Hobbycraft.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
38% 
Page structure
79% 
Link structure
67% 
Server
56% 
External factors
100% 
SEO Score
Response time
0.58 s
File size
1,270.30 kB
Words
395
Media files
33
Number of links
97 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Hobbycraft | Shop Craft Supplies Online
The length of the page title is perfect. (358 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Discover everything you need for art, knit and stitch, papercraft, wedding, party, baking and more. Shop online or in over 100 UK stores. Free delivery over £25.
The length of the meta description is perfect. (980 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.hobbycraft.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=5.0
titleHobbycraft | Shop Craft Supplies Online
descriptionDiscover everything you need for art, knit and stitch, papercraft, wedding, party, baking and more. Shop online or in over 100 UK stores. Free delivery over £25.
robotsindex,follow
gtmPageLoadDetailsEmpty
gtmBasketLoadDetailsEmpty
theme-color#45132C
langen
twitter:cardsummary
twitter:titleThe website with best products at low prices. | Hobbycraft UK
twitter:urlhttps://www.hobbycraft.co.uk/
twitter:imagehttps://www.hobbycraft.co.uk/on/demandware.static/Sites-hobbycraft-uk-Site/-/default/dwb95b630e/images/logo.png
twitter:site@Hobbycraft
twitter:descriptionHobbycraft UK
og:imagehttps://www.hobbycraft.co.uk/on/demandware.static/Sites-hobbycraft-uk-Site/-/default/dwb95b630e/images/logo.png
og:typewebsite
og:titleThe website with best products at low prices. | Hobbycraft UK
og:descriptionHobbycraft UK
og:localeen_GB
og:urlhttps://www.hobbycraft.co.uk/
x-ua-compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
There are only 395 words on this page. Good pages should have about 800 words of useful content.
24.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (1270.3 kB).
A viewport "width=device-width, initial-scale=1.0, maximum-scale=5.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-banner-black-friday-lg.jpg?sw=1600&q=90Black Friday
...in-banner-kids-3for2-lg.jpg?sw=1600&q=90Kids Craft Kits
...hristmas-decorations-lg.jpg?sw=1600&q=90A shelf full of ceramic and wooden christmas decorations. Header text says Make Your Christmas along with a Shop Now button and a roundel with From £1.
...r-plastic-model-kits-lg.jpg?sw=1600&q=90A table with a cutting mat and various plastic models, robots and cars. Header text says New Plastic Model Kits with a Shop Now button.
...hp-row4-bf-dcut-machines.jpg?sw=340&q=90Digital Crafting Machines
...38-BF/hp-row4-bf-jigsaws.jpg?sw=340&q=90Jigsaws
...-row4-bf-sewing-machines.jpg?sw=340&q=90Sewing Machines
...ow4-bf-cross-stitch-kits.jpg?sw=340&q=90Cross Stitch Kits
.../2024/WK-14/hp-row2-club.jpg?sw=482&q=90Hobbycraft Club
.../WK-14/hp-row2-workshops.jpg?sw=482&q=90Workshops
.../2024/WK-14/hp-row2-plus.jpg?sw=282&q=90Hobbycraft Plus
...p-row2-sewing-machine-v2.jpg?sw=282&q=90Hobbycraft Plus2
...K-37/hp-colin-ideas-main.jpg?sw=462&q=85No alt attribute provided
...s-to-make-this-christmas.png?sw=340&q=8548 Projects to Make This Christmas
...t-a-mini-stocking-advent.jpg?sw=340&q=85How to Crochet a Mini Stocking Advent
...ificial-christmas-wreath.png?sw=340&q=85How to Make a Traditional Artificial Christmas Wreath
...-make-this-christmas-NEW.jpg?sw=340&q=8515 Advent Calendars to Make this Christmas
...ristmas-tree-decorations.png?sw=340&q=85How to Make Novelty Christmas Tree Decorations
...-macrame-christmas-trees.jpg?sw=340&q=85How to Make Macrame Christmas Trees
...ristmas-tree-decor-ideas.png?sw=340&q=8535 Christmas Tree Decor Ideas
...r-a-cushion-for-chrismas.png?sw=340&q=85How to Embroider a Cushion for Christmas
...christmas-log-cabin-cake.png?sw=340&q=85How to Make a Christmas Log Cabin Cake
...as-card-making-ideas_NEW.jpg?sw=340&q=856 Easy Christmas Card Making Ideas
...d57109f/images/footer/app-store-logo.pngApp store
...963cf/images/footer/google-play-logo.pngGoogle play
...ult/dw2a32c81d/images/footer/qr-code.pngQR code
...d57109f/images/footer/app-store-logo.pngApp store
...963cf/images/footer/google-play-logo.pngGoogle play
...ult/dw2a32c81d/images/footer/qr-code.pngQR code
...cd/images/global/footer/payment/visa.svgVisa
...es/global/footer/payment/master-card.svgMaster card
...images/global/footer/payment/maestro.svgMaestro
...obal/footer/payment/american-express.svgAmerican Express

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Black Friday offers
H2 Projects for you
H2 Get 15% off your next pur chase Get 15% off your next purchase
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
There are 15 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.hobbycraft.co.uk/Nofollow Anchor Skip to Content (Press Enter)
https://www.hobbycraft.co.uk/Nofollow Anchor Skip to Footer (Press Enter)
/help-centre/further-info/cp-c...New window Subdomain Cookie Policy
/black-friday-deals/Subdomain BLACK FRIDAY: Save up to half price!
/store-finder/Subdomain Stores
A-TITLE Store Locator
https://www.hobbycraft.co.uk/A-TITLE Hobbycraft
/login/Nofollow Subdomain Sign in
A-TITLE Sign in
/store-finder/Subdomain Text duplicate Stores
A-TITLE Store Locator
https://classbento.co.uk/hobby...Nofollow External Workshops
A-TITLE Workshops
/wishlist/Subdomain Wishlist
A-TITLE Wishlist
/cart/Nofollow Subdomain Basket
A-TITLE View your Basket
/login/Subdomain Text duplicate Sign in
A-TITLE Sign in
/black-friday-deals/Black Friday
/christmas/Christmas
/gifts/Gifts
/craft-essentials/Craft Essentials
/kids/Kids
/art-supplies/Art Supplies
/hobbies/Hobbies
/knitting-crochet/Knitting & Crochet
/sewing/Sewing
/party-occasions/Party & Occasions
/home-storage/Home & Storage
/baking-kitchen/Baking & Kitchen
/papercraft/Papercraft
/digital-crafting/Digital Crafting
/ideas/Ideas
/ideas/hobbycraft-artisan/Artisans
A-TITLE Artisans
https://classbento.co.uk/hobby...Nofollow External Text duplicate Workshops
A-TITLE Workshops
/account/Subdomain My Account
/wishlist/Subdomain Text duplicate Wishlist
A-TITLE Wishlist
/store-finder/Subdomain Text duplicate Stores
A-TITLE Store Locator
/black-friday-deals/Subdomain Text duplicate IMG-ALT Black Friday
/kids/kids-offers/?prefn1=STAT...Subdomain Anchor IMG-ALT Kids Craft Kits
/christmas/Subdomain IMG-ALT A shelf full of ceramic and wooden christmas decorations. Header text says Make Your Christmas along with a Shop Now button and a roundel with From £1.
/hobbies/model-making/plastic-...Subdomain IMG-ALT A table with a cutting mat and various plastic models, robots and cars. Header text says New Plastic Model Kits with a Shop Now button.
/digital-crafting/digital-craf...Subdomain Digital Crafting Machines
IMG-ALT Digital Crafting Machines
/hobbies/jigsaw-puzzles/Subdomain Jigsaw Puzzles
IMG-ALT Jigsaws
/sewing/sewing-machines/Subdomain Sewing Machines
IMG-ALT Sewing Machines
/sewing/sewing-offers/?prefn1=...Subdomain Anchor Stitching Kits
IMG-ALT Cross Stitch Kits
/on/demandware.store/Sites-hob...IMG-ALT Hobbycraft Club
https://classbento.co.uk/hobby...New window External Text duplicate IMG-ALT Workshops
/hobbycraft-plus-1-year-subscr...Hobbycraft Plus Unlock extra value and additional support with a subscription Find Out More
IMG-ALT Hobbycraft Plus
/sewing/sewing-machines/beginn...Subdomain Beginner Sewing Machines Find the right machine for your skill level in no time Shop Now
IMG-ALT Hobbycraft Plus2
/ideasNo Text
/ideasView All Projects
/ideas/projects-to-make-this-c...IMG-ALT 48 Projects to Make This Christmas
/ideas/projects-to-make-this-c...Text duplicate 48 Projects to Make This Christmas
/ideas/how-to-crochet-a-mini-s...IMG-ALT How to Crochet a Mini Stocking Advent
/ideas/how-to-crochet-a-mini-s...Text duplicate How to Crochet a Mini Stocking Advent
/ideas/how-to-make-a-tradition...IMG-ALT How to Make a Traditional Artificial Christmas Wreath
/ideas/how-to-make-a-tradition...Text duplicate How to Make a Traditional Artificial Christmas Wreath
/ideas/advent-calendars-to-mak...IMG-ALT 15 Advent Calendars to Make this Christmas
/ideas/advent-calendars-to-mak...Text duplicate 15 Advent Calendars to Make this Christmas
/ideas/how-to-make-novelty-chr...IMG-ALT How to Make Novelty Christmas Tree Decorations
/ideas/how-to-make-novelty-chr...Text duplicate How to Make Novelty Christmas Tree Decorations
/ideas/how-to-make-macrame-chr...IMG-ALT How to Make Macrame Christmas Trees
/ideas/how-to-make-macrame-chr...Text duplicate How to Make Macrame Christmas Trees
/ideas/christmas-tree-decor-id...IMG-ALT 35 Christmas Tree Decor Ideas
/ideas/christmas-tree-decor-id...Text duplicate 35 Christmas Tree Decor Ideas
/ideas/how-to-embroider-a-cush...IMG-ALT How to Embroider a Cushion for Christmas
/ideas/how-to-embroider-a-cush...Text duplicate How to Embroider a Cushion for Christmas
/ideas/how-to-make-a-christmas...IMG-ALT How to Make a Christmas Log Cabin Cake
/ideas/how-to-make-a-christmas...Text duplicate How to Make a Christmas Log Cabin Cake
/ideas/easy-christmas-card-mak...IMG-ALT 6 Easy Christmas Card Making Ideas
/ideas/easy-christmas-card-mak...Text duplicate 6 Easy Christmas Card Making Ideas
https://uk.trustpilot.com/revi...New window External Subdomain Trustpilot
https://www.hobbycraft.co.uk/Anchor Top
https://hobbycraft.onelink.me/...External Subdomain IMG-ALT App store
https://hobbycraft.onelink.me/...External Subdomain IMG-ALT Google play
/help-centre/customer-services...Subdomain Delivery
/help-centre/customer-services...Subdomain Returns
/help-centre/customer-services...Subdomain FAQs
/help-centre/customer-services...Subdomain Contact Us
/store-finder/Subdomain Find a Store
/help-centre/shopping-with-us/...Subdomain Text duplicate Hobbycraft Club
/help-centre/shopping-with-us/...Subdomain Brand A-Z
/help-centre/shopping-with-us/...Subdomain Student Discount
/help-centre/shopping-with-us/...Subdomain Credit Accounts
/ideas/Subdomain Ideas Hub
https://classbento.co.uk/hobby...New window External Text duplicate Workshops
/get-started/in/Subdomain Get Started In
/ideas/hobbycraft-artisan/Subdomain Hobbycraft Artisans
/corporate-and-press/about-hob...Subdomain About Hobbycraft
/corporate-and-press/about-hob...Subdomain Careers
/corporate-and-press/about-hob...Subdomain Press & PR
/corporate-and-press/corporate/Subdomain Corporate
/corporate-and-press/corporate...Subdomain Charity
/corporate-and-press/about-fur...Subdomain Social Responsibility
/cp-gender-pay-gap-report-2022...Subdomain Gender Pay Gap Report
/corporate-and-press/about-fur...Subdomain Modern Slavery Statement
/corporate-and-press/about-fur...Subdomain Tax Strategy Statement
/corporate-and-press/about-fur...Subdomain Section 172 Statement
/help-centre/further-info/cp-t...Subdomain Terms and Conditions
/help-centre/further-info/priv...Subdomain Privacy Policy
/help-centre/further-info/cp-c...Subdomain Text duplicate Cookie Policy
/help-centre/further-info/cp-a...Subdomain Angel Policy
/help-centre/further-info/cp-k...Subdomain Knitting Pattern Amendments
/help-centre/further-info/cp-f...Subdomain FSC Certification
/help-centre/further-info/cp-p...Subdomain Paper Size Guide
/help-centre/further-info/cp-t...Subdomain Toy Safety Declaration
/help-centre/further-info/cp-W...Subdomain WEEE Guidelines
/on/demandware.store/Sites-hob...Subdomain Safety Data Sheets
/help-centre/further-info/cp-t...New window Subdomain Anchor Terms and conditions
https://hobbycraft.onelink.me/...External Subdomain Text duplicate IMG-ALT App store
https://hobbycraft.onelink.me/...External Subdomain Text duplicate IMG-ALT Google play
http://www.facebook.com/hobbyc...New window Nofollow External Subdomain A-TITLE Follow us on Facebook
https://twitter.com/hobbycraftNew window Nofollow External A-TITLE Follow us on X
http://www.youtube.com/hobbycraftNew window Nofollow External Subdomain A-TITLE Follow us on Youtube
http://www.instagram.com/hobby...New window Nofollow External Subdomain A-TITLE Follow us on Instagram
http://pinterest.com/hobbycraf...New window Nofollow External A-TITLE Follow us on Pinterest
https://www.tiktok.com/@hobbyc...New window Nofollow External Subdomain A-TITLE Follow us on TikTok

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.hobbycraft.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.58 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (1,270 kB).

HTTP Response Header

NameValue
content-typetext/html;charset=UTF-8
accept-rangesbytes
x-sf-cc-requestlocaleen_GB
x-content-type-optionsnosniff
x-dw-request-base-id2GbUOoATM2cBAAB_
x-sf-cc-siteidhobbycraft-uk
x-frame-optionsSAMEORIGIN
content-security-policyframe-ancestors 'self'
x-xss-protection0
cache-controlno-cache, no-store, must-revalidate
pragmano-cache
expiresThu, 01 Dec 1994 16:00:00 GMT
content-encodinggzip
cf-cache-statusDYNAMIC
cf-ray8e1941b52fb5b372-MAN
dateTue, 12 Nov 2024 20:26:23 GMT
varyAccept-Encoding
set-cookie136 Characters
strict-transport-securitymax-age=15768000 ; includeSubDomains ; preload
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,956 referring domains.
This page has 102,946 backlinks.
This page has backlinks from 2,862 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#Robots updated on 18/10/22 requested by Rebel
#Robots updated on 19/12/22 requested by Rebel

User-agent: * 

### Demandware Allows
Allow: */demandware.static/*/images/*
Allow: */demandware.static/*.css$

### Demandware Disallows
Disallow: */demandware.static/*
Disallow: */demandware.store/*

### Login Disallows
Disallow: */login/*
Disallow: */account/*
 
### tracking parameter Disallows
Disallow: /*?awc= 
Disallow: /*&awc= 
Disallow: /*?ref= 
Disallow: /*&ref= 
Disallow: /*?*dm_i= 
Disallow: /*?*errormessage= 

### block BV pagination
Disallow: /*?bvstate*=
Disallow: /*&bvstate*=
 
### disallow filter URLs
Disallow: /*?prefn*=
Disallow: /*&prefv1*=
 
### disallow error tracker URL
Disallow: /on/demandware.store/Sites-hobbycraft-uk-Site/en_GB/Error-JsLogger
 
Sitemap: https://www.hobbycraft.co.uk/sitemap_index.xml

Similar sites

Search preview

www.hobbycraft.co.uk
Hobbycraft | Shop Craft Supplies Online
Discover everything you need for art, knit and stitch, papercraft, wedding, party, baking and more. Shop online or in over 100 UK stores. Free delivery over £25.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Craft73%Check
Hobbycraft61%Check
Shop61%Check
Craft Supplies59%Check
Craft Ideas56%Check
Top Craft54%Check
Shop Craft Supplies Online51%Check
Art50%Check
Baking48%Check
Papercraft48%Check
Show more keywords and terms

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