Givewell.org - SEO Checker

Overview of the SEO Check
Meta information
87% 
Page quality
54% 
Page structure
25% 
Link structure
90% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.46 s
File size
52.50 kB
Words
1297
Media files
20
Number of links
67 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
GiveWell | Charity Reviews and Research
The length of the page title is perfect. (375 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Real change for your dollar
The meta description is too short. (168 pixels out of 1000 max pixel length) Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.givewell.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionReal change for your dollar
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=2.0, user-scalable=1
langen
twitter:cardsummary
twitter:siteGiveWell.org
twitter:titleHomepage 2023
twitter:descriptionReal change for your dollar
twitter:urlhttps://www.givewell.org/
twitter:imagehttps://www.givewell.org/sites/default/files/givewell_fb_logo.jpg
og:site_nameGiveWell
og:urlhttps://www.givewell.org/
og:titleGiveWell
og:descriptionReal change for your dollar
og:image:urlhttps://files.givewell.org/files/images/givewell_fb_logo_v2.jpg
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 1297 words. That's ok.
43.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
28 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.79 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 26 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Homepage 2023
Too many H1 headings
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 41 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Homepage 2023
H1 We search for the charities that save or improve lives the most per dollar.
H2 Search form
H2 Main menu
H2 The gold standard for giving.
H2 Footer Menu
H2 Follow Us:
H2 Subscribe to email updates:
H3 Enter search terms here.
H3 3 ways to donate.
H3 Our Research Process
H3 Frequently Asked Questions
H4 Backed by 50,000+ hours of research each year
H4 Only the best, according to our high standards
H4 GiveWell takes zero fees
H4 As seen in
H4 Top Charities Fund
H4 All Grants Fund
H4 Direct to charities
H4 What is GiveWell?
H4 Who works at GiveWell?
H4 How does GiveWell make money?
H4 Will my donation be tax-deductible?
H4 Does GiveWell recommend charities for every cause?
H5 How will my donation be used?
H5 Is there a downside?
H5 Best for
H5 How will my donation be used? Duplicate text
H5 Is there a downside? Duplicate text
H5 Best for Duplicate text
H5 How will my donation be used? Duplicate text
H5 Is there a downside? Duplicate text
H5 Best for Duplicate text
H5 Learn about our research
H6 Most common
H6 Gather independent evidence
H6 Model cost-effectiveness
H6 Conduct interviews and site visits
H6 Review budgets
H6 Ask for program data
H6 Follow up on progress
Some anchor texts are used more than once.
1 links don't have an anchor text.
There are 2 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 11 external links on this page.
LinkAttributesAnchor text
https://www.givewell.org/Anchor Jump to Navigation
https://www.givewell.org/IMG-ALT Home
A-TITLE Home
https://secure.givewell.org/External Subdomain Donate
/charities/top-charitiesTop Charities
/Our-Top-CharitiesOur Top Charities
/our-giving-fundsOur Giving Funds
/top-charities-fundTop Charities Fund
/all-grants-fundAll Grants Fund
/unrestricted-fundUnrestricted Fund
https://airtable.com/appGuFtOI...External List of Grants
https://www.givewell.org/researchResearch
/how-much-does-it-cost-to-save...How Much Does It Cost to Save a Life?
/Research-OverviewResearch Overview
/research/research-on-programsResearch on Programs
/how-we-work/criteriaOur Criteria
A-TITLE Our Criteria
/how-we-work/our-criteria/cost...Cost-Effectiveness Analyses
/impact-estimatesHow We Produce Impact Estimates
/about/our-mistakesOur Mistakes
https://www.givewell.org/aboutAbout
/about-givewellAbout GiveWell
/about/peopleOur People
/donate/more-informationInformation About Donating
/about/FAQGeneral FAQ
/about/valuesValues
/about/official-recordsOfficial Records
/about/jobsJobs
/about/contactContact Us
/about/what-others-are-sayingWhat Others Are Saying
https://www.givewell.org/updatesStay Updated
http://blog.givewell.org/External Subdomain Blog
/ways-to-giveWays to Give
/about/donate/tax-deductibilityTax Deductibility of Donations
/giving-optionsOverview of Giving Options
https://givewell.gospringboard...External Subdomain View and Manage Your Giving
https://secure.givewell.org/External Subdomain Credit Card
/about/donate/checkCheck
/about/donate/wire-transferWire Transfer
/about/donate/ACHACH (Automatic Clearing House)
/about/donate/cryptocurrencyCryptocurrency
/about/donate/securitiesSecurities/Stock
/donate/paypalPayPal
/legacy-givingWills and Bequests
/about/donate/qualified-charit...Qualified Charitable Distributions
/about/donate/dafDonor Advised Fund (DAF)
/gwuk/aboutDonate to GiveWell UK
/charities/top-charitiesExplore our top charities
https://www.nytimes.com/2021/1...New window External Subdomain No Text
https://www.bloomberg.com/news...New window External Subdomain No Text
https://www.theatlantic.com/bu...New window External Subdomain No Text
https://www.wsj.com/articles/g...New window External Subdomain No Text
/files/press/Elie Hassenfeld -...New window No Text
/charities/top-charitiesView our top charities
/all-grants-fundView the all grants fund
/charities/top-charitiesText duplicate View our top charities
/unrestricted-fundNew window Text duplicate Unrestricted Fund
/our-giving-fundsNew window Trivial anchor text
here
https://www.givewell.org/researchLearn about our research
/default/citationsNew window Subdomain Anchor — Learn more
/default/citationsNew window Subdomain Anchor Text duplicate — Learn more
/default/citationsNew window Subdomain Anchor Text duplicate — Learn more
/charities/top-charitiestop charities
/about/storyour story
/about/peoplemeet our team
/gwuk/aboutSubdomain GiveWell UK
/about/donate/tax-deductibilitySubdomain Text duplicate Trivial anchor text
here
/how-we-work/processfocus
/giving101/Your-dollar-goes-fu...your dollar can go further overseas
/about/FAQLearn More
/about/contactContact
https://www.givewell.org/updatesStay updated
/about/FAQFAQ
/apply-for-considerationFor Charities
https://www.givewell.org/sitemapSite map
/about/official-records/privac...Privacy Policy
/about/jobsText duplicate Jobs
https://facebook.com/givewell.orgNew window External Facebook
A-TITLE Facebook
https://twitter.com/GiveWellNew window External Twitter
A-TITLE Twitter
https://www.givewell.org/rssRSS
A-TITLE RSS

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.givewell.org/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.46 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (53 kB).

HTTP Response Header

NameValue
dateSun, 23 Jun 2024 03:48:51 GMT
serverApache/2.4.53 (Debian)
cache-controlmax-age=300, public
x-drupal-dynamic-cacheHIT
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
x-drupal-cacheHIT
last-modifiedSun, 23 Jun 2024 10:19:06 GMT
etag"1719137946-gzip"
content-encodinggzip
content-typetext/html; charset=UTF-8
set-cookie163 Characters
x-cdnImperva
x-iinfo1-540764-540766 NNNY CT(118 120 0) RT(1719228685737 7) q(0 0 0 0) r(0 1) U12
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 4,267 referring domains.
This page has 293,904 backlinks.
This page has backlinks from 2,695 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Search preview

www.givewell.org
GiveWell | Charity Reviews and Research
Real change for your dollar

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
GiveWell66%Check
Research56%Check
ve directed55%Check
View54%Check
GiveWell UK52%Check
save or improve51%Check
dollar50%Check
Site Search49%Check
Review47%Check
charity46%Check

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