Handwerk-owl.de - SEO Checker

Overview of the SEO Check
Meta information
Page quality
Page structure
Link structure
External factors
SEO Score
Response time
1.30 s
File size
36.10 kB
Media files
Number of links
82 internal / 8 external

Task list of SEO Improvements

Meta specifications

(Critically important)
Willkommen - Handwerkskammer Ostwestfalen-Lippe zu Bielefeld | Handwerkskammer Ostwestfalen-Lippe zu Bielefeld
The page title should be shorter than 580 pixels. It is 1072 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
The meta description is empty.
(Critically important)
There are no problems in accessing the website.
Canonical URL
No canonical link is specified.
(Somewhat important)
Language detected in text: de
Server location: Germany
One or more of the specified languages are not ISO standard (en, en-us, de, etc.)
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
(Nice to have)
The favicon is linked correctly.

Meta tags

robotsindex, follow
Content-Typetext/html; charset=UTF-8

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Page quality

(Critically important)
There are only 214 words on this page. Use at least 250 words to provide useful information.
22% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.6 words is good.
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
No Apple touch icon is specified.
This website loads 9 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
(Somewhat important)
The HTTPS protocol for secure data transmission is not used.

Page structure

H1 heading
(Critically important)
The H1 heading is empty
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Empty heading
H1 Empty heading
H2 Goldener Konjunkturherbst im OWL-Handwerk
H2 Beschäftigungsklima auf Allzeithoch
H2 Landeswettbewerb des Konditoren-Handwerks
H2 Wochen der Elektromobilität
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 5 links with a trivial anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
There are 8 external links on this page.
LinkAttributesAnchor text
http://handwerk-owl.de/deIMG-ALT HWK Logo
http://handwerk-owl.de/deText duplicate IMG-ALT HWK Logo
/de/ausbildung/ubergang-schule...Übergang Schule-Beruf
/de/ausbildung/fur-auszubilden...Für Auszubildende
/de/ausbildung/fur-betriebe_5_...Für Betriebe
/de/ausbildung/apps-fur-das-ha...Apps für das Handwerk
/de/ausbildung/gesetze-+-vorsc...Gesetze + Vorschriften
http://bbz.handwerk-owl.de/New window External Subdomain Text duplicate Weiterbildung
/de/beratung_4_29.htmlText duplicate Beratung
/de/beratung/recht-aktuell_5_1...Recht Aktuell
/de/beratung/generationenfreun...Generationenfreundlicher Betrieb
/de/beratung/technologie-innov...Technologie & Innovation
/de/handwerkskunden/haus-sanie...Haus sanieren - profitieren
/de/handwerk-regional_4_31.htmlHandwerk regional
/de/handwerk-regional/handwerk...Handwerk OWL
/de/handwerk-regional/handwerk...Handwerk NRW
/de/handwerk-regional/imagekam...Imagekampagne Handwerk
/de/uber-uns_4_20.htmlÜber Uns
/de/uber-uns/die-handwerkskamm...Die Handwerkskammer
/de/uber-uns/organe-+-ehrenamt...Organe + Ehrenamt
/de/uber-uns/amtliche-bekannma...Amtliche Bekannmachungen
/de/uber-uns/stiftung-zukunfts...Stiftung Zukunftspreis Handwerk OWL
/de/uber-uns/partner-organisat...Partner / Organisation
/de/de/handwerkskunden/handwer...Text duplicate Handwerkersuche
/de/handwerkskunden/betriebspo...Text duplicate Betriebsportal
/de/uber-uns/downloadcenter_5_...Downloadcenter (Formulare, Flyer,...)
https://www.svd-handwerk.de/su...New window External Text duplicate Sachverständige
/de/presse/newsletter_5_112.htmlText duplicate Newsletter
/de/ansprechpartner_56_1.htmlText duplicate Ansprechpartner
/de/presse/pressemitteilungen/...Goldener Konjunkturherbst im OWL-Handwerk
/de/presse/pressemitteilungen/...Trivial anchor text
/de/presse/pressemitteilungen/...Beschäftigungsklima auf Allzeithoch
/de/presse/pressemitteilungen/...Text duplicate Trivial anchor text
/de/presse/pressemitteilungen/...Landeswettbewerb des Konditoren-Handwerks
/de/presse/pressemitteilungen/...Text duplicate Trivial anchor text
/de/presse/pressemitteilungen/...Wochen der Elektromobilität
/de/presse/pressemitteilungen/...Text duplicate Trivial anchor text
http://www.handwerk.de/New window External IMG-ALT Das Handwerk
/de/ausbildung/handwerksapp_5_...IMG-ALT banner
/de/uber-uns_4_20.htmlTrivial anchor text
https://www.facebook.com/hwk.owlNew window External IMG-ALT Facebook
https://instagram.com/handwerk...New window External IMG-ALT Instagram
https://twitter.com/hwk_owl?la...New window External IMG-ALT Twitter
https://www.youtube.com/channe...New window External IMG-ALT YouTube
https://www.flickr.com/photos/...New window External IMG-ALT flickr
http://handwerk-owl.de/de/Anchor nach oben
/de/sitemap_4_23.htmlText duplicate Sitemap
/de/impressum_4_24.htmlText duplicate Impressum
/de/kontakt_4_25.htmlText duplicate Kontakt

Server configuration

HTTP redirects
(Critically important)
This website redirects to "http://handwerk-owl.de/de/"
HTTP header
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
(Somewhat important)
The page response time is slow (1.30 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This website loads 9 javascript files. This may affect the load time negatively.
This website only loads 2 CSS files. That's ok.
The file size of the HTML document is fine (36 kB).

HTTP Response Header

dateSun, 08 Oct 2017 14:38:05 GMT
set-cookie44 Characters
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate, post-check=0, pre-check=0
content-typetext/html; charset=UTF-8

External factors

(Critically important)
This website is not listed on the Shallalist.
This website has excellent links from other websites.
This website has backlinks from 74 referring domains.
This website has 344 backlinks.
This website has backlinks from 68 different ip addresses.
Facebook popularity
(Somewhat important)
This website is not very popular on facebook.
Listed on Webwiki
(Nice to have)
This website is not listed in Webwiki. Submit your website here.

Links from Wikipedia

No links from Wikipedia were found.


User-agent: *
Disallow: /analytics/
Disallow: /system/

Facebook popularity

Shares / Likes / Comments

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

Handwerk OWL46%Check
Handwerkskammer Ostwestfalen-Lippe35%Check
Handwerkskammer Ostwestfalen Lippe35%Check
Willkommen Handwerkskammer35%Check
Ostwestfalen-Lippe zu Bielefeld35%Check

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