Fr.fielmann.ch - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
13% 
Page structure
64% 
Link structure
61% 
Server
76% 
External factors
36% 
SEO Score
Response time
0.30 s
File size
833.00 kB
Words
2194
Media files
22
Number of links
83 internal / 30 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The title tag is missing.
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://fr.fielmann.ch/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: fr
Language defined in HTML: fr-ch
Server location: United States of America
The following language is defined by HTML: fr-ch
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionEmpty
robotsindex,follow
langfr-ch
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 20 text duplicates on this page:
  • Duplicate 1: Tes lunettes doivent être adaptées. À toi, à ton quotidien et à tes pr...
  • Duplicate 2: Meilleur confort visuel, protection UV garantie et accessoire tendance...
  • Duplicate 3: Elles t’accompagnent en permanence et les porter devient tellement nat...
  • Duplicate 4: Notre nouveau service : le check-up oculaire chez Fielmann. Un dépista...
  • Duplicate 5: Exclusivement sur place : Achète tes nouvelles lunettes ou lunettes de...
  • Duplicate 6: Nous accordons une importance tout aussi grande à la bonne audition qu...
This page contains 2194 words. That's ok.
27% of the text are stop words.
33 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 16.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (833 kB).
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (74). We recommend using a maximum of 44 tags for this page.
The following tag is repeated too often: jusqu
Image SEO
(Somewhat important)
22 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...n_2024_herol_website_header_1920x760.jpgNo alt attribute provided
...0_bird_desktop_large_hero_1920x760px.jpgNo alt attribute provided
...201527_desktop_large_hero_1920x760px.jpgNo alt attribute provided
...n_2024_herol_website_header_1920x760.jpgNo alt attribute provided
...0_bird_desktop_large_hero_1920x760px.jpgNo alt attribute provided
...201527_desktop_large_hero_1920x760px.jpgNo alt attribute provided
...n_2024_herol_website_header_1920x760.jpgNo alt attribute provided
...0_bird_desktop_large_hero_1920x760px.jpgNo alt attribute provided
...201527_desktop_large_hero_1920x760px.jpgNo alt attribute provided
...sktop_hero_banner_medium_1920x680px_.jpgNo alt attribute provided
...e_004_desktop_tripple_1324x1895px_01.jpgNo alt attribute provided
...6/herrensonnenbrillen_triple_desktop.jpgNo alt attribute provided
...lie_023_desktop_tripple_1324x1895px_.jpgNo alt attribute provided
...0fe8d4a/augen-check-up-hero-medium-a.pngNo alt attribute provided
...r_portrait_jil022cl_desktop_triple02.jpgNo alt attribute provided
...chen_portrait_ab001_desktop_triple02.jpgNo alt attribute provided
...aur_portrait_jil009cl_desktop_triple.jpgNo alt attribute provided
...nbrille1_hero_small_category_desktop.jpgNo alt attribute provided
...c_portrait_kl-desktop_double_content.jpgNo alt attribute provided
...162ca9a/atrea_desktop_double_content.jpgNo alt attribute provided
...op_hero_banner_medium_1920x680px_v02.jpgNo alt attribute provided
...1_newsletter-cateye_1700x1700px_comp.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Tes lunettes : Fielmann. Ton opticien – en ligne et en magasin.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 34 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Tes lunettes : Fielmann. Ton opticien – en ligne et en magasin.
H2 PROMOTION D’ÉTÉ
H2 Elles sont faites pour toi.
H2 PROMOTION D’ÉTÉ Duplicate text
H2 Elles sont faites pour toi. Duplicate text
H2 PROMOTION D’ÉTÉ Duplicate text
H2 Elles sont faites pour toi. Duplicate text
H2 Tes lunettes pour tous tes projets.
H2 Lunettes de soleil femmes
H2 Lunettes de soleil hommes
H2 Lunettes de soleil enfants
H2 La santé des yeux avant tout
H2 Lunettes femmes
H2 Lunettes hommes
H2 Lunettes pour enfants
H2 EXAMEN DE VUE OFFERT.
H2 Lentilles de contact
H2 Notre marque Atrea
H2 Invitation pour un test auditif gratuit
H2 Mode, qualité et le juste prix
H2 Dépistage visuel gratuit chez votre opticien
H2 Connaissances : Fielmann
H2 Essai virtuel de lunettes
H2 Notre nouveau service : le check-up oculaire chez Fielmann.
H2 Des lentilles de contact garanties au meilleur prix chez votre opticien
H2 Mieux comprendre. Le service d’acoustique auditive de Fielmann.
H2 Notre service clientèle
H3 Notre gamme
H3 Service client
H3 Généralités
H3 Entreprise
H3 Modes de paiement
H3 Prestations & garanties
H3 Fielmann à proximité de chez vous
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (30) on this page.

Found links on this page

LinkAttributesAnchor text
https://fr.fielmann.ch/No Text
https://fr.fielmann.ch/lunettes/Lunettes
/lunettes-de-soleil/Lunettes de soleil
/lentilles-de-contact/Lentilles de contact
/acoustique-auditive/Acoustique auditive
https://fr.fielmann.ch/service/Conseils
/succursales/No Text
https://fr.fielmann.ch/signin/No Text
https://fr.fielmann.ch/wishlist/No Text
https://fr.fielmann.ch/basket/No Text
/lunettes-de-soleil/soldes/Acheter en ligne sans attendre
https://appointments.fielmann....New window External Subdomain Prendre rendez-vous
/succursales/Trouver une succursale
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
/deine-brille/En savoir plus maintenant
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
/lunettes-de-soleil/lunettes-d...Configurer maintenant
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
/lunettes-de-soleil/soldes/Text duplicate Acheter en ligne sans attendre
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
/deine-brille/Text duplicate En savoir plus maintenant
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
/lunettes-de-soleil/lunettes-d...Text duplicate Configurer maintenant
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
/lunettes-de-soleil/soldes/Text duplicate Acheter en ligne sans attendre
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
/deine-brille/Text duplicate En savoir plus maintenant
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
/lunettes-de-soleil/lunettes-d...Text duplicate Configurer maintenant
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
https://appointments.fielmann....New window External Subdomain Text duplicate Prendre rendez-vous
/succursales/Text duplicate Trouver une succursale
https://appointments.fielmann....External Subdomain Text duplicate Prendre rendez-vous
/lunettes-de-soleil/lunettes-d...Acheter en ligne
/lunettes-de-soleil/lunettes-d...Text duplicate Acheter en ligne
/lunettes-de-soleil/lunettes-d...Text duplicate Acheter en ligne
/check-up-oculaire/Text duplicate En savoir plus maintenant
/lunettes/lunettes-femmes/Text duplicate Acheter en ligne
/lunettes/lunettes-hommes/Text duplicate Acheter en ligne
/lunettes/lunettes-pour-enfants/Pour en savoir plus
https://appointments.fielmann....External Subdomain Prendre rendez vous maintenant
/lentilles-de-contact/Text duplicate Acheter en ligne
https://fr.fielmann.ch/atrea/Text duplicate Acheter en ligne
https://appointments.fielmann....External Subdomain Text duplicate Prendre rendez vous maintenant
http://fielmann.ch/New window External fielmann.ch
/service/depistage-visual/Pour en savoir plus sur le dépistage visuel gratuit
/guide/connaissances/connaissances
/lunettes-de-soleil/lunettes de soleil
/check-up-oculaire/Pour en savoir plus sur le check-up oculaire chez Fielmann
/lentilles-de-contact/Tout sur les lentilles de contact
/acoustique-auditive/appareils...En savoir plus sur les appareils auditifs chez Fielmann
https://service.fielmann.ch/hc...External Subdomain Aller au formulaire de contact
/lunettes-de-soleil/lunettes-d...Lunettes de soleil femmes
/lunettes-de-soleil/lunettes-d...Lunettes de soleil hommes
/lentilles-de-contact/lentille...Lentilles de contact journalières
/lentilles-de-contact/lentille...Lentilles de contact hebdomadaires
/lentilles-de-contact/lentille...Lentilles de contact mensuelles
/lunettes/collection-de-base/Lunettes complètes
/lunettes/lunettes-femmes/Lunettes femmes
/lunettes/lunettes-hommes/Lunettes hommes
/lunettes/lunettes-de-lecture/Lunettes de lecture
/guide/lunettes/lunettes-progr...Lunettes progressives
https://service.fielmann.ch/hc...External Subdomain Pour accéder au formulaire de contact
https://service.fielmann.ch/hc...External Subdomain Questions et réponses
/service/retours/Retours
/succursales/Text duplicate Trouver une succursale
/service/prendre-rendez-vous/Planifier un rendez-vous
/service/examen-de-vue-pour-pa...Examen de vue pour passer le permis de conduire
/acoustique-auditive/Audiologie
/mentions-legales/Mentions légales
/protectiondesdonnees/Protection des données
https://fr.fielmann.ch/cgv/CGV – Conditions générales de vente
https://www.fielmann-group.com...New window External Subdomain Presse
https://www.fielmann-group.com...New window External Subdomain Relations avec les investisseurs
https://career.fielmann.com/New window External Subdomain Formation
https://career.fielmann.com/New window External Subdomain Carrière
https://www.fielmann-group.com...New window External Subdomain À propos de Fielmann
/service/assurance-lunettes/Assurance lunettes
/service/depistage-visual/Dépistage visuel gratuit
/service/garantie-du-prix-le-p...Garantie du prix le plus bas
/service/garantie-de-trois-ans/Garantie de trois ans
/service/garantie-de-satisfact...Garantie de satisfaction
/succursales/ville/zh/zuerich/Opticien à Zürich
/succursales/bern/3011-waisenh...Opticien à Bern
/succursales/ville/bs/basel/Opticien à Basel
/succursales/luzern/6004-weggi...Opticien à Luzern
/succursales/winterthur/8400-m...Opticien à Winterthur
/succursales/thun/3600-baelliz...Opticien à Thun
/succursales/st-gallen/9000-mu...Opticien à St. Gallen
/succursales/Afficher d’autres villes

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://fr.fielmann.ch/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (833 kB).
The page response time is excellent with 0.30 seconds.

HTTP Response Header

NameValue
dateMon, 02 Sep 2024 02:34:44 GMT
content-typetext/html;charset=utf-8
set-cookie178 Characters
servernginx
varyAccept-Encoding
last-modifiedMon, 02 Sep 2024 02:30:16 GMT
etagW/"hceG1vRNfy"
cache-controlmax-age=600
x-powered-bySCAYLE Storefront by SCAYLE Commerce Engine - www.scayle.com
strict-transport-securitymax-age=31536000; includeSubDomains
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page has only a few links from other websites.
This page only has backlinks from 6 referring domains.
This page only has 53 backlinks.
This page only has few backlinks from 5 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: *
Disallow: */checkout/
Disallow: */success/
Disallow: /account/
Disallow: /wishlist/
Disallow: /basket/
Disallow: /order/
Disallow: /search/
Sitemap: https://fr.fielmann.ch/sitemap_index.xml
User-agent: BLEXBot
User-agent: dotbot
User-agent: MJ12bot
User-agent: Barkrowler
User-agent: Optimizer
Disallow: /

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Search preview

fr.fielmann.ch
No title provided

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fielmann72%Check
de Fielmann61%Check
chez Fielmann60%Check
en ligne et57%Check
en ligne55%Check
succursales Fielmann55%Check
Fielmann propose55%Check
Lunettes54%Check
opticien54%Check
oculaire chez Fielmann53%Check
Show more keywords and terms

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