Highland.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
48% 
Page structure
95% 
Link structure
100% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.22 s
File size
24.00 kB
Words
210
Media files
1
Number of links
43 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Highland Council Homepage
The length of the page title is perfect. (300 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The Highland Council website provides access to key services and information for local residents, businesses and visitors to the area
The length of the meta description is perfect. (820 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
titleThe Highland Council Homepage
authorThe Highland Council
generatorhttp://www.jadu.net
revisit-after2 days
robotsindex,follow
viewportwidth=device-width, initial-scale=1
dcterms.creatorThe Highland Council
dcterms.coverageUK
dcterms.formattext/html
dcterms.identifierhttps://www.highland.gov.uk/
dcterms.languageen
dcterms.publisherThe Highland Council, Glenurquhart Road, Inverness, IV3 5NX, +44(0)1349 886606, [email protected]
dcterms.rightsHolderThis page is Copyright, The Highland Council
dcterms.descriptionThe Highland Council website provides access to key services and information for local residents, businesses and visitors to the area
dcterms.subjecthighlands, online services, jobs, recycling, planning, parking, housing, libraries, libraries, tourism, council tax, schools, rubbish, bins, councillors, council, transport, museums, events, leisure, committees, licensing, government>
dcterms.titleThe Highland Council - Tel: 01349 886606
descriptionThe Highland Council website provides access to key services and information for local residents, businesses and visitors to the area
keywordshighlands, online services, jobs, recycling, planning, parking, housing, libraries, libraries, tourism, council tax, schools, rubbish, bins, councillors, council, transport, museums, events, leisure, committees, licensing, government
langen
og:imagehttps://www.highland.gov.uk/images/mast_logo.gif

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Page quality

Content
(Critically important)
There are only 210 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
25.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/site/images/logo_whiteout.pngThe Highland Council logo

Page structure

H1 heading
(Critically important)
The Highland Council
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 The Highland Council
H2 Highland Campervan & Motorhome Scheme
H2 Ward 6 and Ward 14 By-Elections
H2 Waste & recycling changes
H2 Popular links
H2 Our services
H2 Your council
H3 New recycling collections for Sutherland
H3 New recycling collections for Badenoch & Strathspey
H4 27 Aug 2024
H4 27 Aug 2024 Duplicate text
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.
LinkAttributesAnchor text
https://www.highland.gov.uk/Anchor Skip to main content
https://www.highland.gov.uk/Subdomain The Highland Council
/motorhomeSubdomain Highland Campervan & Motorhome Scheme, read more
/info/799/elections_and_voting...Subdomain Ward 6 and Ward 14 By-Elections, read more
/info/1054/rubbish_and_recycli...Subdomain Waste & recycling changes, read more
https://www.highland.gov.uk/payPay online
/reportReport a problem
/requestRequest a service
/info/878/schools/32/school_te...Subdomain School term dates
A-TITLE School term dates
/bindaysSubdomain Household bin collections
A-TITLE Household bin collections
/info/701/council_taxSubdomain Council Tax
A-TITLE Council Tax
/info/180/planning_-_applicati...Subdomain Planning applications
A-TITLE Planning applications
/info/1084/jobs_and_careers/33...Subdomain Job vacancies
A-TITLE Job vacancies
/info/1523/transport_and_streetsSubdomain Roads and parking
A-TITLE Roads and parking
/info/1/business_and_tradeSubdomain Business and trade
A-TITLE Business and trade
/info/283/community_life_and_l...Subdomain Community life and leisure
A-TITLE Community life and leisure
/info/591/council_and_governmentSubdomain Council and government
A-TITLE Council and government
/info/827/education_and_learningSubdomain Education and learning
A-TITLE Education and learning
/info/1210/planning_and_the_en...Subdomain Environment
A-TITLE Environment
/info/917/housingSubdomain Housing
A-TITLE Housing
/info/1125/licences_permits_an...Subdomain Licences
A-TITLE Licences
/info/161/planning_and_buildin...Subdomain Planning and building standards
A-TITLE Planning and building standards
/info/1054/rubbish_and_recyclingSubdomain Rubbish and recycling
A-TITLE Rubbish and recycling
/info/1347/social_care_and_healthSubdomain Social care and health
A-TITLE Social care and health
/info/1457/tourism_and_visitor...Subdomain Tourism and visitor attractions
A-TITLE Tourism and visitor attractions
/info/1523/transport_and_streetsSubdomain Transport and streets
A-TITLE Transport and streets
/info/695/council_information_...Subdomain Meetings and minutes
A-TITLE Meetings and minutes
https://highland.public-i.tv/c...External Subdomain Webcasts
A-TITLE Webcasts
/councillorsSubdomain Councillors
A-TITLE Councillors
/info/695/council_information_...Subdomain Council structure
A-TITLE Council structure
/info/695/council_information_...Subdomain Council priorities
A-TITLE Council priorities
/highpointsSubdomain Highpoints magazine latest issue
A-TITLE Highpoints magazine latest issue
/news/article/16192/candidates...Subdomain Candidates for two Highland Council By-Elections confirmed
/news/article/16194/new_recycl...Subdomain New recycling collections for Sutherland
/news/article/16193/new_recycl...Subdomain New recycling collections for Badenoch & Strathspey
/news/archiveSubdomain Newsroom
/contactNofollow Subdomain Contact Us
/myaccountNofollow Myaccount
/site_mapNofollow Subdomain Site map
/a_to_zNofollow Subdomain A-Z of Services
/jobsandcareersNofollow Jobs and careers
/accessibilityNofollow Accessibility
/info/591/council_and_governme...Nofollow Subdomain Privacy and cookies
/gaelicNofollow Gaelic
http://www.jadu.net/External Subdomain Powered by Jadu Content Management
https://creativecommons.org/li...External Available under a Creative Commons licence
https://twitter.com/highlandco...External No Text
https://www.facebook.com/highl...External Subdomain No Text
https://www.instagram.com/high...External Subdomain No Text
https://www.flickr.com/photos/...External Subdomain No Text
https://www.youtube.com/user/T...External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.highland.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the SFW Object files.
The page response time is excellent with 0.22 seconds.
The file size of the HTML document is fine (24 kB).

HTTP Response Header

NameValue
dateTue, 27 Aug 2024 10:25:57 GMT
content-typetext/html; charset=UTF-8
content-length6029
serverWeb Server
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
strict-transport-securitymax-age=2592000
x-ua-compatibleIE=edge,chrome=1
set-cookie102 Characters
x-frame-optionsSAMEORIGIN
varyAccept-Encoding
content-encodinggzip
x-xss-protection1; mode=block
x-content-type-optionsnosniff
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,344 referring domains.
This page has 95,591 backlinks.
This page has backlinks from 1,627 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

User-agent:*
Disallow: /images
Disallow: /javascript
Disallow: /jadu
Disallow: /blogAdmin
Disallow: /preview
Disallow: /search
Disallow: /site/scripts/google_results.php
Disallow: /healthcheck
Disallow: /statistics
Disallow: /server-status
Disallow: /site/custom_scripts
Disallow: /feedback
Disallow: /site/scripts/feedback.php

Search preview

www.highland.gov.uk
The Highland Council Homepage
The Highland Council website provides access to key services and information for local residents, businesses and visitors to the area

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Highland91%Check
Highland Council85%Check
Council79%Check
Highland Council Homepage62%Check
services50%Check
site48%Check
Council Homepage47%Check
Council website47%Check
Business46%Check
visitor46%Check

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