Gillette.com - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
85% 
Page structure
79% 
Link structure
55% 
Server
84% 
External factors
100% 
SEO Score
Response time
0.74 s
File size
172.50 kB
Words
765
Media files
68
Number of links
111 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Men's Razors & Shaving Products | Gillette®
The length of the page title is perfect. (406 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Experience an exceptional shave with Gillette men's razors, engineered to give you a comfortably smooth shave every time. Shop shaving products & more!
The length of the meta description is perfect. (960 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://gillette.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionExperience an exceptional shave with Gillette men's razors, engineered to give you a comfortably smooth shave every time. Shop shaving products & more!
platformbigcommerce.stencil
viewportwidth=device-width, initial-scale=1, maximum-scale=3
langen
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Content-Security-Policyscript style default-src 'self' *.bigcommerce.com *.crazyegg.com https://na-grooming-og-signature-1.azurewebsites.net *.doubleclick.net *.redditstatic.com *.extole.io *.affirm.com *.facebook.com connect.facebook.net *.googleadservices.com *.googletagmanager.com https://api.ipify.org/?format=jsonp&callback=getIP *.google-analytics.com *.googleapis.com *.lytics.io *.moatads.com *.monetate.net *.agkn.com *.cloudfront.net/waves/v3/w.js *.segmanta.com *.segment.com *.segment.io *.snapchat.com sc-static.net *.adsrvr.org *.yimg.com *.yahoo.com *.google.com *.ordergroove.com *.amazonaws.com *.ravenjs.com *.polyfill.io *.paypalobjects.com *.paypal.com *.getshogun.com *.braintreegateway.com *.bazaarvoice.com *.gillette.com *.rpxnow.com *.mixpanel.com *.pinterest.com *.pype.tech https://gillette.com/content/iframeresizer.js https://gillette.com/proxydirectory/tags/11967/tag.js blob:

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: A complete lineup of products designed to help you take care of your f...
This page contains 765 words. That's ok.
25.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 11.29 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, maximum-scale=3" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mp/content/img/icons/ic-search-white.svgNo alt attribute provided
...gn8mp/content/img/icons/close-button.svgNo alt attribute provided
...tent/img/header/m.Logo_Gillette_Blue.pnggillette logo
.../s-dukhrgn8mp/content/img/gil/ic-usa.svgUSA Flag
...hrgn8mp/content/img/icons/ic-account.svgNo alt attribute provided
...ugatti-mobile-640x1100-.jpg?t=1714658931Hero carousel image - 0
...launch-mobile-640x1100-.jpg?t=1712899477Hero carousel image - 1
...launch-mobile-640x1100-.jpg?t=1709128868Hero carousel image - 2
...llette-hero-mig-sale-mobile-640x1100.jpgHero carousel image - 3
...ges/uploaded_images/gil-601-750x1240.jpgHero carousel image - 4
...Carousel_1280x1280__25643.1673018502.jpgGillette INTIMATE™ Essentials Kit
...h_Spare_Heads_3-UP__33323.1689279214.jpgGilletteLabs with Exfoliating Bar Razor (1 Handle + 3 Cartridges + 1 Travel Case)
..._-_no_awards_image__63154.1680695812.jpgHeated Razor Starter Kit by GilletteLabs
...__17968.1634919616__50096.1647435742.jpgGilletteLabs | Bugatti Special Edition Heated Razor
...mages/uploaded_images/privacychoices.pngyour privacy choices

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 THE GIFT OF GROOMING
H2 Gillette INTIMATE™ Essentials Kit
H2 GilletteLabs with Exfoliating Bar Razor (1 Handle + 3 Cartridges + 1 Travel Case)
H2 Heated Razor Starter Kit by GilletteLabs
H2 GilletteLabs | Bugatti Special Edition Heated Razor
H2 Gillette INTIMATE™
H2 FACIAL HAIR THAT FEELS AS GOOD AS IT LOOKS
H2 CLINICALLY PROVEN FOR SENSITIVE SKIN
H4 For that someone special
H4 FOR PUBIC HAIR AND SKIN
H4 KING C. GILLETTE
H4 SKINGUARD
H4 Sign up for Gillette emails to receive exclusive offers and updates.
H4 Explore
H4 Resources
H4 Get Help
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://gillette.com/Anchor Skip to Main Content
https://gillette.com/Anchor Skip to Footer
/en-us/products/gillettelabsShop the HR Starter and HR Bugatti Kits now.
/en-us/products/razors-trimmer...Get Started
/en-us/products/gillettelabsGilletteLabs
/en-us/products/gillette-labs/...GilletteLabs Heated Razor Starter Kit
IMG-ALT GilletteLabs Heated Razor Starter Kit
/en-us/products/gillette-labs/...GilletteLabs Bugatti Special Edition Heated Razor
IMG-ALT GilletteLabs Bugatti Special Edition Heated Razor
/en-us/products/gillette-labs/...GilletteLabs Exfoliating Bar Razor
IMG-ALT GilletteLabs Exfoliating Bar Razor
/en-us/products/gillette-labs-...GilletteLabs Blade Refills
IMG-ALT GilletteLabs Blade Refills
/en-us/products/gillette-intimateGillette INTIMATE™
/en-us/products/gillette-intim...Gillette INTIMATE™ Pubic Hair Trimmer
IMG-ALT Gillette INTIMATE Pubic Hair Trimmer
/en-us/products/gillette-intim...Gillette INTIMATE™ Shaving Kit
IMG-ALT Set of Gillette INTIMATE Shaving Kit products
/en-us/products/gillette-intim...Gillette INTIMATE™ Essentials Kit
IMG-ALT Set of Gillette INTIMATE Essentials Kit products
/en-us/products/king-c-gilletteKing C. Gillette
/en-us/products/beard-care/kin...King C. Gillette Beard Trimmer
IMG-ALT King C. Gillette Beard Trimmer
/en-us/products/beard-care/kin...King C. Gillette Beard Care Kit
IMG-ALT King C. Gillette Beard Care Kit
/en-us/products/face-body/bear...King C. Gillette All-in-One Styler
IMG-ALT King C. Gillette All-in-One Styler
/en-us/products/beard-care/kin...King C. Gillette Double Edge Safety Razor
IMG-ALT King C. Gillette Double Edge Safety Razor
/en-us/products/razors-trimmer...Razors & Trimmers
/en-us/products/razors-trimmer...ProGlide Shield
/en-us/products/razors-trimmer...ProGlide
/en-us/products/razors-trimmer...SkinGuard
/en-us/products/replacement-ra...Blade Refills
/en-us/products/gillette-labs-...GilletteLabs Heated Razor Blade Refills
/en-us/products/razors-trimmer...ProGlide Refills
/en-us/products/razors-trimmer...SkinGuard Refills
/en-us/products/razors-trimmer...Mach3 Refills
/en-us/products/face-and-body-...Shave Care
/en-us/products/razors-trimmer...SkinGuard Essentials Bundle
IMG-ALT SkinGuard Essentials Bundle
/en-us/products/beard-care/kin...Text duplicate King C. Gillette Beard Care Kit
IMG-ALT King C. Gillette Beard Care Kit
/en-us/products/gillette-labs/...GilletteLabs Quick Rinse Shave Foam
IMG-ALT GilletteLabs Quick Rinse Shave Foam
/en-us/products/gillette-labs/...GilletteLabs Rapid Foaming Shave Gel
IMG-ALT GilletteLabs Rapid Foaming Shave Gel
/en-us/products/shave-kits-and...Shave Sets
/en-us/products/shave-kits-and...Double Edge Razor Shaping Kit
/en-us/products/shave-kits-and...Beard Care Essentials Kit
/en-us/products/shave-kits-and...The Ultimate Beard Trim & Care Kit
/en-us/the-latest-from-gillett...Text duplicate King C. Gillette
/en-us/the-latest-from-gillett...Text duplicate Gillette INTIMATE™
IMG-ALT Set of Gillette intimate products
/en-us/products/gifts-and-acce...Gifts & Accessories
/en-us/products/gillette-labs/...Heated Razor Starter Kit by GilletteLabs
/en-us/productsAll Products
/en-us/shaving-tips/how-to-shave/Shaving
/en-us/shaving-tips/how-to-sha...How to Shave Your Face
/en-us/shaving-tips/how-to-sha...How to Prevent and Treat Razor Burn
/en-us/shaving-tips/how-to-sha...How to Trim a Beard
/en-us/shaving-tips/how-to-sha...To Wet Shave or to Dry Shave?
/en-us/shaving-tips/facial-hai...Styling
/en-us/shaving-tips/facial-hai...Top 15 Beard Styles for Men
/en-us/shaving-tips/facial-hai...Top Mustache Styles For Men
/en-us/shaving-tips/facial-hai...Scruffy Beard Styles: The 3-Day Stubble Beard
/en-us/shaving-tips/facial-hai...How to Trim a Goatee: The Circle Beard
/en-us/manscapingManscaping
/en-us/manscapingTips for Body Grooming
IMG-ALT man shaving with a blue razor in front of a blue tiled wall
/en-us/shaving-tips/manscaping...How to Shave Your Pubic Hair
IMG-ALT man in a white towel with a trimmer in hand touching his stomach
/en-us/manscapingHow to Shave Your Back
IMG-ALT close-up of a green razor on a person's back
/en-us/shaving-tips/manscaping...How to Shave Your Armpits
IMG-ALT close-up of a hand holding a gray razor in front of a bathroom sink
https://gillette.com/en-us/faqFAQ & Contact Us
https://gillette.com/en-us/faqText duplicate FAQ & Contact Us
/en-us/about/our-storyOur Story
/en-us/about/our-storyText duplicate Our Story
/en-us/about/shave-club-innova...Why Gillette
/en-us/about/shave-club-innova...Text duplicate Why Gillette
/en-us/about/the-best-men-can-beOur Commitment
/en-us/about/the-best-men-can-beText duplicate Our Commitment
IMG-ALT Our Commitment
https://gillette.com/IMG-ALT gillette logo
https://gillette.com/account.phpLogin/Sign up
https://gillette.com/cart.phpCart Quantity 0
https://gillette.com/login.phpMy Account
/en-us/products/razors-trimmer...Text duplicate Get Started
/en-us/products/gillettelabsText duplicate GilletteLabs
/en-us/products/gillette-intimateText duplicate Gillette INTIMATE™
/en-us/products/king-c-gilletteText duplicate King C. Gillette
/en-us/products/razors-trimmer...Text duplicate Razors & Trimmers
/en-us/products/replacement-ra...Text duplicate Blade Refills
/en-us/products/face-and-body-...Text duplicate Shave Care
/en-us/products/shave-kits-and...Text duplicate Shave Sets
/en-us/products/gifts-and-acce...Text duplicate Gifts & Accessories
/en-us/productsText duplicate All Products
/en-us/shaving-tips/how-to-shaveText duplicate Shaving
/en-us/shaving-tips/facial-hai...Text duplicate Styling
/en-us/manscapingText duplicate Manscaping
/en-us/mens-grooming-advisorAdvice from our Experts
https://gillette.com/en-us/faqText duplicate FAQ & Contact Us
/en-us/about/our-storyText duplicate Our Story
/en-us/about/shave-club-innova...Text duplicate Why Gillette
/en-us/about/the-best-men-can-beText duplicate Our Commitment
/en-us/covid-19/COVID-19 Response
https://gillette.com/account.phpMY ACCOUNT
/login.php?action=logoutSign out
https://gillette.com/login.phpText duplicate My Account
/en-us/products/gillettelabsSHOP NOW
/en-us/products/king-c-gilletteText duplicate SHOP NOW
/en-us/products/razors-trimmer...Text duplicate SHOP NOW
/en-us/products/gillette-intimateText duplicate SHOP NOW
/en-us/products/gillette-labs/...LEARN MORE
/cart.php?action=add&product_i...ADD TO CART
/cart.php?action=add&product_i...Text duplicate ADD TO CART
/cart.php?action=add&product_i...Text duplicate ADD TO CART
/cart.php?action=add&product_i...Text duplicate ADD TO CART
/en-us/the-latest-from-gillett...Text duplicate LEARN MORE
/en-us/the-latest-from-gillett...Text duplicate LEARN MORE
/en-us/the-latest-from-gillett...Text duplicate LEARN MORE
https://us.pg.com/brands/New window External Subdomain P&G brands and programs
https://www.pg.com/en_US/terms...New window External Subdomain P&G Terms & Conditions
https://privacypolicy.pg.com/en/New window External Subdomain Anchor P&G Privacy Policy
https://gillette.com/en-us/aboutAbout Us
/en-us/gillette-couponsCoupons
https://www.pgcareers.com/New window External Subdomain Careers
A-TITLE Careers
https://gillette.com/sitemap.phpSitemap
https://preferencecenter.pg.co...New window External Subdomain P&G Preference Center
https://www.pg.com/en_US/terms...New window External Subdomain Terms and Conditions
https://privacypolicy.pg.com/en/New window External Subdomain Anchor Privacy
https://privacypolicy.pg.com/C...New window External Subdomain Consumer Health Data Privacy Policy
https://privacypolicy.pg.com/a...New window External Subdomain Privacy (SP)
/en-us/store-policyStore Policy
/en-us/website-accessibilityAccessibility
https://preferencecenter.pg.co...New window External Subdomain Your Privacy Choices
IMG-ALT your privacy choices
https://survey.gillette.com/d6...External Subdomain Give Feedback On Our Website
https://gillette.com/en-us/faqOrder Status
https://gillette.com/en-us/faqShipping & Delivery
https://gillette.com/en-us/faqReturns
https://gillette.com/en-us/faqHelp Center

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://gillette.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.74 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (173 kB).

HTTP Response Header

NameValue
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content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-content-type-optionsnosniff
x-permitted-cross-domain-policiesnone
set-cookie125 Characters
link<https://analytics.getshogun.com/collector.js>; rel=preload; as=script
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
expiresThu, 19 Nov 1981 08:52:00 GMT
x-request-idfb64070332c2240e4239c9c82dce26b7
x-frame-optionsdeny
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bc-ray1
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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 5,265 referring domains.
This page has 113,302 backlinks.
This page has backlinks from 3,300 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

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Disallow: /cart.php
Disallow: /checkout.php
Disallow: /checkout
Disallow: /finishorder.php
Disallow: /gillette-site-catalog/gillette-hidden-category/*
Disallow: /login.php
Disallow: /orderstatus.php
Disallow: /postreview.php
Disallow: /productimage.php
Disallow: /productupdates.php
Disallow: /remote.php
Disallow: /search.php
Disallow: /viewfile.php
Disallow: /wishlist.php
Disallow: /admin/
Disallow: /__socialshop/
Disallow: /compare
Disallow: /black-friday-terms
Disallow: /cyber-monday-terms
Disallow: /sms-offer-vip
Disallow: /heated-razor-sale
Disallow: /sitemap.php
Disallow: /xmlsitemap.php
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Disallow: /en-us/products/razors-trimmers-and-blades/fusion5-razor-refills-16ct-qrscannsave
Disallow: /en-us/products/razors-trimmers-and-blades/proglide-razor-refills-8ct-qrscannsave
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Noindex: /account.php
Noindex: /cart.php
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Noindex: /login.php
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Noindex: /productupdates.php
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Nofollow: /en-us/products/razors-trimmers-and-blades/fusion-proshield-razor-16-qrscannsave

Sitemap: https://gillette.com/content/sitemap.xml
Sitemap: https://gillette.com/content/hreflang_sitemap.xml
User-agent: *
Disallow: /*?_bc_fsnf=1*
Disallow: /*&_bc_fsnf=1*

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Search preview

gillette.com
Men's Razors & Shaving Products | Gillette®
Experience an exceptional shave with Gillette men's razors, engineered to give you a comfortably smooth shave every time. Shop shaving products & more!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Gillette76%Check
Razor70%Check
Shaving61%Check
Products61%Check
Razors61%Check
shaving products61%Check
Gillette INTIMATE59%Check
Heated Razor58%Check
GilletteLabs razor58%Check
GilletteLabs Heated Razor54%Check
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