Hillspet.ae - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
80% 
Page structure
29% 
Link structure
3% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.82 s
File size
120.80 kB
Words
895
Media files
12
Number of links
150 internal / 84 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Hill's Pet Nutrition - Dog Food, Cat Food That Transforms Lives
There are word repetitions in the page title.
The length of the page title is perfect. (564 pixels out of 580 max pixel length)
Meta description
(Critically important)
Hill's Pet Nutrition - Dog Food, Cat Food That Transforms Lives.
The length of the meta description is perfect. (392 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.hillspet.ae/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-ae
Server location: United States of America
The following language is defined by HTML: en-ae
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
localeLanguageen-AE
themehills-pet
viewportwidth=device-width, initial-scale=1.0
googleAPIkeyAIzaSyBMj0uI4uIV4Q1PfgCw5_vY47uit0hnx6s
descriptionHill's Pet Nutrition - Dog Food, Cat Food That Transforms Lives.
custom_ranking100
published_date2023-06-01
titleHill's Pet Nutrition - Dog Food, Cat Food That Transforms Lives
shortDescriptionHill's Pet Nutrition - Dog Food, Cat Food That Transforms Lives.
google-site-verificationchLY6N6RRdp1ztX9rL4YJB73Yfmfyft1lK1Rr10jtG8
langen-ae
twitter:titleHill's Pet Nutrition - Dog Food, Cat Food That Transforms Lives
twitter:descriptionHill's Pet Nutrition - Dog Food, Cat Food That Transforms Lives.
og:titleHill's Pet Nutrition - Dog Food, Cat Food That Transforms Lives
og:descriptionHill's Pet Nutrition - Dog Food, Cat Food That Transforms Lives.
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
These Typos were found:
  • excelent => excellent
There are 2 text duplicates on this page:
  • Duplicate: We believe daily nutrition is the single most important thing you can ...
This page contains 895 words. That's ok.
23.2% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 21.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Nutrition has the power to transform pets’ lives
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 65 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Nutrition has the power to transform pets’ lives
H1 Nutrition has the power to transform pets’ lives Duplicate text
H2 For Dogs
H2 For Cats
H2 About Hill's
H2 Contact
H2 Groundbreaking nutrition that can transform the lives of pets and comfort the pet parents and vets who care for them.
H2 Science is at the heart of how we help pets live their best lives.
H2 5 Essential Health Benefits for Pets
H3 Browse by age
H3 Common Health Conditions
H3 For Pet Parents
H3 Browse By Brand
H3 Browse by age Duplicate text
H3 Common Health Conditions Duplicate text
H3 For Pet Parents Duplicate text
H3 Browse By Brand Duplicate text
H3 About Us
H3 Our Brands
H3 Community Support
H3 Support
H3 Other
H3 Browse by age Duplicate text
H3 Common Health Conditions Duplicate text
H3 For Pet Parents Duplicate text
H3 Browse By Brand Duplicate text
H3 Browse by age Duplicate text
H3 Common Health Conditions Duplicate text
H3 For Pet Parents Duplicate text
H3 Browse By Brand Duplicate text
H3 About Us Duplicate text
H3 Our Brands Duplicate text
H3 Community Support Duplicate text
H3 Support Duplicate text
H3 Other Duplicate text
H3 Our Brands Duplicate text
H3 new look & new names, with the same great taste
H3 Our Brands Duplicate text
H3 Browse By Age
H3 Education
H3 About Hill's Duplicate text
H3 Community Support Duplicate text
H3 please select your preferred location and language
H4 Puppy
H4 Adult (1-6)
H4 Mature (7+)
H4 Senior(11+)
H4 Kitten
H4 Adult (1-6) Duplicate text
H4 Mature (7+) Duplicate text
H4 Puppy Duplicate text
H4 Adult (1-6) Duplicate text
H4 Mature (7+) Duplicate text
H4 Senior (11+)
H4 Kitten Duplicate text
H4 Adult (1-6) Duplicate text
H4 Mature (7+) Duplicate text
H4 Senior (11+) Duplicate text
H4 Caring for Your Pet
H4 About Hill’s
H4 For Dogs Duplicate text
H4 For Cats Duplicate text
H5 Science Plan food
H5 Buy Online
H5 Irresistible Stews
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (84) on this page.
LinkAttributesAnchor text
https://www.hillspet.ae/Anchor Skip Navigation
/where-to-buyWhere To Buy
/my-pet-companionSign Up & Save
https://www.hillspet.ae/IMG-ALT Hill's Logo
https://www.hillspet.ae/Anchor For Dogs
A-TITLE For Dogs
/products/dog-foodShop Puppy Food
https://www.hillspet.ae/dog-foodChoosing the Right Dog Food
/products/dog-foodShop Adult (1-6) Dog Food
/products/dog-foodShop Mature (7+) Dog Food
/products/dog-foodSenior(11+) Dog Food
/health-conditions/dog/weight-...Weight
/health-conditions/dog/food-se...Skin & Food Sensitivities
/health-conditions/dog/digestiveDigestive
/health-conditions/dog/dog-jointJoint
/health-conditions/dog/kidneyKidney
/new-pet-parent/dogInformation for New Dog Parents
https://www.hillspet.ae/dog-careDog Care Articles & Education
/prescription-diet/dog-foodPrescription Diet
/science-planScience Plan
/vetessentials/dogVet Essentials
https://www.hillspet.ae/treatsTreats
https://www.hillspet.ae/Anchor For Cats
A-TITLE For Cats
/kitten-foodChoosing the Right Kitten Food
/products/cat-foodShop Kitten Food
https://www.hillspet.ae/cat-foodChoosing the Right Cat Food
/products/cat-foodShop Adult (1-6) Cat Food
/products/cat-foodShop Mature (7+) Cat Food
/health-conditions/cat/cat-uri...Urinary
/health-conditions/cat/kidneyText duplicate Kidney
/health-conditions/cat/skin-fo...Text duplicate Skin & Food Sensitivities
/health-conditions/cat/digestiveText duplicate Digestive
https://www.hillspet.ae/cat-careCat Care Articles & Education
/prescription-diet/cat-foodText duplicate Prescription Diet
/science-planText duplicate Science Plan
/vetessentials/catText duplicate Vet Essentials
https://www.hillspet.ae/Anchor About Hill's
A-TITLE About Hill's
/about-us/our-companyOur Company
/about-us/nutritional-philosophyNutritional Philosophy
/about-us/sustainabilitySustainability
/about-us/nutritional-philosop...Ingredients
/about-us/quality-and-safetyQuality & Safety
/science-planText duplicate Science Plan
/prescription-dietText duplicate Prescription Diet
/vetessentialsText duplicate Vet Essentials
/shelter-programFood, Shelter & Love Program
/about-us/community-supportNatural Disaster Support
https://www.hillspet.ae/Anchor Contact
A-TITLE Contact
/contact-usContact Hill's
/frequently-asked-questionsFrequently Asked Questions
https://jobs.colgate.com/?loca...New window External Subdomain Careers
https://www.hillspet.ae/Text duplicate IMG-ALT Hill's Logo
https://www.hillspet.ae/Anchor Text duplicate Skip Navigation
https://www.hillspet.ae/Anchor Text duplicate For Dogs
https://www.hillspet.ae/Anchor Text duplicate For Cats
https://www.hillspet.ae/Anchor Text duplicate About Hill's
https://www.hillspet.ae/Anchor Text duplicate Contact
/products/dog-foodSubdomain Anchor Choosing the Right Puppy Food
/products/dog-foodText duplicate Shop Puppy Food
https://www.hillspet.ae/dog-foodText duplicate Choosing the Right Dog Food
/products/dog-foodText duplicate Shop Adult (1-6) Dog Food
/products/dog-foodText duplicate Shop Mature (7+) Dog Food
/products/dog-foodSenior (11+) Dog Food
/products/dog-foodSubdomain Anchor Text duplicate Weight
/health-conditions/dog/food-se...Text duplicate Skin & Food Sensitivities
/products/dog-foodSubdomain Anchor Text duplicate Urinary
/health-conditions/dog/digestiveText duplicate Digestive
/health-conditions/dog/dog-jointText duplicate Joint
/health-conditions/dog/kidneyText duplicate Kidney
/new-pet-parent/dogText duplicate Information for New Dog Parents
https://www.hillspet.ae/dog-careText duplicate Dog Care Articles & Education
/prescription-diet/dog-foodText duplicate Prescription Diet
/shop-onlineText duplicate Science Plan
/vetessentials/dogText duplicate Vet Essentials
https://www.hillspet.ae/treatsText duplicate Treats
/kitten-foodText duplicate Choosing the Right Kitten Food
/products/cat-foodText duplicate Shop Kitten Food
https://www.hillspet.ae/cat-foodText duplicate Choosing the Right Cat Food
/products/cat-foodText duplicate Shop Adult (1-6) Cat Food
/products/cat-foodText duplicate Shop Mature (7+) Cat Food
/products/cat-foodSenior (11+) Cat Food
/health-conditions/cat/cat-uri...Text duplicate Urinary
/products/cat-foodSubdomain Anchor Text duplicate Weight
/health-conditions/cat/kidneyText duplicate Kidney
/health-conditions/cat/skin-fo...Text duplicate Skin & Food Sensitivities
/health-conditions/cat/digestiveText duplicate Digestive
https://www.hillspet.ae/cat-careText duplicate Cat Care Articles & Education
/prescription-diet/cat-foodText duplicate Prescription Diet
/science-plan/cat-foodText duplicate Science Plan
/vetessentials/catText duplicate Vet Essentials
/about-us/our-companyText duplicate Our Company
/about-us/nutritional-philosophyText duplicate Nutritional Philosophy
/about-us/sustainabilityNew window Text duplicate Sustainability
/about-us/nutritional-philosop...Text duplicate Ingredients
/about-us/quality-and-safetyText duplicate Quality & Safety
/science-planText duplicate Science Plan
/prescription-dietText duplicate Prescription Diet
/vetessentials/new-lookText duplicate Vet Essentials
/shelter-programText duplicate Food, Shelter & Love Program
/about-us/community-supportText duplicate Natural Disaster Support
/contact-usText duplicate Contact Hill's
/frequently-asked-questionsText duplicate Frequently Asked Questions
https://jobs.colgate.com/?loca...New window External Subdomain Text duplicate Careers
/where-to-buyBUY AT VET'S
/shop-onlineSHOP ONLINE
/my-pet-companionText duplicate Sign Up & Save
https://www.hillspet.ae/IMG-ALT Hill's logo
https://www.hillspet.ae/searchFind a Product
https://www.hillspet.ae/Text duplicate IMG-ALT Hill's Logo
https://www.hillspet.ae/searchText duplicate Find a Product
/prescription-dietIMG-ALT Hill's Prescription Diet logo
/prescription-diet/cat-foodCat
/prescription-diet/dog-foodDog
/search?_BRAND=pdProducts
/science-planIMG-ALT Hills' Science Plan logo
/science-plan/cat-foodText duplicate Cat
/science-plan/dog-foodText duplicate Dog
/search?_BRAND=sdText duplicate Products
https://www.hillspet.de/vetess...External Subdomain IMG-ALT Hill's Vet Essentials logo
/vetessentials/catText duplicate Cat
/vetessentials/dogText duplicate Dog
/search?_BRAND=haText duplicate Products
/vetessentials/new-lookNew window See what’s changed
/science-plan/new-lookLearn More
https://www.hillspet.ae/searchBuy Now
/prescription-diet/stewLearn more
https://www.hillspet.ae/dog-carePet Care Center
/about-us/our-companyTrivial anchor text
Read More
/prescription-dietText duplicate Prescription Diet
/science-planText duplicate Science Plan
/vetessentials/new-lookText duplicate Vet Essentials
/products/dog-foodPuppy
/products/dog-foodAdult (1-6)
/products/dog-foodMature (7+)
/products/dog-foodSenior (11+)
/products/cat-foodKitten
/products/cat-foodText duplicate Adult (1-6)
/products/cat-foodText duplicate Mature (7+)
/products/cat-foodText duplicate Senior (11+)
https://www.hillspet.ae/cat-careCat Articles And Tips
https://www.hillspet.ae/dog-careDog Articles and Tips
/about-us/nutritional-philosop...Our Ingredients
/about-us/nutritional-philosophyText duplicate Nutritional Philosophy
/about-us/our-companyText duplicate Our Company
/contact-usText duplicate Contact Hill's
/frequently-asked-questionsText duplicate Frequently Asked Questions
https://jobs.colgate.com/?loca...New window External Subdomain Text duplicate Careers
https://www.colgatepalmolive.c...External Subdomain Modern Slavery Statement
/shelter-programText duplicate Food, Shelter & Love Program
/snippet/country-selector-2020United Arab Emirates [English]
https://www.hillspet.ae/IMG-ALT Hill's - Transforming Lives
https://www.facebook.com/hills...New window External Subdomain Facebook
https://www.instagram.com/hill...New window External Subdomain Instagram
https://www.youtube.com/channe...New window External Subdomain Youtube
https://www.hillsvet.ae/New window External Subdomain HillsVet.ae
https://www.hillspet.ae/site-mapSite Map
/legal-statement-and-privacy-p...Privacy Policy
/terms-and-conditionsTerms & Conditions
/cookie-policyHill's Pet Nutrition Analytics and Advertising Cookie Policy
https://www.hillspet.com.mx/External Subdomain Argentina
https://www.hillspet.com.au/External Subdomain Australia
https://www.hillspet.de/External Subdomain Austria - Österreich
https://www.hillspet.by/External Subdomain Беларусь
https://www.hillspet.be/nl-beExternal Subdomain Belgium - België
https://www.hillspet.be/fr-beExternal Subdomain Belgium - Belgique
https://www.hillspet.com.mx/External Subdomain Belize
https://www.hillspet.com.mx/External Subdomain Bolivia
https://www.hillspet.com.br/External Subdomain Brazil - Brasil
https://www.hillspet.bg/External Subdomain България
https://www.hillspet.ca/en-caExternal Subdomain Canada (English)
https://www.hillspet.ca/fr-caExternal Subdomain Canada (Français)
https://www.hillspet.cl/External Subdomain Chile
https://www.hillspet.co/External Subdomain Colombia
https://www.hillspet.co.cr/External Subdomain Costa Rica
https://www.hillspet.com.hr/External Subdomain Croatia - Hrvatska
https://www.hillspet.com.cy/en-cyExternal Subdomain Cyprus - English
https://www.hillspet.com.cy/el-cyExternal Subdomain Cyprus - Greek
https://www.hillspet.cz/External Subdomain Czech Republic - Česká Republika
https://www.hillspet.dk/External Subdomain Denmark - Danmark
https://www.hillspet.com.mx/External Subdomain Dominican Republic - República Dominicana
https://www.hillspet.com.mx/External Subdomain Ecuador
https://www.hillspet.ee/External Subdomain Eesti
https://www.hillspet.fi/External Subdomain Finland - Suomi
https://www.hillspet.fr/External Subdomain France - France
https://www.hillspet.ru/External Subdomain Грузия
https://www.hillspet.de/External Subdomain Germany - Deutschland
https://www.hillspet.hk/zh-hkExternal Subdomain Greater China - Hong Kong SAR
https://www.hillspet.hk/en-hkExternal Subdomain Greater China - Hong Kong SAR – (English)
https://www.hills.com.tw/External Subdomain Greater China - Taiwan
https://www.hillspet.gr/External Subdomain Greece - Ελλάδα
https://www.hillspet.com.mx/External Subdomain Guatemala
https://www.hillspet.com.mx/External Subdomain Honduras
https://www.hillspet.co.hu/External Subdomain Magyarország
https://www.hillspet.co.id/External Subdomain Indonesia
https://www.hillspet.co.uk/External Subdomain Ireland
https://www.hillspet.co.il/External Subdomain ישראל
https://www.hillspet.it/External Subdomain Italy - Italia
https://www.hills.co.jp/External Subdomain 日本
https://www.hillspet.lv/External Subdomain Latvia - Latvija
https://www.hillspet.lt/External Subdomain Lietuva
https://www.hillspet.com.my/External Subdomain Malaysia (Bahasa)
https://www.hillspet.com.mx/External Subdomain México
https://www.hillspet.nl/External Subdomain Netherlands - Nederland
https://www.hillspet.co.nz/External Subdomain New Zealand
https://www.hillspet.com.mx/External Subdomain Nicaragua
https://www.hillspet.no/External Subdomain Norway - Norge
https://www.hillspet.com.mx/External Subdomain Panamá
https://www.hillspet.com.mx/External Subdomain Paraguay
https://www.hillspet.com.pe/External Subdomain Peru
https://www.hillspet.com.ph/External Subdomain Philippines (English)
https://www.hillspet.pl/External Subdomain Poland - Polska
https://www.hillspet.com.pt/External Subdomain Portugal
https://www.hillspet.com/External Subdomain Puerto Rico (English)
https://www.hillspet.com.mx/External Subdomain Puerto Rico (Español)
https://www.hillspet.co.kr/External Subdomain 대한민국
https://www.hillspet.com.sg/External Subdomain Republic of Singapore (English)
https://www.hillspet.ro/External Subdomain România
https://www.hillspet.ru/External Subdomain Russia - Россия
https://www.hillspet.co.uk/External Subdomain Srbija
https://www.hillspet.sk/External Subdomain Slovensko
https://www.hillspet.si/External Subdomain Slovenija
https://www.hillspet.co.za/External Subdomain South Africa
https://www.hillspet.es/External Subdomain Spain - España
https://www.hillspet.se/External Subdomain Sweden - Sverige
https://www.hillspet.ch/fr-chExternal Subdomain Switzerland (Suisse)
https://www.hillspet.ch/de-chExternal Subdomain Switzerland (Schweiz)
https://www.hillspet.ch/it-chExternal Subdomain Svizzera
https://www.hills.co.th/External Subdomain Thailand - ไทย
https://www.hillspet.com.tr/External Subdomain Turkey - Türkiye
https://www.hillspet.co.uk/External Subdomain United Kingdom
https://www.hillspet.com.ua/External Subdomain Ukraine - Україна
https://www.hillspet.ae/Subdomain United Arab Emirates (English)
https://www.hillspet.com/External Subdomain United States
https://www.hillspet.com.mx/External Subdomain Uruguay
https://www.hillspet.com.mx/External Subdomain Venezuela

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.hillspet.ae/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.82 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (121 kB).

HTTP Response Header

NameValue
accept-rangesbytes
cache-controlmax-age=900, s-maxage=900
content-dispositioninline
content-security-policyframe-ancestors 'self' *.pricespider.com *.mapbox.com cdnjs.cloudflare.com;
content-typetext/html;charset=utf-8
strict-transport-securitymax-age=31536000; includeSubDomains
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-akamai-transformed9 - 0 pmb=mRUM,2
content-encodinggzip
dateSun, 23 Mar 2025 14:01:01 GMT
content-length19956
varyAccept-Encoding
server-timingcdn-cache; desc=HIT
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 77 referring domains.
This page has 27,050 backlinks.
This page has backlinks from 51 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.hillspet.ae
Hill's Pet Nutrition - Dog Food, Cat Food That Transforms Lives
Hill's Pet Nutrition - Dog Food, Cat Food That Transforms Lives.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Pet91%Check
lives85%Check
transform85%Check
Pet Nutrition84%Check
Hill81%Check
Nutrition77%Check
Cat68%Check
Cat Food66%Check
Hill's Pet Nutrition66%Check
Pet Parents66%Check

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