Hickoryart.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
47% 
Page structure
70% 
Link structure
17% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.26 s
File size
361.00 kB
Words
913
Media files
48
Number of links
127 internal / 43 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Hickory Museum of Art
The length of the page title is perfect. (205 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.hickoryart.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionEmpty
langen-us
twitter:titleHickory Museum of Art
twitter:imagehttp://static1.squarespace.com/static/60d62600e80d185464869d19/t/618c1b339cdc0727aaed7a87/1636571955888/HMA_LOGO_Block_red+text+-+BORDER.jpg?format=1500w
twitter:urlhttps://www.hickoryart.org
twitter:cardsummary
og:site_nameHickory Museum of Art
og:titleHickory Museum of Art
og:urlhttps://www.hickoryart.org
og:typewebsite
og:imagehttp://static1.squarespace.com/static/60d62600e80d185464869d19/t/618c1b339cdc0727aaed7a87/1636571955888/HMA_LOGO_Block_red+text+-+BORDER.jpg?format=1500w
og:image:width1242
og:image:height647
X-UA-CompatibleIE=edge,chrome=1
Accept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
The average number of words per sentence of 36.75 words is high.
This page contains 913 words. That's ok.
18.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 73 characters this one is longer than 70 characters:
"to bring people together and inspire creativity through the power of art."
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...Block_red+text+-+BORDER.jpg?format=1500wHickory Museum of Art
...LOGO_Letters+Only_Black.png?format=1500wHickory Museum of Art
...Block_red+text+-+BORDER.jpg?format=1500wHickory Museum of Art
...LOGO_Letters+Only_Black.png?format=1500wHickory Museum of Art
...97fd-4799-b893-b89858c57167/IMG_8324.JPGNo alt attribute provided
...ZT25TJBT12XTDOW6/5abaa77715448.image.jpg5abaa77715448.image.jpg
...b6a27535-2970-45c5-a56c-a0b77f1034a3.jpgb6a27535-2970-45c5-a56c-a0b77f1034a3.jpg
...474066-DOB8CAGI7UUF4BK77G10/IMG_3582.JPGIMG_3582.JPG
...WRPXJCIR4AKTY5OE/nc-folk-art-hickory.jpgnc-folk-art-hickory.jpg
...f8e4-4e0e-aecb-81be0ca2428a/IMG_9756.jpgNo alt attribute provided
...4729-86f6-b21ee21aae66/maxresdefault.jpgNo alt attribute provided
...5e/AMA_NCArts_ACC+for+Website+Footer.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Welcome to Hickory Museum of Art
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome to Hickory Museum of Art
H2 current exhibitions
H2 upcoming events at HMA
H2 To bring people together and inspire creativity through the power of art.
H2 subscribe
H2 blog @ HMA
H2 share with HMA
H3 our mission
H3 be a part of HMA
H3 support HMA
H4 Hickory Museum of Art
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (43) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.hickoryart.org/Anchor Skip to Content
https://www.hickoryart.org/IMG-ALT Hickory Museum of Art
https://www.hickoryart.org/Text duplicate IMG-ALT Hickory Museum of Art
https://www.hickoryart.org/HOME
/about-1ABOUT
/aamreaccreditationAAM Re-Accreditation
https://www.hickoryart.org/aboutabout HMA
https://porcupine-magnolia-rjw...External Subdomain Anchor Our Team & Board
https://www.hickoryart.org/bloghma blog
https://porcupine-magnolia-rjw...External Subdomain Anchor Strategic Plan
/curatinglifeCurating Life: Our Museum, Our Stories
https://www.hickoryart.org/visitVISIT
/plan-your-visitPlan Your Visit
/current-exhibitions-1Our Exhibitions
/calendarofeventsCalendar of Events
/theautolawn2024THE AUTOLAWN EURO CLASSIC CAR SHOW
/rentalshost an event
https://www.hickoryart.org/learnLEARN
https://www.hickoryart.org/adultsAdults
/childrenChildren
/schoolsSchools
/communityCommunity
/supportSUPPORT
/membershipbecome a member
/contributeContribute
/sponsorshipsbe a sponsor
/guild-hmaVolunteer
/contact-1CONTACT
https://www.instagram.com/hick...New window External Subdomain No Text
http://www.facebook.com/Hickor...New window External Subdomain No Text
http://www.x.com/hickorymuseumNew window External Subdomain No Text
https://www.youtube.com/user/H...New window External Subdomain No Text
https://www.hickoryart.org/cartNo Text
https://www.hickoryart.org/cartNo Text
/membershipJoin HMA
https://www.hickoryart.org/Text duplicate IMG-ALT Hickory Museum of Art
https://www.hickoryart.org/Text duplicate IMG-ALT Hickory Museum of Art
https://www.hickoryart.org/Text duplicate HOME
/about-1Text duplicate ABOUT
/aamreaccreditationText duplicate AAM Re-Accreditation
https://www.hickoryart.org/aboutText duplicate about HMA
https://porcupine-magnolia-rjw...External Subdomain Anchor Text duplicate Our Team & Board
https://www.hickoryart.org/blogText duplicate hma blog
https://porcupine-magnolia-rjw...External Subdomain Anchor Text duplicate Strategic Plan
/curatinglifeText duplicate Curating Life: Our Museum, Our Stories
https://www.hickoryart.org/visitText duplicate VISIT
/plan-your-visitText duplicate Plan Your Visit
/current-exhibitions-1Text duplicate Our Exhibitions
/calendarofeventsText duplicate Calendar of Events
/theautolawn2024Text duplicate THE AUTOLAWN EURO CLASSIC CAR SHOW
/rentalsText duplicate host an event
https://www.hickoryart.org/learnText duplicate LEARN
https://www.hickoryart.org/adultsText duplicate Adults
/childrenText duplicate Children
/schoolsText duplicate Schools
/communityText duplicate Community
/supportText duplicate SUPPORT
/membershipText duplicate become a member
/contributeText duplicate Contribute
/sponsorshipsText duplicate be a sponsor
/guild-hmaText duplicate Volunteer
/contact-1Text duplicate CONTACT
https://www.instagram.com/hick...New window External Subdomain No Text
http://www.facebook.com/Hickor...New window External Subdomain No Text
http://www.x.com/hickorymuseumNew window External Subdomain No Text
https://www.youtube.com/user/H...New window External Subdomain No Text
https://www.hickoryart.org/cartNo Text
https://www.hickoryart.org/cartNo Text
/membershipText duplicate Join HMA
https://www.hickoryart.org/Text duplicate HOME
/about-1Folder: ABOUT
https://www.hickoryart.org/Back
/aamreaccreditationText duplicate AAM Re-Accreditation
https://www.hickoryart.org/aboutText duplicate about HMA
https://porcupine-magnolia-rjw...External Subdomain Anchor Text duplicate Our Team & Board
https://www.hickoryart.org/blogText duplicate hma blog
https://porcupine-magnolia-rjw...External Subdomain Anchor Text duplicate Strategic Plan
/curatinglifeText duplicate Curating Life: Our Museum, Our Stories
https://www.hickoryart.org/visitFolder: VISIT
https://www.hickoryart.org/Text duplicate Back
/plan-your-visitText duplicate Plan Your Visit
/current-exhibitions-1Text duplicate Our Exhibitions
/calendarofeventsText duplicate Calendar of Events
/theautolawn2024Text duplicate THE AUTOLAWN EURO CLASSIC CAR SHOW
/rentalsText duplicate host an event
https://www.hickoryart.org/learnFolder: LEARN
https://www.hickoryart.org/Text duplicate Back
https://www.hickoryart.org/adultsText duplicate Adults
/childrenText duplicate Children
/schoolsText duplicate Schools
/communityText duplicate Community
/supportFolder: SUPPORT
https://www.hickoryart.org/Text duplicate Back
/membershipText duplicate become a member
/contributeText duplicate Contribute
/sponsorshipsText duplicate be a sponsor
/guild-hmaText duplicate Volunteer
/contact-1Text duplicate CONTACT
https://www.instagram.com/hick...New window External Subdomain No Text
http://www.facebook.com/Hickor...New window External Subdomain No Text
http://www.x.com/hickorymuseumNew window External Subdomain No Text
https://www.youtube.com/user/H...New window External Subdomain No Text
https://www.hickoryart.org/Text duplicate Back
/membershipText duplicate Join HMA
/exhibitions/blueridgeIMG-ALT Ode to the Blue Ridge
/exhibitions/blueridgeText duplicate Ode to the Blue Ridge
/exhibitions/michaelcthorpeIMG-ALT Michael C. Thorpe: NO EXPECTATIONS
/exhibitions/michaelcthorpeText duplicate Michael C. Thorpe: NO EXPECTATIONS
/exhibitions/nellieashfordIMG-ALT Nellie Ashford: Honoring Women and Children
/exhibitions/nellieashfordText duplicate Nellie Ashford: Honoring Women and Children
/exhibitions/edgertonsportsIMG-ALT EXPOSING FORM: The Sports Photography of Harold “Doc” Edgerton
/exhibitions/edgertonsportsText duplicate EXPOSING FORM: The Sports Photography of Harold “Doc” Edgerton
/exhibitions/gennygarveyIMG-ALT Meet Your Neighbor: GENNY GARVEY
/exhibitions/gennygarveyText duplicate Meet Your Neighbor: GENNY GARVEY
/calendarofeventsSubdomain View the full event calendar
/events/figure-painting-studio...Oct 16
IMG-ALT Figure Painting Studio with Kate Worm (Session 2)
/events/figure-painting-studio...Figure Painting Studio with Kate Worm (Session 2)
/events/pint-size-picassos-c39xwText duplicate Oct 16
IMG-ALT Pint Size Picassos | Ages 3-5 (Session 2)
/events/pint-size-picassos-c39xwPint Size Picassos | Ages 3-5 (Session 2)
/events/taichi-66baeText duplicate Oct 16
IMG-ALT Tai Chi with Rick Berry: Introductory Class
/events/taichi-66baeTai Chi with Rick Berry: Introductory Class
/events/taichi-6ed6j-ggz8cText duplicate Oct 16
IMG-ALT Tai Chi with Rick Berry: Continuing Class
/events/taichi-6ed6j-ggz8cTai Chi with Rick Berry: Continuing Class
/events/xske5n871lparwg35zyx8n...Oct 17
IMG-ALT L.A.T.E. Night Thursday: Open Studio: Figure Drawing in the Coe
/events/xske5n871lparwg35zyx8n...L.A.T.E. Night Thursday: Open Studio: Figure Drawing in the Coe
/events/schoolsout-pumpkinOct 18
IMG-ALT School’s OUT! Pumpkin Creation Day
/events/schoolsout-pumpkinSchool’s OUT! Pumpkin Creation Day
/events/5dxs3iio1dxsqdb96f2d1u...Oct 21
IMG-ALT Homeschool Art Classes, Ages 5 Years & Older/Morning Class (Session 2)
/events/5dxs3iio1dxsqdb96f2d1u...Homeschool Art Classes, Ages 5 Years & Older/Morning Class (Session 2)
/events/5dxs3iio1dxsqdb96f2d1u...Text duplicate Oct 21
IMG-ALT Homeschool Art Classes, Ages 5 Years & Older/Afternoon Class (Session 2)
/events/5dxs3iio1dxsqdb96f2d1u...Homeschool Art Classes, Ages 5 Years & Older/Afternoon Class (Session 2)
/membershipText duplicate Join HMA
/annual-fundhelp support hma today
/blog/call-to-artists-juneteen...IMG-ALT Call to Artists: Juneteenth Art Contest
/blog/call-to-artists-juneteen...Text duplicate Call to Artists: Juneteenth Art Contest
/blog/call-to-artists-juneteen...Read More →
/blog/josephine-bonniwell-lyerlyIMG-ALT Josephine Bonniwell Lyerly (1879–1964)
/blog/josephine-bonniwell-lyerlyText duplicate Josephine Bonniwell Lyerly (1879–1964)
/blog/josephine-bonniwell-lyerlyText duplicate Read More →
/blog/the-women-behind-hmaIMG-ALT The Women behind Hickory Museum of Art
/blog/the-women-behind-hmaText duplicate The Women behind Hickory Museum of Art
/blog/the-women-behind-hmaText duplicate Read More →
/blog/2019/01/30/2016-10-4-shi...IMG-ALT Shirley Pruden Graham (1927-2007)
/blog/2019/01/30/2016-10-4-shi...Text duplicate Shirley Pruden Graham (1927-2007)
/blog/2019/01/30/2016-10-4-shi...Text duplicate Read More →
https://www.instagram.com/hick...New window External Subdomain No Text
http://www.facebook.com/Hickor...New window External Subdomain No Text
http://www.x.com/hickorymuseumNew window External Subdomain No Text
https://www.youtube.com/user/H...New window External Subdomain No Text
https://www.instagram.com/p/C-...External Subdomain IMG-ALT Get ready to see the GREATEST CONCERT MOVIE OF ALL TIME! This is your last hint at the title of our film this evening. Admission is free! Doors open at 6:30 ...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT Tomorrow is the big day! Our license prevents revealing details but we're giving hints about the film title, band, and songs through puzzles. All correct pos...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT The next HMA Sight + Sound Series is just 2 days away! Our license prevents revealing details about the film title. In the meantime, we're hinting at the ban...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT The next HMA Sight + Sound Series is just 3 days away! If you know, you know. If you don't know, someone in the know will let you know. Just ask! All correct...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT The next HMA Sight + Sound Series is just 4 days away! Our license prevents revealing details about the film title. In the meantime, we're hinting at the ban...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT The next HMA Sight + Sound Series is just a week away! Our license prevents revealing details about the film title. In the meantime, we're hinting at the ban...
https://www.instagram.com/p/C-...External Subdomain Text duplicate IMG-ALT The next HMA Sight + Sound Series is just a week away! Our license prevents revealing details about the film title. In the meantime, we're hinting at the ban...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT The next HMA Sight + Sound Series is less than two weeks away! Our license prevents revealing details about the film title. In the meantime, we're hinting at...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT The weather held out for a glorious day with Twisted Covenant MSC at our Poker Run on Saturday! The roaring sound of motorcycles combined with the outstandin...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT HMA's next HMA Sight + Sound Series is two weeks away! Our license prevents revealing details about the film title. In the meantime, we're hinting at the ban...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT See you tomorrow at HMA & Twisted Covenant MSC's 2nd Annual Poker Run & Family Day benefitting Children's Advocacy & Protection Center of Catawba...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT The next HMA Sight + Sound Series is only two weeks away! Our license prevents revealing details about the film title. In the meantime, we're hinting at the ...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT Hickory Museum of Art’s Autolawn Vehicle Registration Opens to all Euro Years, Makes, Models on Monday, August 5th! New things to look forward to this ...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT FREE Event for kids this Saturday! See your child's artwork in a museum! Painted basketballs will be exhibited in HMA’s Objects Gallery as part of &quo...
https://www.instagram.com/p/C-...External Subdomain URL anchor text
IMG-ALT HMA & @Twisted Covenant MSC's Poker Run is this Saturday! New this year is a Walking Poker Run through the galleries. Only $10 per hand! Proceeds benefit...
https://www.instagram.com/p/C-...External Subdomain IMG-ALT Join us for a FUN day on the SALT Block during #hickorymuseumofart & #twistedcovenantmsc's 2nd Annual Poker Run & Family Day benefitting @capc_catawb...
https://www.instagram.com/p/C-...External Subdomain URL anchor text
IMG-ALT Grab a beer and some food on the SALT Block Lawn and enjoy music by #soulwatt ! Music sponsored by @blueridgeharley in conjunction with HMA & #twistedcov...
https://www.instagram.com/hick...New window External Subdomain No Text
http://www.facebook.com/Hickor...New window External Subdomain No Text
http://www.x.com/hickorymuseumNew window External Subdomain No Text
https://www.youtube.com/user/H...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.hickoryart.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.26 seconds.
The file size of the HTML document is fine (361 kB).

HTTP Response Header

NameValue
accept-rangesbytes
age54577
content-encodinggzip
content-typetext/html;charset=utf-8
dateMon, 14 Oct 2024 19:56:58 GMT
etagW/"ec0ce8145e4ac4fbbd3e6f77a761c4e1--gzip"
expiresThu, 01 Jan 1970 00:00:00 GMT
serverSquarespace
set-cookie72 Characters
strict-transport-securitymax-age=0
varyAccept-Encoding
x-content-type-optionsnosniff
x-contextidLTLRn5al/dq7PjAhx
x-frame-optionsSAMEORIGIN
content-length43971
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 194 referring domains.
This page has 643 backlinks.
This page has backlinks from 155 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Squarespace Robots Txt

User-agent: GPTBot
User-agent: ChatGPT-User
User-agent: CCBot
User-agent: anthropic-ai
User-agent: Google-Extended
User-agent: FacebookBot
User-agent: Claude-Web
User-agent: cohere-ai
User-agent: PerplexityBot
User-agent: Applebot-Extended
User-agent: AdsBot-Google
User-agent: AdsBot-Google-Mobile
User-agent: AdsBot-Google-Mobile-Apps
User-agent: *
Disallow: /config
Disallow: /search
Disallow: /account$
Disallow: /account/
Disallow: /commerce/digital-download/
Disallow: /api/
Allow: /api/ui-extensions/
Disallow: /static/
Disallow:/*?author=*
Disallow:/*&author=*
Disallow:/*?tag=*
Disallow:/*&tag=*
Disallow:/*?month=*
Disallow:/*&month=*
Disallow:/*?view=*
Disallow:/*&view=*
Disallow:/*?format=json
Disallow:/*&format=json
Disallow:/*?format=page-context
Disallow:/*&format=page-context
Disallow:/*?format=main-content
Disallow:/*&format=main-content
Disallow:/*?format=json-pretty
Disallow:/*&format=json-pretty
Disallow:/*?format=ical
Disallow:/*&format=ical
Disallow:/*?reversePaginate=*
Disallow:/*&reversePaginate=*

Sitemap: https://www.hickoryart.org/sitemap.xml

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www.hickoryart.org
Hickory Museum of Art

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Art83%Check
Hickory81%Check
Art Museum76%Check
Hickory Museum74%Check
Museum68%Check
Welcome50%Check
HMA43%Check
Sign up42%Check
Events40%Check
event40%Check
Show more keywords and terms

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