Houseoflashes.com - SEO Checker

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Overview of the SEO Check
Meta information
94% 
Page quality
81% 
Page structure
44% 
Link structure
40% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.62 s
File size
269.20 kB
Words
680
Media files
54
Number of links
192 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
House of Lashes®
The page title is too short. (173 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Handcrafted lashes using 100% premium human hair and cruelty-free synthetic fibers.
The length of the meta description is perfect. (529 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://houseoflashes.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
theme-colorEmpty
descriptionHandcrafted lashes using 100% premium human hair and cruelty-free synthetic fibers.
google-site-verification2QQKMz6EjVsfdf7ytLvCzdIKGVLrHenOHsl18jH5Kyc
shopify-digital-wallet/1734842/digital_wallets/dialog
shopify-checkout-api-token824f48763d34255083b6137763ef2c3c
langen
twitter:site@houseoflashes
twitter:cardsummary_large_image
twitter:titleHouse of Lashes®
twitter:descriptionHandcrafted lashes using 100% premium human hair and cruelty-free synthetic fibers.
og:site_nameHouse of Lashes®
og:urlhttps://houseoflashes.com/
og:titleHouse of Lashes®
og:typewebsite
og:descriptionHandcrafted lashes using 100% premium human hair and cruelty-free synthetic fibers.
og:imagehttps://cdn.shopify.com/s/files/1/0173/4842/files/Screen_Shot_2020-07-20_at_10.30.58_AM.png?height=628&pad_color=fff&v=1614288785&width=1200
og:image:secure_urlhttps://cdn.shopify.com/s/files/1/0173/4842/files/Screen_Shot_2020-07-20_at_10.30.58_AM.png?height=628&pad_color=fff&v=1614288785&width=1200
og:image:width1200
og:image:height628
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 7.85 words is low.
This page contains 680 words. That's ok.
22.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
30 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-487e-a7c0-c7b70eef947d.png?v=1614283803House of Lashes®
..._FindEyeShape.jpg?v=1707430442&width=500No alt attribute provided
...mages_stories.jpg?v=1707430487&width=500No alt attribute provided
...files/Desktop_Banners_1.png?v=1733421527No alt attribute provided
...-430e-b4ff-771e60d98b11.png?v=1733421535No alt attribute provided
...-41ea-8284-00e5e147f1c7.jpg?v=1700500947No alt attribute provided
...-409f-a31b-03547f144612.jpg?v=1719352065Two models wearing Feline Collection false eyelashes and holding the packaging.
...-4630-8f44-30532e85f4de.jpg?v=1718815404No alt attribute provided
...ic_Lite-_Square_300x300.jpg?v=1574704681A single Iconic Lite false eyelash with a white background.
...cts/Iconic_Lite_300x300.jpg?v=1574704681A front view of a woman's eye wearing Iconic Lite false eyelashes.
...s/Iconic-square_300x300.jpg?v=1574704667A single Iconic false eyelash with a white background.
...products/Iconic_300x300.jpg?v=1574704667A front view of a woman's eye wearing Iconic fasle eyelashes.
...uctimage-NoSeal_300x300.jpg?v=1665771047HOL® CLEAR Lash Glue on a white background.
...le_productimage_300x300.jpg?v=1665771047HOL® CLEAR Lash Glue bottle and applicator on a white background.
...uctimage-NoSeal_300x300.jpg?v=1665771096HOL® DARK Lash Glue on a white background.
...le_productimage_300x300.jpg?v=1665771096HOL® DARK Lash Glue bottle and applicator on a white background.
...ra_Lite-_Square_300x300.jpg?v=1574704336An image of the Allura Lite false eyelashes
...81-4fb22e23c809_300x300.jpg?v=1574704336A woman's eye wearing Allura Lite false eyelashes.
.../Starlet-Square_300x300.jpg?v=15747055941 Pack
...roducts/Starlet_300x300.jpg?v=15747055941 Pack
...s_KeepItNatural_300x300.jpg?v=1670282576No alt attribute provided
...le-icons_AMtoPM_300x300.jpg?v=1670282591No alt attribute provided
...ns_HappiestHour_300x300.jpg?v=1670282601No alt attribute provided
...-icons_Weddings_300x300.jpg?v=1670282616No alt attribute provided
...s_SpecialEvents_300x300.jpg?v=1670282646No alt attribute provided
...1-d190fc7d6713_300x300.webp?v=1664551165No alt attribute provided
...1-b34ac2ef4917_300x300.webp?v=1664551164No alt attribute provided
...a-3069c7e253d9_300x300.webp?v=1664551164No alt attribute provided
...4-36a3bdc29d0d_300x300.webp?v=1670285479No alt attribute provided
...LashStash_front_300x300.jpg?v=1732136249House of Lashes Lash Stash Set with packaging
..._LashStash_tray_300x300.jpg?v=1732136249Lash Stash Set Tray filled with 5 different lash styles.
...es/TheFelineSet_300x300.jpg?v=1732739827The Feline Set that includes all Feline Collection lashes, HOL Exclusive Travel Bag, and HOL Clear Glue.
...les/TheIconsSet_300x300.jpg?v=1732739886The Icon Set that includes Iconic lashes, HOL Exclusive Travel Bag, and HOL Clear Glue.
.../Theselloutsset_300x300.jpg?v=1732739977The most popular lashes with exclusive HOL Travel Bag and Clear Glue.
...ithout_flatlay2_300x300.jpg?v=1730322007Can't Lash Without Set
...without_updated_300x300.jpg?v=1730322007Can't Lash Without Set
...isky-Lash-White_300x300.jpg?v=1729025702Frisky false eyelashes on a white background.
...e2-a111147acb84_300x300.jpg?v=1729024738Frisky on a model's eye.
...-quiz_banner.png?v=1705969372&width=2000No alt attribute provided
...e_Quiz_Block.jpg?v=1706049339&width=2000No alt attribute provided
...f437e4f8ba93bbf7b11b53f7824c_300x300.gifNo alt attribute provided
...d-2aa04693fa6a_300x300.webp?v=1670285987No alt attribute provided
/cdn/shop/files/40_300x300.jpg?v=1727472075No alt attribute provided
..._at_10.44.30_AM_300x300.png?v=1664549180No alt attribute provided
..._at_10.44.25_AM_300x300.png?v=1664549153No alt attribute provided
..._at_10.44.32_AM_300x300.png?v=1664549116No alt attribute provided
..._at_10.44.34_AM_300x300.png?v=1664549114No alt attribute provided
..._at_10.44.36_AM_300x300.png?v=1664549112No alt attribute provided
..._at_10.44.28_AM_300x300.png?v=1664549110No alt attribute provided
..._at_10.44.23_AM_300x300.png?v=1664549108No alt attribute provided
..._at_10.44.22_AM_300x300.png?v=1664549106No alt attribute provided
..._at_10.44.20_AM_300x300.png?v=1664549100No alt attribute provided
..._at_10.44.18_AM_300x300.png?v=1664549087No alt attribute provided
.../shop/files/logo-footer.png?v=1625036685House of Lashes®

Page structure

H1 heading
(Critically important)
YOUR BAG
Too many H1 headings
The H1 heading is too short (8 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 YOUR BAG
H1 House of Lashes® House of Lashes®
H1 Empty heading
H1 Lashes that go beyond
H1 OUR HOUSE IS...
H1 AS SEEN ON
H1 @HOUSEOFLASHES
H2 Meet The Bestsellers
H2 What's New
H2 House of Lashes Reviews
H3 Join Our Mailing List
H3 Lash Finder
H3 Take Quiz Now
H3 New Exclusives
H3 Shop New
H3 Subscribe to Save
H3 Subscribe Now
H3 Find YOUR LASH style
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Eco-friendly
H3 Recyclable packaging
H3 Ethically Sourced
H3 Cruelty-Free
H3 LASHES
H3 MADE FOR YOU
H3 Brand
H3 Help
H3 My HOL
H3 Join Our Mailing List Duplicate text
H4 Use our eye shape guide to find your perfect lash.
H4 How to Apply Lashes?
H4 Lash 101: A Guide to False Lashes
Some anchor texts are used more than once.
9 links don't have an anchor text.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://houseoflashes.com/Anchor Skip to content
/pages/live-consultation1-on-1 Virtual Consultation
/pages/hol-lash-quizLash Quiz
/pages/eye-shape-guideEye Shape Guide
/pages/get-the-lookGet the Look
/pages/how-to-apply-lashesHow to Apply
/pages/lash-careLash Care
/pages/shop-our-instagramShop Instagram
/pages/subscribe-and-saveSubscribe to Save
/collections/new-itemsNew
/collections/best-selling-coll...Best Sellers
/collections/last-chanceLast Chance
/collections/upper-lashesAll Upper Lashes
/collections/premium-collectionPremium
/collections/lite-collectionLite
/collections/luxe-collectionLuxe
/collections/classic-collectionClassic
/collections/mini-collectionMini
/collections/secret-collectionSecret
/pages/darling-collectionDarling
/pages/coffee-collectionCoffee
/pages/feline-collectionFeline
/pages/demi-collectionDemi/ Half Lash
/collections/flawless-precisionFlawless Precision
/collections/accent-lashesAccent Lashes
/collections/lash-adhesiveLash Glues
/collections/flawless-precisionLash Tools
/collections/lash-casesLash Storage
/collections/travel-bags-merchTravel Bags & Merch
/collections/accessoriesAll Accessories
/collections/custom-3-packsCustom 3-Packs
/collections/kitsGifts & Sets
/products/rise-ai-giftcardGift Cards
/collections/naturalNatural
/collections/wispyWispy
/collections/flaredFlared
/collections/style-full-volumeFull Volume
/collections/soft-volumeSoft Volume
/pages/demi-collectionDemi
/collections/almondAlmond
/collections/deep-set-lash-rec...Deep Set
/collections/monolid-lash-reco...Monolid
/collections/downturned-1Downturned
/collections/prominent-1Prominent
/collections/keep-it-natural-1Keep It Natural
/collections/seasons-bestSeason's Best
/collections/weddingsWeddings
/collections/special-eventsSpecial Events
/collections/am-to-pmAM to PM
/pages/the-it-girlHoliday Guide
/pages/our-storyOur Story
/pages/why-holWhy HOL?
/pages/sustainabilitySustainability
/pages/press-and-mediaPress/Media
/pages/rewardsRewards
/pages/contact-usCONTACT US
/pages/faqFAQ
/pages/return-policyRETURNS
/pages/shipping-policySHIPPING
/pages/afterpay-faqAFTERPAY
https://houseoflashes.com/accountMY ACCOUNT
https://houseoflashes.com/accountORDER STATUS
/pages/store-locatorSTORE LOCATOR
https://www.instagram.com/acco...External Subdomain No Text
https://www.facebook.com/login...External Subdomain No Text
https://www.youtube.com/user/h...External Subdomain No Text
https://twitter.com/houseoflashesExternal No Text
https://www.pinterest.com/hous...External Subdomain No Text
/pages/return-policyShipping and Return Policy
/pages/copy-of-holiday-shippin...Trivial anchor text
HERE
A-TITLE https://houseoflashes.com/pages/copy-of-holiday-shipping-and-returns-2024
https://houseoflashes.com/House of Lashes®
IMG-ALT House of Lashes®
/pages/live-consultationText duplicate 1-on-1 Virtual Consultation
/pages/lash-quizText duplicate Lash Quiz
/pages/eye-shape-guideText duplicate Eye Shape Guide
/pages/get-the-lookGet The Look
/pages/how-to-apply-lashesHow To Apply
/pages/lash-careText duplicate Lash Care
/pages/shop-our-instagramShop Our Instagram
/pages/subscribe-and-saveText duplicate Subscribe to Save
/collections/new-itemsNew Items
/collections/best-selling-coll...Text duplicate Best Sellers
/collections/last-chanceText duplicate Last Chance
/collections/classic-collectionText duplicate Classic
/collections/premium-collectionText duplicate Premium
/collections/lite-collectionText duplicate Lite
/collections/luxe-collectionText duplicate Luxe
/collections/accent-lashesText duplicate Accent Lashes
/pages/darling-collectionText duplicate Darling
/pages/coffee-collectionText duplicate Coffee
/pages/feline-collectionText duplicate Feline
/collections/mini-collectionText duplicate Mini
/collections/secret-collectionText duplicate Secret
/collections/lash-adhesiveGlue
/collections/flawless-precisionTools
/collections/soft-volumeText duplicate Soft Volume
/collections/style-full-volumeText duplicate Full Volume
/collections/wispyText duplicate Wispy
/collections/flaredText duplicate Flared
/collections/roundedRounded
/pages/demi-collectionText duplicate Demi
/collections/hooded-1Hooded
/collections/almondText duplicate Almond
/collections/monolidText duplicate Monolid
/collections/downturned-1Text duplicate Downturned
/collections/prominent-1Text duplicate Prominent
/collections/deepsetText duplicate Deep Set
/pages/eye-shape-guideFind Your Eye Shape
https://houseoflashes.com/a/blogStories
/collections/accessoriesShop All Accessories
/collections/lash-adhesiveLash Glue
/collections/flawless-precisionText duplicate Lash Tools
/collections/travel-bags-merchText duplicate Travel Bags & Merch
/collections/custom-3-pkText duplicate Custom 3-Packs
/collections/kitsText duplicate Gifts & Sets
/products/rise-ai-giftcardGift Card
/collections/keep-it-natural-1Text duplicate Keep It Natural
/collections/weddingsText duplicate Weddings
/collections/special-eventsText duplicate Special Events
/collections/am-to-pmText duplicate AM to PM
/pages/the-it-girlText duplicate Holiday Guide
/pages/our-storyText duplicate Our Story
/pages/why-holWhy HOL
/pages/sustainabilityText duplicate Sustainability
/pages/press-and-mediaPress & Media
https://houseoflashes.com/a/blogAll
/a/blog/category/lash-101Lash 101
/a/blog/category/bridalBridal
/a/blog/category/productsProducts
/a/blog/category/communityCommunity
/pages/rewardsText duplicate Rewards
https://houseoflashes.com/accountNo Text
https://houseoflashes.com/cartNo Text
/collections/kitsNo Text
/pages/lash-quizLash Finder A lash for every occasion! Take Quiz Now
/collections/new-itemsNew Exclusives Shop our newest lash must-haves Shop New
IMG-ALT Two models wearing Feline Collection false eyelashes and holding the packaging.
/pages/subscribe-and-saveSubscribe to Save Enjoy 15% off and free US Shipping on all subscription orders. Subscribe Now
/collections/best-selling-coll...IMG-ALT A single Iconic Lite false eyelash with a white background.
/collections/best-selling-coll...Iconic® Lite
/collections/best-selling-coll...Regular price $12.00 USD
/collections/best-selling-coll...IMG-ALT A single Iconic false eyelash with a white background.
/collections/best-selling-coll...Iconic®
/collections/best-selling-coll...Text duplicate Regular price $12.00 USD
/collections/best-selling-coll...IMG-ALT HOL® CLEAR Lash Glue on a white background.
/collections/best-selling-coll...HOL® CLEAR Lash Glue
/collections/best-selling-coll...Regular price $8.00 USD
/collections/best-selling-coll...IMG-ALT HOL® DARK Lash Glue on a white background.
/collections/best-selling-coll...HOL® DARK Lash Glue
/collections/best-selling-coll...Text duplicate Regular price $8.00 USD
/collections/best-selling-coll...IMG-ALT An image of the Allura Lite false eyelashes
/collections/best-selling-coll...Allura Lite®
/collections/best-selling-coll...$12.00 USD
/collections/best-selling-coll...IMG-ALT 1 Pack
/collections/best-selling-coll...Starlet
/collections/best-selling-coll...Regular price $12.00 USD $6.00 USD 50% off
/collections/keep-it-naturalNo Text
/collections/am-to-pmNo Text
/collections/happiest-hourNo Text
/collections/weddingsNo Text
/collections/special-eventsNo Text
/collections/whats-new/product...IMG-ALT House of Lashes Lash Stash Set with packaging
/collections/whats-new/product...Lash Stash Set
/collections/whats-new/product...Regular price $60.00 USD $40.49 USD 32% off
/collections/whats-new/product...IMG-ALT The Feline Set that includes all Feline Collection lashes, HOL Exclusive Travel Bag, and HOL Clear Glue.
/collections/whats-new/product...The Feline
/collections/whats-new/product...Regular price $104.00 USD $72.80 USD 30% off
/collections/whats-new/product...IMG-ALT The Icon Set that includes Iconic lashes, HOL Exclusive Travel Bag, and HOL Clear Glue.
/collections/whats-new/product...The Icons
/collections/whats-new/product...Regular price $60.00 USD $42.00 USD 30% off
/collections/whats-new/product...IMG-ALT The most popular lashes with exclusive HOL Travel Bag and Clear Glue.
/collections/whats-new/product...The Sellouts
/collections/whats-new/product...Regular price $68.00 USD $47.60 USD 30% off
/collections/whats-new/product...IMG-ALT Can't Lash Without Set
/collections/whats-new/product...Text duplicate Can't Lash Without Set
/collections/whats-new/product...Regular price $34.00 USD $25.50 USD 25% off
/collections/whats-new/product...IMG-ALT Frisky false eyelashes on a white background.
/collections/whats-new/product...Frisky™
/collections/whats-new/product...Text duplicate Regular price $12.00 USD
/pages/eye-shape-guideNo Text
/pages/eye-shape-guideSHOW ME
/blogs/allA PLACE FOR EVERYONE, REGARDLESS OF AGE, RACE, OR GENDER. WE BELIEVE REAL BEAUTY SHINES FROM WITHIN.
/blogs/all/lashes-101-how-to-a...Trivial anchor text
read more
/blogs/all/choose-the-collecti...Text duplicate Trivial anchor text
read more
https://www.instagram.com/hous...New window External Subdomain @HOUSEOFLASHES
https://houseoflashes.com/Text duplicate House of Lashes®
IMG-ALT House of Lashes®
/pages/our-storyText duplicate Our Story
A-TITLE Our Story
/pages/careersCareers
A-TITLE Careers
/pages/press-and-mediaPress
A-TITLE Press
/pages/mua-programMUA Program
A-TITLE MUA Program
/pages/contact-usContact Us
A-TITLE Contact Us
/pages/faqText duplicate FAQ
A-TITLE FAQ
/pages/return-policyReturns
A-TITLE Returns
/pages/shipping-policyShipping
A-TITLE Shipping
/pages/afterpay-faqAfterpay FAQ
A-TITLE Afterpay FAQ
https://houseoflashes.com/accountMy Account
A-TITLE My Account
/pages/store-locatorStore Locator
A-TITLE Store Locator
https://instagram.com/houseofl...External A-TITLE Instagram
https://twitter.com/houseoflashesExternal A-TITLE Twitter
https://facebook.com/houseofla...External A-TITLE Facebook
https://pinterest.com/houseofl...External A-TITLE Pinterest
https://youtube.com/houseoflashesExternal A-TITLE YouTube
/pages/privacy-policyPRIVACY POLICY
/pages/terms-and-conditionsTERMS & CONDITIONS
https://houseoflashes.com/Anchor No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://houseoflashes.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.62 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (269 kB).

HTTP Response Header

NameValue
dateSat, 07 Dec 2024 15:33:38 GMT
content-typetext/html; charset=utf-8
x-sorting-hat-podid187
x-sorting-hat-shopid1734842
x-storefront-renderer-rendered1
x-shopify-nginx-no-cookies0
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houseoflashes.com
House of Lashes®
Handcrafted lashes using 100% premium human hair and cruelty-free synthetic fibers.

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KeywordResultRecheck
Lash86%Check
Lashes86%Check
Free US73%Check
House70%Check
LASH style66%Check
Apply Lashes65%Check
Lash Glue64%Check
US Shipping64%Check
CONTACT US62%Check
Free US Shipping61%Check
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