Jobs.swindon.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
98% 
Page quality
77% 
Page structure
84% 
Link structure
83% 
Server
98% 
External factors
99% 
SEO Score
Response time
0.43 s
File size
47.30 kB
Words
778
Media files
5
Number of links
59 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Swindon Careers Homepage
The length of the page title is perfect. (261 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Search and apply for jobs and career opportunities. Get inspired by our people to make a difference in key areas like Adult Social Care and Children's Services.
The length of the meta description is perfect. (981 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
msapplication-TileColor#000000
theme-color#ffffff
authorSwindon Careers
revisit-after2 days
viewportwidth=device-width, initial-scale=1
ROBOTSINDEX,FOLLOW
descriptionSearch and apply for jobs and career opportunities. Get inspired by our people to make a difference in key areas like Adult Social Care and Children's Services.
keywordsswindon borough council, careers, jobs, employment, recruitment, social care, apprenticeships, apply online,
dcterms:creatorSwindon Careers
dcterms:coveragetown, county, country
dcterms:formattext/html
dcterms:identifierhttps://jobs.swindon.gov.uk/
dcterms:languageen
dcterms:publisherSwindon Borough Council
dcterms:rightsHolder2018 Swindon Borough Council
dcterms:descriptionSearch and apply for jobs and career opportunities. Get inspired by our people to make a difference in key areas like Adult Social Care and Children's Services.
dcterms:subjectswindon borough council, careers, jobs, employment, recruitment, social care, apprenticeships, apply online,>
dcterms:titleSwindon Careers - Tel:
langen
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 3 text duplicates on this page:
  • Duplicate: At Swindon Borough Council, we want our town to be the best it can be....
This page contains 778 words. That's ok.
38.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 13.74 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Swindon Careers
The H1 heading is too short (15 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Swindon Careers
H2 Start Here
H2 Start Here Duplicate text
H2 Start Here Duplicate text
H2 Start Here Duplicate text
H2 Careers Carousel
H2 Our residents deserve the best possible care.
H2 From boiler installations to system maintenance.
H2 You’ll support us, so we can support the people of Swindon.
H2 Welcome to the Swindon Borough Council careers website
H2 Featured Jobs
H2 Swindon Borough Council - A great place to work
H2 Better opportunities. Better futures. Better with you.
H2 Life in Swindon - Ranked in the top UK places to live
H2 Quick Links
H3 Specialist Paediatric Occupational Therapist
H3 Energy Officer
H3 Finance Manager
H3 Register for our Talent Pool
H4 @swindoncouncil
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.
LinkAttributesAnchor text
https://jobs.swindon.gov.uk/Nofollow Anchor Skip to content
https://jobs.swindon.gov.uk/Nofollow Anchor Skip to main navigation
https://jobs.swindon.gov.uk/Subdomain Swindon Careers
/info/23/job-areasJob Areas
/info/29/childrens_servicesChildrens Services
/info/24/adult_servicesAdult Services, Health & Housing
/info/51/reablement_supportSubdomain Reablement Support
/info/26/corporate_servicesEnabling Services
/info/27/business_supportBusiness Support
/info/37/communities_and_housingOperations
/info/28/apprenticeshipsApprenticeships
/info/38/work_experienceWork Experience & Volunteering
/homepage/9/working_hereWorking here
/info/12/us/4/welcome_from_our...Subdomain Welcome from our Chief Executive
/info/43/social_work_and_leade...Subdomain Social Work & Leadership Academy
/info/13/visions_and_valuesVision & Values
/info/34/learning_and_developmentLearning & Development
/info/35/rewards_and_benefitsRewards & Benefits
/info/17/equality_and_diversitySubdomain Equality & Diversity
/info/12/us/8/applyingApplying
/homepage/6/living_hereLiving here
/info/29/childrens_servicesText duplicate Childrens Services
/info/24/adult_servicesText duplicate Adult Services, Health & Housing
/info/51/reablement_supportSubdomain Text duplicate Reablement Support
/info/26/corporate_servicesText duplicate Enabling Services
/info/27/business_supportText duplicate Business Support
/info/37/communities_and_housingText duplicate Operations
/info/28/apprenticeshipsText duplicate Apprenticeships
/info/38/work_experienceText duplicate Work Experience & Volunteering
/info/12/us/4/welcome_from_our...Subdomain Text duplicate Welcome from our Chief Executive
/info/43/social_work_and_leade...Subdomain Text duplicate Social Work & Leadership Academy
/info/13/visions_and_valuesText duplicate Vision & Values
/info/34/learning_and_developmentText duplicate Learning & Development
/info/35/rewards_and_benefitsText duplicate Rewards & Benefits
/info/17/equality_and_diversitySubdomain Text duplicate Equality & Diversity
/info/12/us/8/applyingText duplicate Applying
/homepage/6/living_hereText duplicate Living here
/homepage/3/job_searchSubdomain Job Search
/homepage/3/job_searchSubdomain Text duplicate Job Search
/homepage/3/job_searchSubdomain Text duplicate Job Search
/homepage/9/working_hereSubdomain Find out why
/homepage/9/working_hereSubdomain Text duplicate Find out why
/homepage/9/working_hereSubdomain Text duplicate Find out why
/directory_record/3594/special...Subdomain Specialist Paediatric Occupational Therapist
/directory_record/3643/energy_...Subdomain Energy Officer
/directory_record/3641/finance...Subdomain Finance Manager
/directory_record/9/register_f...Subdomain Apply
/homepage/3/job_searchSubdomain View all current jobs
/homepage/5/childrens_servicesSubdomain Read more about Better opportunities. Better futures. Better with you.
/info/33/meet_our_peopleSubdomain Meet our people
https://twitter.com/swindoncou...External @swindoncouncil
https://jobs.swindon.gov.uk/Subdomain Swindon Careers logo
A-TITLE Swindon Careers
https://twitter.com/swindoncou...External Twitter
https://en-gb.facebook.com/Swi...External Subdomain Facebook
https://www.linkedin.com/compa...External Subdomain Linkedin
/homepage/9/working_hereSubdomain WORKING HERE
/homepage/6/living_hereSubdomain LIVING HERE
/homepage/3/job_searchSubdomain JOB SEARCH
/info/39/contact-1/11/contactSubdomain CONTACT US
https://jobs.swindon.gov.uk/Subdomain Text duplicate Swindon Careers
/privacySubdomain Privacy notice
https://jobs.swindon.gov.uk/termsSubdomain Terms & Conditions
https://spacecraft.co.uk/External Spacecraft
https://jobs.swindon.gov.uk/Nofollow Anchor Back to the top

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://jobs.swindon.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.43 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the SFW Object files.
The file size of the HTML document is fine (47 kB).

HTTP Response Header

NameValue
dateTue, 11 Jun 2024 09:42:27 GMT
content-typetext/html; charset=UTF-8
content-length8720
serverWeb Server
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
strict-transport-securitymax-age=2592000
x-ua-compatibleIE=edge,chrome=1
set-cookie102 Characters
x-frame-optionsSAMEORIGIN
varyAccept-Encoding
content-encodinggzip
nodejadu-web-1
x-xss-protection1; mode=block
x-content-type-optionsnosniff
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is very well linked from other websites.
This page has backlinks from 33 referring domains.
This page has 175 backlinks.
This page has backlinks from 31 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 91 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

jobs.swindon.gov.uk
Swindon Careers Homepage
Search and apply for jobs and career opportunities. Get inspired by our people to make a difference in key areas like Adult Social Care and Children's Services.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Swindon81%Check
Swindon Careers73%Check
Careers66%Check
Careers Jobs66%Check
Job63%Check
Jobs63%Check
Swindon Borough62%Check
Job Search55%Check
Search Jobs55%Check
Swindon Borough Council55%Check

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