Great.gov.uk - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
100% 
Page quality
38% 
Page structure
95% 
Link structure
90% 
Server
81% 
External factors
100% 
SEO Score
Response time
0.08 s
File size
899.20 kB
Words
498
Media files
7
Number of links
40 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Export support for UK businesses – great.gov.uk - great.gov.uk
There are word repetitions in the page title.
The length of the page title is perfect. (560 pixels out of 580 max pixel length)
Meta description
(Critically important)
Export support for UK businesses – great.gov.uk
The length of the meta description is perfect. (298 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.great.gov.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
msvalidate.0176D322F181AE9F91C43419E5CD511BBC
viewportwidth=device-width, initial-scale=1
intranet:environmentproduction
intranet:sentry:dsnhttps://[email protected]/261
intranet:sentry:browser-traces-sample-rate1.0
descriptionExport support for UK businesses – great.gov.uk
titleExport support for UK businesses – great.gov.uk - great.gov.uk
langen-gb
twitter:cardsummary_large_image
twitter:site@biztradegovuk
og:titleExport support for UK businesses – great.gov.uk
og:descriptionExport support for UK businesses – great.gov.uk
og:imagehttps://www.great.gov.uk/static/great_components/images/opengraph-image.png
og:image:altEmpty
og:site_nameGreat.gov.uk
og:urlhttps://www.great.gov.uk
og:typewebsite
charsetutf-8

Automatically check great.gov.uk including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 498 words on this page. Good pages should have about 800 words of useful content.
36.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.2 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (899.2 kB).
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/static/images/guided_journey_graphics.pngNo alt attribute provided
...ge_card_-_UKEA.2e16d0ba.fill-640x360.pngNo alt attribute provided
...s/ukea-on-grey.2e16d0ba.fill-640x360.pngUK Export Academy logo on a grey background
...s/ukea-on-grey.2e16d0ba.fill-640x360.pngUK Export Academy logo on a grey background
...erson-homepage.2e16d0ba.fill-640x360.pngNo alt attribute provided
...-page-image-01.2e16d0ba.fill-640x360.jpgNo alt attribute provided
...s-head.2e16d0ba.fill-640x360_itV6J1D.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Sell to the world and grow your business
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Sell to the world and grow your business
H2 Cookies on great.gov.uk
H2 Get tailor-made help and support
H2 Essential training for UK businesses
H2 Making exports work for your business
H2 Was this page useful?
H2 Thanks for your feedback
H3 Or browse our support topics to find your answers
H3 Join the UK Export Academy
H3 US Tariffs: Practical impacts and explanations
H3 Gateway USA: Tax compliance in the US – What you need to know
H3 Report a trade barrier
H3 Paying VAT in EU countries
H3 Using a trade agreement
H3 Selling services overseas
H3 Something went wrong. Please try again.
H3 Thanks for letting us know
H3 Thanks for letting us know Duplicate text
H4 US trade tariffs
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.great.gov.uk/cookies/change your cookie settings
https://www.great.gov.uk/Anchor Skip to main content
https://www.gov.uk/government/...External No Text
https://www.great.gov.uk/Export from the UK
/international/Invest in the UK
https://www.great.gov.uk/No Text
https://www.great.gov.uk/login/Sign in
/learn/categories/Learn to export
https://www.great.gov.uk/markets/Markets
/services/Services
/learn/categories/Text duplicate Learn to export
https://www.great.gov.uk/markets/Text duplicate Markets
/services/Text duplicate Services
https://www.great.gov.uk/login/Text duplicate Sign in
/internationalText duplicate Invest in the UK
https://www.great.gov.uk/signup/Subdomain Create an account
/markets/united-states/us-trad...Subdomain We will provide updates on tariffs as they become available
/support/market-selectionMarket selection
/support/routes-to-market-and-...Routes to market and operating overseas
/support/funding-and-financial...Funding and financial considerations
/support/trade-restrictions-re...Trade restrictions, regulations and licensing
/support/logisticsLogistics
/support/customs-taxes-and-dec...Customs, taxes and declarations
/support/travelling-for-workTravelling for work
/support/managing-business-ris...Managing business risk and corruption
/export-academy/Join the UK Export Academy Sign up for our online and in-person events and learn how to sell successfully to overseas customers.
/export-academy/events/us-tari...US Tariffs: Practical impacts and explanations How to navigate the new rules and what they mean for how you do business.
IMG-ALT UK Export Academy logo on a grey background
/export-academy/events/gateway...Gateway USA: Tax compliance in the US – What you need to know 5 things to know about tax compliance when selling to customers in the US.
IMG-ALT UK Export Academy logo on a grey background
/report-trade-barrier/How to report a trade barrier
/campaign-site/vat-in-eu/Paying VAT in EU countries Understand the VAT requirements when exporting goods and services to EU countries. Advice
/campaigns/free-trade-agreements/Using a trade agreement Find out how using a trade agreement to buy or sell goods or services overseas can help your business. Campaign
/learn/categories/prepare-sell...Subdomain Anchor Selling services overseas Learn how you can market and prepare to sell your services overseas. Advice
https://www.great.gov.uk/Cancel
https://www.great.gov.uk/Text duplicate Cancel
/support/export-supportExport support for UK businesses
A-TITLE Export support for UK businesses
/internationalText duplicate Invest in the UK
A-TITLE Invest in the UK
/contact/triage/great-accountGet help with your account
A-TITLE Get help with your account
https://www.great.gov.uk/privacyPrivacy
A-TITLE Privacy
https://www.great.gov.uk/cookiesCookies
A-TITLE Cookies
/terms-and-conditionsTerms and conditions
A-TITLE Terms and conditions
/accessibility-statementAccessibility
A-TITLE Accessibility
https://www.gov.uk/government/...External No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.great.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (899 kB).
The page response time is excellent with 0.08 seconds.

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateFri, 25 Apr 2025 07:22:41 GMT
servernginx
expiresFri, 25 Apr 2025 09:58:38 GMT
cache-controlmax-age=14400
truehit
content-languageen-gb
content-security-policydefault-src 'self' https:; font-src 'self' https://fonts.gstatic.com; worker-src 'self' 'unsafe-inline' https: blob:; child-src 'self'; block-all-mixed-content; object-src 'none'; frame-ancestors 'self'; style-src 'self' 'unsafe-inline' https://fonts.googleapis.com; script-src 'self' 'unsafe-inline' 'unsafe-eval' https://www.google.com https://www.gstatic.com https://www.googletagmanager.com https://www.google-analytics.com https://browser.sentry-cdn.com https:; frame-src 'self' https://www.google.com https:; img-src 'self' data: https:; upgrade-insecure-requests
x-permitted-cross-domain-policiesnone
strict-transport-securitymax-age=16070400; includeSubDomains
x-content-type-optionsnosniff
referrer-policysame-origin
cross-origin-opener-policysame-origin
x-frame-optionsDENY
content-encodingbr
varyAccept-Encoding
x-cacheHit from cloudfront
via1.1 993c0866e705e48daa4fed5e30627712.cloudfront.net (CloudFront)
x-amz-cf-popFRA56-P2
x-amz-cf-idKW1cFYZQ3tOv_RCmMQP5MZoY894JBSlg8cVNX1ABakVeDgnvLJFk-g==
age5099
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 2,918 referring domains.
This page has 914,035 backlinks.
This page has backlinks from 1,932 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *

Disallow: /api/
Disallow: /activity-stream/

User-agent: MJ12bot
Disallow: /

User-agent: PetalBot
Disallow: /

User-agent: Bytespider
Disallow: /

Sitemap: https://www.great.gov.uk/sitemap.xml

Similar sites

Search preview

www.great.gov.uk
Export support for UK businesses – great.gov.uk - great.gov.uk
Export support for UK businesses – great.gov.uk

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
business77%Check
great74%Check
UK businesses73%Check
gov72%Check
Export68%Check
support66%Check
Export support66%Check
UK Export Academy64%Check
businesses62%Check
US trade61%Check
Show more keywords and terms

Automatically check great.gov.uk including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions