Guideline.com - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
63% 
Page structure
83% 
Link structure
71% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.34 s
File size
215.50 kB
Words
1160
Media files
42
Number of links
51 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Guideline | Affordable 401(k) Plans and IRAs for any Company
The length of the page title is perfect. (560 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Guideline's full-service 401(k) plans make it easier and more affordable for growing businesses to offer their employees the retirement benefits they deserve.
The length of the meta description is perfect. (963 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.guideline.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified.
The character encoding is not specified in the HTTP header.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
descriptionGuideline's full-service 401(k) plans make it easier and more affordable for growing businesses to offer their employees the retirement benefits they deserve.
msapplication-TileColor#ffffff
theme-color#ffffff
langen-us
twitter:cardsummary_large_image
twitter:imagehttps://imagedelivery.net/qIDt3mO3-ucVyfr1NV6WOA/women_smiling_yellow_shirt_ed3c844d0e/public
twitter:image:altWomen smiling yellow shirt
og:urlhttps://www.guideline.com/
og:titleGuideline | Affordable 401(k) Plans and IRAs for any Company
og:descriptionGuideline's full-service 401(k) plans make it easier and more affordable for growing businesses to offer their employees the retirement benefits they deserve.
og:imagehttps://imagedelivery.net/qIDt3mO3-ucVyfr1NV6WOA/women_smiling_yellow_shirt_ed3c844d0e/public
og:image:altWomen smiling yellow shirt
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
There are 4 text duplicates on this page:
  • Duplicate: Manage your plan or account at any time—whether it’s your company plan...
This page contains 1160 words. That's ok.
34.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
20 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 18.32 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...6e48028/format=auto,quality=75,width=640Guideline logo
...844d0e/format=auto,quality=75,width=3840Smiling woman holding a smartphone, sitting at a desk in a bright room.
...fbd9b34/format=auto,quality=75,width=256fast company logo
...1d0274d/format=auto,quality=75,width=256Portrait of Veronica Strickland
...1d0274d/format=auto,quality=75,width=256Portrait of Veronica Strickland
data:[...] Base64Zero transaction fees for one-off transactions like rollovers, distributions, or plan wind-downs.
data:[...] Base64A rocket representing the growth of low-cost investments.
data:[...] Base64Two hands cupping a plant representing Guideline’s fair pricing for plan administration fees.
data:[...] Base64A visual representation of Guideline's integrations system
data:[...] Base64A representation of the Guideline account management page
data:[...] Base64Representation of Guideline's investment interface.
data:[...] Base64Representation of Guideline's mobile app interface. Prominent text: $12,692.
data:[...] Base64A visual representation of Guideline's integrations system
data:[...] Base64A representation of the Guideline account management page
data:[...] Base64Representation of Guideline's investment interface.
data:[...] Base64Representation of Guideline's mobile app interface. Prominent text: $12,692.
data:[...] Base64A friendly customer support specialist assisting a customer with a smile.
data:[...] Base64A dedicated customer support specialist going above and beyond to assist a client.
...4a079b/format=auto,quality=75,width=3840A friendly customer support specialist assisting a customer with a smile.
...858acf/format=auto,quality=75,width=3840A dedicated customer support specialist going above and beyond to assist a client.
...5fdb64/format=auto,quality=75,width=3840A patient customer support specialist listening attentively to a customer's questions.
...d7a3b6/format=auto,quality=75,width=3840An experienced customer support specialist providing helpful advice.
...ca5837/format=auto,quality=75,width=3840An empathetic customer support specialist providing personalized support to a customer.
...4a079b/format=auto,quality=75,width=3840A friendly customer support specialist assisting a customer with a smile.
...858acf/format=auto,quality=75,width=3840A dedicated customer support specialist going above and beyond to assist a client.
...5fdb64/format=auto,quality=75,width=3840A patient customer support specialist listening attentively to a customer's questions.
...d7a3b6/format=auto,quality=75,width=3840An experienced customer support specialist providing helpful advice.
...ca5837/format=auto,quality=75,width=3840An empathetic customer support specialist providing personalized support to a customer.
...184e1a/format=auto,quality=75,width=3840A knowledgeable customer support specialist helping a client with a retirement plan.
...b77844/format=auto,quality=75,width=3840A courteous customer support specialist providing exceptional service to a client.
...d5b7c4/format=auto,quality=75,width=3840A helpful customer support specialist assisting a client with a retirement plan enrollment.
...1fb527/format=auto,quality=75,width=3840A professional customer support specialist offering expert guidance on retirement savings.
...184e1a/format=auto,quality=75,width=3840A knowledgeable customer support specialist helping a client with a retirement plan.
...b77844/format=auto,quality=75,width=3840A courteous customer support specialist providing exceptional service to a client.
...d5b7c4/format=auto,quality=75,width=3840A helpful customer support specialist assisting a client with a retirement plan enrollment.
...1fb527/format=auto,quality=75,width=3840A professional customer support specialist offering expert guidance on retirement savings.
data:[...] Base64Guideline logo mark displayed in white
data:[...] Base64Guideline logo displayed in white
data:[...] Base64Guideline's Facebook profile.
data:[...] Base64Guideline's Instagram profile.
data:[...] Base64Guideline's Linkedin profile.
data:[...] Base64Guideline's Twitter profile.

Page structure

H1 heading
(Critically important)
A modern 401(k) your team will love
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 A modern 401(k) your team will love
H2 Start your road to retirement here
H2 For businesses
H2 For individual savers
H2 Save on fees
H2 Powerful tech at your fingertips
H2 Payroll integrations
H2 Intuitive dashboards
H2 Intelligent investing
H2 Mobile app
H2 Payroll integrations Duplicate text
H2 Intuitive dashboards Duplicate text
H2 Intelligent investing Duplicate text
H2 Mobile app Duplicate text
H2 Support you can count on — and call
H2 Products
H2 Resources
H2 Company
H3 No transaction fees
H3 Low-cost investments
H3 Fair pricing
H3 Live customer support
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 19 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.guideline.com/IMG-ALT Guideline logo
/integrationsIntegrations
https://www.guideline.com/pricingPricing
/integrationsText duplicate Integrations
https://www.guideline.com/pricingText duplicate Pricing
https://my.guideline.com/loginExternal Subdomain Log in
/get-started?gl_cta=navbarGet started
https://my.guideline.com/loginExternal Subdomain Text duplicate Log in
/get-started?gl_cta=navbarText duplicate Get started
https://my.guideline.com/agree...External Subdomain Privacy Policy
/get-started?gl_cta=heroText duplicate Get started
https://www.guideline.com/401k401(k)
https://www.guideline.com/sep-iraSEP IRA
/education/articles/sep-ira-vs...Compare 401(k) vs SEP IRA
https://www.guideline.com/iraTraditional IRA, Roth IRA, Rollovers
/education/articles/sep-ira-vs...Text duplicate Compare 401(k) vs SEP IRA
https://my.guideline.com/External Subdomain Let’s set up your account
https://my.guideline.com/External Subdomain Text duplicate Let’s set up your account
https://www.guideline.com/pricingSee the fees you won’t be paying
/investmentsLearn more
https://adviserinfo.sec.gov/fi...New window External Subdomain Form ADV 2A Brochure
/integrationsSee all payrolls
/integrationsText duplicate See all payrolls
/investmentsSee how it works
/investmentsText duplicate See how it works
https://www.guideline.com/mobileText duplicate Learn more
https://www.guideline.com/mobileText duplicate Learn more
/integrationsText duplicate See all payrolls
/integrationsText duplicate See all payrolls
/investmentsText duplicate See how it works
/investmentsText duplicate See how it works
https://www.guideline.com/mobileText duplicate Learn more
https://www.guideline.com/mobileText duplicate Learn more
/live-supportSee our customer support metrics
/get-started?gl_cta=ctaExplore plans
https://www.fastcompany.com/91...New window External Subdomain Innovation by Design Award Winner
https://www.guideline.com/fundsView full fund lineup
https://adviserinfo.sec.gov/fi...New window External Subdomain Text duplicate Form ADV 2A Brochure
https://www.guideline.com/IMG-ALT Guideline logo mark displayed in white
/safe-harborSafe Harbor 401(k)
https://www.guideline.com/401kTraditional 401(k)
https://www.guideline.com/starterStarter 401(k)
/solo-401kSolo 401(k)
https://www.guideline.com/sep-iraText duplicate SEP IRA
https://www.guideline.com/iraTraditional & Roth IRA
https://www.guideline.com/proGuideline Pro
https://www.guideline.com/partnerBecome a partner
https://www.guideline.com/fundsInvestment funds
/securitySecurity
/educationRetirement education
https://help.guideline.com/enExternal Subdomain Help Center
https://www.guideline.com/pricingPlan cost calculator
https://www.guideline.com/companyAbout us
https://www.guideline.com/careersCareers We're hiring!
https://www.guideline.com/pressPress
https://my.guideline.com/agree...External Subdomain Privacy
https://my.guideline.com/agree...External Subdomain Terms and Conditions of Use
/public-assets/ext/Guideline F...New window Subdomain ADV 2A
/public-assets/ext/Guideline I...New window Subdomain CRS
https://privacyportal.onetrust...External Subdomain Your privacy choices
https://www.guideline.com/IMG-ALT Guideline logo displayed in white
https://www.facebook.com/guide...External Subdomain IMG-ALT Guideline's Facebook profile.
https://www.instagram.com/guid...External Subdomain IMG-ALT Guideline's Instagram profile.
https://www.linkedin.com/compa...External Subdomain IMG-ALT Guideline's Linkedin profile.
https://twitter.com/guideline401kExternal IMG-ALT Guideline's Twitter profile.
https://my.guideline.com/agree...External Subdomain Text duplicate Privacy
https://my.guideline.com/agree...External Subdomain Text duplicate Terms and Conditions of Use
/public-assets/ext/Guideline F...New window Subdomain Text duplicate ADV 2A
/public-assets/ext/Guideline I...New window Subdomain Text duplicate CRS
https://privacyportal.onetrust...External Subdomain Text duplicate Your privacy choices

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.guideline.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.34 seconds.
The file size of the HTML document is fine (216 kB).

HTTP Response Header

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External factors

This website has excellent links from other websites.
This page has backlinks from 696 referring domains.
This page has 2,914 backlinks.
This page has backlinks from 561 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# *
User-agent: *
Allow: /
Disallow: /gfa-pipeline
Disallow: /pipeline
Disallow: /cdn-cgi/

# Host
Host: https://www.guideline.com

# Sitemaps
Sitemap: https://www.guideline.com/sitemap.xml

Similar sites

Search preview

www.guideline.com
Guideline | Affordable 401(k) Plans and IRAs for any Company
Guideline's full-service 401(k) plans make it easier and more affordable for growing businesses to offer their employees the retirement benefits they deserve.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Guideline73%Check
Affordable 40165%Check
plan59%Check
plans58%Check
affordable58%Check
Retirement Plan56%Check
Retirement Plans55%Check
as investment55%Check
or account54%Check
company53%Check
Show more keywords and terms

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