Herschelsupplyco.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
69% 
Page quality
87% 
Page structure
54% 
Link structure
25% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.76 s
File size
125.30 kB
Words
1185
Media files
54
Number of links
224 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Herschel Supply Co. UK - Free Ground Shipping
The length of the page title is perfect. (435 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Herschel Supply Co. is a design-driven manufacturer of the finest quality backpacks, bags, travel goods and accessories. Free 2-3 day shipping and 24/7 Customer Service across the EU.
The meta description is too long: 1152 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://herschelsupplyco.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
An URL is specified multiple times in alternate links.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionHerschel Supply Co. is a design-driven manufacturer of the finest quality backpacks, bags, travel goods and accessories. Free 2-3 day shipping and 24/7 Customer Service across the EU.
og:descriptionHerschel Supply Co. is a design-driven manufacturer of the finest quality backpacks, bags, travel goods and accessories. Free 2-3 day shipping and 24/7 Customer Service across the EU.
og:urlhttps://herschelsupplyco.co.uk
article:publisherhttps://www.facebook.com/HerschelSupply
langen-gb
twitter:cardsummary
twitter:site@herschelsupply
twitter:domainHerschel Supply Co.
twitter:creator@herschelsupply
og:localeen_GB
og:typewebsite
og:titleHerschel Supply Co. UK - Free Ground Shipping
og:site_nameHerschel Supply Co.
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: By subscribing you agree to receive marketing emails from Herschel Sup...
This page contains 1185 words. That's ok.
28.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 17.83 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
9 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ile-Opt_02.jpg.sthumbnails.original.webpNo alt attribute provided
...av_Tile-01.jpg.sthumbnails.original.webpNo alt attribute provided
...e-Option 1.jpg.sthumbnails.original.webpNo alt attribute provided
...t-Nav_Tile.jpg.sthumbnails.original.webpNo alt attribute provided
...av_Tile-02.jpg.sthumbnails.original.webpNo alt attribute provided
...leHerschel.jpg.sthumbnails.original.webpNo alt attribute provided
...e-Nav_Tile.jpg.sthumbnails.original.webpNo alt attribute provided
/content/dam/herschel/flags/UK.svgUnited Kingdom
...product.image}}.sthumbnails.300.375.webp{{product.title}}
...clientlibs/global/icons/footer/phone.svgPhone
.../clientlibs/global/icons/footer/chat.svgChat
.../clientlibs/global/icons/footer/mail.svgContact Us
...ntlibs/global/icons/footer/instagram.svgInstagram
...entlibs/global/icons/footer/facebook.svgFacebook
...ntlibs/global/icons/footer/pinterest.svgPinterest
...ientlibs/global/icons/footer/twitter.svgTwitter
/content/dam/herschel/flags/UK.svgUnited Kingdom
/content/dam/herschel/flags/US.svgUnited States
/content/dam/herschel/flags/CA.svgCanada, EN
/content/dam/herschel/flags/CA.svgCanada, FR
/content/dam/herschel/flags/EU.svgEurope
/content/dam/herschel/flags/UK.svgUnited Kingdom
/content/dam/herschel/flags/AU.svgAustralia

Page structure

H1 heading
(Critically important)
New Arrivals
The H1 heading is too short (12 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 68 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 New Arrivals
H2 Backpacks
H2 Luggage
H2 Duffles
H2 Headwear
H2 Crossbodies
H2 Totes
H2 Hip Packs
H2 Wallets
H2 Sleeves
H2 Pouches
H2 Bags
H2 Our Award-Winning Hardshell Luggage
H2 Little Herschel
H2 Accessories
H3 Suggested
H3 You might be interested in...
H3 Gift With Purchase
H3 Free Ground Shipping
H3 Taxes
H3 Total:
H3 Login
H3 Added to Cart
H3 Email When In Stock
H3 Shop Categories
H3 Take it easy this summer with new everyday bags.
H3 New luggage, just in time for your next trip.
H3 Backpacks and accessories for little explorers.
H3 Small essentials made to grab and go.
H3 Discover must-have styles in limited-edition colors and prints.
H3 Please select your location
H3 Shipping
H3 Warranty
H3 Returns
H4 Categories
H4 Featured
H4 Categories Duplicate text
H4 Featured Duplicate text
H4 Categories Duplicate text
H4 Featured Duplicate text
H4 Accessories Duplicate text
H4 Featured Duplicate text
H4 Men's
H4 Women's
H4 Kids
H4 Featured Duplicate text
H4 Categories Duplicate text
H4 Categories Duplicate text
H4 Featured Duplicate text
H4 Categories Duplicate text
H4 Featured Duplicate text
H4 Categories Duplicate text
H4 Featured Duplicate text
H4 Accessories Duplicate text
H4 Featured Duplicate text
H4 Men's Duplicate text
H4 Women's Duplicate text
H4 Kids Duplicate text
H4 Featured Duplicate text
H4 Categories Duplicate text
H4 Kyoto Packing Cubes
H4 Chapter Travel Kit - 5L
H4 Chapter Travel Kit | Small - 3L
H4 Herschel Classic™ Hip Pack - 1L
H4 Looks like you're in {}
H4 North America
H4 Rest of the world
H5 © 2024 Herschel Supply Company
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
5 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 17 external links on this page.

Found links on this page

LinkAttributesAnchor text
/website-accessibilityWebsite Accessibility
https://herschelsupplyco.co.uk/No Text
/shop/collections/new-arrivalsNew Arrivals
/shop/collections/new-arrivals...Bags
/shop/collections/new-arrivals...Travel
/shop/collections/new-arrivals...Accessories
/shop/collections/new-arrivals...Little Herschel
/shop/collections/new-arrivalsShop All
/shop/welltravelled/luggage/ha...Heritage Hardshell
/shop/collections/tech-backpac...Tech Division
/shop/collections/retreatRetreat
/shop/collections/heritage-duffleHeritage Duffle
/shop/collections/best-sellersBest Sellers
/shop/bagsText duplicate Bags
/shop/backpacksBackpacks
/shop/dufflesDuffles
/shop/hip-packsHip Packs
/shop/totesTotes
/shop/crossbodiesCrossbodies
/shop/insulatedInsulated
/shop/bagsText duplicate Shop All
/shop/collections/new-arrivalsText duplicate New Arrivals
/shop/collections/best-sellersText duplicate Best Sellers
/shop/collections/tech-backpac...Text duplicate Tech Division
/shop/welltravelled/luggage/ha...Text duplicate Heritage Hardshell
/shop/welltravelledText duplicate Travel
/shop/welltravelled/luggage/ha...Hardshell Luggage
/shop/welltravelled/luggage/so...Softshell Luggage
/shop/welltravelled/travel-duf...Travel Duffle Bags
/shop/welltravelled/trolley-sl...Trolley Sleeve Bags
/shop/welltravelled/travel-acc...Text duplicate Accessories
/shop/welltravelled/travel-acc...Travel Kits and Organizers
/shop/welltravelledText duplicate Shop All
/shop/collections/new-arrivalsText duplicate New Arrivals
/shop/collections/best-sellersText duplicate Best Sellers
/shop/collections/tech-backpac...Text duplicate Tech Division
/shop/welltravelled/luggage/ha...Making of: Heritage Hardshell
/shop/accessoriesText duplicate Accessories
/shop/hip-packsText duplicate Hip Packs
/shop/crossbodiesText duplicate Crossbodies
/shop/walletsWallets
/shop/headwearHeadwear
/shop/tech-sleevesTech Sleeves
/shop/welltravelled/travel-acc...Travel Accessories
/shop/pouchesPouches
/shop/drinkware/water-bottle-i...Water Bottles
/shop/accessoriesText duplicate Shop All
/shop/collections/new-arrivalsText duplicate New Arrivals
/shop/collections/best-sellersText duplicate Best Sellers
/shop/collections/tech-backpac...Text duplicate Tech Division
/shop/welltravelled/luggage/ha...Text duplicate Heritage Hardshell
/shop/apparelApparel
/shop/mens/tees-tshirtsTees
/shop/mens/button-shirts-flann...Shirts
/shop/mens/sweatsSweats
/shop/mens/outerwearJackets
/shop/apparel/rainwearRainwear
/shop/mens/bottomsBottoms
/shop/headwearText duplicate Headwear
/shop/mens/allText duplicate Shop All
/shop/womens/tees-tshirtsText duplicate Tees
/shop/womens/sweatsText duplicate Sweats
/shop/apparel/rainwearText duplicate Rainwear
/shop/womens/bottomsText duplicate Bottoms
/shop/headwearText duplicate Headwear
/shop/womens/allText duplicate Shop All
/shop/apparelNo Text
/shop/kidsText duplicate Little Herschel
/shop/kids/backpacksText duplicate Backpacks
/shop/kids/diaper-bagsDiaper Bags
/shop/kids/accessoriesText duplicate Accessories
/shop/kids/headwearText duplicate Headwear
/shop/duffles/herschel-classic...Text duplicate Duffles
/shop/kidsText duplicate Shop All
/shop/kids/babyBaby (ages 0-2)
/shop/kids/kidsKids (ages 3-7)
/shop/kids/youthYouth (ages 8-12)
/shop/collections/saleSummer Sale
/shop/collections/sale/bagsText duplicate Bags
/shop/collections/sale/travelText duplicate Travel
/shop/collections/sale/headwearText duplicate Headwear
/shop/collections/sale/accesso...Text duplicate Accessories
/shop/collections/sale/little-...Text duplicate Little Herschel
/shop/collections/saleText duplicate Shop All
https://herschelsupplyco.co.uk/Anchor Change Region: United Kingdom
IMG-ALT United Kingdom
/shop/accountSign in
/shop/accountOrders
/shop/accountAccount
/shop/collections/new-arrivalsText duplicate New Arrivals
/shop/collections/new-arrivals...Text duplicate Bags
/shop/collections/new-arrivals...Text duplicate Travel
/shop/collections/new-arrivals...Text duplicate Accessories
/shop/collections/new-arrivals...Text duplicate Little Herschel
/shop/collections/new-arrivalsText duplicate Shop All
/shop/welltravelled/luggage/ha...Text duplicate Heritage Hardshell
/shop/collections/tech-backpac...Text duplicate Tech Division
/shop/collections/retreatText duplicate Retreat
/shop/collections/heritage-duffleText duplicate Heritage Duffle
/shop/collections/best-sellersText duplicate Best Sellers
/shop/bagsText duplicate Bags
/shop/backpacksText duplicate Backpacks
/shop/dufflesText duplicate Duffles
/shop/hip-packsText duplicate Hip Packs
/shop/totesText duplicate Totes
/shop/crossbodiesText duplicate Crossbodies
/shop/insulatedText duplicate Insulated
/shop/bagsText duplicate Shop All
/shop/collections/new-arrivalsText duplicate New Arrivals
/shop/collections/best-sellersText duplicate Best Sellers
/shop/collections/tech-backpac...Text duplicate Tech Division
/shop/welltravelled/luggage/ha...Text duplicate Heritage Hardshell
/shop/welltravelledText duplicate Travel
/shop/welltravelled/luggage/ha...Text duplicate Hardshell Luggage
/shop/welltravelled/luggage/so...Text duplicate Softshell Luggage
/shop/welltravelled/travel-duf...Text duplicate Travel Duffle Bags
/shop/welltravelled/trolley-sl...Text duplicate Trolley Sleeve Bags
/shop/welltravelled/travel-acc...Text duplicate Accessories
/shop/welltravelled/travel-acc...Text duplicate Travel Kits and Organizers
/shop/welltravelledText duplicate Shop All
/shop/collections/new-arrivalsText duplicate New Arrivals
/shop/collections/best-sellersText duplicate Best Sellers
/shop/collections/tech-backpac...Text duplicate Tech Division
/shop/welltravelled/luggage/ha...Text duplicate Making of: Heritage Hardshell
/shop/accessoriesText duplicate Accessories
/shop/hip-packsText duplicate Hip Packs
/shop/crossbodiesText duplicate Crossbodies
/shop/walletsText duplicate Wallets
/shop/headwearText duplicate Headwear
/shop/tech-sleevesText duplicate Tech Sleeves
/shop/welltravelled/travel-acc...Text duplicate Travel Accessories
/shop/pouchesText duplicate Pouches
/shop/drinkware/water-bottle-i...Text duplicate Water Bottles
/shop/accessoriesText duplicate Shop All
/shop/collections/new-arrivalsText duplicate New Arrivals
/shop/collections/best-sellersText duplicate Best Sellers
/shop/collections/tech-backpac...Text duplicate Tech Division
/shop/welltravelled/luggage/ha...Text duplicate Heritage Hardshell
/shop/apparelText duplicate Apparel
/shop/mens/tees-tshirtsText duplicate Tees
/shop/mens/button-shirts-flann...Text duplicate Shirts
/shop/mens/sweatsText duplicate Sweats
/shop/mens/outerwearText duplicate Jackets
/shop/apparel/rainwearText duplicate Rainwear
/shop/mens/bottomsText duplicate Bottoms
/shop/headwearText duplicate Headwear
/shop/mens/allText duplicate Shop All
/shop/womens/tees-tshirtsText duplicate Tees
/shop/womens/sweatsText duplicate Sweats
/shop/apparel/rainwearText duplicate Rainwear
/shop/womens/bottomsText duplicate Bottoms
/shop/headwearText duplicate Headwear
/shop/womens/allText duplicate Shop All
/shop/kidsText duplicate Little Herschel
/shop/kids/backpacksText duplicate Backpacks
/shop/kids/diaper-bagsText duplicate Diaper Bags
/shop/kids/accessoriesText duplicate Accessories
/shop/kids/headwearText duplicate Headwear
/shop/duffles/herschel-classic...Text duplicate Duffles
/shop/kidsText duplicate Shop All
/shop/kids/babyText duplicate Baby (ages 0-2)
/shop/kids/kidsText duplicate Kids (ages 3-7)
/shop/kids/youthText duplicate Youth (ages 8-12)
/shop/collections/saleText duplicate Summer Sale
/shop/collections/sale/bagsText duplicate Bags
/shop/collections/sale/travelText duplicate Travel
/shop/collections/sale/headwearText duplicate Headwear
/shop/collections/sale/accesso...Text duplicate Accessories
/shop/collections/sale/little-...Text duplicate Little Herschel
/shop/collections/saleText duplicate Shop All
/shop/accountText duplicate Sign in
/shop/accountText duplicate Orders
/shop/accountText duplicate Account
https://herschelsupplyco.co.uk/Browse our Collections
/bin/herschel/product/sku-to-p...IMG-ALT Black
/bin/herschel/product/sku-to-p...IMG-ALT Twill Topography
/bin/herschel/product/sku-to-p...IMG-ALT Ash Rose
/bin/herschel/product/sku-to-p...IMG-ALT Blue Bell Crosshatch
/shop/checkoutGuest Checkout
/shop/checkoutMember Checkout Checkout
https://herschelsupplyco.co.uk/Anchor Email Communication Policy
/shop/collections/saleShop Now
/shop/backpacksText duplicate Backpacks
IMG-ALT Image of a Herschel Little America Backpack in Black
/shop/welltravelled/luggageLuggage
IMG-ALT Image of a Herschel heritage hardshell in Black
/shop/dufflesText duplicate Duffles
IMG-ALT Image of a Herschel Novel Duffle in Black
/shop/headwearText duplicate Headwear
IMG-ALT Image of a Herschel Sylas Cap in Black
/shop/crossbodiesText duplicate Crossbodies
IMG-ALT Image of a Nova Crossbody in Black
/shop/totesText duplicate Totes
IMG-ALT Image of a Herschel Retreat Tote in Black
/shop/hip-packsText duplicate Hip Packs
IMG-ALT Image of a Classic Hip Pack in Black
/shop/walletsText duplicate Wallets
IMG-ALT Image of a Black Roy Wallet
/shop/tech-sleevesSleeves
IMG-ALT Image of a Black Anchor Sleeve 13"
/shop/welltravelled/travel-acc...Text duplicate Pouches
IMG-ALT Image of a Black Chapter Travel Kit
/shop/bagsNo Text
/shop/bagsText duplicate Shop Now
/shop/welltravelledNo Text
/shop/welltravelledText duplicate Shop Now
/shop/kidsNo Text
/shop/kidsShop Kids
/shop/accessoriesNo Text
/shop/accessoriesShop Accessories
/shop/collections/new-arrivalsText duplicate Shop Now
/contactContact Us Contact
IMG-ALT Contact Us
https://herschelsupplyco.co.uk/Anchor Text duplicate Email Communication Policy
https://www.instagram.com/hers...External Subdomain IMG-ALT Instagram
https://www.facebook.com/Hersc...External Subdomain IMG-ALT Facebook
https://www.pinterest.ca/hersc...External Subdomain IMG-ALT Pinterest
https://twitter.com/Herschelsu...External IMG-ALT Twitter
/aboutAbout Us
/community/impactImpact
/careersCareers
/website-accessibilityText duplicate Website Accessibility
/supply-chain-disclosuresSupply Chain Disclosures
https://app.next.nuorder.com/h...External Subdomain Dealer Portal
/terms-of-useTerms of Use
/privacy-policyPrivacy Policy
/brand-protectionBrand Protection
/contactCustomer Service
/shop/gift-cardGift Cards
https://returns.herschelsupply...External Subdomain Returns
/warranty?form=newWarranty
https://herschelsupplyco.co.uk/Anchor No Text
https://herschelsupplyco.co.uk/Visit {} site
/regionsView all regions
/cookie-policyLearn More
https://herschelsupplyco.co.uk/Anchor Text duplicate Change Region: United Kingdom
IMG-ALT United Kingdom
https://herschel.com/External IMG-ALT United States
https://herschel.com/External United States (USD)
https://herschel.ca/External IMG-ALT Canada, EN
https://herschel.ca/External Canada, EN (CAD)
https://fr.herschel.ca/External Subdomain IMG-ALT Canada, FR
https://fr.herschel.ca/External Subdomain Canada, FR (CAD)
https://herschel.eu/External IMG-ALT Europe
https://herschel.eu/External Europe (EUR)
https://herschelsupplyco.co.uk/IMG-ALT United Kingdom
https://herschelsupplyco.co.uk/United Kingdom (GBP)
https://herschel.com.au/External IMG-ALT Australia
https://herschel.com.au/External Australia (AUD)
/regionsText duplicate View all regions
/contactRead FAQs
/warrantySubmit A Claim
/contactReturn Fees
https://returns.herschelsupply...New window External Subdomain Create a Return

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://herschelsupplyco.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.76 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (125 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
content-length21362
accept-rangesbytes
content-encodinggzip
last-modifiedFri, 28 Jun 2024 14:41:57 GMT
serverApache
x-frame-optionsDENY
cache-controlmax-age=3600
dateSat, 29 Jun 2024 22:54:13 GMT
expiresSat, 29 Jun 2024 23:54:13 GMT
etag"1f547-61bf43fd3f857-gzip"
varyAccept-Encoding
x-cacheRefreshHit from cloudfront
via1.1 a618edcb8ddcdae59a3a61a6c82ff54c.cloudfront.net (CloudFront)
x-amz-cf-popFRA56-C1
x-amz-cf-idYErPGADOo0tNjS-SmVssp2z1XcO5RPcjBvgiKdPzwC8XxA_AWZVuPg==
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 292 referring domains.
This page has 718 backlinks.
This page has backlinks from 214 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /innovation
Disallow: /content/herschel/en_CA/
Disallow: /content/herschel/en_CA
Disallow: /content/herschel/en_CA/*

Similar sites

Search preview

herschelsupplyco.co.uk
Herschel Supply Co. UK - Free Ground Shipping
Herschel Supply Co. is a design-driven manufacturer of the finest quality backpacks, bags, travel goods and accessories. Free 2-3 day shipping and 24/7 Customer Service across the EU.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Herschel86%Check
Herschel Supply81%Check
Herschel Supply Co81%Check
Shipping68%Check
Herschel Supply Company67%Check
Free62%Check
Free Ground Shipping62%Check
New61%Check
Herschel Heritage Hardshell60%Check
Travel58%Check
Show more keywords and terms

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