Impressiondigital.com - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
32% 
Page structure
100% 
Link structure
40% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.09 s
File size
535.50 kB
Words
1511
Media files
49
Number of links
151 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Impression | Digital Marketing Agency | Multi-Award Winner
The length of the page title is perfect. (530 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.impressiondigital.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
mobile-web-app-capableyes
apple-mobile-web-app-titleImpression: Multi Award Winning Digital Marketing Agency
theme-color#107de6
robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
titleImpression | Digital Marketing Agency | Multi-Award Winner
descriptionMulti-award-winning digital marketing agency that helps your business scale, grow & reach new destinations. Offices in London & Nottingham. Enquire today.
canonicalhttps://www.impressiondigital.com/
article:publisherhttps://www.facebook.com/impression
article:modified_time2024-01-15T14:07:41+00:00
langen-gb
twitter:cardsummary_large_image
twitter:site@impressiontalk
og:localeen_GB
og:locale:alternateen_US
og:typearticle
og:titleImpression | Digital Marketing Agency | Multi-Award Winner
og:descriptionMulti-award-winning digital marketing agency that helps your business scale, grow & reach new destinations. Offices in London & Nottingham. Enquire today.
og:urlhttps://www.impressiondigital.com/
og:site_nameImpression
og:imagehttps://images.impression.co.uk/2021/06/ABFPXguH-Opengraph-BLUE.jpg?auto=compress%2Cformat&q=90
og:image:width1200
og:image:height630
og:image:typeimage/jpeg
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
There are 13 text duplicates on this page:
  • Duplicate 1: Impression really took the time to listen to what we wanted to achieve...
  • Duplicate 2: Thank you to the wider Impression team for being so great. You are by ...
  • Duplicate 3: Impression truly understands the needs of our audience, putting this a...
  • Duplicate 4: Impression is a great agency to work with and they are always quick to...
  • Duplicate 5: This was our first experience of using a marketing agency, and Impress...
  • Duplicate 6: The team at Impression have been wonderful, reacting quickly and smart...
This page contains 1511 words. That's ok.
33.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
23 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 22.57 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (535.5 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: drop us a message
Image SEO
(Somewhat important)
17 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...h=108.55&h=108.55&q=65&format=webp?w=130b-corp_Home
...130&h=81.9&h=81.9&q=65&format=webp?w=130CAOTY3
...h=108.55&h=108.55&q=65&format=webp?w=130DARK_EAA_Indpendent-Digital-Agency-of-the-Year-2023
...h=108.55&h=108.55&q=65&format=webp?w=130DARK_EAA_Digital-Agency-of-the-Year-2023 (1)
...t=crop&q=65&q=65&format=webp?w=464&h=277Paid media strategy unlocks over 5,000 new visitors for retailer
...g?w=200&h=62&h=62&q=65&format=webp?w=200Topps Tiles Paid Media logo
...t=crop&q=65&q=65&format=webp?w=464&h=277Master jeweller unlocks £1m in monthly revenue
...w=200&h=111&h=111&q=65&format=webp?w=200Queensmith logo
...t=crop&q=65&q=65&format=webp?w=464&h=277Integrated digital strategy achieves 600% increase in sales for new Airline
...g?w=200&h=60&h=60&q=65&format=webp?w=200Norse Atlantic Airways Integrated logo
...w=200&h=200&h=200&q=65&format=webp?w=200Strategy-Icon
...w=200&h=200&h=200&q=65&format=webp?w=200SEO-Icon
...w=200&h=200&h=200&q=65&format=webp?w=200Paid-Icon
...w=200&h=200&h=200&q=65&format=webp?w=200PR-Icon
...w=200&h=200&h=200&q=65&format=webp?w=200Data Icon
...w=200&h=200&h=200&q=65&format=webp?w=200CRO Icon
...g?w=200&h=88&h=88&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...,1058&q=65&q=65&format=webp?w=1420&h=468aaron-tom-mike
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...rop&w=50&h=50&h=50&q=65&format=webp?w=50Company logo
...=crop&q=65&q=65&format=webp?w=1088&h=509No alt attribute provided
...,1153&q=65&q=65&format=webp?w=1420&h=468reuben-polly-2
.../Newsletter-Graphic.svg?q=65&format=webpNo alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...w=200&h=200&h=200&q=65&format=webp?w=200No alt attribute provided
...g?w=200&h=55&h=55&q=65&format=webp?w=200No alt attribute provided
Video URLWidthHeight
/video/homepage_mobile.webm

Page structure

H1 heading
(Critically important)
Digital Growth Specialists
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Digital Growth Specialists
H2 Market-leading digital expertise at your fingertips
H2 Innovative digital campaigns to grow your business sustainably
H2 Exploring opportunities to deliver groundbreaking digital campaigns
H2 Proud award winners
H2 A team of creative thinkers & doers
H2 Tips and advice from our blog
H2 Sign up to our bi-weekly newsletter and receive fresh blog content, free guides and invites to our webinars.
H3 Paid media strategy unlocks over 5,000 new visitors for retailer
H3 Master jeweller unlocks £1m in monthly revenue
H3 Integrated digital strategy achieves 600% increase in sales for new Airline
H3 Strategy
H3 SEO
H3 Paid Media
H3 Digital PR & Content
H3 Media Solutions
H3 Digital Experience
H3 About Us
H3 Our Impact
H3 Careers
H3 Our Technology
H3 Impression’s Modern Measurement Series
H3 Modern Measurement Series #2 – Privacy-first tracking solutions
H3 Impression wins Specsavers contract
H3 Navigating Marketing Mix Models in your measurement strategy
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.
LinkAttributesAnchor text
/Go to the homepage
/digital-marketing/Services
/digital-marketing/strategy/Digital Strategy
/digital-marketing/strategy/Digital Marketing Strategy
/digital-marketing/in-housing-...In-Housing
/digital-marketing/strategy/me...Media Planning
/digital-marketing/strategy/in...Inbound Marketing
/digital-marketing/strategy/cr...Creative
/seo/SEO
/seo/seo-consultancy/SEO Consultancy
/seo/ecommerce-seo/Ecommerce SEO
/seo/technical-seo/Technical SEO
/seo/international-seo/International SEO
/paid-media/Paid Media
/paid-media/ppc/Paid Search / PPC
/paid-media/paid-social/Paid Social
/paid-media/programmatic/Programmatic
/paid-media/ppc/google-shopping/Google Shopping
/digital-pr/Digital PR & Content
/digital-pr/consumer-pr-agency/Creative Campaigns and Consumer PR
/content-marketing/Content Marketing
/digital-pr/newsjacking-reacti...Reactive PR and Newsjacking
/digital-pr/thought-leadership/Building Thought Leaders
/media-solutions/Media Solutions
/media-solutions/media-effecti...Media Effectiveness & MMM
/analytics/Analytics
/media-solutions/tag-management/Tag Management
/media-solutions/google-market...Google Marketing Platform
/digital-experience/Digital Experience
/digital-experience/cro/Conversion Rate Optimisation
/digital-experience/behavioura...Behavioural Science
/digital-experience/user-resea...User Research
/digital-experience/marketing-...Marketing Automation
/get-in-touch/Not sure what you need? Drop us a message
/sectors/Sectors
/sectors/ecommerce-marketing-a...Ecommerce
/sectors/b2b-marketing-agency/B2B
/sectors/saas-marketing-agency/SaaS
/sectors/fintech-marketing-age...Fintech
/sectors/sustainable-marketing...Sustainable
/get-in-touch/Text duplicate Not sure what you need? Drop us a message
/our-work/Our Work
/events/Events
/resources/Resources
/blog/Blog
/about/About Us
/about/Text duplicate About Us
/about/our-team/Meet the team
/about/our-impact/Our Impact
/about/our-awards/Our Awards
/about/vacancies/Careers
/about/ways-of-working/Ways of working
/about/diversity-and-inclusion/Diversity and inclusion
/about/our-technology/Our Technology
/about/our-technology/alexis/Alexis
/about/google-partner-agency/Google Partner Agency
/get-in-touch/Text duplicate Not sure what you need? Drop us a message
/get-in-touch/Get in touch with our team
/get-in-touch/Get in touch to see how we can help you
/our-work/See all our case studies
/our-work/topps-tiles-paid-media/Read Full Case Study
/our-work/queensmith/Text duplicate Read Full Case Study
/our-work/norse-atlantic-airwa...Text duplicate Read Full Case Study
/digital-marketing/strategy/Strategy
/digital-marketing/strategy/Text duplicate Digital Marketing Strategy
/digital-marketing/in-housing-...In-Housing Support
/digital-marketing/strategy/me...Text duplicate Media Planning
/digital-marketing/strategy/in...Text duplicate Inbound Marketing
/digital-marketing/strategy/cr...Text duplicate Creative
/seo/Text duplicate SEO
/seo/seo-consultancy/Text duplicate SEO Consultancy
/seo/ecommerce-seo/Text duplicate Ecommerce SEO
/seo/international-seo/Text duplicate International SEO
/seo/technical-seo/Text duplicate Technical SEO
/paid-media/Text duplicate Paid Media
/paid-media/ppc/PPC & Paid Search
/paid-media/paid-social/Text duplicate Paid Social
/paid-media/ppc/google-shopping/Paid Shopping
/paid-media/ppc/google-shopping/Text duplicate Google Shopping
/digital-pr/Text duplicate Digital PR & Content
/digital-pr/thought-leadership/Text duplicate Building Thought Leaders
/digital-pr/consumer-pr-agency/Creative Campaigns & Consumer PR
/content-marketing/Text duplicate Content Marketing
/digital-pr/newsjacking-reacti...Reactive PR & Newsjacking
/media-solutions/Text duplicate Media Solutions
/media-solutions/media-effecti...Media Mix Modelling
/analytics/Text duplicate Analytics
/media-solutions/tag-management/Text duplicate Tag Management
/media-solutions/google-market...Text duplicate Google Marketing Platform
/digital-experience/Text duplicate Digital Experience
/digital-experience/cro/Conversion rate optimisation
/digital-experience/behavioura...Text duplicate Behavioural Science
/digital-experience/user-resea...Text duplicate User Research
/digital-experience/marketing-...Text duplicate Marketing Automation
/get-in-touch/We'd love to work with you too
/about/our-awards/See all our awards
/about/Text duplicate About Us
/about/our-impact/Text duplicate Our Impact
/about/vacancies/Text duplicate Careers
/about/our-technology/Text duplicate Our Technology
/blog/Read all articles
/blog/impressions-modern-measu...Impression’s Modern Measurement Series
/blog/impressions-modern-measu...No Text
/blog/category/measurement/Measurement
/blog/impressions-modern-measu...Text duplicate Impression’s Modern Measurement Series
/blog/modern-measurement-serie...Modern Measurement Series #2 – Privacy-first tracking solutions
/blog/modern-measurement-serie...No Text
/blog/category/measurement/Text duplicate Measurement
/blog/modern-measurement-serie...Text duplicate Modern Measurement Series #2 – Privacy-first tracking solutions
/blog/impression-wins-specsave...Impression wins Specsavers contract
/blog/impression-wins-specsave...No Text
/blog/category/our-news/Our News
/blog/impression-wins-specsave...Text duplicate Impression wins Specsavers contract
/blog/navigating-mmm/Navigating Marketing Mix Models in your measurement strategy
/blog/navigating-mmm/No Text
/blog/category/measurement/Text duplicate Measurement
/blog/navigating-mmm/Text duplicate Navigating Marketing Mix Models in your measurement strategy
https://www.facebook.com/impre...New window External Subdomain Impression on facebook
https://twitter.com/impression...New window External Impression on twitter
https://www.linkedin.com/compa...New window External Subdomain Impression on linkedin
https://www.youtube.com/c/Impr...New window External Subdomain Impression on youtube
https://www.instagram.com/impr...New window External Subdomain Impression on instagram
/digital-marketing/strategy/Text duplicate Digital Marketing Strategy
/seo/Text duplicate SEO
/digital-pr/Digital PR
/paid-media/ppc/PPC
/paid-media/paid-social/Text duplicate Paid Social
/media-solutions/Text duplicate Media Solutions
/digital-experience/Text duplicate Digital Experience
/our-work/Text duplicate Our Work
/about/Text duplicate About Us
/about/our-team/Text duplicate Meet the team
/about/our-awards/Text duplicate Our Awards
/about/our-impact/Text duplicate Our Impact
/about/vacancies/Text duplicate Careers
/blog/Text duplicate Blog
/resources/Text duplicate Resources
/get-in-touch/Get in touch
/digital-marketing/strategy/Text duplicate Digital Marketing Strategy
/seo/Text duplicate SEO
/digital-pr/Text duplicate Digital PR
/paid-media/ppc/Text duplicate PPC
/paid-media/paid-social/Text duplicate Paid Social
/media-solutions/Text duplicate Media Solutions
/digital-experience/Text duplicate Digital Experience
/our-work/Text duplicate Our Work
/about/Text duplicate About Us
/about/our-team/Text duplicate Meet the team
/about/our-awards/Text duplicate Our Awards
/about/our-impact/Text duplicate Our Impact
/about/vacancies/Text duplicate Careers
/blog/Text duplicate Blog
/resources/Text duplicate Resources
/get-in-touch/Text duplicate Get in touch
https://www.google.com/search?...New window External Subdomain Anchor Reviewed on Google rating 10 stars out of 5 stars 63 reviews
https://www.recommendedagencie...New window External Subdomain 8.9 Drum Rating 8.9
https://www.facebook.com/busin...New window External Subdomain See accreditation validation.
/policies/Our Policies
/policies/terms-conditions/Terms & Conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.impressiondigital.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (536 kB).
The page response time is excellent with 0.09 seconds.

HTTP Response Header

NameValue
age41
cache-controls-maxage=600, stale-while-revalidate=600
content-encodinggzip
content-typetext/html; charset=utf-8
dateThu, 11 Apr 2024 00:29:05 GMT
etagW/"85dd2-m+yeXKOfU/6hqRb9niJITFc9pBA"
serverVercel
strict-transport-securitymax-age=63072000
varyUser-Agent, Accept-Encoding
x-frame-optionsSAMEORIGIN
x-vercel-cacheHIT
x-vercel-idfra1::lhr1::5fg8p-1712795386593-5cf1e7d37715
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,007 referring domains.
This page has 14,582 backlinks.
This page has backlinks from 708 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Digital81%Check
Digital PR75%Check
Impression Digital74%Check
Impression68%Check
Digital Marketing67%Check
Digital Agency67%Check
Digital Strategy64%Check
Integrated Digital63%Check
Digital Campaigns62%Check
Digital Experience61%Check

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