Herbalessences.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
72% 
Page structure
62% 
Link structure
10% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.75 s
File size
198.90 kB
Words
566
Media files
41
Number of links
98 internal / 37 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Hair Care and Styling Products | Herbal Essences
The length of the page title is perfect. (445 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Herbal Essences does beautiful things for your hair & your head. Try hair care and styling products from Herbal Essences!
The length of the meta description is perfect. (750 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://herbalessences.com/en-us/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionHerbal Essences does beautiful things for your hair & your head. Try hair care and styling products from Herbal Essences!
viewportinitial-scale=1.0, width=device-width
robotsindex, follow
next-head-count18
ps-key1766-59efc9402e100c00529a3fdb
ps-countryUS
ps-languageEN
langen-us
twitter:imagehttps://images.ctfassets.net/w7pbeqztoxtb/6vSxE3OSxsLtcEmVxy45gz/b987c46e2d7c0633fcaca97997166df8/Herbal_Essences_EN_US_Our_Story_herbal-essences-logo
twitter:titleHair Care and Styling Products | Herbal Essences
twitter:descriptionHerbal Essences does beautiful things for your hair & your head. Try hair care and styling products from Herbal Essences!
og:typewebsite
og:urlhttps://herbalessences.com/en-us/
og:titleHair Care and Styling Products | Herbal Essences
og:descriptionHerbal Essences does beautiful things for your hair & your head. Try hair care and styling products from Herbal Essences!
og:imagehttps://images.ctfassets.net/w7pbeqztoxtb/6vSxE3OSxsLtcEmVxy45gz/b987c46e2d7c0633fcaca97997166df8/Herbal_Essences_EN_US_Our_Story_herbal-essences-logo
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 566 words. That's ok.
22.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.13 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "initial-scale=1.0, width=device-width" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/static/images/main-logo.png?fm=webp&q=80Herbal Essences logo
...a01ebda/HE_Marigold_DT_1920x775.jpg?q=80Herbal Essences products on a leafy background
...f/KEW_LOGO_GOLD_250x250.png?fm=webp&q=80Royal Botanical Gardens KEW logo
...9bed15893efd002702/PETA.png?fm=webp&q=80PETA cruelty free logo
...HE-ArganOil-ImagePrep_479x390px.jpg?q=80An argan oil extracted from the seed in the bowl
...E-EcoFriendly-ImagePrep-479x390.jpg?q=80Hands holding young plant on blur green nature background.

Page structure

H1 heading
(Critically important)
Deep Hair Nourishment
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Deep Hair Nourishment
H2 Select Location
H2 BENEFIT
H2 INGREDIENTS
H2 PRODUCT FORM
H2 Surprisingly Lightweight
H2 Ingredients you trust. Hair you'll love.
H2 Shop By Hair Benefit
H2 Shop By Hair Benefit Duplicate text
H2 Shop By Hair Benefit Duplicate text
H2 Shop By Hair Benefit Duplicate text
H2 Shop By Hair Benefit Duplicate text
H2 Shop By Hair Benefit Duplicate text
H2 Shop by What's Inside
H2 Great Hair Reads
H2 Our Botanicals Are Legit
H2 Our Most Popular
H3 North America
H3 ANZ
H3 Europe
H3 Asia
H3 Middle East / الشرق الأوسط
H3 Latin America
H3 SHOP NOW
H4 BENEFIT Duplicate text
H4 INGREDIENTS Duplicate text
H4 PRODUCT FORM Duplicate text
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
There are too many external links (37) on this page.

Found links on this page

LinkAttributesAnchor text
https://herbalessences.com/en-us/IMG-ALT Herbal Essences logo
A-TITLE Home
https://www.herbalessences.ca/...External Subdomain Canada / English
https://www.herbalessences.ca/...External Subdomain Canada / French
https://herbalessences.com/en-us/New window USA / English
.au/en-auExternal Australia
.au/en-auExternal New Zealand
https://herbalessences.de/de-deExternal Germany / Deutschland
https://herbalessences.it/External Italy
https://www.herbalessences.es/...External Subdomain Spain / España
https://herbalessences.co.uk/e...External United Kingdom
https://herbalessences.jp/External Japan
https://herbalessences-th.com/...External Thailand
.my/en-myExternal Subdomain Malaysia / English
https://herbalessencesarabia.c...External English
https://herbalessencesarabia.c...External العربية
.mx/es-mxExternal Subdomain Argentina
.mx/es-mxExternal Subdomain Bolivia
https://herbalessencesbr.com/p...External Brazil/Brasil
.mx/es-mxExternal Subdomain Central-America / América-Central
.mx/es-mxExternal Subdomain Chile
.mx/es-mxExternal Subdomain Colombia
.mx/es-mxExternal Subdomain Ecuador
.mx/es-mxExternal Subdomain Mexico
.mx/es-mxExternal Subdomain Peru / Perú
.mx/es-mxExternal Subdomain Venezuela
/en-us/live-chat/Live Chat
/en-us/contact-us/Contact us
https://herbalessences.com/en-us/Anchor Skip to main content (press Enter)
/en-us/our-products/?filterBen...Repair & Smooth
A-TITLE Repair & Smooth
/en-us/our-products/?filterBen...Volume & Shine
A-TITLE Volume & Shine
/en-us/our-products/?filterBen...Hydrate & Fight Frizz
A-TITLE Hydrate & Fight Frizz
/en-us/our-products/?filterBen...Define & Shine Curls
A-TITLE Define & Shine Curls
/en-us/our-products/?filterBen...Nourish & Balance Scalp
A-TITLE Nourish & Balance Scalp
/en-us/our-products/?filterBen...Color-Treated
A-TITLE Color-Treated
/en-us/our-products/?filterIng...Sulfate Free
A-TITLE Sulfate Free
/en-us/our-products/?filterIng...Camellia Oil
A-TITLE Camellia Oil
/en-us/our-products/?filterIng...Apricot
A-TITLE Apricot
/en-us/our-products/?filterIng...Argan Oil
A-TITLE Argan Oil
/en-us/our-products/?filterIng...Avocado
A-TITLE Avocado
/en-us/our-products/?filterIng...Coconut
A-TITLE Coconut
/en-us/our-products/?filterIng...Grapefruit
A-TITLE Grapefruit
/en-us/our-products/?filterIng...Hemp
A-TITLE Hemp
/en-us/our-products/?filterIng...Honey
A-TITLE Honey
/en-us/our-products/?filterIng...Jojoba Oil
A-TITLE Jojoba Oil
/en-us/our-products/?filterIng...Lavender
A-TITLE Lavender
/en-us/our-products/?filterIng...Orange
A-TITLE Orange
/en-us/our-products/?filterIng...Passion Flower
A-TITLE Passion Flower
/en-us/our-products/?filterIng...Rose
A-TITLE Rose
/en-us/our-products/?filterPro...Shampoo
A-TITLE Shampoo
/en-us/our-products/?filterPro...Conditioner
A-TITLE Conditioner
/en-us/our-products/?filterPro...Treatments
A-TITLE Treatments
/en-us/our-products/?filterPro...Styling
A-TITLE Styling
/en-us/our-products/SHOP ALL
A-TITLE SHOP ALL
/en-us/about-us/About Us
A-TITLE About Us
/en-us/articles/Articles
A-TITLE Articles
/en-us/faq/FAQs
A-TITLE FAQs
/en-us/our-products/?filterBen...Text duplicate Repair & Smooth
A-TITLE Repair & Smooth
/en-us/our-products/?filterBen...Text duplicate Volume & Shine
A-TITLE Volume & Shine
/en-us/our-products/?filterBen...Text duplicate Hydrate & Fight Frizz
A-TITLE Hydrate & Fight Frizz
/en-us/our-products/?filterBen...Text duplicate Define & Shine Curls
A-TITLE Define & Shine Curls
/en-us/our-products/?filterBen...Text duplicate Nourish & Balance Scalp
A-TITLE Nourish & Balance Scalp
/en-us/our-products/?filterBen...Text duplicate Color-Treated
A-TITLE Color-Treated
/en-us/our-products/?filterIng...Text duplicate Sulfate Free
A-TITLE Sulfate Free
/en-us/our-products/?filterIng...Text duplicate Camellia Oil
A-TITLE Camellia Oil
/en-us/our-products/?filterIng...Text duplicate Apricot
A-TITLE Apricot
/en-us/our-products/?filterIng...Text duplicate Argan Oil
A-TITLE Argan Oil
/en-us/our-products/?filterIng...Text duplicate Avocado
A-TITLE Avocado
/en-us/our-products/?filterIng...Text duplicate Coconut
A-TITLE Coconut
/en-us/our-products/?filterIng...Text duplicate Grapefruit
A-TITLE Grapefruit
/en-us/our-products/?filterIng...Text duplicate Hemp
A-TITLE Hemp
/en-us/our-products/?filterIng...Text duplicate Honey
A-TITLE Honey
/en-us/our-products/?filterIng...Text duplicate Jojoba Oil
A-TITLE Jojoba Oil
/en-us/our-products/?filterIng...Text duplicate Lavender
A-TITLE Lavender
/en-us/our-products/?filterIng...Text duplicate Orange
A-TITLE Orange
/en-us/our-products/?filterIng...Text duplicate Passion Flower
A-TITLE Passion Flower
/en-us/our-products/?filterIng...Text duplicate Rose
A-TITLE Rose
/en-us/our-products/?filterPro...Text duplicate Shampoo
A-TITLE Shampoo
/en-us/our-products/?filterPro...Text duplicate Conditioner
A-TITLE Conditioner
/en-us/our-products/?filterPro...Text duplicate Treatments
A-TITLE Treatments
/en-us/our-products/?filterPro...Text duplicate Styling
A-TITLE Styling
/en-us/our-products/Text duplicate SHOP ALL
A-TITLE SHOP ALL
/en-us/about-us/Text duplicate About Us
A-TITLE About Us
/en-us/articles/Text duplicate Articles
A-TITLE Articles
/en-us/faq/Text duplicate FAQs
A-TITLE FAQs
/en-us/live-chat/Text duplicate Live Chat
/en-us/contact-us/Contact us - Help
/en-us/our-products/?filterIng...SHOP NOW
/en-us/our-ingredients/Our Ingredients
/en-us/our-products/?filterBen...Text duplicate Volume & Shine
/en-us/our-products/?filterBen...Text duplicate Color-Treated
/en-us/our-products/?filterBen...Text duplicate Repair & Smooth
/en-us/our-products/?filterBen...Text duplicate Hydrate & Fight Frizz
/en-us/our-products/?filterBen...Text duplicate Define & Shine Curls
/en-us/our-products/?filterBen...Nourish Hair & Balance Scalp
/en-us/our-ingredients/argan/Text duplicate Argan Oil
IMG-ALT Argan Oil seeds
/en-us/our-ingredients/coconut/Text duplicate Coconut
IMG-ALT hand holding an opened up coconut with water inside
/en-us/our-ingredients/passion...Text duplicate Passion Flower
IMG-ALT Passion Flower
/en-us/our-ingredients/white-g...Text duplicate Grapefruit
IMG-ALT bunch of sliced and intact grapefruits
/en-us/our-ingredients/avocado/Text duplicate Avocado
IMG-ALT Sliced avocado with seed in the middle
/en-us/our-ingredients/honey/Text duplicate Honey
IMG-ALT Honeycombs with honey dripping
/en-us/our-ingredients/lavender/Text duplicate Lavender
IMG-ALT Lavender stem and flower in a field
/en-us/our-ingredients/aloe-vera/Aloe
IMG-ALT Aloe leaf split in two
/en-us/our-ingredients/hemp/Text duplicate Hemp
IMG-ALT Hemp leaves
/en-us/our-ingredients/rose-es...Text duplicate Rose
IMG-ALT Rose
/en-us/our-ingredients/See All Ingredients
/en-us/articles/how-argan-oil-...Benefit How Argan Oil Helps to Repair Dry, Damaged Hair Argan oil is rich in antioxidants and Vitamin E, making it a power-packed ingredient with nutrients d...
IMG-ALT An argan oil extracted from the seed in the bowl
/en-us/articles/4-reasons-to-u...Benefit 4 Reasons to Switch to an Eco-Friendly Shampoo Using eco-friendly hair products is an easy way to be a little more sustainable every day, but that’s ...
IMG-ALT Hands holding young plant on blur green nature background.
/en-us/articles/enjoy-the-bene...Benefit Enjoy the Benefits of Honey Shampoo Honey is created by bees who collect flower nectar. The nectar is broken down into simple sugars inside the honey...
IMG-ALT Herbal Essences Honey & Vitamin B Shampoo in hands
/en-us/articles/See All Articles
/en-us/kew-botanical-shampoo/Trivial anchor text
Read More
/en-us/our-products/argan-oil-...RepairArgan Oil Paraben Free Repair Shampoo
IMG-ALT Herbal Essences Argan Oil of Morocco Shampoo Bottle for Hair Repair
/en-us/our-products/argan-oil-...RepairArgan Oil Paraben Free Repair Conditioner
IMG-ALT Herbal Essences Argan Oil of Morocco Conditioner Bottle for Hair Repair
/en-us/our-products/honey-sulf...Daily MoistureHoney Sulfate Free Daily Moisture Shampoo
IMG-ALT Honey sulfate free shampoo bottle
/en-us/our-products/honey-sulf...Daily MoistureHoney Sulfate Free Daily Moisture Conditioner
IMG-ALT Herbal Essences Honey sulfate free conditioner
/en-us/our-products/hemp-oil-s...Frizz ControlHemp Oil Sulfate Free Frizz Control Shampoo
IMG-ALT Hemp oil Sulfate Free Shampoo Bottle
/en-us/our-products/argan-aloe...RepairArgan Oil & Aloe Repairing Oil Mist
IMG-ALT Herbal Essences Argan Oil & Aloe Lightweight Repair Hair Oil Mist
/en-us/our-products/smooth-ros...SmoothSmooth Rose Hips Hair Smoothing Shampoo
IMG-ALT Herbal Essences Smooth Rose Hips Shampoo
/en-us/our-products/smooth-ros...SmoothSmooth Rose Hips Hair Smoothing Conditioner
IMG-ALT Herbal Essences Smooth Rose Hips Conditioner
https://www.facebook.com/herba...New window External Subdomain IMG-ALT Herbal Essences on Facebook
A-TITLE Facebook
https://twitter.com/herbalesse...New window External IMG-ALT Herbal Essences on Twitter
A-TITLE Twitter
https://www.instagram.com/herb...New window External Subdomain IMG-ALT Herbal Essences on Instagram
A-TITLE Instagram
https://pantene.com/en-usNew window External Pantene
A-TITLE Pantene
https://headandshoulders.com/e...New window External Head & Shoulders
A-TITLE Head & Shoulders
https://www.aussie.com/en-usNew window External Subdomain Aussie
A-TITLE Aussie
https://haircode.com/New window External Hair Code
A-TITLE Hair Code
https://www.mbib.com/en-usNew window External Subdomain MBIB
A-TITLE MBIB
https://hairbiology.us/en-usNew window External Hair Biology
A-TITLE Hair Biology
https://www.olay.com/New window External Subdomain Olay
A-TITLE Olay
https://termsandconditions.pg....New window External Subdomain Terms and Conditions
A-TITLE Terms and Conditions
https://privacypolicy.pg.com/C...New window External Subdomain Consumer Health Data Privacy Policy
A-TITLE Consumer Health Data Privacy Policy
https://preferencecenter.pg.co...New window External Subdomain Your Privacy Choices
A-TITLE Your Privacy Choices
/en-us/aerosol-recall/Voluntary Recall
/en-us/sitemap/Sitemap
/en-us/contact-us/Text duplicate Contact us - Help
https://www.bbb.org/us/oh/cinc...New window External Subdomain IMG-ALT BBB Homepage

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://herbalessences.com/en-us/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.75 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (199 kB).

HTTP Response Header

NameValue
dateMon, 28 Apr 2025 16:56:03 GMT
content-typetext/html
varyAccept-Encoding
cache-controlno-cache, no-store, must-revalidate
etagW/"0bb81ab69a8db1:0"
last-modifiedTue, 08 Apr 2025 09:36:14 GMT
set-cookie125 Characters
strict-transport-securitymax-age=31536000; includeSubdomains
x-content-type-optionsnosniff
x-frame-optionsDENY
x-xss-protection1;mode=block
content-security-policydefault-src 'self'; script-src 'self' 'unsafe-inline' 'unsafe-eval' https://cdnjs.cloudflare.com https://www.youtube.com https://wtbng.pricespider.com https://wtbstream.pricespider.com https://embeddedcloud.pricespider.com https://omni.pricespider.com https://locate.pricespider.com https://wtbevents.pricespider.com https://cdn.pricespider.com https://c.lytics.io https://api.ipify.org https://cdn.segment.com https://z.moatads.com https://s3.us-west-2.amazonaws.com https://ss.click2cart.com https://click2cart.com api.tiles.mapbox.com pghub.io *.cookielaw.org *.rudderstack.com cdn.rudderlabs.com *.onetrust.com *.iesnare.com connect.facebook.net *.crazyegg.com *.adsrvr.org *.bazaarvoice.com *.google-analytics.com *.googletagmanager.com blob:; style-src 'self' 'unsafe-inline' *.bazaarvoice.com https://s3-us-west-2.amazonaws.com https://cdn.pricespider.com https://c.lytics.io https://maxcdn.bootstrapcdn.com api.tiles.mapbox.com fonts.googleapis.com; media-src 'self' assets.ctfassets.net videos.ctfassets.net *.iesnare.com data:; img-src 'self' *.cookielaw.org https://ad.doubleclick.net https://d.agkn.com https://cdn.pricespider.com https://wwwassets.pricespider.com https://embeddedcloud.pricespider.com https://www.google.com https://s.amazon-adsystem.com https://click2cart.com https://click2cart.co https://s3.us-west-2.amazonaws.com https://40n23zgkic3y-a.akamaihd.net https://px.moatads.com https://c.lytics.io i.ytimg.com images.ctfassets.net pixel.tapad.com *.bazaarvoice.com *.google-analytics.com www.facebook.com *.googletagmanager.com data:; font-src 'self' https://cdn.pricespider.com https://s3.us-west-2.amazonaws.com https://maxcdn.bootstrapcdn.com fonts.gstatic.com data:; connect-src *; frame-src 'self' https://pandg.tapad.com https://click2cart.com https://click2cart.co https://www.youtube-nocookie.com www.youtube.com feed.pghub.io *.adsrvr.org *.doubleclick.net *.jebbit.com consumersupport.pg.com pg-lex.my.salesforce-sites.com ct.pinterest.com www.facebook.com; frame-ancestors https://app.contentful.com; manifest-src *
x-apg-ha-idNA-EUS2
x-azure-ref20250428T165603Z-r1b94cc57f56zk7shC1FRAx3gn0000000ddg000000001mdw
x-fd-int-roxy-purgeid450
x-cachePRIVATE_NOSTORE
content-encodingbr
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http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 357 referring domains.
This page has 1,339 backlinks.
This page has backlinks from 292 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /en-us/search/*
Disallow: https://origprod-cus.herbalessences.com/health-probe/
Disallow: https://origprod-eus2.herbalessences.com/health-probe/
Disallow: https://herbalessences.com/health-probe/

Sitemap: https://herbalessences.com/sitemap.xml

Similar sites

Search preview

herbalessences.com › en-us
Hair Care and Styling Products | Herbal Essences
Herbal Essences does beautiful things for your hair & your head. Try hair care and styling products from Herbal Essences!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Hair79%Check
Hair Products71%Check
products59%Check
Styling58%Check
Styling Products58%Check
Damaged Hair58%Check
Nourish50%Check
Rose Hips Hair Smoothing49%Check
BENEFIT44%Check
INGREDIENTS44%Check
Show more keywords and terms

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