anchor COVID-19 Update
http://failteireland.ie/Anchor Support Hub
http://failteireland.ie/Anchor Business Liquidity
http://failteireland.ie/Anchor HR Risk
http://failteireland.ie/Anchor Temporary Closures
http://failteireland.ie/Anchor Temporary Layoffs
/Utility/Covid-19/Insights.aspxNo Text
/FailteIreland/media/WebsiteSt...No Text
/Utility/Covid-19/Operational-...No Text
/Utility/News-Library.aspxView all news
/Utility/News-Library.aspxTourism news
/Utility/News-Library/Failte-I...A-TITLE COVID-19 Wage Subsidy Scheme FAQ now live
/Utility/News-Library/Failte-I...Text duplicate COVID-19 Wage Subsidy Scheme FAQ now live
A-TITLE COVID-19 Wage Subsidy Scheme FAQ now live
/Utility/News-Library/Governme...A-TITLE Government update for B&B
/Utility/News-Library/Governme...Government update for B&B's and Self Catering Accommodation
A-TITLE Government update for B&B
/Utility/News-Library/Failte-I...A-TITLE Fáilte Ireland develops Business Support Hub to Help Tourism Businesses
/Utility/News-Library/Failte-I...Text duplicate Fáilte Ireland develops Business Support Hub to Help Tourism Businesses
A-TITLE Fáilte Ireland develops Business Support Hub to Help Tourism Businesses
/Utility/News-Library/Latest-a...A-TITLE Latest announcement from Dept. of Employment Affairs and Social Protection on COVID-19 Pandemic
/Utility/News-Library/Latest-a...Text duplicate Latest announcement from Dept. of Employment Affairs and Social Protection on COVID-19 Pandemic
A-TITLE Latest announcement from Dept. of Employment Affairs and Social Protection on COVID-19 Pandemic
https://www.failteirelandevent...External Anchor Fáilte Ireland's Festival & Events Portal
A-TITLE Fáilte Ireland's Festival & Events Portal
https://www.failteirelandevent...External Anchor IMG-ALT Man and woman dressed in elaborate costumes for Bloomsday
https://twitter.com/failte_ire...External Follow @failte_ireland
https://twitter.com/failte_ire...External Tweets by @Fáilte_Ireland
https://twitter.com/failte_ire...External Text duplicate Follow @failte_ireland
https://twitter.com/failte_ire...External Text duplicate Tweets by @Fáilte_Ireland
/Footer/E-zines.aspxSign up here for latest news and updates on COVID-19
A-TITLE Sign up here for latest news and updates on COVID-19
/Footer/E-zines.aspxNew window IMG-ALT Illustration of checklist, pc screen and information symbol
/cookies.aspxinformation about our cookies
/Footer/Contact-Us.aspxContact Us
/Footer/What-We-Do.aspxAbout Us
/Footer/Accessibility.aspxAccessibility
/Utility/News-Library.aspxMedia centre
/Footer/Site-Map.aspxSite Map
/Footer/Careers.aspxCareers
/Footer/freedom-of-information...Freedom of Information
/Footer/Data-Protection.aspxData Protection
/Footer/Legal-Terms.aspxLegal Terms
/Footer/Privacy-Policy.aspxPrivacy Policy
/Footer/Consumer-Statement.aspxConsumer Privacy Statement
/cookies.aspxCookies Policy
/Utility/Publications.aspxPublications
/FailteIreland/media/WebsiteSt...Customer Service Charter
/eNewsletterSign up for our e-newsletter

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 4 CSS files. This may affect the page load time negatively.
This website loads 9 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.12 seconds.
The file size of the HTML document is fine (60 kB).

HTTP Response Header

NameValue
cache-controlno-cache, must-revalidate,private
pragmano-cache
transfer-encodingchunked
content-typetext/html; charset=utf-8
content-encodinggzip
expires-1
varyAccept-Encoding
server
set-cookie89 Characters
set-cookie89 Characters
set-cookie77 Characters
set-cookie89 Characters
request-contextappId=cid-v1:91561840-a648-4b88-ab93-53a3cdf36b33
strict-transport-securitymax-age=31536000
x-frame-optionsSAMEORIGIN
expect-ctenforce, max-age=0, report-uri='https://failteireland.report-uri.com/r/d/ct/enforce'
referrer-policystrict-origin-when-cross-origin
x-xss-protection1; report=https://failteireland.report-uri.com/r/d/xss/enforce
content-security-policydefault-src 'self'; script-src 'self' 'unsafe-inline' 'unsafe-eval' *; style-src 'self' 'unsafe-inline' *; img-src 'self' data: *; font-src 'self' *; connect-src 'self' *; frame-src 'self' *; worker-src 'self' blob: *;
x-powered-by
x-aspnet-version
dateThu, 02 Apr 2020 06:04:27 GMT
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
Shallalist classifies this website as Recreation/travel. This classification is fine.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 2,577 referring domains.
This website has 329,165 backlinks.
This website has backlinks from 1,831 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

# Allow all bots
user-agent: *

Disallow: /CMSHelp/
Disallow: /wildatlanticway
Disallow: /Ireland-s-Ancient-East.aspx
Disallow: /Ireland-s-Ancient-East/
Disallow: /FailteIreland/media/WebsiteStructure/Documents/Irelands%20Ancient%20East/Ireland-s-Ancient-East-Update-May-2016.pdf
Disallow: /FailteIreland/media/WebsiteStructure/flipper/IAEChannelResearch/book.swf?ext=.swf
Disallow: /FailteIreland/files/

Allow: /

Facebook popularity

Shares / Likes / Comments
0

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

Failte Ireland - Irish Tourism Trade Support | National Tourism Dev...
http://failteireland.ie/
Welcome to the official corporate tourism trade website in Ireland. Fáilte Ireland, the National Tourism Development Authority, provides a range of practical support and advice to Irish tourism businesses.

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Ireland80%Check
in Ireland69%Check
Failte Ireland69%Check
Tourism63%Check
National Tourism60%Check
Fáilte59%Check
tourism trade58%Check
support57%Check
Ireland Irish55%Check
Tourism Businesses54%Check

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