Independentagent.com - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
97% 
Page structure
41% 
Link structure
32% 
Server
79% 
External factors
100% 
SEO Score
Response time
2.09 s
File size
164.20 kB
Words
1290
Media files
52
Number of links
94 internal / 55 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Association for Independent Agents | IIABA
The length of the page title is perfect. (385 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The IIABA is the premier association for independent agents, representing more than a quarter million agents and their employees.
The length of the meta description is perfect. (802 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.independentagent.com/default.aspx
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GENERATORMicrosoft SharePoint
msapplication-TileImage/_layouts/15/IALibrary/favicon/ms-icon-144x144.png
msapplication-TileColor#ffffff
theme-color#ffffff
CollaborationServerSharePoint Team Web Site
viewportwidth=device-width, initial-scale=1.0
descriptionThe IIABA is the premier association for independent agents, representing more than a quarter million agents and their employees.
keywordsindependent,insurance,agents,brokers,america,association,best practices,Trusted Choice®,blog,Virtual University
langen-us
twitter:cardsummary
twitter:site@IndAgent
twitter:descriptionThe IIABA is the premier association for independent agents, representing more than a quarter million agents and their employees.
twitter:titleAssociation for Independent Agents | IIABA
twitter:imagehttps://www.independentagent.com/_layouts/15/images/socialimage.jpg
og:imagehttps://www.independentagent.com/_layouts/15/images/socialimage.jpg
og:titleAssociation for Independent Agents | IIABA
og:descriptionThe IIABA is the premier association for independent agents, representing more than a quarter million agents and their employees.
og:urlhttps://www.independentagent.com
og:typewebsite
Content-typetext/html; charset=UTF-8
ExpiresEmpty

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Page quality

Content
(Critically important)
This page contains 1290 words. That's ok.
29.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
19 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.35 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
The following tag is repeated too often: [+]
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/_layouts/15/images/spcommon.png?rev=42Focus on Content
/_layouts/15/images/spcommon.png?rev=42Focus on Content
...outs/15/images/searchresultui.png?rev=40Search
/PublishingImages/site/BIgI_NavLogo_lg.pngIndependent Insurance Agents and Brokers of America, Inc.Home
...vZVkrw6ly_2vfVLTvI1&t=638628063619783110Skip Navigation Links
/SiteAssets/site/social/youtube_75.pngYouTube link
/SiteAssets/site/social/linkedin_75.pngLinkedIn link
/SiteAssets/site/social/twitter_75a.pngTwitter link
/SiteAssets/site/social/facebook_75.pngFacebook link
/SiteAssets/logo.gifIndependent Insurance Agents and Brokers of America, Inc.
...s/build-white_301x301.jpg?RenditionId=10Button
...ls/grow-white_301x301.jpg?RenditionId=10Button
.../thrive-white_301x301.jpg?RenditionId=10Button
/LogoSetThumbnails/onlinepdf_150x150.pngButton
/LogoSetThumbnails/mega_150x150.pngButton
/LogoSetThumbnails/key_150x150.pngButton
/logosetthumbnails/location.pngButton
...sets/site/HomePageLinks/feature_tab1.jpginsurance source
/LogoSetThumbnails/build-whiteonBlue.pngBlack and white square illustration
...ts/Pages/default/modal_build_600x150.jpgBuild Modal Graphic
/logosetthumbnails/grow-whiteonBlue.pngBlack and white heart illustration
...ets/Pages/default/modal_grow_600x150.jpgGrow Modal Graphic
/logosetthumbnails/thrive-whiteonBlue.pngBlack and white zebra logo
...s/Pages/default/modal_thrive_600x150.jpgThrive Modal Graphic
/PublishingImages/site/FooterLogo.pngimage
/SiteAssets/site/social/youtube_75.pngfooter YouTube link
/SiteAssets/site/social/linkedin_75.pngfooter LinkedIn link
/SiteAssets/site/social/x_75.pngfooter Twitter link
/SiteAssets/site/social/facebook_75.pngfooter Facebook link
...te/footer/TrustedChoicemainlogowhite.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Association for Independent Agents | IIABA
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 33 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Association for Independent Agents | IIABA
H1 Independent Insurance Agents & Brokers of America
H1 Build. Grow. Thrive.
H1 Agency Nation Radio
H2 Embrace Your Independence
H2 From the Blog
H2 How Top Agencies Are Automating Social Media
H2 ACT Letter to the Industry: AI
H2 ACT Releases Updated Disaster Planning Guide
H2 Build the Agency You Want.
H2 Grow the Agency of Your Dreams
H2 We'll Help You Thrive.
H2 473: Building a Business and a Legacy with Kelly Gonyo
H2 472: Recruiting Young Professionals to the Insurance Industry
H2 471: Stepping Up and Standing Out With Megan Carroll
H2 470: From Polls to Policy: Understanding the Post-Election Legislative Agenda
H2 469: Creating the Cyber Insurance ‘Easy Button’ with Jay Fribourg
H2 468: Best Practices and Goal Setting for 2025
H2 Inside the Big "I"
H2 Build A Better Agency
H2 Grow and Thrive with the Big "I"
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 IA Magazine
H3 Trusted Choice Resources
H3 Big "I" Member Alliance
H3 Find an Agent
H3 Got Questions? Ask an Expert.
H3 Is Your Agency Prepared for a Disaster?
H3 Want to grow your agency? Best Practices can help.
H4 Empowering Trusted Choice Independent Agents
H4 Important Notice:
H4 Join the Big "I" today!
H4 Join the Big "I" today! Duplicate text
H4 Join the Big "I" today! Duplicate text
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are too many external links (55) on this page.
LinkAttributesAnchor text
/_catalogs/masterpage/IMG-ALT Focus on Content
A-TITLE Focus on Content
/_catalogs/masterpage/Text duplicate IMG-ALT Focus on Content
A-TITLE Focus on Content
/AboutUsAbout
/AboutUs/Pages/big-i-celebrate...Big "I" Celebrates 125 Years
/ContactUsContact Us
http://www.trustedchoice.com/External Subdomain Find an Agent
/ContactUs/Pages/MemberDirecto...Member Directory
/ContactUs/Pages/FindStateAsso...Find State Association
/belong/Pages/Your State Assoc...Your State
/mediaMedia
http://www.trustedchoice.com/External Subdomain Text duplicate Find an Agent
/_layouts/15/Authenticate.aspx...Subdomain Sign In
A-TITLE Sign In to access benefits
/default.aspxIMG-ALT Independent Insurance Agents and Brokers of America, Inc.
A-TITLE Home
/ACTACT
/vu/AskanExpert/default.aspxAsk an Expert
/best-practicesBest Practices
https://www.bigihires.com/External Subdomain Big "I" Hires
/company-partnersCompany Partners
/SitePages/Relief-Fund/disaste...Bobby Salmon Big "I" Relief Fund
/diversityDiversity
https://www.eoguardian.com/External Subdomain E&O Risk Management
/GovernmentAffairsGovernment Affairs
https://www.iamagazine.com/External Subdomain IA Magazine
/GovernmentAffairs/InsurPac/de...InsurPac
/investInVEST
/legal-advocacyLegal Advocacy & Governance
https://trustedchoice.independ...External Subdomain Marketing and Branding
https://techcompare.independen...External Subdomain TechCompare
https://cobrand.iiaba.net/External Subdomain Trusted Choice
/vuVirtual University
/young-agentsYoung Agents
https://www.bigimemberalliance...External Subdomain Big "I" Alliance Blue
/floodBig "I" Flood
/life-healthCrump Life Insurance Services
https://www.bigimemberalliance...External Subdomain Big "I" Alliance
/employee-benefitsEmployee Benefits
/home-businessHome Business
https://www.insurbanc.com/External Subdomain InsurBanc
/professional-liabilityProfessional Liability
/retirementRetirement
/umbrellaUmbrella
/more-benefitsBusiness Resources
/ResourcesResources
/UpdatesBig "I" News
https://www.iamagazine.com/External Subdomain Text duplicate IA Magazine
/vuText duplicate Virtual University
/vu/AskanExpert/default.aspxText duplicate Ask an Expert
/research/AgencyUniverseStudy/...Agency Universe Study
/resources/Pages/NewAgency/def...How To Start An Independent Agency
/resources/Pages/Perpetuation/...Agency Perpetuation
/research/MarketShareReport/de...Market Share Report
/ACTTechnology
https://trustedchoice.independ...External Subdomain Marketing
/diversityDiversity & Inclusion
/diversity/Pages/RightStartSer...Right Start Series
/resources/Pages/cyber.aspxCyber Resources
https://www.bigihires.com/External Subdomain Talent Recruitment
https://www.eoguardian.com/External Subdomain Text duplicate E&O Risk Management
/SitePages/Relief-Fund/disaste...Text duplicate Bobby Salmon Big "I" Relief Fund
/legal-advocacy/Members-Only/C...Contract Review
/young-agentsText duplicate Young Agents
/Events/Pages/Calendars/defaul...Events Calendar
/vu/Pages/OnDemandLearning/VU ...Webinars
https://cobrand.iiaba.net/External Subdomain Branding and Marketing
https://markets.independentage...External Subdomain Market Access
/tftSubdomain Market Access Newsletter
/EventsEvents
/Events/LegislativeConference/...Big "I" Legislative Conference
/Events/Pages/AgentsCouncilFor...Subdomain ACT Meeting
/Events/Pages/Calendars/defaul...Text duplicate Events Calendar
/vu/Pages/OnDemandLearning/VU ...Text duplicate Webinars
/GovernmentAffairsText duplicate Government Affairs
/GovernmentAffairs/IssuesIssues
/GovernmentAffairs/InsurPacText duplicate InsurPac
/GovernmentAffairs/Press-ReleasesPress Releases
/belongBelong
/default.aspxAnchor IMG-ALT Skip Navigation Links
http://www.youtube.com/indepen...New window External Subdomain IMG-ALT YouTube link
http://www.linkedin.com/compan...New window External Subdomain IMG-ALT LinkedIn link
https://twitter.com/IndAgentNew window External IMG-ALT Twitter link
https://www.facebook.com/indep...New window External Subdomain IMG-ALT Facebook link
https://www.independentagent.com/Text duplicate IMG-ALT Independent Insurance Agents and Brokers of America, Inc.
A-TITLE Association for Independent Agents | IIABA
https://www.independentagent.com/Association for Independent Agents | IIABA
/belongJoin the Big "I" Today!
https://www.iamagazine.com/External Subdomain Text duplicate IA Magazine
IMG-ALT Button
https://trustedchoice.independ...External Subdomain Trusted Choice Resources
IMG-ALT Button
https://www.bigimemberalliance...External Subdomain Big "I" Member Alliance
IMG-ALT Button
https://www.trustedchoice.com/External Subdomain Text duplicate Find an Agent
IMG-ALT Button
https://trustedchoice.independ...External Subdomain IMG-ALT Digital Performance Hub
/default.aspxAnchor Previous
/default.aspxAnchor Next
/default.aspxAnchor insurance source
IMG-ALT insurance source
/Updates/Lists/Posts/Post.aspx...Subdomain How Top Agencies Are Automating Social Media
/Updates/Lists/Posts/Post.aspx...Subdomain [+]
/Updates/Lists/Posts/Post.aspx...Subdomain ACT Letter to the Industry: AI
/Updates/Lists/Posts/Post.aspx...Subdomain Text duplicate [+]
/Updates/Lists/Posts/Post.aspx...Subdomain ACT Releases Updated Disaster Planning Guide
/Updates/Lists/Posts/Post.aspx...Subdomain Text duplicate [+]
/legal-advocacy/pages/notice-o...Important Notice:
/resources/Pages/NewAgency/def...Start an Agency resources
/ACT/Pages/default.aspxAgents Council for Technology
/ACT/Pages/efficient/SystemPur...manage your agency.
/ACT/Pages/efficient/SystemPur...Key Questions When Considering an Agency Management System
/ACT/Pages/planning/SecurityPr...guide
/ACT/Pages/default.aspxTrustedChoice.com
/belongIMG-ALT Build Modal Graphic
http://www.investprogram.org/New window External Subdomain find new talent
http://www.bigihires.com/New window External Subdomain Text duplicate Big "I" Hires
/vu/Pages/OnDemandLearning/Bas...Basics and Beyond
https://www.bigimemberalliance...New window External Subdomain Text duplicate Big "I" Alliance Blue
https://www.bigimemberalliance...New window External Subdomain Big "I" Alliance Gold
https://form.jotform.com/23324...New window External Subdomain Jumpstart your Gold access at this link
/rightstartRight Start Web Series and mentorship program.
/best-practices/Pages/default....Best Practices benchmarks
https://www.iamagazine.com/?__...New window External Subdomain award-winning publications
/belongIMG-ALT Grow Modal Graphic
/vuText duplicate Virtual University
/belongIMG-ALT Thrive Modal Graphic
https://www.iamagazine.com/pod...External Subdomain IMG-ALT 473: Building a Business and a Legacy with Kelly Gonyo
https://www.iamagazine.com/pod...External Subdomain Text duplicate 473: Building a Business and a Legacy with Kelly Gonyo
https://www.iamagazine.com/pod...External Subdomain IMG-ALT 472: Recruiting Young Professionals to the Insurance Industry
https://www.iamagazine.com/pod...External Subdomain Text duplicate 472: Recruiting Young Professionals to the Insurance Industry
https://www.iamagazine.com/pod...External Subdomain IMG-ALT 471: Stepping Up and Standing Out With Megan Carroll
https://www.iamagazine.com/pod...External Subdomain Text duplicate 471: Stepping Up and Standing Out With Megan Carroll
https://www.iamagazine.com/pod...External Subdomain IMG-ALT 470: From Polls to Policy: Understanding the Post-Election Legislative Agenda
https://www.iamagazine.com/pod...External Subdomain Text duplicate 470: From Polls to Policy: Understanding the Post-Election Legislative Agenda
https://www.iamagazine.com/pod...External Subdomain IMG-ALT 469: Creating the Cyber Insurance ‘Easy Button’ with Jay Fribourg
https://www.iamagazine.com/pod...External Subdomain Text duplicate 469: Creating the Cyber Insurance ‘Easy Button’ with Jay Fribourg
https://www.iamagazine.com/pod...External Subdomain IMG-ALT 468: Best Practices and Goal Setting for 2025
https://www.iamagazine.com/pod...External Subdomain Text duplicate 468: Best Practices and Goal Setting for 2025
/professional-liabilityProfessional Liability Program Stable rates and a long-term market that you can rely on to protect your business.
IMG-ALT Professional Liability Program
https://trustedchoice.independ...External Subdomain Amplify Your Local MarketingTrusted Choice marketing resources to help you connect with consumers and share the unique value of independent agents.
IMG-ALT Amplify Your Local Marketing
/actTechnology Resources FREE resources for your agency on remote work, cyber security, customer experience assessments and disaster planning.
IMG-ALT Technology Resources
/resources/pages/newagency/def...How to Start an Independent AgencyWe have resources to help with operations, hiring, financing and more.
IMG-ALT How to Start an Independent Agency
https://www.bigihires.com/External Subdomain Find the Right TalentAttract, identify, and recruit the team that will help take your agency to new heights.
IMG-ALT Find the Right Talent
https://www.bigimarkets.com/External Subdomain Market AccessPlug into the power of our online market access program, and explore our agency alliance aggregation opportunity.
IMG-ALT Market Access
/diversityDiversity and InclusionEmbrace diversity and encourage change necessary for the independent agency system to thrive.
IMG-ALT Diversity and Inclusion
/vuInsurance Technical Resources In-depth analysis on commercial lines, personal lines, certificates of insurance, life-health, forms and more.
IMG-ALT Insurance Technical Resources
/Education/VU/AskanExpert/defa...Got Questions? Ask an Expert. Find solutions for tough technical questions.
IMG-ALT Button
/act/pages/planning/disaster g...Is Your Agency Prepared for a Disaster? New Agents Council for Technology resource helps agencies create a disaster roadmap.
IMG-ALT Button
/best-practices/Pages/Products...Want to grow your agency? Best Practices can help. Download the FREE agency comparison tool and find your strengths and opportunities.
IMG-ALT Button
https://www.iamagazine.com/mag...External Subdomain Declaration of IndependentsZander Insurance, Nashville
IMG-ALT Declaration of Independents
https://www.iamagazine.com/mag...External Subdomain Home GrownCultivate Your Agency’s Next Leaders with ‘Perpeducation’
IMG-ALT Home Grown
https://www.youtube.com/watch?...External Subdomain Customized Ads for Your AgencyThis concept visually tells the story of a consumer and their busy life – and how insurance plays a role in many aspects of it.
IMG-ALT Customized Ads for Your Agency
https://www.youtube.com/watch?...External Subdomain WATCH: The Big "I" has Your Back℠Big "I" has your back in so many ways, wherever you are in the country, or in your career.
IMG-ALT WATCH: The Big "I" has Your Back℠
http://www.youtube.com/indepen...New window External Subdomain IMG-ALT footer YouTube link
http://www.linkedin.com/compan...New window External Subdomain IMG-ALT footer LinkedIn link
https://twitter.com/IndAgentNew window External IMG-ALT footer Twitter link
https://www.facebook.com/indep...New window External Subdomain IMG-ALT footer Facebook link

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.independentagent.com/default.aspx"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (2.09 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (164 kB).

HTTP Response Header

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content-typetext/html; charset=utf-8
content-encodingbr
expiresTue, 11 Mar 2025 19:53:56 GMT
last-modifiedWed, 26 Mar 2025 19:53:56 GMT
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dateWed, 26 Mar 2025 19:53:56 GMT
content-length48974
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http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 336 referring domains.
This page has 422,109 backlinks.
This page has backlinks from 196 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.independentagent.com › default.aspx
Association for Independent Agents | IIABA
The IIABA is the premier association for independent agents, representing more than a quarter million agents and their employees.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Independent85%Check
Agents84%Check
Independent Agents84%Check
IIABA74%Check
Association73%Check
Independent Insurance Agents72%Check
Independent Insurance67%Check
Independent Agency67%Check
Insurance Agents66%Check
Agents Council61%Check

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