Itb.com - SEO Checker

Overview of the SEO Check
Meta information
72% 
Page quality
62% 
Page structure
94% 
Link structure
43% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.58 s
File size
47.60 kB
Words
606
Media files
11
Number of links
144 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - The World of ITB
The length of the page title is perfect. (225 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The World of ITB
The meta description is too short. (107 pixels out of 1000 max pixel length) Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.itb.com/de/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
keywordsNetworking, Travel, ITB, Tourism, People, Business, Matching, Connect, Reise, Tourismus, Vernetzen
descriptionThe World of ITB
robotsindex, follow
viewportwidth=device-width, initial-scale=1
md_category_DEEmpty
md_gsaVisible_DEtrue
md_fairRefsitbcom
google-site-verificationZ9DRMAtTRJvNbVt4vYggpG2k573_fUB1s4fFtNsWpXI
langde
X-UA-CompatibleIE=edge
charsetUTF-8

Test up to 1.000 webpages of itb.com with our free plan!

Try For Free
No trial. It's just free!

Page quality

Content
(Critically important)
The average number of words per sentence of 37.17 words is high.
This page contains 606 words. That's ok.
25.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (23). We recommend using a maximum of 12 tags for this page.
The following tag is repeated too often: veranstalter:
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
ITB Berlin
The H1 heading is too short (10 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 ITB Berlin
H2 The world of travel lives here.
H3 4. - 6. März 2025
H3 The World’s Leading Travel Trade Show®
H3 Gut zu wissen
H3 ITB Berlin 2024 in Zahlen
H3 Wie geht es weiter? Sie haben die Wahl!
H4 190
H4 100.000
H4 5.600
H4 1.300
H4 24.000
H4 Sie wollen die ITB Berlin als Besucher entdecken?
H4 Sie möchten, dass Ihre Marke im Mittelpunkt des Messegeschehens steht?
H4 Sie möchten am weltgrößten Kongress für Tourismus teilnehmen?
H4 Sie interessieren sich für die neuesten Nachrichten aus der Reisebranche?
H4 Sie sind Medienvertreter oder Reiseblogger?
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 13 external links on this page.
LinkAttributesAnchor text
https://www.itb.com/Anchor Zum Hauptinhalt
https://www.itb.com/Anchor Zur Navigation
https://www.itb.com/Anchor Zur Suche
https://www.itb-india.com/New window External Subdomain ITB India
A-TITLE ITB India
http://www.itb-china.com/New window External Subdomain ITB China
A-TITLE ITB China
https://www.itb-asia.com/New window External Subdomain ITB Asia
A-TITLE ITB Asia
https://www.messe-berlin.com/New window External Subdomain IMG-ALT Messe Berlin
A-TITLE Messe Berlin
/de/messe-marke/About ITB
A-TITLE About ITB
/de/about-itb/the-brand-itb/Die Marke ITB
A-TITLE Die Marke ITB
/de/messe-marke/segmente/Segmente
A-TITLE Segmente
/de/messe-marke/segmente/adven...Adventure & Responsibility
A-TITLE Adventure & Responsibility
/de/messe-marke/segmente/caree...Career
A-TITLE Career
/de/messe-marke/segmente/cultu...Culture
A-TITLE Culture
/de/messe-marke/segmente/lgbt-...LGBTQ+
A-TITLE LGBTQ+
/de/messe-marke/segmente/luxur...Luxury
A-TITLE Luxury
/de/messe-marke/segmente/medic...Medical & Health
A-TITLE Medical & Health
/de/messe-marke/segmente/itb-m...MICE
A-TITLE MICE
/de/messe-marke/segmente/trave...Technology/ TTA
A-TITLE Technology/ TTA
/de/messe-marke/segmente/youth...Youth
A-TITLE Youth
/de/messe-marke/csr/CSR auf der ITB Berlin
A-TITLE CSR auf der ITB Berlin
/de/messe-marke/partnersponsoren/Partner & Sponsoren
A-TITLE Partner & Sponsoren
/de/about-itb/contact/Kontakt
A-TITLE Kontakt
/de/about-itb/contact/messe-be...Messe Berlin weltweit
A-TITLE Messe Berlin weltweit
/de/itb-berlin-for-exhibitors/...Ausstellen
A-TITLE Ausstellen
/de/itb-berlin-for-exhibitors/...Standanmeldung
A-TITLE Standanmeldung
/de/itb-berlin-for-exhibitors/...Standflächen-Rechner
A-TITLE Standflächen-Rechner
/de/ausstellen/standanmeldung/...Ausstellerportal
A-TITLE Ausstellerportal
/de/itb-berlin-for-exhibitors/...Messeplanung
A-TITLE Messeplanung
/de/itb-berlin-for-exhibitors/...Standbau
A-TITLE Standbau
/de/itb-berlin-for-exhibitors/...Online Bestellungen (BECO)
A-TITLE Online Bestellungen (BECO)
/de/itb-berlin-for-exhibitors/...Planungshilfen
A-TITLE Planungshilfen
/de/itb-berlin-for-exhibitors/...Ausstellerevents
A-TITLE Ausstellerevents
/de/itb-berlin-for-exhibitors/...Services vor Ort
A-TITLE Services vor Ort
/de/itb-berlin-for-exhibitors/...Advertising & Sponsoring
A-TITLE Advertising & Sponsoring
/de/ausstellen/advertising-spo...Premium Packages
A-TITLE Premium Packages
/de/ausstellen/marketing-spons...Logos & Werbemittel
A-TITLE Logos & Werbemittel
/de/messe-marke/events/itb-spe...ITB Speed Networking
A-TITLE ITB Speed Networking
/de/ausstellen/faq/FAQ
A-TITLE FAQ
https://www.itb.com/de/besuchen/Besuchen
A-TITLE Besuchen
/de/besuchen/itb-match-meet/ITB Match & Meet
A-TITLE ITB Match & Meet
/de/besuchen/tickets/Tickets
A-TITLE Tickets
/de/besuchen/ausstellerliste/Ausstellerliste
A-TITLE Ausstellerliste
/de/itb-berlin-for-visitors/ge...Geländeplan
A-TITLE Geländeplan
/de/itb-berlin-for-exhibitors/...Shuttle
A-TITLE Shuttle
/de/itb-berlin-for-visitors/it...ITB Buyers Circle
A-TITLE ITB Buyers Circle
/de/besuchen/career-center/Career Center
A-TITLE Career Center
/de/zusatzseiten/reiseservice/Reiseservice
A-TITLE Reiseservice
/de/zusatzseiten/reiseservice/...Berlin City
A-TITLE Berlin City
/de/besuchen/reiseservice/hotels/Hotels
A-TITLE Hotels
/de/besuchen/fb-faq/Text duplicate FAQ
A-TITLE FAQ
https://www.itb.com/de/events/Events
A-TITLE Events
/de/itb-berlin-for-visitors/it...ITB Berlin Kongress
A-TITLE ITB Berlin Kongress
/de/besuchen/eventuebersicht/Eventübersicht
A-TITLE Eventübersicht
/de/about-itb/itb-global-events/ITB Globale Events
A-TITLE ITB Globale Events
/de/messe-marke/segmente/itb-b...Book Awards
A-TITLE Book Awards
/de/insights-content/ITB 360°
A-TITLE ITB 360°
/de/messe-marke/content-365/po...Podcast
A-TITLE Podcast
/de/messe-marke/content-365/it...Video Library
A-TITLE Video Library
/de/insights-content/social-me...Social Media
A-TITLE Social Media
/de/itb-360°/innovation-radar/...Innovators
A-TITLE Innovators
/de/presse/newsroom/blog-ueber...News & Insights
A-TITLE News & Insights
/de/presse/presse-service/Presse
A-TITLE Presse
/de/itb-berlin-for-visitors/ne...Newsletter
A-TITLE Newsletter
https://www.itb.com/en/Subdomain EN (Englisch)
A-TITLE Englisch
/de/zusatzseiten/suche/No Text
https://www.itb.com/en/Subdomain Text duplicate EN (Englisch)
A-TITLE Englisch
/de/zusatzseiten/suche/No Text
/de/messe-marke/Text duplicate About ITB
A-TITLE About ITB
/de/about-itb/the-brand-itb/Text duplicate Die Marke ITB
A-TITLE Die Marke ITB
/de/messe-marke/segmente/Text duplicate Segmente
A-TITLE Segmente
/de/messe-marke/segmente/adven...Text duplicate Adventure & Responsibility
A-TITLE Adventure & Responsibility
/de/messe-marke/segmente/caree...Text duplicate Career
A-TITLE Career
/de/messe-marke/segmente/cultu...Text duplicate Culture
A-TITLE Culture
/de/messe-marke/segmente/lgbt-...Text duplicate LGBTQ+
A-TITLE LGBTQ+
/de/messe-marke/segmente/luxur...Text duplicate Luxury
A-TITLE Luxury
/de/messe-marke/segmente/medic...Text duplicate Medical & Health
A-TITLE Medical & Health
/de/messe-marke/segmente/itb-m...Text duplicate MICE
A-TITLE MICE
/de/messe-marke/segmente/trave...Text duplicate Technology/ TTA
A-TITLE Technology/ TTA
/de/messe-marke/segmente/youth...Text duplicate Youth
A-TITLE Youth
/de/messe-marke/csr/Text duplicate CSR auf der ITB Berlin
A-TITLE CSR auf der ITB Berlin
/de/messe-marke/partnersponsoren/Text duplicate Partner & Sponsoren
A-TITLE Partner & Sponsoren
/de/about-itb/contact/Text duplicate Kontakt
A-TITLE Kontakt
/de/about-itb/contact/messe-be...Text duplicate Messe Berlin weltweit
A-TITLE Messe Berlin weltweit
/de/itb-berlin-for-exhibitors/...Text duplicate Ausstellen
A-TITLE Ausstellen
/de/itb-berlin-for-exhibitors/...Text duplicate Standanmeldung
A-TITLE Standanmeldung
/de/itb-berlin-for-exhibitors/...Text duplicate Standflächen-Rechner
A-TITLE Standflächen-Rechner
/de/ausstellen/standanmeldung/...Text duplicate Ausstellerportal
A-TITLE Ausstellerportal
/de/itb-berlin-for-exhibitors/...Text duplicate Messeplanung
A-TITLE Messeplanung
/de/itb-berlin-for-exhibitors/...Text duplicate Standbau
A-TITLE Standbau
/de/itb-berlin-for-exhibitors/...Text duplicate Online Bestellungen (BECO)
A-TITLE Online Bestellungen (BECO)
/de/itb-berlin-for-exhibitors/...Text duplicate Planungshilfen
A-TITLE Planungshilfen
/de/itb-berlin-for-exhibitors/...Text duplicate Ausstellerevents
A-TITLE Ausstellerevents
/de/itb-berlin-for-exhibitors/...Text duplicate Services vor Ort
A-TITLE Services vor Ort
/de/itb-berlin-for-exhibitors/...Text duplicate Advertising & Sponsoring
A-TITLE Advertising & Sponsoring
/de/ausstellen/advertising-spo...Text duplicate Premium Packages
A-TITLE Premium Packages
/de/ausstellen/marketing-spons...Text duplicate Logos & Werbemittel
A-TITLE Logos & Werbemittel
/de/messe-marke/events/itb-spe...Text duplicate ITB Speed Networking
A-TITLE ITB Speed Networking
/de/ausstellen/faq/Text duplicate FAQ
A-TITLE FAQ
https://www.itb.com/de/besuchen/Text duplicate Besuchen
A-TITLE Besuchen
/de/besuchen/itb-match-meet/Text duplicate ITB Match & Meet
A-TITLE ITB Match & Meet
/de/besuchen/tickets/Text duplicate Tickets
A-TITLE Tickets
/de/besuchen/ausstellerliste/Text duplicate Ausstellerliste
A-TITLE Ausstellerliste
/de/itb-berlin-for-visitors/ge...Text duplicate Geländeplan
A-TITLE Geländeplan
/de/itb-berlin-for-visitors/it...Text duplicate ITB Buyers Circle
A-TITLE ITB Buyers Circle
/de/besuchen/career-center/Text duplicate Career Center
A-TITLE Career Center
/de/zusatzseiten/reiseservice/Text duplicate Reiseservice
A-TITLE Reiseservice
/de/zusatzseiten/reiseservice/...Text duplicate Berlin City
A-TITLE Berlin City
/de/besuchen/reiseservice/hotels/Text duplicate Hotels
A-TITLE Hotels
/de/besuchen/fb-faq/Text duplicate FAQ
A-TITLE FAQ
https://www.itb.com/de/events/Text duplicate Events
A-TITLE Events
/de/itb-berlin-for-visitors/it...Text duplicate ITB Berlin Kongress
A-TITLE ITB Berlin Kongress
/de/besuchen/eventuebersicht/Text duplicate Eventübersicht
A-TITLE Eventübersicht
/de/about-itb/itb-global-events/Text duplicate ITB Globale Events
A-TITLE ITB Globale Events
/de/messe-marke/segmente/itb-b...Text duplicate Book Awards
A-TITLE Book Awards
/de/insights-content/Text duplicate ITB 360°
A-TITLE ITB 360°
/de/messe-marke/content-365/po...Text duplicate Podcast
A-TITLE Podcast
/de/messe-marke/content-365/it...Text duplicate Video Library
A-TITLE Video Library
/de/insights-content/social-me...Text duplicate Social Media
A-TITLE Social Media
/de/itb-360°/innovation-radar/...Text duplicate Innovators
A-TITLE Innovators
/de/presse/newsroom/blog-ueber...Text duplicate News & Insights
A-TITLE News & Insights
/de/presse/presse-service/Text duplicate Presse
A-TITLE Presse
/de/itb-berlin-for-visitors/ne...Text duplicate Newsletter
A-TITLE Newsletter
/de/zusatzseiten/contact/Text duplicate Kontakt
A-TITLE Kontakt
/de/zusatzseiten/downloadcenter/Download Center
A-TITLE Download Center
/de/zusatzseiten/impressum/Impressum
A-TITLE Impressum
/de/zusatzseiten/datenschutz/Datenschutz
A-TITLE Datenschutz
/de/zusatzseiten/cookies/Cookies
A-TITLE Cookies
/de/zusatzseiten/erklaerung-zu...Erklärung zur Barrierefreiheit
A-TITLE Erklärung zur Barrierefreiheit
/de/itb-berlin-for-exhibitors/...New window Text duplicate Standanmeldung
/itb/downloads-alle-sprachen/a...Image Flyer
/de/insights-content/New window ITB 360 °
A-TITLE ITB 360°
https://www.itb.com/Anchor Weiter
A-TITLE Weiter
/de/itb-berlin-for-visitors/it...Text duplicate ITB Berlin Kongress
A-TITLE ITB Berlin Kongress
/itb/downloads-alle-sprachen/s...New window zum Kalender hinzufügen (ICS, 1,4 kB)
A-TITLE zum Kalender hinzufügen (ICS, 1,4 kB)
https://www.itb.com/de/besuchen/ITB Berlin BESUCHEN
A-TITLE ITB BERLIN BESUCHEN
/de/itb-berlin-for-exhibitors/...AUSSTELLEN auf der ITB Berlin
A-TITLE AUSSTELLEN auf der ITB Berlin
/de/itb-berlin-for-visitors/it...Subdomain ITB Berlin KONGRESS
A-TITLE ITB Berlin Kongress
/de/insights-content/Text duplicate ITB 360°
A-TITLE ITB 360°
/de/presse/presse-service/PRESSE auf der ITB Berlin
A-TITLE PRESSE AUF DER ITB BERLIN
/de/presse/presse-service/Text duplicate Presse
A-TITLE Presse
/de/itb-berlin-for-visitors/ne...Text duplicate Newsletter
A-TITLE Newsletter
https://www.itb.com/en/ENEnglisch
A-TITLE Englisch
/de/zusatzseiten/contact/Text duplicate Kontakt
A-TITLE Kontakt
/de/zusatzseiten/downloadcenter/Text duplicate Download Center
A-TITLE Download Center
/de/zusatzseiten/impressum/Text duplicate Impressum
A-TITLE Impressum
/de/zusatzseiten/datenschutz/Text duplicate Datenschutz
A-TITLE Datenschutz
/de/zusatzseiten/cookies/Text duplicate Cookies
A-TITLE Cookies
/de/zusatzseiten/erklaerung-zu...Text duplicate Erklärung zur Barrierefreiheit
A-TITLE Erklärung zur Barrierefreiheit
https://www.itb-india.com/New window External Subdomain Text duplicate ITB India
A-TITLE ITB India
http://www.itb-china.com/New window External Subdomain Text duplicate ITB China
A-TITLE ITB China
https://www.itb-asia.com/New window External Subdomain Text duplicate ITB Asia
A-TITLE ITB Asia
https://www.facebook.com/ITBBe...New window External Subdomain A-TITLE Facebook
https://twitter.com/ITB_BerlinNew window External A-TITLE Twitter
https://www.youtube.com/user/I...New window External Subdomain A-TITLE YouTube
https://de.linkedin.com/showca...New window External Subdomain A-TITLE LinkedIn
https://instagram.com/itbberlinNew window External A-TITLE Instagram
https://www.messe-berlin.com/New window External Subdomain Text duplicate IMG-ALT Messe Berlin
A-TITLE Messe Berlin

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.itb.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.58 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (48 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
x-amz-id-2HWZi00pwDU8v3nU9Fo+IUprvV0jILtT7xohRe/ARrLVHSmrQ1oCpjGf8q2QGYrrbDC0whWFcnUE=
x-amz-request-id6VCKQM1YMVF9P09M
last-modifiedFri, 01 Nov 2024 02:25:32 GMT
x-amz-server-side-encryptionAES256
serverAmazonS3
content-encodinggzip
dateThu, 07 Nov 2024 12:42:56 GMT
cache-controlno-cache
etagW/"4a970a2460e60ba6428a31eba637d9de"
varyAccept-Encoding
x-cacheRefreshHit from cloudfront
via1.1 760a29e891ec10bba1274911260e1fc8.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P4
x-amz-cf-idfF7yISmi8Iag09icwI2USIRuZhSN7g7a69GimR-HV3cUW9s45nadpw==
x-xss-protection1; mode=block
referrer-policysame-origin
x-content-type-optionsnosniff
strict-transport-securitymax-age=63072000; includeSubDomains; preload
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,450 referring domains.
This page has 1,056,723 backlinks.
This page has backlinks from 2,690 different ip addresses.

Search preview

www.itb.com
Home - The World of ITB
The World of ITB

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
ITB100%Check
ITB Berlin81%Check
ITB Berlin Kongress69%Check
world68%Check
Berlin63%Check
Messe Berlin55%Check
Berlin City50%Check
Reise47%Check
Messe45%Check
travel44%Check

Test up to 1.000 webpages of itb.com with our free plan!

Try For Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions