Overview of the SEO Check
Meta information
70% 
Page quality
50% 
Page structure
93% 
Link structure
88% 
Server
92% 
External factors
100% 
SEO Score
Response time
0.18 s
File size
654.90 kB
Words
412
Media files
34
Number of links
60 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Creating Futures | GDI Gottlieb Duttweiler Institute
The length of the page title is perfect. (451 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Das Gottlieb Duttweiler Institut (GDI) ist der älteste Think-Tank der Schweiz. Es betreibt Trendforschung und veröffentlicht die Ergebnisse mit Studien und in Konferenzen, es entwickelt Innovationsstrategien und entfaltet Führungspotenziale. Zudem ist es eine Premium Event Location.
The meta description is too long: 1749 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://gdi.ch/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-ch
Server location: United States of America
The following language is defined by HTML: de-ch
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
HTTP-Header Content-Type: utf-8utf-8
Meta Charset Attribut: utf-8
The charset encoding is specified several times in the header.
The specified character encodings are different.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
generatorOdoo
descriptionDas Gottlieb Duttweiler Institut (GDI) ist der älteste Think-Tank der Schweiz. Es betreibt Trendforschung und veröffentlicht die Ergebnisse mit Studien und in Konferenzen, es entwickelt Innovationsstrategien und entfaltet Führungspotenziale. Zudem ist es eine Premium Event Location.
keywordsevent location, event locations zürich, zukunftsforschung, zukunftsforschungsinstitut, impact leadership, strategic innovation, trendforschung
langde-ch
twitter:cardsummary_large_image
twitter:titleCreating Futures | GDI Gottlieb Duttweiler Institute
twitter:imagehttps://gdi.ch/web/image/20889-929f351b/GDI-Aussenansicht_Nacht.jpg
twitter:site@GDInstitute
twitter:descriptionDas Gottlieb Duttweiler Institut (GDI) ist der älteste Think-Tank der Schweiz. Es betreibt Trendforschung und veröffentlicht die Ergebnisse mit Studien und in Konferenzen, es entwickelt Innovationsstrategien und entfaltet Führungspotenziale. Zudem ist es eine Premium Event Location.
og:typewebsite
og:titleCreating Futures | GDI Gottlieb Duttweiler Institute
og:site_nameGDI Gottlieb Duttweiler Institute
og:urlhttps://gdi.ch/
og:imagehttps://gdi.ch/web/image/20889-929f351b/GDI-Aussenansicht_Nacht.jpg
og:descriptionDas Gottlieb Duttweiler Institut (GDI) ist der älteste Think-Tank der Schweiz. Es betreibt Trendforschung und veröffentlicht die Ergebnisse mit Studien und in Konferenzen, es entwickelt Innovationsstrategien und entfaltet Führungspotenziale. Zudem ist es eine Premium Event Location.
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
There are only 412 words on this page. Good pages should have about 800 words of useful content.
29.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.36 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (654.9 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...lieb Duttweiler Institute?unique=47c6802GDI Gottlieb Duttweiler Institute
..._Refresh_PowerPoint_Grafik_A_DE_Bunt.pngNo alt attribute provided
..._Refresh_PowerPoint_Grafik_A_EN_Bunt.pngNo alt attribute provided
...3589-b7322a5f/GDI-Logo-einzel_sw-png.pngNo alt attribute provided
...-c5d0d565/migros-kulturprozent-de-v3.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
GOTTLIEB DUTTWEILER INSTITUT
The H1 heading is perfect.
Headings
(Important)
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 GOTTLIEB DUTTWEILER INSTITUT
H2 NEUE STUDIE ZUR ESSKULTUR
H2 21. EUROPÄISCHER TRENDTAG
H2 KONFERENZEN
H2 TRENDSTUDIEN
H2 EVENT LOCATION
H2 DAS GDI KURZ ERKLÄRT
H2 THE GDI IN A NUTSHELL
H2 TREND-UPDATES
H3 Wissen, was morgen zählt – mit dem GDI-Newsletter.
H4 FORSCHUNG
H4 INNOVATION
H4 LEADERSHIP
H4 TRENDS
H4 STUDIEN
H4 NEWSLETTER
H4 RÄUME
H4 Essen und Trinken
H4 IMPRESSIONEN
H4 BUCHUNGSANFRAGE
H4 GDI
H4 Das sind wir
H4 KONTAKT
H5 Empty heading
H5 Empty heading
H5 Empty heading
H6 Quicklinks
H6 Rechtliches
H6 Folgen Sie uns
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.
LinkAttributesAnchor text
https://gdi.ch/IMG-ALT GDI Gottlieb Duttweiler Institute
https://gdi.ch/web/loginAnmelden
/unser-angebot/forschung/zukun...Forschung am GDI
/unser-angebot/forschung/forsc...Forschungsauftrag erteilen
/unser-angebot/forschung/speak...Speaker buchen
/unser-angebot/forschung/konfe...Konferenzen
/unser-angebot/innovation/stra...Strategie- und Innovationsberatung
/unser-angebot/innovation/bere...Bereit für Innovation?
/unser-angebot/innovation/inno...Innovationsprozess
/unser-angebot/innovation/inno...GDI Innovation Hub
/unser-angebot/leadership/impa...Leadership am GDI
/unser-angebot/leadership/impa...Impact-Leadership-Programme
/unser-angebot/leadership/visi...Vision- & Werte-Workshops
/unser-angebot/leadership/tran...Transformationscoaching
https://gdi.ch/events/konferenzenKONFERENZEN
/publikationen/trend-updatesUpdates
/publikationen/podcastPodcast
/publikationen/videosVideos
/publikationen/studienDownloads
/newsletter-anmeldungjetzt abonnieren
/eventlocation/raeume/alle-raeumeAlle Räume
/eventlocation/raeume/preise-v...Preise & Verfügbarkeit
/eventlocation/essen-und-trink...Menü
https://gdi.ch/eventlocationEventlocation
/eventlocation/impressionen/hi...Hinter den Kulissen
/events/konferenzenlocation/im...
/eventlocation/impressionen/sp...Speis und Trank
/eventlocation/impressionen/an...Anlässe
/eventlocation/buchungsanfrageLocation ANFRAGEn
/ueber-uns/gdi/was-wir-tunWas wir tun
/ueber-uns/gdi/geschichteGeschichte
/ueber-uns/gdi/gottlieb-duttwe...Gottlieb Duttweiler Preis
/ueber-uns/das-sind-wir/teamGDI Team
/ueber-uns/das-sind-wir/adviso...Advisory Board
/ueber-uns/das-sind-wir/stiftu...Stiftungsrat
/ueber-uns/das-sind-wir/jobsJobs
/ueber-uns/kontakt/kontaktpers...Kontaktpersonen
/ueber-uns/kontakt/kontaktform...Kontaktformular
/ueber-uns/das-sind-wir/adress...Adresse und Anfahrt
https://gdi.ch/shop/cartNo Text
https://gdi.ch/enEnglish (US)
https://gdi.ch/Deutsch (CH)
/publikationen/studien/decodin...New window Jetzt HERUNTERLADEN
/events/konferenzen/21-europae...New window Jetzt anmelden
/unser-angebot/forschung/konfe...New window Mehr Erfahren
/publikationen/studienNew window ZU DEN aktuellen Publikationen
https://gdi.ch/eventlocationNew window Jetzt entdecken
https://gdi.ch/Anchor Vorherig
A-TITLE Vorherige
https://gdi.ch/Anchor Nächste
A-TITLE Weiter
/events/konferenzen/21-europae...Register
https://youtube.com/watch?v=TI...External A-TITLE Play Video
https://youtube.com/watch?v=vf...External Text duplicate A-TITLE Play Video
/publikationen/trend-updatesAlle Trend-Updates
/newsletter-anmeldungJetzt abonnieren
https://gdi.ch/ueber-uns/medienMedien
/ueber-uns/kontakt/kontaktpers...Kontakt
/ueber-uns/das-sind-wir/adress...Adresse
/ueber-uns/das-sind-wir/jobsText duplicate Jobs
/newsletter-anmeldungNewsletter-Anmeldung
https://gdi.ch/datenschutzDatenschutz
https://gdi.ch/impressumImpressum
https://gdi.ch/termsAGBs
http://linkedin.com/company/gdi/New window External No Text
https://soundcloud.com/gdinsti...New window External No Text
https://www.instagram.com/gdin...External Subdomain No Text
https://www.youtube.com/user/G...New window External Subdomain No Text
https://engagement.migros.ch/External Subdomain migros-engagement.ch

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://gdi.ch/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (655 kB).
The page response time is excellent with 0.18 seconds.

HTTP Response Header

NameValue
servernginx
dateMon, 25 Nov 2024 05:01:45 GMT
content-typetext/html; charset=utf-8; charset=utf-8
varyAccept-Encoding
set-cookie59 Characters
strict-transport-securitymax-age=31536000
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,068 referring domains.
This page has 446,161 backlinks.
This page has backlinks from 927 different ip addresses.

Robots.txt

User-agent: *
Sitemap: https://gdi.ch/sitemap.xml
##############
#   custom   #
##############
User-agent: *
Disallow: /login
Disallow: /my
Disallow: /web/login
Disallow: /web/database/manager
Disallow: /web/database/selector
Disallow: /legal
Disallow: /shop/terms
Disallow: /website/info
Disallow: /profileedited
Disallow: /producer
Disallow: /shop/payment
Disallow: /shop/checkout
Disallow: /shop/cart
Disallow: /shop/confirmation
Disallow: /payment/process

Search preview

gdi.ch
Creating Futures | GDI Gottlieb Duttweiler Institute
Das Gottlieb Duttweiler Institut (GDI) ist der älteste Think-Tank der Schweiz. Es betreibt Trendforschung und veröffentlicht die Ergebnisse mit Studien und in Konferenzen, es entwickelt Innovationsstrategien und entfaltet Führungspotenziale. Zudem ist es eine Premium Event Location.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
GDI86%Check
GDI Gottlieb Duttweiler81%Check
Gottlieb77%Check
Gottlieb Duttweiler77%Check
INSTITUT76%Check
GDI Gottlieb Duttweiler Institute74%Check
am GDI62%Check
STUDIEN54%Check
Konferenzen50%Check
INNOVATION50%Check

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