Ir.advanceautoparts.com - SEO Checker

Overview of the SEO Check
Meta information
79% 
Page quality
76% 
Page structure
74% 
Link structure
58% 
Server
54% 
External factors
15% 
SEO Score
Response time
0.89 s
File size
77.30 kB
Words
613
Media files
3
Number of links
69 internal / 38 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Advance Auto Parts, Inc. - Investors
The length of the page title is perfect. (324 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
google-site-verificationrH8m98-EDSLpAIoNa_gzHvPP_wS84pZT4Y3ZNIw99bM
langen-us
Content-typetext/html; charset=UTF-8
Page-EnterRevealTrans(Duration=0,Transition=0)
X-UA-CompatibleIE=edge,chrome=1

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Page quality

Content
(Critically important)
This page contains 613 words. That's ok.
21.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.21 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 14 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 142 characters this one is longer than 70 characters:
"by providing your email address below, you are providing consent to advance auto parts to send you the..."
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
The HTTPS protocol for secure data transmission is not used.

Media list

URLAlt attributeTitle
.../design/aap-logo_stk_black_rgb-copy.jpegAdvance Auto Parts Logo
.../captcha?clientId=_ctrl0_ctl33_UCCaptchaNo alt attribute provided
...72833328/files/design/aap_logo-white.svgAdvance Auto Parts Logo

Page structure

H1 heading
(Critically important)
Investor Relations
The H1 heading is too short (18 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Investor Relations
H2 Search Toggle
H2 Corporate Profile
H2 Press Releases
H2 Featured Reports
H2 Events
H2 Quarterly Results
H2 Email Alerts
H2 Email Alert Sign Up Confirmation
H6 Shareholder Services
H6 Customer Support
H6 Investor Relations Duplicate text
H6 Follow us
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (38) on this page.
LinkAttributesAnchor text
/investors/overview/default.aspxAnchor Skip to main content
/home/default.aspxIMG-ALT Advance Auto Parts Logo
https://corp.advanceautoparts....External Subdomain Our Story
/our-story/default.aspxHistory
/our-story/default.aspxCompany Leadership
/our-story/default.aspxOur Brands
/our-story/default.aspxLocator
/investors/overview/default.aspxSubdomain Investors
/investors/overview/default.aspxSubdomain Overview
/investors/financials/quarterl...Subdomain Financials
/investors/financials/quarterl...Subdomain Quarterly Results
/investors/financials/annual-r...Subdomain Annual Reporting Material
/investors/financials/sec-fili...Subdomain SEC Filings
/investors/news-and-events/pre...Subdomain News & Events
/investors/news-and-events/pre...Subdomain Press Releases
/investors/news-and-events/eve...Subdomain Events and Presentations
/investors/stock-information/s...Subdomain Stock Information
/investors/stock-information/s...Subdomain Stock Quote and Chart
/investors/stock-information/h...Subdomain Historical Stock Quote
/investors/stock-information/d...Subdomain Dividend and Split History
/investors/stock-information/a...Subdomain Analyst Coverage
/investors/governance/governan...Subdomain Governance
/investors/governance/governan...Subdomain Governance Documents
https://corp.advanceautoparts....External Subdomain Leadership
/investors/governance/board-of...Subdomain Board of Directors
/investors/governance/committe...Subdomain Committee Composition and Charters
/responsibility/sustainability...New window Corporate Sustainability & Social Report
/investors/resources/informati...Subdomain Resources
/investors/resources/informati...Subdomain Information Request Form
https://corp.advanceautoparts....External Subdomain Investor Emails Alerts
/investors/resources/investor-...Subdomain Investor Contacts
https://corp.advanceautoparts....External Subdomain Media
/media/default.aspxText duplicate Press Releases
/media/default.aspxAwards
/media/default.aspxMedia Contact
https://esg.advanceauto.us/Hom...External Subdomain Responsibility
https://esg.advanceauto.us/Hom...External Subdomain Sustainability
https://corp.advanceautoparts....External Subdomain Advance Auto Parts Foundation
https://jobs.advanceautoparts....New window External Subdomain Careers
https://corp.advanceautoparts....External Subdomain Real Estate
https://corp.advanceautoparts....External Subdomain Real Estate Contacts
https://corp.advanceautoparts....External Subdomain Excess Real Estate
https://corp.advanceautoparts....External Subdomain Suppliers
/suppliers/default.aspxVendor Documents
https://shop.advanceautoparts....New window External Subdomain Contact
https://corp.advanceautoparts....External Subdomain Home
/investors/overview/default.aspxSubdomain Text duplicate Investors
https://corp.advanceautoparts....External Subdomain Text duplicate Our Story
/our-story/default.aspxText duplicate History
/our-story/default.aspxText duplicate Company Leadership
/our-story/default.aspxText duplicate Our Brands
/our-story/default.aspxText duplicate Locator
/investors/overview/default.aspxSubdomain Text duplicate Investors
/investors/overview/default.aspxSubdomain Text duplicate Overview
/investors/financials/quarterl...Subdomain Text duplicate Financials
/investors/financials/quarterl...Subdomain Text duplicate Quarterly Results
/investors/financials/annual-r...Subdomain Text duplicate Annual Reporting Material
/investors/financials/sec-fili...Subdomain Text duplicate SEC Filings
/investors/news-and-events/pre...Subdomain Text duplicate News & Events
/investors/news-and-events/pre...Subdomain Text duplicate Press Releases
/investors/news-and-events/eve...Subdomain Text duplicate Events and Presentations
/investors/stock-information/s...Subdomain Text duplicate Stock Information
/investors/stock-information/s...Subdomain Text duplicate Stock Quote and Chart
/investors/stock-information/h...Subdomain Text duplicate Historical Stock Quote
/investors/stock-information/d...Subdomain Text duplicate Dividend and Split History
/investors/stock-information/a...Subdomain Text duplicate Analyst Coverage
/investors/governance/governan...Subdomain Text duplicate Governance
/investors/governance/governan...Subdomain Text duplicate Governance Documents
https://corp.advanceautoparts....External Subdomain Text duplicate Leadership
/investors/governance/board-of...Subdomain Text duplicate Board of Directors
/investors/governance/committe...Subdomain Text duplicate Committee Composition and Charters
/responsibility/sustainability...New window Text duplicate Corporate Sustainability & Social Report
/investors/resources/informati...Subdomain Text duplicate Resources
/investors/resources/informati...Subdomain Text duplicate Information Request Form
https://corp.advanceautoparts....External Subdomain Text duplicate Investor Emails Alerts
/investors/resources/investor-...Subdomain Text duplicate Investor Contacts
https://corp.advanceautoparts....External Subdomain Text duplicate Media
/media/default.aspxText duplicate Press Releases
/media/default.aspxText duplicate Awards
/media/default.aspxText duplicate Media Contact
https://esg.advanceauto.us/Hom...External Subdomain Text duplicate Responsibility
https://esg.advanceauto.us/Hom...External Subdomain Text duplicate Sustainability
https://corp.advanceautoparts....External Subdomain Text duplicate Advance Auto Parts Foundation
https://jobs.advanceautoparts....New window External Subdomain Text duplicate Careers
https://corp.advanceautoparts....External Subdomain Text duplicate Real Estate
https://corp.advanceautoparts....External Subdomain Text duplicate Real Estate Contacts
https://corp.advanceautoparts....External Subdomain Text duplicate Excess Real Estate
https://corp.advanceautoparts....External Subdomain Text duplicate Suppliers
/suppliers/default.aspxText duplicate Vendor Documents
https://shop.advanceautoparts....New window External Subdomain Text duplicate Contact
https://shop.advanceautoparts....External Subdomain www.AdvanceAutoParts.com
/our-story/default.aspxLearn More
/investors/news-and-events/pre...All Releases
/investors/financials/annual-r...All Reports
/investors/news-and-events/eve...All Events
/investors/financials/quarterl...All Quarters
http://www.computershare.com/i...New window External Subdomain www.computershare.com/investor
http://www.facebook.com/advanc...New window External Subdomain No Text
http://twitter.com/AdvanceAutoNew window External No Text
http://instagram.com/advanceau...New window External No Text
https://www.youtube.com/user/A...New window External Subdomain No Text
https://linkedin.com/company/a...New window External No Text
https://shop.advanceautoparts....New window External Subdomain Privacy Policy
https://corp.advanceautoparts....External Subdomain Terms of Use
https://corp.advanceautoparts....External Subdomain Site Map
/home/default.aspxText duplicate IMG-ALT Advance Auto Parts Logo
https://www.q4inc.com/Powered-...New window External Subdomain Powered By Q4 Inc. 5.142.0.2 (opens in new window)

Server configuration

HTTP redirects
(Critically important)
This page redirects to "http://ir.advanceautoparts.com/investors/overview/default.aspx"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.89 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 7 CSS files. This may affect the page load time negatively.
This page loads 14 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (77 kB).

HTTP Response Header

NameValue
dateSat, 07 Dec 2024 03:19:33 GMT
content-typetext/html; charset=utf-8
content-length21472
connectionkeep-alive
cf-ray8ee15ff10c3c03f7-CDG
cf-cache-statusEXPIRED
accept-rangesbytes
cache-controlpublic, max-age=10, stale-if-error=86400, stale-while-revalidate=86400
content-encodinggzip
etag"0261375bf1a1092eb945ab237912af53"
strict-transport-securitymax-age=31536000; includeSubDomains; preload
varyAccept-Encoding
x-content-type-optionsnosniff
x-permitted-cross-domain-policiesnone
x-xss-protection0
server-timingcfCacheStatus;desc="EXPIRED"
servercloudflare
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 5 referring domains.
This page only has 14 backlinks.
This page only has few backlinks from 5 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Crawl-delay: 10
Allow: /

User-agent: Eluta.ca
Crawl-delay: 60
Allow: /

User-agent: MS Search 6.0 Robot
Crawl-delay: 60
Allow: /

User-agent: gsa-crawler
Crawl-delay: 60
Allow: /

Search preview

ir.advanceautoparts.com › investors › overview › default.aspx
Advance Auto Parts, Inc. - Investors

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Investor76%Check
Investor Relations68%Check
investor email62%Check
Advance60%Check
Parts60%Check
Auto60%Check
Auto Parts60%Check
Advance Auto Parts60%Check
Relations59%Check
Investors52%Check

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