Fragrance.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
70% 
Page structure
45% 
Link structure
72% 
Server
69% 
External factors
100% 
SEO Score
Response time
0.89 s
File size
125.10 kB
Words
433
Media files
17
Number of links
33 internal / 44 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Fragrance Foundation
The length of the page title is perfect. (241 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The Fragrance Foundation is the premier resource for industry expertise, innovation and education, devoted to inspiring the world to discover the artistry and passion of fragrance.
The meta description is too long: 1097 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://fragrance.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionThe Fragrance Foundation is the premier resource for industry expertise, innovation and education, devoted to inspiring the world to discover the artistry and passion of fragrance.
robotsmax-image-preview:large
msapplication-TileImagehttps://fragrance.org/wp-content/uploads/2019/10/cropped-TFF-favicon_600px-270x270.jpg
langen-us
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 433 words on this page. Good pages should have about 800 words of useful content.
29.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ploads/2019/09/accords-logo-1024x175.png
Insecure Content
No alt attribute provided
...uploads/2024/04/Landing-Page-Michael.pngNo alt attribute provided
...nt/uploads/2024/04/Landing-Page-Alka.pngNo alt attribute provided
...loads/2024/04/Inside-Scope-Mailchimp.pngNo alt attribute provided
...s/instagram-feed-pro/img/placeholder.pngIntroducing the @diptyque Summer Collection 2024 The Extra Large or Classic Citronelle candle features notes of lemongrass, verbena, neroli, orange blossom Created by Perfumer @fabnose @firmenichfine Visit Diptyque’s site to check out the entire collection.
...s/instagram-feed-pro/img/placeholder.pngIntroducing @armanibeauty Acqua Di Gioia Intense featuring key notes of Citrus, Damascena Rose, & Cedarwood Created by @anneflipoperfumer @artofperfumeryatiff
...s/instagram-feed-pro/img/placeholder.pngIntroducing @thenewsavant Kimberly featuring notes of matcha latte, jasmine petals, green grass, & rainbow cereal. Created by Perfumer @lndsng @givaudan @givaudanperfume Available for purchase on 5.23.24. #AAPI #Perfumer #Celebrate #aapiheritagemonth
...s/instagram-feed-pro/img/placeholder.pngAll-New @lancomeofficial Idôle Eau de Toilette featuring notes of green tea bloom, duo of blooming roses, & fresh bergamot Created by @shyamalamaisondieu, #NadègeleGarlantezec & @adrianamedinaperfumer @givaudanperfume @givaudan
...s/instagram-feed-pro/img/placeholder.pngConsumer Choice Voting is open! Now it’s your turn to crown the winners of Women’s Popular, Women’s Prestige, and Men’s & Universal categories. Introducing Consumer Choice - Men’s & Universal: @yslbeauty MYSLF Eau de Parfum featuring notes of Fresh Accord, Orange Blossom Absolute, Woods Accord. Created by Perfumer @danielandrier #AntoineMaisondieu #ChristopheRaynaud @givaudan @givaudanperfume Click the link in our bio to cast your vote 🌟 Hurry, voting closes Monday, May 20th at 11:59 p.m. EST The winner will be announced at The Awards: June 5th, 2024 #TFFAwards #FragranceForwardTFF
...s/instagram-feed-pro/img/placeholder.pngConsumer Choice Voting is officially open! Now it’s your turn to crown the winners of Women’s Popular, Women’s Prestige, and Men’s & Universal categories. Introducing Consumer Choice - Men’s & Universal: @valentino.beauty Born in Roma Uomo Eau de Parfum Intense featuring notes of vanilla, lavandin, & vetiver. Created by Perfumer @guillaume_flavigny #antoinemaisondieu @givaudan @givaudanperfume Click the link in our bio to cast your vote 🌟 Hurry, voting closes Monday, May 20th at 11:59 p.m. EST The winner will be announced at The Awards: June 5th, 2024 #FragranceForwardTFF
...s/instagram-feed-pro/img/placeholder.pngConsumer Choice Voting is officially open! Now it’s your turn to crown the winners of Women’s Popular, Women’s Prestige, and Men’s & Universal categories. Introducing Consumer Choice - Men’s & Universal: @tumitravel 19 Degree Extrait de Parfum featuring notes of bergamot, black raspberry, & leather. Created by Perfumer @catherineselig #Takasago Click the link in our bio to cast your vote 🌟 Hurry, voting closes Monday, May 20th at 11:59 p.m. EST The winner will be announced at The Awards: June 5th, 2024 #FragranceForwardTFF
...s/instagram-feed-pro/img/placeholder.pngConsumer Choice Voting is officially open! Now it’s your turn to crown the winners of Women’s Popular, Women’s Prestige, and Men’s & Universal categories. Introducing Consumer Choice - Men’s & Universal: @giorgioarmani Acqua di Giò Parfum featuring notes of marine notes, bergamot, & cedarwood. Created by Perfumer @morillas.alberto @dsmfirmenich @firmenichfine Click the link in our bio to cast your vote 🌟 Hurry, voting closes Monday, May 20th at 11:59 p.m. EST The winner will be announced at The Awards: June 5th, 2024 #FragranceForwardTFF
...s/instagram-feed-pro/img/placeholder.pngConsumer Choice Voting is officially open! Now it’s your turn to crown the winners of Women’s Popular, Women’s Prestige, and Men’s & Universal categories. Introducing Consumer Choice - Men’s & Universal: @elorea Hazy Blue Eau de Parfum featuring notes of Upcycled Bergamot, Upcycled Orange Flower Water, & Sandalwood. Created by Perfumer @lndsng @givaudan @givaudanperfume Click the link in our bio to cast your vote 🌟 Hurry, voting closes Monday, May 20th at 11:59 p.m. EST The winner will be announced at The Awards: June 5th, 2024 #FragranceForwardTFF
Video URLWidthHeight
...tent/uploads/2020/02/New-TFF-Desktop.mp4
/wp-content/uploads/2020/02/Comp-4.mp4

Page structure

H1 heading
(Critically important)
The Fragrance Foundation
Too many H1 headings
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 The Fragrance Foundation
H1 Home
H2 Events
H2 Instagram
H4 The 2024 Fragrance Foundation Awards
H4 SPOTLIGHT: MICHAEL EDWARDS, Debuts American Legends
H4 SCENTS & SENSIBILITY: ALKA JOSHI, An Interview On India’s Legacy In Global Perfumery
H4 THE INSIDE SCOPE- LINDA G. LEVY
H4 Empty heading
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (44) on this page.
LinkAttributesAnchor text
https://fragrance.org/The Fragrance Foundation
/event/the-2024-fragrance-foun...New window 2024 AWARDS FINALIST
https://fragrance.org/about/About
https://fragrance.org/Anchor Mission
https://fragrance.org/Anchor Objectives
https://fragrance.org/Anchor Who We Are
https://fragrance.org/Anchor Our Members
https://fragrance.org/Anchor Our History
https://fragrance.org/Anchor Press
https://fragrance.org/Anchor International
https://fragrance.org/events/Events
https://fragrance.org/Anchor Text duplicate Events
https://fragrance.org/Anchor Events Archive
https://fragrance.org/awards/Awards
https://fragrance.org/Anchor Awards Webinar
https://fragrance.org/Anchor Winners
https://fragrance.org/Anchor Voting Process
https://fragrance.org/Anchor Honorees
/events/fragrance-day/Fragrance Day
https://fragrance.org/give-back/Give Back
https://fragrance.org/Anchor Upcoming Activities
https://fragrance.org/Anchor Partnership
https://fragrance.org/Anchor Text duplicate Mission
https://fragrance.org/Anchor Statistics
https://fragrance.org/Anchor Text duplicate Objectives
http://www.fragrancefoundation...New window External Subdomain Accords
https://fragrance.org/membership/Membership
https://fragrance.org/education/Education
/fragranceforwardtff/#FragranceForwardTFF
https://www.fragrancefoundatio...External Subdomain 2024 Accords
https://fragrance.org/events/Text duplicate Events
http://www.fragrancefoundation...New window External Subdomain No Text
https://www.fragrancefoundatio...New window External Subdomain SPOTLIGHT: MICHAEL EDWARDS, Debuts American Legends Michael Edwards, historian and taxonomist, has released American Legends The Evolution of American Fragra...
https://www.fragrancefoundatio...New window External Subdomain SCENTS & SENSIBILITY: ALKA JOSHI, An Interview On India’s Legacy In Global Perfumery Alka Joshi, author of the Jaipur trilogy, captivated the audience at the...
https://www.fragrancefoundatio...New window External Subdomain THE INSIDE SCOPE- LINDA G. LEVY The April issue of ACCORDS marks the beginning of the annual Awards season for TFF. The luncheon was a success with a record ...
https://www.instagram.com/frag...New window Nofollow External Subdomain fragrancefoundation
https://www.instagram.com/p/C7...New window Nofollow External Subdomain View
A-TITLE Instagram
https://scontent-lga3-1.cdnins...Nofollow External Subdomain Open
https://www.instagram.com/p/C7...New window Nofollow External Subdomain IMG-ALT Introducing the @diptyque Summer Collection 2024 The Extra Large or Classic Citronelle candle features notes of lemongrass, verbena, neroli, orange blossom C...
https://www.instagram.com/frag...New window Nofollow External Subdomain Text duplicate fragrancefoundation
https://www.instagram.com/p/C7...New window Nofollow External Subdomain Text duplicate View
A-TITLE Instagram
https://scontent-lga3-1.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/C7...New window Nofollow External Subdomain IMG-ALT Introducing @armanibeauty Acqua Di Gioia Intense featuring key notes of Citrus, Damascena Rose, & Cedarwood Created by @anneflipoperfumer @artofperfumeryatiff
https://www.instagram.com/frag...New window Nofollow External Subdomain Text duplicate fragrancefoundation
https://www.instagram.com/p/C7...New window Nofollow External Subdomain Text duplicate View
A-TITLE Instagram
https://scontent-lga3-2.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/C7...New window Nofollow External Subdomain IMG-ALT Introducing @thenewsavant Kimberly featuring notes of matcha latte, jasmine petals, green grass, & rainbow cereal. Created by Perfumer @lndsng @givaudan @giv...
https://www.instagram.com/frag...New window Nofollow External Subdomain Text duplicate fragrancefoundation
https://www.instagram.com/p/C7...New window Nofollow External Subdomain Text duplicate View
A-TITLE Instagram
https://scontent-lga3-1.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/C7...New window Nofollow External Subdomain IMG-ALT All-New @lancomeofficial Idôle Eau de Toilette featuring notes of green tea bloom, duo of blooming roses, & fresh bergamot Created by @shyamalamaisondieu, #N...
https://www.instagram.com/frag...New window Nofollow External Subdomain Text duplicate fragrancefoundation
https://www.instagram.com/p/C7...New window Nofollow External Subdomain Text duplicate View
A-TITLE Instagram
https://scontent-lga3-1.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/C7...New window Nofollow External Subdomain IMG-ALT Consumer Choice Voting is open! Now it’s your turn to crown the winners of Women’s Popular, Women’s Prestige, and Men’s & Universal categories. Introducing C...
https://www.instagram.com/frag...New window Nofollow External Subdomain Text duplicate fragrancefoundation
https://www.instagram.com/p/C7...New window Nofollow External Subdomain Text duplicate View
A-TITLE Instagram
https://scontent-lga3-2.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/C7...New window Nofollow External Subdomain IMG-ALT Consumer Choice Voting is officially open! Now it’s your turn to crown the winners of Women’s Popular, Women’s Prestige, and Men’s & Universal categories. In...
https://www.instagram.com/frag...New window Nofollow External Subdomain Text duplicate fragrancefoundation
https://www.instagram.com/p/C7...New window Nofollow External Subdomain Text duplicate View
A-TITLE Instagram
https://scontent-lga3-2.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/C7...New window Nofollow External Subdomain IMG-ALT Consumer Choice Voting is officially open! Now it’s your turn to crown the winners of Women’s Popular, Women’s Prestige, and Men’s & Universal categories. In...
https://www.instagram.com/frag...New window Nofollow External Subdomain Text duplicate fragrancefoundation
https://www.instagram.com/p/C6...New window Nofollow External Subdomain Text duplicate View
A-TITLE Instagram
https://scontent-lga3-1.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/C6...New window Nofollow External Subdomain IMG-ALT Consumer Choice Voting is officially open! Now it’s your turn to crown the winners of Women’s Popular, Women’s Prestige, and Men’s & Universal categories. In...
https://www.instagram.com/frag...New window Nofollow External Subdomain Text duplicate fragrancefoundation
https://www.instagram.com/p/C6...New window Nofollow External Subdomain Text duplicate View
A-TITLE Instagram
https://scontent-lga3-1.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/C6...New window Nofollow External Subdomain IMG-ALT Consumer Choice Voting is officially open! Now it’s your turn to crown the winners of Women’s Popular, Women’s Prestige, and Men’s & Universal categories. In...
/about/who-we-are/Contact Us
https://fragrance.org/faqs/FAQs
/privacy-policy/Privacy Policy
https://www.instagram.com/frag...New window External Subdomain Instagram
https://www.facebook.com/TheFr...New window External Subdomain Facebook
https://fragrance.org/No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://fragrance.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.89 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (125 kB).

HTTP Response Header

NameValue
servernginx
dateFri, 24 May 2024 19:15:47 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-xss-protection1
x-content-type-optionsnosniff
link<https://fragrance.org/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 37
x-cache-groupbot
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,075 referring domains.
This page has 4,962 backlinks.
This page has backlinks from 618 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 171 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

fragrance.org
The Fragrance Foundation
The Fragrance Foundation is the premier resource for industry expertise, innovation and education, devoted to inspiring the world to discover the artistry and passion of fragrance.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fragrance93%Check
Fragrance Foundation85%Check
Foundation77%Check
2024 Fragrance Foundation72%Check
industry46%Check
Education46%Check
world46%Check
AWARDS40%Check
MICHAEL40%Check
ALKA40%Check

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