Ironpaper.com - SEO Checker

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Overview of the SEO Check
Meta information
91% 
Page quality
82% 
Page structure
58% 
Link structure
87% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
100.70 kB
Words
1245
Media files
40
Number of links
78 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
B2B Marketing Agency - Ironpaper ®
The length of the page title is perfect. (334 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
B2B marketing agency based in NYC. Ironpaper® is a specialized B2B agency -- ABM, demand generation, content, websites, lead generation, & sales enablement.
The meta description is too long: 1015 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ironpaper.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Language defined in HTTP-Equiv meta tag: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionB2B marketing agency based in NYC. Ironpaper® is a specialized B2B agency -- ABM, demand generation, content, websites, lead generation, & sales enablement.
google-site-verificationu-ZrTn-7W-l6vdGJHIwUeC2NIUePkD0kRI7AK1KcvQk
generatorHubSpot
langen
twitter:descriptionB2B marketing agency based in NYC. Ironpaper® is a specialized B2B agency -- ABM, demand generation, content, websites, lead generation, & sales enablement.
twitter:titleB2B Marketing Agency - Ironpaper ®
twitter:cardsummary
og:descriptionB2B marketing agency based in NYC. Ironpaper® is a specialized B2B agency -- ABM, demand generation, content, websites, lead generation, & sales enablement.
og:titleB2B Marketing Agency - Ironpaper ®
og:urlhttps://www.ironpaper.com
x-ua-compatibleIE=edge
content-languageen
charsetutf-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: Our work crosses the boundaries of B2B marketing, content, sales enabl...
This page contains 1245 words. That's ok.
32.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 15.52 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/hubfs/IronpaperLogo.svgIronpaper - B2B Marketing Agency
/hubfs/down-filled-triangular-arrow.svgAgency
/hubfs/images/bars.webpAgency mobile menu
/hubfs/down-filled-triangular-arrow.svgdownArrow
https://www.ironpaper.com/hubfs/Arrow.webpNo alt attribute provided
https://www.ironpaper.com/hubfs/Arrow.webpprev-arrow
...rd.webp?width=500&name=drawingBoard.webpB2B marketing agency director, Katie Surace, leading a demand generation strategy workshop for Ironpaper marketing clients.
/hubfs/featuredIcon.svgInsight
/hubfs/files/purpleBullet.svgbullet
/hubfs/files/purpleBullet.svgbullet
/hubfs/files/purpleBullet.svgbullet
/hubfs/files/purpleBullet.svgbullet
/hubfs/files/purpleBullet.svgbullet
...me=b2b-conversion-growth-strategy-1.webpb2b conversion growth strategy: marketing conversion rates that show three phases from 1% to above 3%.
/hubfs/ezgif-4-ffad0e376a0e.webpfeatured article
/hubfs/dotGraph.svgB2B marketing results
/hubfs/images/icons/arrowRight.svgdiscoverArrow
/hubfs/files/Portfolio/BluearrowRight.svgdiscoverArrow
/hubfs/images/icons/arrowRight.svgdiscoverArrow
/hubfs/files/Portfolio/BluearrowRight.svgdiscoverArrow
/hubfs/images/icons/arrowRight.svgdiscoverArrow
/hubfs/images/icons/arrowRight.svgdiscoverArrow
/hubfs/DataboxIMG.svgDatabox Certified Premier Agency
/hubfs/HubspotDiamond.svgHubSpot Certified Diamond Agency
/hubfs/salesforce-logo-1.webpSalesforce Marketing Agency
/hubfs/pardot-logo-blue.webpPardot Marketing Agency
/hubfs/sitex%20logo.webpsitex logo
/hubfs/solartis-1.webpsolartis-1
/hubfs/steelcase-2.webpsteelcase logo
/hubfs/mobilewalla.webpmobilewalla logo
/hubfs/files/IP-Docs/PrevArrow.svgprevious
/hubfs/files/arrow-right-solid-White.svgnext
...name=ironpaper-team-working-session.webpIronpaper marketing team working on a B2B demand generation campaign
...s/Research Report CRM Cover Stacked.webpResearch Report CRM Cover Stacked
/hubfs/FeaturedInsightIcon.svgB2B marketing ideas
/hubfs/FeaturedInsightIcon.svgB2B Insights
...r/IP-logo.png?width=108&name=IP-logo.pngIP-logo
...th=33&name=social-ironpaper-twitter.webpIronpaper Twitter
...h=26&name=Social-ironpaper-Linkedin.webpIronpaper Linkedin
Video URLWidthHeight
/hubfs/1084327825-hd.mp4

Page structure

H1 heading
(Critically important)
B2B Marketing Agency
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 33 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 B2B Marketing Agency
H2 Ironpaper is a B2B growth agency. We generate leads and smarter revenue for B2B companies with a long or complex sales process.
H2 What are your biggest growth challenges?
H2 Let us help you:
H2 Ironpaper is a specialized agency. We help remarkable B2B companies grow.
H2 How well does your marketing drive business results?
H2 Increase Marketing Conversion Rates
H2 Ironpaper is a solid investment in your growth.
H2 B2B Marketing & Sales
H2 Marketing
H2 Content
H2 Strategy
H2 Digital
H2 Sales
H2 Successful B2B marketing is teamwork.
H2 B2B Marketers Can't be Successful Without a CRM.
H2 Only 8.2% of B2B Leaders Feel They Have Very Effective Messaging
H2 Only 8.2% of B2B Leaders Feel They Have Very Effective Messaging Duplicate text
H2 Ironpaper - B2B Agency
H3 Featured Job - Digital Marketer
H3 Empty heading
H3 Empty heading
H3 What is ABM?
H3 What is a good conversion rate?
H3 Empty heading
H3 "Bringing in Ironpaper as a partner has been a great decision for our business. Not only have they developed a strong lead generation program, bringing in qualified leads from across industries, bu...
H3 Differentiation in a crowded marketplace.
H3 Value must be communicated.
H4 Simply stated, we love our mission.
H4 Empty heading
H4 Creative, digital, and marketing superheroes, we want you.
H4 Businesses today need to reframe their offering around a buyer's perspective.
H4 Ironpaper conducted a market survey of 358 B2B leaders to understand why lead generation remains siloed in a post-digital transformation world.
H6 We focus on marketing results — but only the ones that matter. No marketing fluff, no vanity metrics.
H6 "We have been working with Ironpaper since March of 2018. Their entire team is dedicated, knowledgeable and terrific to work with. Their marketing expertise has majorly enhanced our brand awareness...
H6 "The Ironpaper team takes good care of our complex, multi-brand ecosystem and they are strategic partners, extensions of our in-house team. We have seen great growth of our marketing automation pro...
H6 "Ironpaper is an absolute machine of an agency. They are as creative as they are strategic, and they will be my go-to agency for the next website I build and the next heavy lifting from a content s...
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.ironpaper.com/Subdomain IMG-ALT Ironpaper - B2B Marketing Agency
/marketing/Subdomain MARKETING
/content-marketing-agency/Subdomain CONTENT
/abm-agency/Subdomain ABM
/lead-generation/Subdomain LEAD GENERATION
/b2b-marketing/Subdomain B2B
/webdesignSubdomain WEBSITES
/portfolio/Subdomain RESULTS
https://www.ironpaper.com/agency/Subdomain Agency
IMG-ALT Agency
https://www.ironpaper.com/jobs/Subdomain Featured Job - Digital Marketer
https://www.ironpaper.com/agency/Subdomain About the Agency
/meet-the-teamSubdomain Meet the Team
https://www.ironpaper.com/jobs/Subdomain Jobs / Career
/insightsSubdomain B2B Research & Insights
/webintelSubdomain B2B Articles
/b2b-marketing-statisticsSubdomain B2B Marketing Statistics
/contact/Subdomain CONTACT
/marketing/Subdomain Text duplicate MARKETING
/content-marketing-agency/Subdomain CONTENT MARKETING
/lead-generation/Subdomain Text duplicate LEAD GENERATION
/b2b-marketing/Subdomain Text duplicate B2B
/webdesignSubdomain Text duplicate WEBSITES
/portfolio/Subdomain Text duplicate RESULTS
https://www.ironpaper.com/agency/Subdomain Text duplicate About the Agency
/meet-the-teamSubdomain Text duplicate Meet the Team
https://www.ironpaper.com/jobs/Subdomain Text duplicate Jobs / Career
/webintelSubdomain B2B Insights
/contact/Subdomain Text duplicate CONTACT
https://www.ironpaper.com/Anchor HOW CAN WE HELP YOU?
/portfolio/View Results
/glossary/what-is-account-base...Subdomain Featured Article What is ABM?
/webintel/articles/what-is-a-g...Subdomain Featured Article What is a good conversion rate?
/case-study-goddard/Subdomain Goddard Technologies PRODUCT DEVELOPMENT Discover
IMG-ALT discoverArrow
/case-study-sparksgroup/Subdomain 3,660 search ranking increase in Search Ranking Positions in a Year for Sparks Group Recruiting
IMG-ALT discoverArrow
/case-study-goddard/Subdomain No Text
/case-study-goddard/Subdomain No Text
/case-study-goddard/Subdomain Goddard Technologies PRODUCT DEVELOPMENT
IMG-ALT discoverArrow
/case-study-solartis/Subdomain 86% increase in MQLs over 6 months and 10 SQLs created in a month
IMG-ALT discoverArrow
/case-study-pcs/Subdomain Marketing for a FLEET MANAGEMENT Company FLEET & SUPPLY CHAINS Discover
IMG-ALT discoverArrow
/marketing/Subdomain Marketing
/content-marketing-agency/Subdomain Content
/demand-generation-strategy/Subdomain Strategy
/digital-agency/Subdomain Digital
/b2b-sales/Subdomain Sales
/contact/find out how we can help you grow
https://www.ironpaper.com/jobsView All-Remote Job Openings
/b2b-marketing-research-report...B2B Marketers Can't be Successful Without a CRM.
/b2b-marketers-crmNew window Subdomain Download research report
/b2b-messaging-research-report...Subdomain Only 8.2% of B2B Leaders Feel They Have Very Effective Messaging
/b2b-messaging-research-report...Subdomain Text duplicate Only 8.2% of B2B Leaders Feel They Have Very Effective Messaging
https://www.google.com/maps/pl...New window External Subdomain Map
https://www.ironpaper.com/agency/Subdomain New York Agency
/b2b-marketing/Subdomain B2B marketing
/b2b-content/Subdomain B2B Content
/demand-generation/Subdomain Demand generation agency
/digital-marketing/Subdomain Digital Marketing
/account-based-marketing/Subdomain Account-Based Marketing
/abm-for-saas/Subdomain ABM for SaaS
/abm-for-energySubdomain ABM for energy
/demand-generation-campaigns/Subdomain Demand generation campaigns
/industries/Subdomain Industry marketing
/privacy/Subdomain Privacy Policy
/marketing-with-first-party-dataSubdomain First-party data marketing
/saas-marketing/Subdomain SaaS marketing
/seo-for-b2bSubdomain SEO for B2B
/iot-marketing/Subdomain IoT Marketing
/marketing-for-iot-companiesSubdomain B2B Marketing for IoT Companies
/hubspot-agency/Subdomain HubSpot Agency
/b2b-product-marketingSubdomain B2B Product Marketing
/b2b-software-marketingSubdomain B2B Software Marketing
/iot-go-to-market-strategySubdomain IoT go-to-market strategy
/it-marketing/Subdomain IT Marketing
/abm-with-hubspotSubdomain HubSpot for ABM
/abm-for-ai-companiesSubdomain ABM for AI companies
/technology-marketing/Subdomain Technology Marketing
/marketing-for-it-companies/Subdomain Marketing for IT Companies
/abm-campaigns/Subdomain ABM Campaigns
/b2b-lead-generation/Subdomain B2B lead generation
https://twitter.com/Ironpaper_IncNew window External IMG-ALT Ironpaper Twitter
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT Ironpaper Linkedin
/contact/Subdomain get in touch

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ironpaper.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.24 seconds.
The file size of the HTML document is fine (101 kB).

HTTP Response Header

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content-typetext/html; charset=UTF-8
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last-modifiedSat, 21 Dec 2024 16:09:29 GMT
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referrer-policyno-referrer-when-downgrade
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x-xss-protection1
set-cookie262 Characters
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External factors

This website has excellent links from other websites.
This page has backlinks from 1,691 referring domains.
This page has 8,325 backlinks.
This page has backlinks from 1,238 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /_hcms/preview/
Disallow: /hs/manage-preferences/
Disallow: /hs/preferences-center/
Disallow: /*?*hs_preview=*
Disallow: /*?*hsCacheBuster=*

Similar sites

Search preview

www.ironpaper.com
B2B Marketing Agency - Ironpaper ®
B2B marketing agency based in NYC. Ironpaper® is a specialized B2B agency -- ABM, demand generation, content, websites, lead generation, & sales enablement.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
B2B81%Check
Ironpaper81%Check
Ironpaper B2B81%Check
B2B Marketing80%Check
B2B Marketing Agency80%Check
B2B Agency80%Check
MARKETING79%Check
Agency79%Check
Marketing Agency79%Check
Marketing sales68%Check
Show more keywords and terms

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